Strömma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Stockholm County, Sweden
Is Airbnb profitable in Strömma in 2025? Explore comprehensive Airbnb analytics for Strömma, Stockholm County, Sweden to uncover income potential. This 2025 STR market report for Strömma, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Strömma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Strömma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Strömma Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Strömma (2025)
Understanding the monthly revenue variations for Airbnb listings in Strömma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Strömma is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Strömma across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,328+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,635 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,835 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $806, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Strömma
Strömma Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Strömma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Strömma:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Strömma
Average Daily Rate (ADR) Airbnb Trends in Strömma (2025)
Effective short term rental pricing strategy in Strömma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Strömma typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $456+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $266 or more.
- Typical properties (Median) charge around $138 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in Strömma
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Airbnb Seasonality Analysis & Trends in Strömma (2025)
Peak Season (August, July, December)
- Revenue averages $4,271 per month
- Occupancy rates average 49.1%
- Daily rates average $216
Shoulder Season
- Revenue averages $3,318 per month
- Occupancy maintains around 40.2%
- Daily rates hold near $210
Low Season (February, March, October)
- Revenue drops to average $1,856 per month
- Occupancy decreases to average 29.3%
- Daily rates adjust to average $212
Seasonality Insights for Strömma
- The Airbnb seasonality in Strömma shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Strömma's highest earning potential, with monthly revenues capable of climbing to $4,515, occupancy reaching a high of 61.0%, and ADRs peaking at $223.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,679, occupancy could drop to 25.3%, and ADRs may adjust down to $202.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Strömma.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Strömma seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Strömma (2025)
Exploring the top neighborhoods for short-term rentals in Strömma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Djurgården | A beautiful park and cultural island known for its museums, gardens, and proximity to the city center. Ideal for tourists looking for nature and culture in Stockholm. | Vasa Museum, Gröna Lund, Skansen, ABBA The Museum, Rosendals Trädgård |
| Gamla Stan | Stockholm's charming old town filled with historic buildings, cobblestone streets, and vibrant life. Perfect for those wanting to immerse themselves in the city's history. | Royal Palace, Storkyrkan Cathedral, Nobel Museum, Mårten Trotzigs Gränd, Järntorget |
| Södermalm | A trendy and bohemian district known for its lively atmosphere, boutique shops, and diverse dining. Attracts a younger crowd and creatives looking for a unique experience. | Monteliusvägen, SoFo, Fotografiska, Mariaberget, Södermalm's parks |
| Norrmalm | The modern city center with shopping, dining, and cultural attractions. It's vital for business travelers and tourists seeking accessibility to various urban experiences. | Drottninggatan, Kungsträdgården, Stockholm Concert Hall, Nordiska Kompaniet, Stureplan |
| Östermalm | An upscale district known for its shopping, dining, and picturesque waterfront. It's popular among travelers looking for a luxurious experience. | Östermalm Market Hall, Skansen Krona, Klappern Park, Swedish History Museum, Djurgårdsbron |
| Vasastan | A residential area with a relaxed vibe, known for its parks and cafes. Appeals to families and couples looking for a quieter, local experience. | Vanadislunden Park, Observatory Hill, Vasa Park, Drottningholm Palace, Kulturhuset |
| Hagastaden | A developing neighborhood with modern architecture and innovation. Appeals to young professionals and those interested in new urban developments. | Karolinska Institute, Linnéa Park, St. Eriks Bridge, Hagaparken, Norrtull |
| Liljeholmen | A waterfront district with a mix of residential, commercial, and recreational spaces. Attracts families and individuals looking for a lively community atmosphere. | Liljeholmen Galleria, Lake Trekanten, Hägersten-Liljeholmen, Salftränning, Vinterviken |
Understanding Airbnb License Requirements & STR Laws in Strömma (2025)
While Strömma, Stockholm County, Sweden currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Strömma to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Strömma (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Strömmabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Newly built villa with guest house in the Stockholm Archipelago
Entire Place • 4 bedrooms
Villa on a lake plot with boat house and jetty by Fågelbro.
Entire Place • 4 bedrooms
Sea view family villa archipelago 30 min to city
Entire Place • 5 bedrooms
Sunny location in Strömma
Entire Place • 5 bedrooms
Exclusive guesthouse with stunning Seaview!
Entire Place • 1 bedroom
The AMAZING PLACE SUNNY HILL - SOLHÖJDEN
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Strömma (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Strömma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Magdalena | 2 | $129,886 | 29 | 4.94/5.0 |
| Carl | 1 | $77,699 | 14 | 4.93/5.0 |
| Mimmie | 1 | $72,230 | 8 | 4.88/5.0 |
| Caroline And Herman | 2 | $33,034 | 258 | 4.99/5.0 |
| Mathias | 1 | $26,708 | 3 | 5.00/5.0 |
| Manfred | 1 | $20,470 | 17 | 5.00/5.0 |
| Jene | 1 | $18,814 | 19 | 4.42/5.0 |
| Johan & Anna | 2 | $16,696 | 144 | 4.92/5.0 |
| Hans & Lena | 1 | $13,413 | 101 | 4.89/5.0 |
| Maria | 1 | $13,249 | 36 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Strömma.
Dive Deeper: Advanced Strömma STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Strömma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStrömma Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Strömma
- The Strömma Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Strömma, House properties are the most common (59.1%), reflecting the local real estate landscape.
- Houses represent a significant 59.1% portion, catering likely to families or larger groups.
- The presence of 22.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 9.0%) offer potential for unique stay experiences.
Strömma Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Strömma
- The dominant room capacity in Strömma is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Strömma, indicating a high concentration in these sizes.
- A significant 31.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Strömma.
Strömma Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Strömma
- The most common guest capacity trend in Strömma vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Strömma STR market, accounting for 59.1% of listings.
- 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Strömma.
- On average, properties in Strömma are equipped to host 4.7 guests.
Strömma Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Strömma
- The most common availability pattern in Strömma falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Strömma (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Strömma Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
19% of total
2 Nights
6 listings
28.6% of total
3 Nights
3 listings
14.3% of total
4-6 Nights
5 listings
23.8% of total
30+ Nights
3 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Strömma is 2 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Strömma, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.6% of Strömma hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Strömma.
Strömma Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
21.1% of total
Moderate
3 listings
15.8% of total
Firm
6 listings
31.6% of total
Strict
6 listings
31.6% of total
Cancellation Policy Insights for Strömma
- The prevailing Airbnb cancellation policy trend in Strömma is Firm, used by 31.6% of listings.
- A majority (63.2%) of hosts in Strömma utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.6% market standard in Strömma.
- With 31.6% using Strict terms, this is a viable option in Strömma, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Strömma.
Strömma STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Strömma
- The overall average booking lead time for vacation rentals in Strömma is 65 days.
- Guests book furthest in advance for stays during November (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (75 days avg.) sees the longest lead times, while Spring (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Strömma.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Strömma averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Strömma (2025)
Amenity Prevalence
Amenity Insights for Strömma
- Essential amenities in Strömma that guests expect include: Heating, Hot water, Kitchen, Smoke alarm, Cooking basics, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Dishes and silverware, Stove are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Strömma: Heating, Hot water, Kitchen, Smoke alarm, Cooking basics, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Cooking basics, Free parking on premises.
- Consider adding popular differentiators like Hangers or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Strömma to stay competitive.
Strömma Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Strömma
- The typical guest profile for Airbnb in Strömma consists of predominantly international visitors (80%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Swedish.
- Domestic travelers account for 20.2% of guests.
- Key international markets include Sweden (20.2%) and Germany (15.7%).
- Top languages spoken are English (37.1%) followed by Swedish (16.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Strömma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Älgö | 33 | $3,017 | $320.94 | 53% |
| Brevikshalvön | 10 | $2,318 | $149.93 | 52% |
| Norra Lagnö | 10 | $2,119 | $394.02 | 34% |
| Tyresö kommun | 53 | $2,109 | $238.02 | 43% |
| Skärmarö | 10 | $2,074 | $266.22 | 45% |
| Brevik | 17 | $2,002 | $201.09 | 46% |
| Hemmesta | 21 | $1,958 | $246.78 | 45% |
| Vaxholms kommun | 19 | $1,948 | $301.61 | 40% |
| Geta | 18 | $1,941 | $232.92 | 44% |
| Tyresö | 31 | $1,871 | $286.04 | 49% |