Salems kommun Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Stockholm County, Sweden
Is Airbnb profitable in Salems kommun in 2025? Explore comprehensive Airbnb analytics for Salems kommun, Stockholm County, Sweden to uncover income potential. This 2025 STR market report for Salems kommun, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Salems kommun, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Salems kommun Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Salems kommun Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Salems kommun (2025)
Understanding the monthly revenue variations for Airbnb listings in Salems kommun is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salems kommun is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salems kommun across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,016+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,155 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,045 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $618, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Salems kommun
Salems kommun Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Salems kommun STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salems kommun:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Salems kommun
Average Daily Rate (ADR) Airbnb Trends in Salems kommun (2025)
Effective short term rental pricing strategy in Salems kommun involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salems kommun typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $304+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Salems kommun
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Airbnb Seasonality Analysis & Trends in Salems kommun (2025)
Peak Season (August, July, June)
- Revenue averages $2,581 per month
- Occupancy rates average 50.4%
- Daily rates average $153
Shoulder Season
- Revenue averages $1,739 per month
- Occupancy maintains around 32.5%
- Daily rates hold near $146
Low Season (January, March, April)
- Revenue drops to average $1,221 per month
- Occupancy decreases to average 28.0%
- Daily rates adjust to average $150
Seasonality Insights for Salems kommun
- The Airbnb seasonality in Salems kommun shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Salems kommun's highest earning potential, with monthly revenues capable of climbing to $3,141, occupancy reaching a high of 61.6%, and ADRs peaking at $174.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,065, occupancy could drop to 21.5%, and ADRs may adjust down to $139.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Salems kommun.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Salems kommun seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Salems kommun (2025)
Exploring the top neighborhoods for short-term rentals in Salems kommun? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sundbyberg | A rapidly developing area with a mix of urban and suburban feel, close to Stockholm City. Offers good transport links and a diverse range of restaurants and parks, making it attractive for both tourists and business travelers. | Mall of Scandinavia, Sundbybergs Centrum, Duvbo Park, Bromma Airport, Råstasjön lake |
| Solna | A vibrant district featuring shopping, dining, and entertainment options. Home to major companies and close to Stockholm's attractions, making it ideal for business and leisure stays. | Friends Arena, Solna Shopping Center, Haga Park, The Swedish Museum of Natural History, Solna Business Park |
| Bromma | Known for its calm environment and proximity to nature, Bromma is attractive to those looking for a peaceful retreat while still being close to the city. It's also home to the Bromma Airport. | Bromma Blocks, Bromma Airport, Bromma Golf, Mariebergsskogen, Nockebybron bridge |
| Kista | Kista is the center of Sweden's IT and telecom industry, attracting business travelers and tech professionals. It also offers a variety of shopping and dining options. | Kista Galleria, Kista Science City, Kista Sports Hall, Görvälns Slott, Rinkebystråket |
| Rinkeby | A multicultural area that offers a unique experience with diverse cultures and cuisines. It's appealing for those looking to experience local life away from tourist hotspots. | Parks and recreational areas, Local markets, Cultural events, Community centers, Nearby shopping areas |
| Djursholm | A picturesque suburb known for its beautiful houses and waterfront views. It's a calm and affluent area, appealing to families and those seeking tranquility while still having access to Stockholm. | Djursholms Castle, Djursholms Strand, Local parks, Djursholm's shopping district, Nearby beaches |
| Lidingö | An island suburb that offers beautiful nature, parks, and waterfront locations. Ideal for those looking for a calm atmosphere with outdoor activities, yet close to the city. | Lidingö Golf Club, Bondsjöhögen, Elfvik Nature Reserve, Lidingö Museum, Nearby beaches |
| Hägersten | A developing area that balances urban living with nature. Offers a good selection of restaurants and parks, making it a desirable spot for visitors. | Västertorp Centrum, Liljeholmen shopping mall, Hägerstensåsen Park, Nearby lakes, Public transport links to central Stockholm |
Understanding Airbnb License Requirements & STR Laws in Salems kommun (2025)
While Salems kommun, Stockholm County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Salems kommun to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Salems kommun (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Salems kommunbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Homely house by Nature Reserve and lake
Entire Place • 4 bedrooms
Peaceful and cozy.
Entire Place • 4 bedrooms
Lakefront villa with large yard
Entire Place • 5 bedrooms
Spacious holiday gem.
Entire Place • 4 bedrooms
Newly renovated cottage 18th century cottage
Entire Place • 1 bedroom
Nice villa with lake property and swimming
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Salems kommun (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Salems kommun based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Johan | 1 | $37,536 | 3 | 4.67/5.0 |
| Carsten | 1 | $36,157 | 3 | 5.00/5.0 |
| Anna | 1 | $33,384 | 17 | 4.94/5.0 |
| Sofia | 1 | $26,415 | 4 | 5.00/5.0 |
| Cecilia | 1 | $13,742 | 59 | 4.93/5.0 |
| Carin | 1 | $13,012 | 2 | Not Rated |
| Mauro | 1 | $8,831 | 27 | 4.93/5.0 |
| Maryam | 1 | $8,580 | 37 | 4.89/5.0 |
| Moa | 1 | $8,529 | 32 | 4.66/5.0 |
| Host #158266779 | 1 | $8,051 | 19 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salems kommun.
Dive Deeper: Advanced Salems kommun STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salems kommun. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSalems kommun Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Salems kommun
- The Salems kommun Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Salems kommun, House properties are the most common (57.9%), reflecting the local real estate landscape.
- Houses represent a significant 57.9% portion, catering likely to families or larger groups.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Salems kommun Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Salems kommun
- The dominant room capacity in Salems kommun is 2 bedrooms listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 47.4% of the active Airbnb listings in Salems kommun, indicating a high concentration in these sizes.
- A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Salems kommun.
Salems kommun Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Salems kommun
- The most common guest capacity trend in Salems kommun vacation rentals is listings accommodating 8+ guests (26.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Salems kommun STR market, accounting for 52.6% of listings.
- 47.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salems kommun.
- On average, properties in Salems kommun are equipped to host 5.0 guests.
Salems kommun Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Salems kommun
- The most common availability pattern in Salems kommun falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Salems kommun (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Salems kommun Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
33.3% of total
2 Nights
4 listings
22.2% of total
3 Nights
1 listings
5.6% of total
4-6 Nights
2 listings
11.1% of total
7-29 Nights
1 listings
5.6% of total
30+ Nights
4 listings
22.2% of total
Key Insights
- The most prevalent minimum stay requirement in Salems kommun is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.2%) caters to monthly stays (30+ nights) in Salems kommun, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 33.3% of Salems kommun hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salems kommun.
Salems kommun Airbnb Cancellation Policy Trends Analysis (2025)
Limited
1 listings
5.6% of total
Flexible
8 listings
44.4% of total
Moderate
5 listings
27.8% of total
Firm
4 listings
22.2% of total
Cancellation Policy Insights for Salems kommun
- The prevailing Airbnb cancellation policy trend in Salems kommun is Flexible, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Salems kommun may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.4% market standard in Salems kommun.
- Regularly review your cancellation policy against competitors and market demand shifts in Salems kommun.
Salems kommun STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Salems kommun
- The overall average booking lead time for vacation rentals in Salems kommun is 40 days.
- Guests book furthest in advance for stays during June (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (48 days avg.) sees the longest lead times, while Fall (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Salems kommun.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Salems kommun averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Salems kommun (2025)
Amenity data is currently unavailable for Salems kommun.
Salems kommun Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Salems kommun
- The typical guest profile for Airbnb in Salems kommun consists of predominantly international visitors (84%), with top international origins including Sweden, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 16.4% of guests.
- Key international markets include Germany (26.2%) and Sweden (16.4%).
- Top languages spoken are English (38.5%) followed by German (22%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Sweden.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Salems kommun Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Älgö | 38 | $2,258 | $353.23 | 48% |
| Brevik | 14 | $2,257 | $230.75 | 42% |
| Flen | 10 | $2,049 | $152.18 | 44% |
| Skärmarö | 15 | $1,976 | $347.14 | 34% |
| Norra Lagnö | 11 | $1,907 | $417.54 | 32% |
| Grisslehamn | 13 | $1,867 | $302.19 | 36% |
| Brevikshalvön | 12 | $1,850 | $171.01 | 48% |
| Sandhamn | 13 | $1,820 | $321.57 | 49% |
| Hemmesta | 23 | $1,813 | $272.23 | 45% |
| Tyresö kommun | 51 | $1,778 | $236.73 | 41% |