Interlaken Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bern, Switzerland
Is Airbnb profitable in Interlaken in 2025? Explore comprehensive Airbnb analytics for Interlaken, Bern, Switzerland to uncover income potential. This 2025 STR market report for Interlaken, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 288 active listings.
Whether you're considering an Airbnb investment in Interlaken, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Interlaken Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Interlaken Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Interlaken (2025)
Understanding the monthly revenue variations for Airbnb listings in Interlaken is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Interlaken is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Interlaken across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,998+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $7,295 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,617 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,673, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Interlaken
Interlaken Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Interlaken STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Interlaken:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 62%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Interlaken
Average Daily Rate (ADR) Airbnb Trends in Interlaken (2025)
Effective short term rental pricing strategy in Interlaken involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Interlaken typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $562+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $371 or more.
- Typical properties (Median) charge around $249 per night.
- Entry-level properties (Bottom 25%) earn around $170 per night.
Average Daily Rate (ADR) Trend by Month in Interlaken
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Airbnb Seasonality Analysis & Trends in Interlaken (2025)
Peak Season (July, August, June)
- Revenue averages $8,276 per month
- Occupancy rates average 68.3%
- Daily rates average $394
Shoulder Season
- Revenue averages $5,511 per month
- Occupancy maintains around 55.7%
- Daily rates hold near $333
Low Season (January, February, March)
- Revenue drops to average $3,222 per month
- Occupancy decreases to average 41.9%
- Daily rates adjust to average $270
Seasonality Insights for Interlaken
- The Airbnb seasonality in Interlaken shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Interlaken's highest earning potential, with monthly revenues capable of climbing to $9,023, occupancy reaching a high of 72.1%, and ADRs peaking at $400.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,972, occupancy could drop to 37.6%, and ADRs may adjust down to $265.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Interlaken.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Interlaken seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Interlaken (2025)
Exploring the top neighborhoods for short-term rentals in Interlaken? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Interlaken West | A charming area with direct access to the lakes and breathtaking mountain views. It's a central hub for tourists looking to explore the surrounding nature and adventure activities. | Thun Lake, Brienz Lake, Heimwehfluh, Interlaken Casino, Aare River, Adventure Park Interlaken |
| Interlaken East | Known for its picturesque parks and gardens, this area offers visitors a tranquil experience along the Aare River, close to the train station for easy access to Jungfrau region. | Jungfrau Region, Harder Kulm, Aare Gorge, Schynige Platte, Pope John Paul II Church, Interlaken East Park |
| Lauterbrunnen | Famed for its stunning waterfalls and valley landscapes, Lauterbrunnen attracts nature lovers and hikers, making it a prime spot for Airbnb rentals. | Staubbach Falls, Trümmelbach Falls, Lauterbrunnen Valley, Schilthorn, Wengen, Grindelwald |
| Wilderswil | A quiet, quaint village that serves as a gateway to the Jungfrau region. Wilderswil offers a peaceful setting, perfect for families and couples. | Schynige Platte Railway, Dürrenbachtal Waterfall, Monkey Mountain, Historic wooden buildings, Hiking trails |
| Hornbeam | A residential neighborhood providing a more local experience, it offers stunning views of the mountains and access to the nature trails that surround Interlaken. | Nature hikes, Local eateries, Scenic viewpoints, Public parks |
| Bönigen | Located on the shores of Lake Brienz, Bönigen offers beautiful views and a relaxed atmosphere, perfect for leisure travelers and water sports enthusiasts. | Lake Brienz, Water sports, Bönigen Beach, Hiking paths, Local restaurants |
| Iseltwald | A picturesque village along Lake Brienz, known for its serene environment and scenic landscapes, making it ideal for romantic getaways. | Lake Brienz, Iseltwald Castle, Hiking trails, Local fishery |
| Grindelwald | A popular tourist destination known for skiing and hiking, Grindelwald is close to Eiger Mountain and boasts various adventure activities year-round. | Eiger Mountain, First Cliff Walk, Pfingstegg, Mannlichen, Hiking trails, Ski resorts |
Understanding Airbnb License Requirements & STR Laws in Interlaken (2025)
While Interlaken, Bern, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Interlaken to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Interlaken (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Interlakenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
CityChalet Edelweiss
Entire Place • 5 bedrooms
J87 Boutique Villa in Interlaken, Jungfrau view
Entire Place • 5 bedrooms
CityChalet historic Apartment
Entire Place • 4 bedrooms
CityChalet Alpenrose
Entire Place • 3 bedrooms
Stephans Holiday Apartment 1
Entire Place • 4 bedrooms
Stephans Holiday Apartment
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Interlaken (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Interlaken based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stephan | 22 | $1,651,434 | 3870 | 4.77/5.0 |
| Matt | 7 | $1,314,092 | 994 | 4.79/5.0 |
| Mario | 11 | $816,577 | 545 | 4.76/5.0 |
| Griwa Rent | 15 | $591,374 | 217 | 4.80/5.0 |
| Natalie | 3 | $482,932 | 191 | 4.85/5.0 |
| Diana | 5 | $482,123 | 1241 | 4.77/5.0 |
| Alex | 13 | $473,966 | 142 | 3.64/5.0 |
| Between Lakes | 5 | $437,355 | 233 | 4.53/5.0 |
| SwissHut Property Management A | 3 | $434,283 | 473 | 4.83/5.0 |
| Philip | 5 | $414,438 | 1753 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Interlaken.
Dive Deeper: Advanced Interlaken STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Interlaken. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsInterlaken Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Interlaken
- The Interlaken Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.4% of the 288 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Interlaken, Apartment/Condo properties are the most common (72.9%), reflecting the local real estate landscape.
- The presence of 14.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 3.1%) offer potential for unique stay experiences.
Interlaken Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Interlaken
- The dominant room capacity in Interlaken is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.6% of the active Airbnb listings in Interlaken, indicating a high concentration in these sizes.
Interlaken Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Interlaken
- The most common guest capacity trend in Interlaken vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Interlaken STR market, accounting for 49.0% of listings.
- 20.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Interlaken.
- On average, properties in Interlaken are equipped to host 3.4 guests.
Interlaken Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Interlaken
- The most common availability pattern in Interlaken falls within the 91-180 days range, representing 34% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 41.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Interlaken (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 59.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Interlaken Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
104 listings
39.1% of total
2 Nights
39 listings
14.7% of total
3 Nights
35 listings
13.2% of total
4-6 Nights
8 listings
3% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
79 listings
29.7% of total
Key Insights
- The most prevalent minimum stay requirement in Interlaken is 1 Night, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (29.7%) caters to monthly stays (30+ nights) in Interlaken, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.1% of Interlaken hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 29.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Interlaken.
Interlaken Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.4% of total
Flexible
30 listings
11.2% of total
Moderate
61 listings
22.8% of total
Firm
79 listings
29.5% of total
Strict
97 listings
36.2% of total
Cancellation Policy Insights for Interlaken
- The prevailing Airbnb cancellation policy trend in Interlaken is Strict, used by 36.2% of listings.
- A majority (65.7%) of hosts in Interlaken utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.2% market standard in Interlaken.
- With 36.2% using Strict terms, this is a viable option in Interlaken, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Interlaken.
Interlaken STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Interlaken
- The overall average booking lead time for vacation rentals in Interlaken is 64 days.
- Guests book furthest in advance for stays during June (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (58 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Interlaken.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
- Monitor your own booking lead times against these Interlaken averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Interlaken (2025)
Amenity Prevalence
Amenity Insights for Interlaken
- Essential amenities in Interlaken that guests expect include: Wifi, Heating, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Interlaken: Wifi, Heating, Hair dryer.
- Prioritize adding missing essentials: Wifi, Heating, Hair dryer.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Interlaken to stay competitive.
Interlaken Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Interlaken
- The typical guest profile for Airbnb in Interlaken consists of predominantly international visitors (97%), with top international origins including South Korea, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 2.8% of guests.
- Key international markets include United States (36.8%) and South Korea (6.1%).
- Top languages spoken are English (53.1%) followed by Chinese (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from South Korea.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Interlaken Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
| La Rivière-Enverse | 17 | $5,972 | $624.02 | 41% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
| Iseltwald | 14 | $5,491 | $331.95 | 58% |
| Habkern | 13 | $5,382 | $344.74 | 50% |
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Zermatt | 734 | $4,604 | $463.00 | 46% |
| Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |
| Sigriswil | 99 | $4,371 | $271.90 | 58% |