Stockholm, Stockholm County Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Stockholm, Stockholm County? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,810 per year — at a $191 nightly rate, 47.2% occupancy, and a $93 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Stockholm's 2,336 active listings and moderate demand with room for well-positioned listings to outperform make it a major short-term rental market. Supply grew 53.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

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What Are the Key Airbnb Metrics in Stockholm?
In Stockholm, the headline Airbnb metrics are $22,810 in average annual revenue,47.2% occupancy, $191 ADR, and $93 in RevPAR, and guests book about 60 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Stockholm?
Understanding the monthly revenue variations for Airbnb listings in Stockholm is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stockholm is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stockholm across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,361+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,979 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,161 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $966, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stockholm
What Is the Monthly Airbnb Occupancy Rate in Stockholm?
Maximize your bookings by understanding the Stockholm STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stockholm:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stockholm
What Is the Average Airbnb Nightly Rate in Stockholm?
Effective short term rental pricing strategy in Stockholm involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stockholm typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $347+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $238 or more.
- Typical properties (Median) charge around $151 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Stockholm
What Is the RevPAR for Airbnb in Stockholm?
RevPAR in Stockholm is currently $93. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $39 RevPAR.
- Typical properties (Median) generate $74 RevPAR.
- Strong performers (Top 25%) earn $124 RevPAR.
- Best-in-class (Top 10%) achieve $193 RevPAR.
Average Monthly RevPAR Trend in Stockholm
RevPAR Insights for Stockholm
- The average RevPAR in Stockholm is $93. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($193) and bottom 25% ($39) is $154, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Stockholm benchmarks. If your RevPAR falls below the median of $74, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $124+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Stockholm?
Stockholm's peak Airbnb season falls in August, June, July, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, June, July)
- Revenue averages $3,700 per month
- Occupancy rates average 56.5%
- Daily rates average $186
Shoulder Season
- Revenue averages $2,905 per month
- Occupancy maintains around 51.5%
- Daily rates hold near $183
Low Season (January, February, March)
- Revenue drops to average $2,059 per month
- Occupancy decreases to average 38.5%
- Daily rates adjust to average $189
Seasonality Insights for Stockholm
- The Airbnb seasonality pattern in Stockholm shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stockholm's highest earning potential, with monthly revenues climbing to $3,960, occupancy reaching 59.6%, and ADRs peaking at $193.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,012, occupancy could drop to 35.8%, and ADRs may adjust to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stockholm.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Stockholm seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Stockholm?
Stockholm, Stockholm County, Sweden currently shows a low regulation profile despite having 2,336 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Stockholm to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Stockholm?
Stockholm is a large short-term rental market, and performance varies significantly by location within the city. The neighborhoods below are among the most active areas for Airbnb hosts — each with distinct guest demographics, demand drivers, and local attractions. Use this as a starting point for neighborhood-level investment analysis in Stockholm, Stockholm County.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Gamla Stan | Stockholm's historic old town, full of charm with cobblestoned streets, medieval architecture, and rich history. A prime location for tourists who want to experience Stockholm's heritage. | Stortorget, Royal Palace, Nobel Museum, Stockholm Cathedral, Marten Trotzigs Gränd |
| Södermalm | A trendy and hip neighborhood known for its vibrant culture, trendy bars, and restaurants. Popular with younger visitors and locals alike, offering a mix of art, music, and fashion. | Monteliusvagen, SoFo (South of Folkungagatan), Sodermalm Market, Katarina Lift, Tgeden (Torkel Knutssons Plan) |
| Norrmalm | The city center of Stockholm, bustling with shops, restaurants, and nightlife. Ideal for tourists looking to experience the urban vibe and convenience of the city. | Drottninggatan, Kungsträdgården, Cultural Center, Stockholm Waterfront Congress Centre, Nordiska Kompaniet |
| Östermalm | An upscale district known for its luxury stores, fine dining, and beautiful parks. Attractive for well-off tourists and business travelers seeking elegance and comfort. | Östermalm Market Hall, Humlegården, Stockholm Stadium, Royal Dramatic Theatre, Djurgården |
| Slussen | A key transport hub with a mix of restaurants, shops, and cultural spots. Offers great views of the city and a vibrant atmosphere, popular with tourists and locals. | Slussen Canal, Fotografiska, Tradgården, Tantolunden, The Old Town |
| Kungsholmen | A peaceful island with parks and waterfront views, balancing between residential life and active leisure. Suitable for families and those desiring tranquility near the city. | Rålambshovsparken, Vinterviken, Stockholm City Hall, Kungsholmsstrand, Fridhemsplan |
| Djurgården | A beautiful island known for its parks, museums, and historical attractions. Popular with tourists for its natural beauty and cultural offerings. | Vasa Museum, ABBA The Museum, Skansen, Gröna Lund, Djurgården |
| Vasastan | A charming neighborhood with a local vibe, known for its beautiful architecture and cozy cafés. Attracts visitors looking for a more authentic experience while still being close to the city center. | Observatory Hill, Vasaparken, Stadshagen, Norra Bantorget, Stockholm Public Library |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Stockholm offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Stockholm?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stockholm
- The Stockholm Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82% of the 2,336 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stockholm, Apartment/Condo properties are the most common (76.3%), reflecting the local real estate landscape.
- Houses represent a significant 17.3% portion, catering likely to families or larger groups.
- The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 1.2%) offer potential for unique stay experiences.
Stockholm Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stockholm
- The dominant room capacity in Stockholm is 1 bedroom listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.2% of the active Airbnb listings in Stockholm, indicating a high concentration in these sizes.
- A significant 22.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stockholm.
Stockholm Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stockholm
- The most common guest capacity trend in Stockholm vacation rentals is listings accommodating 2 guests (25.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Stockholm STR market, accounting for 47.5% of listings.
- 18.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stockholm.
- On average, properties in Stockholm are equipped to host 3.4 guests.
How Do Listings in Stockholm Compare on Quality?
Listing quality in Stockholm can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Stockholm
- The average of 18.1 photos is adequate but leaves room for improvement. Top-performing markets typically see 20+ photos per listing.
- 17.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Aim for 20+ high-quality photos covering every room, outdoor spaces, views, and the surrounding neighborhood. Professional photography can pay for itself within a few bookings.
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Stockholm averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Stockholm?
Amenity Prevalence
Amenity Insights for Stockholm
- Essential amenities in Stockholm that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stockholm: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stockholm to stay competitive.
Which Airbnb Amenities Boost Revenue in Stockholm?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Stockholm, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Heating | 87.0% | $24,927 | $8,663 | 187.7% |
Hot water | 82.6% | $25,200 | $11,450 | 120.1% |
Pack ’n play/Travel crib | 13.8% | $41,244 | $19,863 | 107.6% |
Table corner guards | 0.3% | $45,225 | $22,733 | 98.9% |
Dishes and silverware | 79.2% | $25,415 | $12,871 | 97.5% |
Stove | 68.9% | $26,738 | $14,117 | 89.4% |
Shampoo | 50.5% | $29,219 | $16,268 | 79.6% |
Babysitter recommendations | 1.9% | $39,873 | $22,483 | 77.3% |
Iron | 70.0% | $26,108 | $15,104 | 72.9% |
Bed linens | 74.0% | $25,597 | $14,891 | 71.9% |
Revenue Impact Insights for Stockholm
- Heating tops the revenue impact list with a 187.7% uplift — listings with this amenity earn $24,927 vs. $8,663 without it.
- Heating, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Stockholm STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stockholm. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStockholm Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Stockholm
- The typical guest profile for Airbnb in Stockholm consists of predominantly international visitors (95%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 5.5% of guests.
- Key international markets include United States (21.9%) and United Kingdom (12.1%).
- Top languages spoken are English (42.9%) followed by French (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Stockholm?
Listings in Stockholm average 4.81 out of 5 overall, with about 65.1 reviews per active listing and 33.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Stockholm
- With an overall rating of 4.81, Stockholm listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.87), while Value (4.73) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 33.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Stockholm Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stockholm
- The most common availability pattern in Stockholm falls within the 271-366 days range, representing 47.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Stockholm (27.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Stockholm?
Average Booking Lead Time by Month
Booking Lead Time Insights for Stockholm
- The overall average booking lead time for vacation rentals in Stockholm is 60 days.
- Guests book furthest in advance for stays during August (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Stockholm.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Stockholm averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Stockholm?
Guests in Stockholm stay about 6.8 nights on average, generating roughly 53,988 reservations and 23.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Stockholm
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Stockholm
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in May (6.6 nights) and shorten in Feb (4 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Stockholm Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
387 listings
16.6% of total
2 Nights
307 listings
13.1% of total
3 Nights
209 listings
8.9% of total
4-6 Nights
371 listings
15.9% of total
7-29 Nights
213 listings
9.1% of total
30+ Nights
849 listings
36.3% of total
Key Insights
- The most prevalent minimum stay requirement in Stockholm is 30+ Nights, adopted by 36.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (36.3%) caters to monthly stays (30+ nights) in Stockholm, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.3% of Stockholm hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 36.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stockholm.
Stockholm Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
7 listings
0.3% of total
Limited
121 listings
5.2% of total
Flexible
739 listings
31.7% of total
Moderate
669 listings
28.7% of total
Firm
645 listings
27.7% of total
Strict
147 listings
6.3% of total
Cancellation Policy Insights for Stockholm
- The prevailing Airbnb cancellation policy trend in Stockholm is Flexible, used by 31.7% of listings.
- There's a relatively balanced mix between guest-friendly (60.4%) and stricter (34.0%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.7% market standard in Stockholm.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stockholm.
How Much Are Airbnb Cleaning Fees in Stockholm?
Cleaning fees in Stockholm are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Stockholm
- About 63.4% of Stockholm listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($159) and median ($75) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 7.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Stockholm median of $75. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Stockholm Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stockholmbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Suite with 4 bedrooms: Prestige
Entire Place • 4 bedrooms

VYN - Penthouse Suite
Entire Place • 2 bedrooms

Unique colorful and spacious apartment in Old Town
Entire Place • 3 bedrooms

Luxury 4 bedroom apartment with private terrace
Entire Place • 4 bedrooms

Newly renovated 3 bedroom topfloor apartment
Entire Place • 3 bedrooms

The Exclusive Suite
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Stockholm?
Learn from the best! This table showcases top-performing Airbnb hosts in Stockholm based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lukas | 33 | $2,087,376 | 2760 | 4.89/5.0 |
| Bella | 39 | $1,815,196 | 7455 | 4.86/5.0 |
| William | 18 | $1,363,455 | 5274 | 4.86/5.0 |
| Elias | 40 | $1,326,333 | 7944 | 4.64/5.0 |
| Andreas | 42 | $1,221,287 | 3790 | 4.63/5.0 |
| ApartDirect | 22 | $1,097,739 | 4764 | 4.57/5.0 |
| Olof | 40 | $1,052,215 | 6662 | 4.59/5.0 |
| Bella | 12 | $880,367 | 1679 | 4.88/5.0 |
| StayPlus | 44 | $824,557 | 1635 | 4.62/5.0 |
| Stay Inn Apartments | 23 | $821,284 | 275 | 4.55/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stockholm.
Who Are the Airbnb Hosts in Stockholm?
Stockholm has a relatively balanced host base.
Host Profile Insights for Stockholm
- Only 27.8% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 8.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 59.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Stockholm averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Stockholm
These are the highest-grossing professional property management operations in Stockholm, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Lukas | 33 | $2,087,376 | $252 | 67.3% | 4.89/5 |
| Bella | 39 | $1,815,196 | $214 | 57.8% | 4.86/5 |
| Elias | 40 | $1,326,333 | $178 | 61.1% | 4.64/5 |
| Andreas | 42 | $1,221,287 | $146 | 59.0% | 4.63/5 |
| ApartDirect | 22 | $1,097,739 | $224 | 52.9% | 4.57/5 |
| Olof | 40 | $1,052,215 | $164 | 57.6% | 4.59/5 |
| Bella | 12 | $880,367 | $268 | 73.6% | 4.88/5 |
| StayPlus | 44 | $824,557 | $78 | 71.6% | 4.62/5 |
| Fredrik | 15 | $726,052 | $194 | 69.1% | 4.63/5 |
| Bella | 7 | $705,967 | $389 | 69.1% | 4.85/5 |
Management Company Insights for Stockholm
- The leading management company, Lukas, operates 33 listings with $2,087,376 in gross revenue — a useful benchmark for what scale looks like in Stockholm.
- Top managers average 29 properties each, pointing to a market where portfolio scale is a meaningful competitive factor.
- Professionally managed listings in the top tier average 4.72/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 8.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Stockholm's Airbnb Market Compare to Nearby Cities?
How does the Stockholm Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Kungsholmen, Stockholm has 15 percentage points lower occupancy and about $41 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Östermalm | 12 | $4,030 | $271.08 | 51% |
| Kungsholmen | 12 | $3,932 | $232.20 | 62% |
| Södermalm | 33 | $2,773 | $199.91 | 58% |
| Sandhamn | 17 | $2,419 | $446.57 | 42% |
| Vaxholms kommun | 17 | $2,338 | $370.31 | 43% |
| Brevikshalvön | 10 | $2,325 | $204.78 | 45% |
| Skärmarö | 15 | $2,310 | $372.82 | 37% |
| Strömma | 17 | $2,256 | $286.42 | 41% |
| Älgö | 35 | $2,207 | $392.30 | 40% |
| Österskär | 12 | $2,168 | $339.08 | 48% |
Frequently Asked Questions About Airbnb in Stockholm
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Stockholm.
How much do Airbnb hosts make in Stockholm?
Stockholm hosts earn about $22,810 per year on average, with an average nightly rate of $191 and RevPAR of $93. Those figures describe the typical revenue environment for active listings in Stockholm, Stockholm County, not the ceiling for the best operators. Source: AirROI 2026 data, Stockholm market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Stockholm?
The average Airbnb occupancy rate in Stockholm is 47.2%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Stockholm?
Listings in Stockholm average $191 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Stockholm?
Stockholm currently has about 2,336 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Stockholm?
AirROI currently classifies the short-term rental regulation level in Stockholm as Low. The dataset also shows about 0.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Stockholm?
RevPAR in Stockholm is about $93. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Stockholm?
At 47.2% occupancy, Stockholm can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $22,810, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Stockholm?
The average booking lead time in Stockholm is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Stockholm?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Stockholm include Gamla Stan, Södermalm, Norrmalm. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Stockholm?
entire_home listings make up 82.0% of the active supply in Stockholm. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Stockholm compare to nearby Airbnb markets?
Among neighboring markets, Östermalm posts $48,366 in average annual revenue with 51.1% occupancy, compared to Stockholm's $22,810 and 47.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Stockholm?
The average Airbnb stay length in Stockholm is about 6.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Stockholm?
Airbnb listings in Stockholm average 4.81 out of 5 overall. About 33.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Stockholm?
Heating and Hot water are among the strongest revenue-linked amenities in Stockholm. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Stockholm?
Yes. About 63.4% of active Airbnb listings in Stockholm charge a cleaning fee, and the average fee is $159. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Stockholm?
At 27.8%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.