Top 100 Best Places in Sweden to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-07-01

Unlock high-ROI opportunities in Sweden‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Sweden. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Sweden for 2025.

Top Short-Term Rental Markets in Sweden

Rank:#1Market:StockholmCountry:SwedenProperties:2,789Monthly Revenue:$1637.00Daily Rate (ADR):$170.71Occupancy:48.19%Regulation:Low
Rank:#2Market:GothenburgCountry:SwedenProperties:1,556Monthly Revenue:$976.64Daily Rate (ADR):$160.85Occupancy:42.10%Regulation:Low
Rank:#3Market:MalmoCountry:SwedenProperties:717Monthly Revenue:$877.16Daily Rate (ADR):$132.04Occupancy:42.71%Regulation:Low
Rank:#4Market:Gotland MunicipalityCountry:SwedenProperties:651Monthly Revenue:$884.14Daily Rate (ADR):$173.51Occupancy:40.51%Regulation:Low
Rank:#5Market:VisbyCountry:SwedenProperties:495Monthly Revenue:$1048.88Daily Rate (ADR):$201.21Occupancy:42.77%Regulation:Low
Rank:#6Market:Malung-Sälens kommunCountry:SwedenProperties:452Monthly Revenue:$1445.11Daily Rate (ADR):$167.10Occupancy:41.40%Regulation:Low
Rank:#7Market:Norrtälje kommunCountry:SwedenProperties:372Monthly Revenue:$969.24Daily Rate (ADR):$184.77Occupancy:37.18%Regulation:Low
Rank:#8Market:Borgholms kommunCountry:SwedenProperties:317Monthly Revenue:$822.58Daily Rate (ADR):$153.89Occupancy:40.75%Regulation:Low
Rank:#9Market:Åre kommunCountry:SwedenProperties:299Monthly Revenue:$1058.35Daily Rate (ADR):$152.16Occupancy:36.48%Regulation:Low
Rank:#10Market:Härjedalens kommunCountry:SwedenProperties:284Monthly Revenue:$1093.49Daily Rate (ADR):$143.74Occupancy:37.99%Regulation:Low
Rank:#11Market:Älvdalens kommunCountry:SwedenProperties:263Monthly Revenue:$1198.41Daily Rate (ADR):$137.11Occupancy:38.61%Regulation:Low
Rank:#12Market:ÅreCountry:SwedenProperties:259Monthly Revenue:$1562.86Daily Rate (ADR):$191.81Occupancy:39.78%Regulation:Low
Rank:#13Market:Tanums kommunCountry:SwedenProperties:255Monthly Revenue:$896.77Daily Rate (ADR):$154.63Occupancy:37.29%Regulation:Low
Rank:#14Market:Simrishamns kommunCountry:SwedenProperties:221Monthly Revenue:$1102.25Daily Rate (ADR):$165.28Occupancy:40.45%Regulation:Low
Rank:#15Market:UppsalaCountry:SwedenProperties:207Monthly Revenue:$715.38Daily Rate (ADR):$98.52Occupancy:41.81%Regulation:Low
Rank:#16Market:HalmstadCountry:SwedenProperties:202Monthly Revenue:$747.82Daily Rate (ADR):$165.48Occupancy:38.80%Regulation:Low
Rank:#17Market:ÖstersundCountry:SwedenProperties:200Monthly Revenue:$1103.91Daily Rate (ADR):$203.37Occupancy:36.40%Regulation:Low
Rank:#18Market:Åre BjörnenCountry:SwedenProperties:197Monthly Revenue:$1534.09Daily Rate (ADR):$230.31Occupancy:40.15%Regulation:Low
Rank:#19Market:KalmarCountry:SwedenProperties:189Monthly Revenue:$789.24Daily Rate (ADR):$176.84Occupancy:41.93%Regulation:Low
Rank:#20Market:HelsingborgCountry:SwedenProperties:188Monthly Revenue:$889.63Daily Rate (ADR):$145.90Occupancy:39.14%Regulation:Low
Rank:#21Market:Torsby kommunCountry:SwedenProperties:185Monthly Revenue:$778.66Daily Rate (ADR):$113.67Occupancy:35.38%Regulation:Low
Rank:#22Market:BåstadCountry:SwedenProperties:183Monthly Revenue:$1007.90Daily Rate (ADR):$201.52Occupancy:35.06%Regulation:Low
Rank:#23Market:Värmdö kommunCountry:SwedenProperties:181Monthly Revenue:$1290.83Daily Rate (ADR):$247.50Occupancy:39.17%Regulation:Low
Rank:#24Market:Sollentuna kommunCountry:SwedenProperties:178Monthly Revenue:$919.66Daily Rate (ADR):$156.75Occupancy:41.16%Regulation:Low
Rank:#25Market:BooCountry:SwedenProperties:169Monthly Revenue:$1459.98Daily Rate (ADR):$248.59Occupancy:43.07%Regulation:Low
Rank:#26Market:Uddevalla kommunCountry:SwedenProperties:169Monthly Revenue:$824.85Daily Rate (ADR):$140.80Occupancy:40.61%Regulation:Low
Rank:#27Market:Ystads kommunCountry:SwedenProperties:168Monthly Revenue:$974.97Daily Rate (ADR):$168.53Occupancy:38.19%Regulation:Low
Rank:#28Market:Ängelholms kommunCountry:SwedenProperties:167Monthly Revenue:$926.29Daily Rate (ADR):$137.90Occupancy:41.70%Regulation:Low
Rank:#29Market:Kristianstads kommunCountry:SwedenProperties:163Monthly Revenue:$955.48Daily Rate (ADR):$151.26Occupancy:38.77%Regulation:Low
Rank:#30Market:LundCountry:SwedenProperties:161Monthly Revenue:$881.42Daily Rate (ADR):$95.81Occupancy:45.97%Regulation:Low
Rank:#31Market:Mörbylånga kommunCountry:SwedenProperties:160Monthly Revenue:$872.07Daily Rate (ADR):$143.06Occupancy:42.45%Regulation:Low
Rank:#32Market:Skanör med FalsterboCountry:SwedenProperties:156Monthly Revenue:$1099.99Daily Rate (ADR):$223.13Occupancy:41.40%Regulation:Low
Rank:#33Market:HöllvikenCountry:SwedenProperties:155Monthly Revenue:$1093.43Daily Rate (ADR):$231.66Occupancy:38.16%Regulation:Low
Rank:#34Market:Göteborgs StadCountry:SwedenProperties:153Monthly Revenue:$1206.48Daily Rate (ADR):$221.87Occupancy:42.39%Regulation:Low
Rank:#35Market:JönköpingCountry:SwedenProperties:150Monthly Revenue:$1122.31Daily Rate (ADR):$157.34Occupancy:39.94%Regulation:Low
Rank:#36Market:Strömstads kommunCountry:SwedenProperties:149Monthly Revenue:$860.32Daily Rate (ADR):$159.89Occupancy:37.12%Regulation:Low
Rank:#37Market:Orust kommunCountry:SwedenProperties:147Monthly Revenue:$874.21Daily Rate (ADR):$151.87Occupancy:38.38%Regulation:Low
Rank:#38Market:Solna kommunCountry:SwedenProperties:143Monthly Revenue:$825.84Daily Rate (ADR):$115.61Occupancy:44.16%Regulation:Low
Rank:#39Market:Ljungby kommunCountry:SwedenProperties:140Monthly Revenue:$879.16Daily Rate (ADR):$137.01Occupancy:37.55%Regulation:Low
Rank:#40Market:Tjörns kommunCountry:SwedenProperties:140Monthly Revenue:$1212.97Daily Rate (ADR):$169.75Occupancy:42.65%Regulation:Low
Rank:#41Market:ÅhusCountry:SwedenProperties:139Monthly Revenue:$1065.83Daily Rate (ADR):$172.87Occupancy:40.44%Regulation:Low
Rank:#42Market:Ekerö kommunCountry:SwedenProperties:135Monthly Revenue:$1084.30Daily Rate (ADR):$196.85Occupancy:37.92%Regulation:Low
Rank:#43Market:UmeåCountry:SwedenProperties:134Monthly Revenue:$873.73Daily Rate (ADR):$135.59Occupancy:43.86%Regulation:Low
Rank:#44Market:Bergs kommunCountry:SwedenProperties:129Monthly Revenue:$969.80Daily Rate (ADR):$145.75Occupancy:35.95%Regulation:Low
Rank:#45Market:Båstads kommunCountry:SwedenProperties:128Monthly Revenue:$946.13Daily Rate (ADR):$163.42Occupancy:36.22%Regulation:Low
Rank:#46Market:Danderyds kommunCountry:SwedenProperties:126Monthly Revenue:$1181.41Daily Rate (ADR):$220.41Occupancy:40.22%Regulation:Low
Rank:#47Market:NackaCountry:SwedenProperties:123Monthly Revenue:$1311.57Daily Rate (ADR):$191.25Occupancy:44.18%Regulation:Low
Rank:#48Market:LinköpingCountry:SwedenProperties:122Monthly Revenue:$684.63Daily Rate (ADR):$86.70Occupancy:37.11%Regulation:Low
Rank:#49Market:Österåkers kommunCountry:SwedenProperties:120Monthly Revenue:$1273.34Daily Rate (ADR):$228.12Occupancy:35.90%Regulation:Low
Rank:#50Market:Sundbybergs kommunCountry:SwedenProperties:118Monthly Revenue:$892.30Daily Rate (ADR):$106.48Occupancy:46.21%Regulation:Low
Rank:#51Market:MölndalCountry:SwedenProperties:118Monthly Revenue:$771.34Daily Rate (ADR):$151.14Occupancy:40.74%Regulation:Low
Rank:#52Market:FalkenbergCountry:SwedenProperties:112Monthly Revenue:$618.44Daily Rate (ADR):$118.11Occupancy:38.39%Regulation:Low
Rank:#53Market:Kungsbacka kommunCountry:SwedenProperties:111Monthly Revenue:$1009.44Daily Rate (ADR):$179.21Occupancy:38.49%Regulation:Low
Rank:#54Market:VarbergCountry:SwedenProperties:110Monthly Revenue:$893.22Daily Rate (ADR):$139.50Occupancy:39.92%Regulation:Low
Rank:#55Market:MoraCountry:SwedenProperties:109Monthly Revenue:$1083.18Daily Rate (ADR):$172.77Occupancy:37.20%Regulation:Low
Rank:#56Market:Västerviks kommunCountry:SwedenProperties:108Monthly Revenue:$903.28Daily Rate (ADR):$137.89Occupancy:44.54%Regulation:Low
Rank:#57Market:KungshamnCountry:SwedenProperties:108Monthly Revenue:$1013.82Daily Rate (ADR):$177.67Occupancy:40.20%Regulation:Low
Rank:#58Market:Ljusdals kommunCountry:SwedenProperties:107Monthly Revenue:$1038.32Daily Rate (ADR):$141.30Occupancy:33.94%Regulation:Low
Rank:#59Market:Hässleholms kommunCountry:SwedenProperties:107Monthly Revenue:$1078.36Daily Rate (ADR):$146.00Occupancy:39.50%Regulation:Low
Rank:#60Market:Laholms kommunCountry:SwedenProperties:103Monthly Revenue:$1018.50Daily Rate (ADR):$142.94Occupancy:41.53%Regulation:Low
Rank:#61Market:Lysekils kommunCountry:SwedenProperties:101Monthly Revenue:$736.27Daily Rate (ADR):$120.10Occupancy:39.19%Regulation:Low
Rank:#62Market:YstadCountry:SwedenProperties:100Monthly Revenue:$1097.30Daily Rate (ADR):$179.88Occupancy:41.88%Regulation:Low
Rank:#63Market:Landskrona kommunCountry:SwedenProperties:97Monthly Revenue:$875.71Daily Rate (ADR):$135.39Occupancy:39.75%Regulation:Low
Rank:#64Market:Haninge kommunCountry:SwedenProperties:97Monthly Revenue:$1325.63Daily Rate (ADR):$229.86Occupancy:37.54%Regulation:Low
Rank:#65Market:Nacka kommunCountry:SwedenProperties:96Monthly Revenue:$1464.70Daily Rate (ADR):$236.02Occupancy:45.99%Regulation:Low
Rank:#66Market:Falkenbergs kommunCountry:SwedenProperties:95Monthly Revenue:$982.35Daily Rate (ADR):$138.82Occupancy:39.25%Regulation:Low
Rank:#67Market:Vimmerby kommunCountry:SwedenProperties:95Monthly Revenue:$775.67Daily Rate (ADR):$138.12Occupancy:40.89%Regulation:Low
Rank:#68Market:VästervikCountry:SwedenProperties:94Monthly Revenue:$767.89Daily Rate (ADR):$135.89Occupancy:40.83%Regulation:Low
Rank:#69Market:Trelleborgs kommunCountry:SwedenProperties:93Monthly Revenue:$1113.94Daily Rate (ADR):$147.91Occupancy:37.98%Regulation:Low
Rank:#70Market:FalunCountry:SwedenProperties:92Monthly Revenue:$1137.79Daily Rate (ADR):$126.16Occupancy:41.47%Regulation:Low
Rank:#71Market:LuleåCountry:SwedenProperties:92Monthly Revenue:$1125.90Daily Rate (ADR):$122.67Occupancy:45.20%Regulation:Low
Rank:#72Market:Kiruna kommunCountry:SwedenProperties:91Monthly Revenue:$1873.62Daily Rate (ADR):$227.56Occupancy:39.41%Regulation:Low
Rank:#73Market:Nyköpings kommunCountry:SwedenProperties:91Monthly Revenue:$1085.72Daily Rate (ADR):$157.04Occupancy:36.93%Regulation:Low
Rank:#74Market:LidingöCountry:SwedenProperties:90Monthly Revenue:$1118.59Daily Rate (ADR):$183.19Occupancy:44.16%Regulation:Low
Rank:#75Market:PartilleCountry:SwedenProperties:90Monthly Revenue:$891.82Daily Rate (ADR):$165.32Occupancy:42.14%Regulation:Low
Rank:#76Market:KarlskronaCountry:SwedenProperties:89Monthly Revenue:$943.84Daily Rate (ADR):$136.37Occupancy:41.43%Regulation:Low
Rank:#77Market:Jönköpings kommunCountry:SwedenProperties:88Monthly Revenue:$1082.02Daily Rate (ADR):$143.98Occupancy:41.74%Regulation:Low
Rank:#78Market:ÖrebroCountry:SwedenProperties:88Monthly Revenue:$744.78Daily Rate (ADR):$87.70Occupancy:41.99%Regulation:Low
Rank:#79Market:Tomelilla kommunCountry:SwedenProperties:86Monthly Revenue:$796.95Daily Rate (ADR):$146.82Occupancy:37.54%Regulation:Low
Rank:#80Market:Kungälvs kommunCountry:SwedenProperties:85Monthly Revenue:$868.30Daily Rate (ADR):$153.52Occupancy:39.74%Regulation:Low
Rank:#81Market:NorrköpingCountry:SwedenProperties:85Monthly Revenue:$659.20Daily Rate (ADR):$118.08Occupancy:33.83%Regulation:Low
Rank:#82Market:VaxholmCountry:SwedenProperties:83Monthly Revenue:$1494.80Daily Rate (ADR):$307.99Occupancy:40.16%Regulation:Low
Rank:#83Market:BoråsCountry:SwedenProperties:83Monthly Revenue:$618.11Daily Rate (ADR):$91.93Occupancy:35.50%Regulation:Low
Rank:#84Market:Tingsryds kommunCountry:SwedenProperties:82Monthly Revenue:$724.59Daily Rate (ADR):$119.25Occupancy:37.72%Regulation:Low
Rank:#85Market:LysekilCountry:SwedenProperties:82Monthly Revenue:$720.00Daily Rate (ADR):$139.00Occupancy:38.53%Regulation:Low
Rank:#86Market:Varbergs kommunCountry:SwedenProperties:81Monthly Revenue:$733.96Daily Rate (ADR):$134.22Occupancy:37.16%Regulation:Low
Rank:#87Market:VästeråsCountry:SwedenProperties:80Monthly Revenue:$647.37Daily Rate (ADR):$96.56Occupancy:36.57%Regulation:Low
Rank:#88Market:TäbyCountry:SwedenProperties:79Monthly Revenue:$867.53Daily Rate (ADR):$172.78Occupancy:37.86%Regulation:Low
Rank:#89Market:Norrköpings kommunCountry:SwedenProperties:79Monthly Revenue:$864.52Daily Rate (ADR):$146.55Occupancy:38.31%Regulation:Low
Rank:#90Market:HöganäsCountry:SwedenProperties:77Monthly Revenue:$920.41Daily Rate (ADR):$172.97Occupancy:38.18%Regulation:Low
Rank:#91Market:MotalaCountry:SwedenProperties:77Monthly Revenue:$864.94Daily Rate (ADR):$168.40Occupancy:35.82%Regulation:Low
Rank:#92Market:FärjestadenCountry:SwedenProperties:76Monthly Revenue:$1084.61Daily Rate (ADR):$229.76Occupancy:40.98%Regulation:Low
Rank:#93Market:Lidköpings kommunCountry:SwedenProperties:74Monthly Revenue:$962.95Daily Rate (ADR):$133.57Occupancy:39.75%Regulation:Low
Rank:#94Market:Hudiksvalls kommunCountry:SwedenProperties:73Monthly Revenue:$663.71Daily Rate (ADR):$121.72Occupancy:34.47%Regulation:Low
Rank:#95Market:VäxjöCountry:SwedenProperties:73Monthly Revenue:$732.98Daily Rate (ADR):$90.63Occupancy:38.13%Regulation:Low
Rank:#96Market:KarlstadCountry:SwedenProperties:72Monthly Revenue:$763.94Daily Rate (ADR):$102.30Occupancy:38.36%Regulation:Low
Rank:#97Market:GrebbestadCountry:SwedenProperties:72Monthly Revenue:$906.19Daily Rate (ADR):$155.32Occupancy:39.65%Regulation:Low
Rank:#98Market:ÖckeröCountry:SwedenProperties:72Monthly Revenue:$749.04Daily Rate (ADR):$150.09Occupancy:44.31%Regulation:Low
Rank:#99Market:Sunne kommunCountry:SwedenProperties:71Monthly Revenue:$722.43Daily Rate (ADR):$110.56Occupancy:35.49%Regulation:Low
Rank:#100Market:Leksands kommunCountry:SwedenProperties:70Monthly Revenue:$787.08Daily Rate (ADR):$113.75Occupancy:35.08%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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