Zuoz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Grisons, Switzerland
Is Airbnb profitable in Zuoz in 2025? Explore comprehensive Airbnb analytics for Zuoz, Grisons, Switzerland to uncover income potential. This 2025 STR market report for Zuoz, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Zuoz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zuoz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zuoz Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zuoz (2025)
Understanding the monthly revenue variations for Airbnb listings in Zuoz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zuoz is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zuoz across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,911+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,524 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,229 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,108, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zuoz
Zuoz Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zuoz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zuoz:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zuoz
Average Daily Rate (ADR) Airbnb Trends in Zuoz (2025)
Effective short term rental pricing strategy in Zuoz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zuoz typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $459+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $369 or more.
- Typical properties (Median) charge around $294 per night.
- Entry-level properties (Bottom 25%) earn around $203 per night.
Average Daily Rate (ADR) Trend by Month in Zuoz
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Airbnb Seasonality Analysis & Trends in Zuoz (2025)
Peak Season (February, March, August)
- Revenue averages $4,453 per month
- Occupancy rates average 44.3%
- Daily rates average $322
Shoulder Season
- Revenue averages $2,761 per month
- Occupancy maintains around 34.4%
- Daily rates hold near $314
Low Season (April, June, November)
- Revenue drops to average $1,754 per month
- Occupancy decreases to average 22.6%
- Daily rates adjust to average $310
Seasonality Insights for Zuoz
- The Airbnb seasonality in Zuoz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zuoz's highest earning potential, with monthly revenues capable of climbing to $5,749, occupancy reaching a high of 46.9%, and ADRs peaking at $351.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,674, occupancy could drop to 20.4%, and ADRs may adjust down to $287.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zuoz.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zuoz seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zuoz (2025)
Exploring the top neighborhoods for short-term rentals in Zuoz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Zuoz Village | Charming alpine village with traditional architecture and a picturesque setting. Attracts tourists year-round for skiing in winter and hiking in summer, making it a prime location for Airbnb hosting. | Church of San Andrea, Zuoz Ski Area, Engadin Valley, Inn River, Historic Town Center, Local dining and cafes |
Ski Resort Area | Close proximity to ski slopes and ski lifts, it is ideal for winter sports enthusiasts. Offers easy access to winter activities, making it an attractive spot for seasonal rentals. | Ski lifts to Muottas Muragl, Ski trails, Snowboarding areas, Ski schools, Winter hiking paths |
Engadin Valley | Known for its stunning natural beauty and extensive outdoor activities. Popular among tourists looking for adventure and relaxation, this area can draw in diverse groups of guests. | Hiking trails, Mountain biking routes, St. Moritz nearby, Lakes of the Engadin, Scenic views |
Cultural Heritage Zone | Area rich in history and culture, offering unique experiences to guests. Visitors enjoy local museums, historic sites, and cultural festivals. | Local museums, Historical buildings, Cultural festivals, Art galleries, Local artisans |
Wellness Retreats | Home to several wellness centers and spas, this area attracts guests seeking relaxation and rejuvenation. Ideal for hosting retreats and wellness-oriented tourists. | Wellness spas, Yoga centers, Thermal baths, Relaxation resorts, Nature trails |
Family-friendly Areas | Area caters to families with children, offering various activities and accommodations suitable for them. It's a safe and enjoyable environment for family trips. | Playgrounds, Activities for kids, Family-friendly dining, Outdoor sports, Nearby attractions |
Nature Reserves | Proximity to nature and reserves perfect for eco-tourism and nature lovers. Ideal for those looking to unwind and explore the beautiful landscapes nearby. | Nature trails, Bird watching, Scenic picnicking spots, Flora and fauna diversity, Photography opportunities |
Gourmet Dining Spots | Home to several renowned restaurants and traditional Swiss cuisine, attracting food enthusiasts and culinary travelers. Great for Airbnb guests looking to experience local gastronomy. | Michelin-starred restaurants, Local cheese producers, Food festivals, Culinary tours, Wine tasting events |
Understanding Airbnb License Requirements & STR Laws in Zuoz (2025)
While Zuoz, Grisons, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zuoz to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zuoz (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zuozbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Photographer's House
Entire Place • 3 bedrooms

Luxury House, Private Spa, 5 Suites
Entire Place • 5 bedrooms

Chesa Paulina: Spacious Engadine house from 1550
Entire Place • 4 bedrooms

Comfortable and welcoming.
Entire Place • 1 bedroom

Chesa Arpschellas - Reis by Interhome
Entire Place • 2 bedrooms

Beautiful, bright and stylish apartment in Engadin
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zuoz (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zuoz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Speciale | 9 | $179,373 | 142 | 4.81/5.0 |
Valeria | 1 | $101,912 | 4 | 5.00/5.0 |
Chalet St Moritz | 1 | $100,146 | 3 | 5.00/5.0 |
Christoph - Interhome | 4 | $93,920 | 33 | 4.75/5.0 |
Priscilla | 1 | $87,923 | 130 | 4.94/5.0 |
Silvia Und Claudio | 3 | $81,110 | 478 | 4.95/5.0 |
Robert | 4 | $67,325 | 57 | 4.97/5.0 |
Carla | 1 | $48,504 | 94 | 4.90/5.0 |
Mountain Flair | 6 | $35,357 | 11 | 5.00/5.0 |
Yvonne | 1 | $34,924 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zuoz.
Dive Deeper: Advanced Zuoz STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zuoz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZuoz Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zuoz
- The Zuoz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zuoz, Apartment/Condo properties are the most common (80%), reflecting the local real estate landscape.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Zuoz Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zuoz
- The dominant room capacity in Zuoz is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 64.4% of the active Airbnb listings in Zuoz, indicating a high concentration in these sizes.
- A significant 31.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zuoz.
Zuoz Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zuoz
- The most common guest capacity trend in Zuoz vacation rentals is listings accommodating 4 guests (35.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Zuoz STR market, accounting for 55.6% of listings.
- 28.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zuoz.
- On average, properties in Zuoz are equipped to host 4.1 guests.
Zuoz Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zuoz
- The most common availability pattern in Zuoz falls within the 271-366 days range, representing 75.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Zuoz (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zuoz Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
8.9% of total
2 Nights
5 listings
11.1% of total
3 Nights
1 listings
2.2% of total
4-6 Nights
7 listings
15.6% of total
7-29 Nights
5 listings
11.1% of total
30+ Nights
23 listings
51.1% of total
Key Insights
- The most prevalent minimum stay requirement in Zuoz is 30+ Nights, adopted by 51.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (51.1%) caters to monthly stays (30+ nights) in Zuoz, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 51.1% of Zuoz hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 51.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zuoz.
Zuoz Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
4.7% of total
Super Strict 60 Days
9 listings
20.9% of total
Flexible
1 listings
2.3% of total
Moderate
4 listings
9.3% of total
Firm
14 listings
32.6% of total
Strict
13 listings
30.2% of total
Cancellation Policy Insights for Zuoz
- The prevailing Airbnb cancellation policy trend in Zuoz is Firm, used by 32.6% of listings.
- A majority (62.8%) of hosts in Zuoz utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.6% market standard in Zuoz.
- With 30.2% using Strict terms, this is a viable option in Zuoz, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Zuoz.
Zuoz STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zuoz
- The overall average booking lead time for vacation rentals in Zuoz is 66 days.
- Guests book furthest in advance for stays during December (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (90 days avg.) sees the longest lead times, while Spring (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Zuoz.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Zuoz averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zuoz (2025)
Amenity Prevalence
Amenity Insights for Zuoz
- Essential amenities in Zuoz that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zuoz: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zuoz to stay competitive.
Zuoz Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zuoz
- The typical guest profile for Airbnb in Zuoz consists of primarily domestic travelers (65%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 65.1% of guests.
- Key international markets include Switzerland (65.1%) and United States (7.5%).
- Top languages spoken are English (32.6%) followed by German (25.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zürich and Basel.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zuoz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Rothenburg | 11 | $5,067 | $282.85 | 64% |
Grindelwald | 509 | $5,042 | $370.46 | 56% |
Balderschwang | 10 | $4,949 | $295.71 | 57% |
Laglio | 62 | $4,308 | $523.82 | 42% |
Brand | 62 | $4,171 | $530.29 | 33% |
Alpnach | 11 | $4,163 | $249.69 | 49% |
Vitznau | 32 | $4,160 | $401.15 | 47% |
Brienz (BE) | 157 | $4,069 | $296.45 | 51% |
Sala Comacina | 71 | $3,968 | $436.18 | 46% |
Bürserberg | 42 | $3,818 | $332.31 | 41% |