Klosters Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grisons, Switzerland
Is Airbnb profitable in Klosters in 2025? Explore comprehensive Airbnb analytics for Klosters, Grisons, Switzerland to uncover income potential. This 2025 STR market report for Klosters, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 223 active listings.
Whether you're considering an Airbnb investment in Klosters, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Klosters Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Klosters Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Klosters (2025)
Understanding the monthly revenue variations for Airbnb listings in Klosters is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Klosters is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Klosters across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,866+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,693 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,495 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,208, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Klosters
Klosters Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Klosters STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Klosters:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Klosters
Average Daily Rate (ADR) Airbnb Trends in Klosters (2025)
Effective short term rental pricing strategy in Klosters involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Klosters typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,539+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $797 or more.
- Typical properties (Median) charge around $371 per night.
- Entry-level properties (Bottom 25%) earn around $212 per night.
Average Daily Rate (ADR) Trend by Month in Klosters
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Airbnb Seasonality Analysis & Trends in Klosters (2025)
Peak Season (January, February, December)
- Revenue averages $7,720 per month
- Occupancy rates average 43.5%
- Daily rates average $676
Shoulder Season
- Revenue averages $3,216 per month
- Occupancy maintains around 29.5%
- Daily rates hold near $616
Low Season (September, October, November)
- Revenue drops to average $2,172 per month
- Occupancy decreases to average 23.0%
- Daily rates adjust to average $600
Seasonality Insights for Klosters
- The Airbnb seasonality in Klosters shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Klosters's highest earning potential, with monthly revenues capable of climbing to $9,272, occupancy reaching a high of 51.5%, and ADRs peaking at $751.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,941, occupancy could drop to 21.8%, and ADRs may adjust down to $551.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Klosters.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Klosters seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Klosters (2025)
Exploring the top neighborhoods for short-term rentals in Klosters? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Klosters Village | Charming mountain village atmosphere with traditional Swiss architecture. Popular with families and winter sports enthusiasts, offering easy access to skiing and hiking. | Klosters Ski Resort, Gotschnagrat Mountain, Hiking trails to Davos, Parliament House, Ried Park |
| Gotschnagrat | Famous for its stunning views and skiing opportunities. Attracts adventure seekers and nature lovers year-round. | Gotschnagrat Ski Area, Arosa Lenzerheide, Mountain biking trails, Snowshoe paths, Gastronomic restaurants |
| Davos | Adjacent to Klosters, Davos is known for its large ski area and international events like the World Economic Forum. Ideal for upscale travelers and business visitors. | Davos Ski Resort, Kongresszentrum Davos, Lake Davos, Davos Klosters lift system |
| Parsenn | One of the largest ski areas in Davos/Klosters, known for excellent slopes and off-piste opportunities. Engages advanced skiers and snowboarders. | Parsenn Ski Area, Hiking trails, Bergbahnen Davos, Mountain huts |
| Schmuggi | Known for being family-friendly with beginner slopes and children’s programs. A great area for families looking for winter sports activities. | Beginner ski slopes, Childcare facilities, Winter hiking paths |
| Alpenhof | Well-known luxury accommodation options and wellness facilities. Charted for guests seeking relaxation in the mountains. | Wellness spas, Gourmet dining options, Access to pistes |
| Waldhaus | Historic hotel area offering a tasteful blend of luxury and nature. Attracts visitors looking for a more relaxed, refined experience. | Waldhaus Hotel, Nature walks, Toblerone trail |
| Rosatsch | Peaceful area further from the hustle and bustle of Klosters, with serene nature and hiking routes. Ideal for those desiring tranquility and outdoor activities. | Nature reserves, Hiking paths, Scenic viewpoints |
Understanding Airbnb License Requirements & STR Laws in Klosters (2025)
While Klosters, Grisons, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Klosters to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Klosters (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Klostersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Haus am Waldrand
Entire Place • 4 bedrooms
Amazing Mountain View and Kitchen - Chalet Egghus
Entire Place • 6 bedrooms
Beautiful, spacious traditional Swiss Chalet
Entire Place • 6 bedrooms
WEF Luxurious chalet, 20' Davos
Entire Place • 4 bedrooms
Amazing chalet with panoramic view
Entire Place • 4 bedrooms
Brand new luxury mansion - 320m2
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Klosters (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Klosters based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Philippe | 1 | $246,160 | 25 | 4.96/5.0 |
| Christina | 1 | $206,142 | 6 | 5.00/5.0 |
| Host #461958653 | 1 | $188,719 | 1 | 0.00/5.0 |
| Host #52646037 | 1 | $150,166 | 1 | 0.00/5.0 |
| Caroline | 2 | $147,501 | 8 | 2.50/5.0 |
| Verena | 1 | $138,308 | 6 | 5.00/5.0 |
| Host #33321780 | 1 | $127,226 | 0 | 0.00/5.0 |
| Host #5292783 | 1 | $115,530 | 0 | 0.00/5.0 |
| Host #11481853 | 1 | $108,567 | 2 | 0.00/5.0 |
| Teresa | 9 | $104,674 | 40 | 2.73/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Klosters.
Dive Deeper: Advanced Klosters STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Klosters. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKlosters Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Klosters
- The Klosters Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.8% of the 223 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Klosters, Apartment/Condo properties are the most common (81.6%), reflecting the local real estate landscape.
- Houses represent a significant 15.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 3.1%) offer potential for unique stay experiences.
Klosters Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Klosters
- The dominant room capacity in Klosters is 2 bedrooms listings, making up 28.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 56.1% of the active Airbnb listings in Klosters, indicating a high concentration in these sizes.
- A significant 39.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Klosters.
Klosters Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Klosters
- The most common guest capacity trend in Klosters vacation rentals is listings accommodating 4 guests (26%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Klosters STR market, accounting for 44.8% of listings.
- 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Klosters.
- On average, properties in Klosters are equipped to host 4.9 guests.
Klosters Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Klosters
- The most common availability pattern in Klosters falls within the 271-366 days range, representing 72.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Klosters (36.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Klosters Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
11.6% of total
2 Nights
17 listings
7.9% of total
3 Nights
23 listings
10.6% of total
4-6 Nights
88 listings
40.7% of total
7-29 Nights
18 listings
8.3% of total
30+ Nights
45 listings
20.8% of total
Key Insights
- The most prevalent minimum stay requirement in Klosters is 4-6 Nights, adopted by 40.7% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (19.5%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (20.8%) caters to monthly stays (30+ nights) in Klosters, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 40.7% of Klosters hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Klosters.
Klosters Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.6% of total
Super Strict 60 Days
1 listings
0.6% of total
Flexible
14 listings
7.9% of total
Moderate
35 listings
19.8% of total
Firm
44 listings
24.9% of total
Strict
82 listings
46.3% of total
Cancellation Policy Insights for Klosters
- The prevailing Airbnb cancellation policy trend in Klosters is Strict, used by 46.3% of listings.
- A majority (71.2%) of hosts in Klosters utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.3% market standard in Klosters.
- With 46.3% using Strict terms, this is a viable option in Klosters, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Klosters.
Klosters STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Klosters
- The overall average booking lead time for vacation rentals in Klosters is 92 days.
- Guests book furthest in advance for stays during February (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (108 days avg.) sees the longest lead times, while Fall (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (92 days) as a baseline for your pricing and availability strategy in Klosters.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 108 days) to capture early planners.
- Monitor your own booking lead times against these Klosters averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Klosters (2025)
Amenity Prevalence
Amenity Insights for Klosters
- Essential amenities in Klosters that guests expect include: Heating, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Klosters: Heating, Wifi, Kitchen.
- Prioritize adding missing essentials: Heating, Wifi, Kitchen.
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Klosters to stay competitive.
Klosters Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Klosters
- The typical guest profile for Airbnb in Klosters consists of a mix of domestic (55%) and international guests, often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 54.8% of guests.
- Key international markets include Switzerland (54.8%) and Germany (14.9%).
- Top languages spoken are English (35.8%) followed by German (29.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Klosters Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Laglio | 64 | $4,873 | $463.61 | 47% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Vitznau | 29 | $4,171 | $333.53 | 51% |
| Brenzone sul Garda | 19 | $4,128 | $335.25 | 52% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Lucerne | 371 | $3,870 | $260.48 | 54% |
| Sala Comacina | 64 | $3,794 | $400.27 | 50% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |