Falera Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grisons, Switzerland
Is Airbnb profitable in Falera in 2025? Explore comprehensive Airbnb analytics for Falera, Grisons, Switzerland to uncover income potential. This 2025 STR market report for Falera, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Falera, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Falera Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Falera Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Falera (2025)
Understanding the monthly revenue variations for Airbnb listings in Falera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Falera is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Falera across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,259+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,360 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,126 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,101, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Falera
Falera Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Falera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Falera:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Falera
Average Daily Rate (ADR) Airbnb Trends in Falera (2025)
Effective short term rental pricing strategy in Falera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Falera typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $459+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $327 or more.
- Typical properties (Median) charge around $206 per night.
- Entry-level properties (Bottom 25%) earn around $157 per night.
Average Daily Rate (ADR) Trend by Month in Falera
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Airbnb Seasonality Analysis & Trends in Falera (2025)
Peak Season (February, January, December)
- Revenue averages $4,444 per month
- Occupancy rates average 50.6%
- Daily rates average $300
Shoulder Season
- Revenue averages $2,136 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $251
Low Season (June, September, November)
- Revenue drops to average $1,430 per month
- Occupancy decreases to average 22.3%
- Daily rates adjust to average $238
Seasonality Insights for Falera
- The Airbnb seasonality in Falera shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Falera's highest earning potential, with monthly revenues capable of climbing to $5,221, occupancy reaching a high of 65.1%, and ADRs peaking at $314.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,284, occupancy could drop to 21.0%, and ADRs may adjust down to $236.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Falera.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Falera seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Falera (2025)
Exploring the top neighborhoods for short-term rentals in Falera? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Falera Village | Charming mountain village offering a serene atmosphere and easy access to ski resorts. Ideal for travelers seeking a peaceful retreat in the heart of the Swiss Alps, especially in winter and summer activities. | Crap Sogn Gion, Mountain biking trails, Local shops and cafes, Hiking paths, Winter sports resorts |
| Laax | Popular destination for winter sports and summer activities. Known for its extensive ski areas and lively atmosphere, making it a prime location for both tourists and action-seekers. | Laax Ski Resort, Crap Masegn, Lake Laax, Biking trails, Diverse dining options |
| Ruinaulta | Spectacular natural gorge offering stunning views and outdoor activities. Attracts nature lovers and adventure enthusiasts year-round. | Ruinaulta River Gorge, Hiking trails, Kayaking opportunities, Scenic viewpoints, Nature photography spots |
| Ilanz | Historic town known as the 'capital of the Grischun' with charming architecture and a vibrant cultural scene. Great for guests interested in history and local culture. | Historical Old Town, Cultural museums, Local markets, River Rhine, Hiking and biking paths |
| Trun | Picturesque village that provides a glimpse into traditional Swiss life. An excellent choice for guests looking for authenticity and tranquility away from the hustle. | Authentic Swiss architecture, Breathtaking landscapes, Quiet hiking trails, Local festivals, Traditional cuisine |
| Cumbel | Small and peaceful village known for its scenic beauty and access to hiking and skiing. Ideal for those looking to immerse themselves in nature. | Stunning views, Hiking pathways, Skiing nearby, Local flora and fauna, Countryside tranquility |
| Schluein | Attractive village near Ilanz with access to outdoor activities and beautiful landscapes. Perfect for travelers seeking a peaceful retreat after a day of adventure. | Nature hiking routes, Views of the Rhine valley, Community events, Transport links to Ilanz and Laax, Family-friendly atmosphere |
| Dumengn | Small hamlet offering a rustic Swiss experience with easy access to surrounding hiking and skiing areas. A hidden gem for tourists looking for a quiet getaway. | Quiet surroundings, Nature trails, Authentic local experiences, Small local restaurants, Scenic views |
Understanding Airbnb License Requirements & STR Laws in Falera (2025)
While Falera, Grisons, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Falera to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Falera (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Falerabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
5.5 rooms cozy apartment, Skilift 5 min/ski-in
Entire Place • 4 bedrooms
3.5 room apartment/ bright + stylish / best location
Entire Place • 2 bedrooms
Idyllic mountain retreat, 5min from the slopes
Entire Place • 3 bedrooms
Cozy & spacious 4.5-room apartment in Falera
Entire Place • 3 bedrooms
Bijou Bauernhaus von 1611
Entire Place • 4 bedrooms
Casa Balu
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Falera (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Falera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hana | 1 | $60,070 | 21 | 5.00/5.0 |
| Annalise | 1 | $53,739 | 19 | 4.95/5.0 |
| Michael | 1 | $52,986 | 28 | 4.93/5.0 |
| Host #45424782 | 1 | $37,868 | 1 | 0.00/5.0 |
| Flims Laax Falera | 2 | $29,983 | 27 | 4.68/5.0 |
| Host #378434910 | 1 | $29,220 | 2 | 0.00/5.0 |
| Céline | 1 | $27,841 | 29 | 5.00/5.0 |
| Regula | 1 | $26,499 | 55 | 5.00/5.0 |
| Nadya | 1 | $26,314 | 3 | 4.67/5.0 |
| Host #103798060 | 1 | $23,005 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Falera.
Dive Deeper: Advanced Falera STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Falera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFalera Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Falera
- The Falera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Falera, Apartment/Condo properties are the most common (81.5%), reflecting the local real estate landscape.
- Houses represent a significant 18.5% portion, catering likely to families or larger groups.
Falera Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Falera
- The dominant room capacity in Falera is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 59.2% of the active Airbnb listings in Falera, indicating a high concentration in these sizes.
- A significant 40.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Falera.
Falera Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Falera
- The most common guest capacity trend in Falera vacation rentals is listings accommodating 6 guests (25.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Falera STR market, accounting for 48.1% of listings.
- 51.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Falera.
- On average, properties in Falera are equipped to host 5.3 guests.
Falera Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Falera
- The most common availability pattern in Falera falls within the 271-366 days range, representing 63% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Falera (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Falera Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
11.1% of total
2 Nights
1 listings
3.7% of total
3 Nights
2 listings
7.4% of total
4-6 Nights
13 listings
48.1% of total
7-29 Nights
3 listings
11.1% of total
30+ Nights
5 listings
18.5% of total
Key Insights
- The most prevalent minimum stay requirement in Falera is 4-6 Nights, adopted by 48.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (14.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (18.5%) caters to monthly stays (30+ nights) in Falera, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 48.1% of Falera hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Falera.
Falera Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
8.7% of total
Flexible
2 listings
8.7% of total
Moderate
6 listings
26.1% of total
Firm
5 listings
21.7% of total
Strict
8 listings
34.8% of total
Cancellation Policy Insights for Falera
- The prevailing Airbnb cancellation policy trend in Falera is Strict, used by 34.8% of listings.
- A majority (56.5%) of hosts in Falera utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.8% market standard in Falera.
- With 34.8% using Strict terms, this is a viable option in Falera, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Falera.
Falera STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Falera
- The overall average booking lead time for vacation rentals in Falera is 111 days.
- Guests book furthest in advance for stays during January (average 145 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (144 days avg.) sees the longest lead times, while Fall (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (111 days) as a baseline for your pricing and availability strategy in Falera.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 144 days) to capture early planners.
- Monitor your own booking lead times against these Falera averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Falera (2025)
Amenity Prevalence
Amenity Insights for Falera
- Essential amenities in Falera that guests expect include: Kitchen, Heating, Refrigerator, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Washer, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Falera: Kitchen, Heating, Refrigerator, Wifi, Hot water.
- Prioritize adding missing essentials: Refrigerator, Wifi, Hot water.
- Consider adding popular differentiators like TV or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Falera to stay competitive.
Falera Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Falera
- The typical guest profile for Airbnb in Falera consists of a mix of domestic (52%) and international guests, often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 52.2% of guests.
- Key international markets include Switzerland (52.2%) and Germany (25.4%).
- Top languages spoken are English (35.5%) followed by German (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Falera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Vitznau | 29 | $4,171 | $333.53 | 51% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Lucerne | 371 | $3,870 | $260.48 | 54% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |