Flims Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grisons, Switzerland
Is Airbnb profitable in Flims in 2025? Explore comprehensive Airbnb analytics for Flims, Grisons, Switzerland to uncover income potential. This 2025 STR market report for Flims, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 210 active listings.
Whether you're considering an Airbnb investment in Flims, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Flims Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Flims Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Flims (2025)
Understanding the monthly revenue variations for Airbnb listings in Flims is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Flims is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Flims across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,136+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,240 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,472 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,303, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Flims
Flims Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Flims STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Flims:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Flims
Average Daily Rate (ADR) Airbnb Trends in Flims (2025)
Effective short term rental pricing strategy in Flims involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Flims typically peaks in March and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $653+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $394 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $170 per night.
Average Daily Rate (ADR) Trend by Month in Flims
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Airbnb Seasonality Analysis & Trends in Flims (2025)
Peak Season (February, January, March)
- Revenue averages $5,261 per month
- Occupancy rates average 51.7%
- Daily rates average $344
Shoulder Season
- Revenue averages $2,937 per month
- Occupancy maintains around 33.6%
- Daily rates hold near $322
Low Season (June, September, November)
- Revenue drops to average $2,037 per month
- Occupancy decreases to average 26.7%
- Daily rates adjust to average $312
Seasonality Insights for Flims
- The Airbnb seasonality in Flims shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Flims's highest earning potential, with monthly revenues capable of climbing to $5,864, occupancy reaching a high of 58.6%, and ADRs peaking at $354.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,885, occupancy could drop to 24.1%, and ADRs may adjust down to $295.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Flims.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Flims seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Flims (2025)
Exploring the top neighborhoods for short-term rentals in Flims? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Flims Waldhaus | Picturesque village near the Flims Laax ski area, ideal for winter sports enthusiasts and summer hikers. Offers scenic views and access to lakes and trails, making it a favorite for nature lovers. | Lake Flims, Tschingelhörner, Swiss Tectonic Arena Sardona, Flims Laax Falera ski area, Hiking trails at the Rhine Gorge |
| Flims Dorf | Centrally located area with direct access to ski lifts and amenities. Attracts families and groups looking for convenience in both summer and winter seasons. | Flims Ski Resort, Lake Laax, Cascades of the Rhine, Hiking paths, Local restaurants and shops |
| Laax | Known for its trendy skiing and snowboarding scene, Laax appeals to young adventurers and families alike. The vibrant atmosphere, coupled with sporting events, enhances its appeal. | Laax ski area, Freestyle Academy, Rugged mountain trails, Lake Laax, Local cafes and nightlife |
| Trin | A peaceful village with stunning mountain views, perfect for those who seek tranquility as well as outdoor activities. Close to the Flims and Laax regions, offering a serene retreat. | Trin waterfall, Biking trails, Hiking routes, Scenic viewpoints, Natural beauty |
| Falera | Known for its excellent skiing and ancient settlements. The unique cultural blend makes it appealing to history buffs and sports enthusiasts. | Ski lifts, Historical sites, Lush hiking areas, Local restaurants, Falera ski area |
| Sarn | A hidden gem with breathtaking landscapes and a quieter atmosphere. Excellent for those looking to escape the busier tourist areas while still enjoying proximity to ski resorts. | Sarn ski area, Hiking paths, Beautiful mountain views, Natural parks, Traditional Swiss architecture |
| Valendas | Charming village that provides a mix of nature and culture. Its location offers access to both hiking and cultural experiences, ideal for diverse travelers. | Kayaking in the Rhine, Historic sites, Nature trails, Local crafts, Charming village ambiance |
| Schluein | Offers a tranquil retreat away from the hustle, yet still close to major attractions. Perfect for travelers seeking relaxation in a beautiful Alpine setting. | Scenic mountain views, Hiking paths, Local cuisine, Cultural heritage, Close to Flims and Laax |
Understanding Airbnb License Requirements & STR Laws in Flims (2025)
While Flims, Grisons, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Flims to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Flims (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Flimsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Chalet in Flims with Spectacular views
Entire Place • 5 bedrooms
4 Bedroom Penthouse Apt Flims Waldhaus
Entire Place • 4 bedrooms
Mira Flem Family penthouse skiing all the way to the door.
Entire Place • 4 bedrooms
Mountainview Cottage Muletg - Flims LAAX
Entire Place • 2 bedrooms
Mira Selva. Fantastic view, ski in ski out
Entire Place • 3 bedrooms
8P Apartment | Breathtaking views | Private Spa
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Flims (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Flims based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Edward | 8 | $570,415 | 280 | 4.88/5.0 |
| Edelweiss | 17 | $434,036 | 72 | 4.81/5.0 |
| Flims Laax Falera | 17 | $301,846 | 123 | 4.80/5.0 |
| Sandy | 2 | $197,217 | 99 | 4.96/5.0 |
| LAAX Homes | 9 | $159,389 | 47 | 4.78/5.0 |
| Patrick | 6 | $144,048 | 105 | 4.84/5.0 |
| Norbert | 2 | $104,367 | 50 | 4.85/5.0 |
| Caterina & Stefan | 1 | $97,906 | 89 | 5.00/5.0 |
| Vanessa | 2 | $77,327 | 35 | 4.66/5.0 |
| Sonja | 2 | $77,159 | 107 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Flims.
Dive Deeper: Advanced Flims STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Flims. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFlims Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Flims
- The Flims Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.3% of the 210 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Flims, Apartment/Condo properties are the most common (87.6%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, outdoor/unique (combined 3.4%) offer potential for unique stay experiences.
Flims Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Flims
- The dominant room capacity in Flims is 2 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.1% of the active Airbnb listings in Flims, indicating a high concentration in these sizes.
- A significant 24.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Flims.
Flims Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Flims
- The most common guest capacity trend in Flims vacation rentals is listings accommodating 4 guests (34.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Flims STR market, accounting for 55.3% of listings.
- 30.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Flims.
- On average, properties in Flims are equipped to host 4.4 guests.
Flims Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Flims
- The most common availability pattern in Flims falls within the 271-366 days range, representing 57.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Flims (41%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Flims Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
15.2% of total
2 Nights
24 listings
11.4% of total
3 Nights
19 listings
9% of total
4-6 Nights
44 listings
21% of total
7-29 Nights
11 listings
5.2% of total
30+ Nights
80 listings
38.1% of total
Key Insights
- The most prevalent minimum stay requirement in Flims is 30+ Nights, adopted by 38.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (38.1%) caters to monthly stays (30+ nights) in Flims, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 38.1% of Flims hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 38.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Flims.
Flims Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
31 listings
14.8% of total
Flexible
22 listings
10.5% of total
Moderate
46 listings
21.9% of total
Firm
52 listings
24.8% of total
Strict
59 listings
28.1% of total
Cancellation Policy Insights for Flims
- The prevailing Airbnb cancellation policy trend in Flims is Strict, used by 28.1% of listings.
- A majority (52.9%) of hosts in Flims utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 28.1% market standard in Flims.
- Regularly review your cancellation policy against competitors and market demand shifts in Flims.
Flims STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Flims
- The overall average booking lead time for vacation rentals in Flims is 74 days.
- Guests book furthest in advance for stays during February (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (106 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Flims.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 106 days) to capture early planners.
- Monitor your own booking lead times against these Flims averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Flims (2025)
Amenity Prevalence
Amenity Insights for Flims
- Essential amenities in Flims that guests expect include: Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Flims: Heating, Kitchen.
- Prioritize adding missing essentials: Heating, Kitchen.
- Consider adding popular differentiators like Wifi or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Flims to stay competitive.
Flims Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Flims
- The typical guest profile for Airbnb in Flims consists of a mix of domestic (62%) and international guests, often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 61.6% of guests.
- Key international markets include Switzerland (61.6%) and Germany (14.7%).
- Top languages spoken are English (35.9%) followed by German (29%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zürich and Zurich.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Flims Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rothenburg | 11 | $5,067 | $282.85 | 64% |
| Grindelwald | 509 | $5,042 | $370.46 | 56% |
| Balderschwang | 10 | $4,949 | $295.71 | 57% |
| Laglio | 62 | $4,308 | $523.82 | 42% |
| Brand | 62 | $4,171 | $530.29 | 33% |
| Alpnach | 11 | $4,163 | $249.69 | 49% |
| Vitznau | 32 | $4,160 | $401.15 | 47% |
| Brienz (BE) | 157 | $4,069 | $296.45 | 51% |
| Sala Comacina | 71 | $3,968 | $436.18 | 46% |
| Bürserberg | 42 | $3,818 | $332.31 | 41% |