Bad Ragaz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in St. Gallen, Switzerland
Is Airbnb profitable in Bad Ragaz in 2025? Explore comprehensive Airbnb analytics for Bad Ragaz, St. Gallen, Switzerland to uncover income potential. This 2025 STR market report for Bad Ragaz, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Bad Ragaz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bad Ragaz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bad Ragaz Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bad Ragaz (2025)
Understanding the monthly revenue variations for Airbnb listings in Bad Ragaz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bad Ragaz is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bad Ragaz across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,644+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,467 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,638 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,010, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bad Ragaz
Bad Ragaz Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bad Ragaz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bad Ragaz:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bad Ragaz
Average Daily Rate (ADR) Airbnb Trends in Bad Ragaz (2025)
Effective short term rental pricing strategy in Bad Ragaz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bad Ragaz typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $294+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $207 or more.
- Typical properties (Median) charge around $154 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Bad Ragaz
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Airbnb Seasonality Analysis & Trends in Bad Ragaz (2025)
Peak Season (June, September, July)
- Revenue averages $3,280 per month
- Occupancy rates average 47.9%
- Daily rates average $194
Shoulder Season
- Revenue averages $2,519 per month
- Occupancy maintains around 41.2%
- Daily rates hold near $200
Low Season (March, April, October)
- Revenue drops to average $1,940 per month
- Occupancy decreases to average 36.4%
- Daily rates adjust to average $193
Seasonality Insights for Bad Ragaz
- The Airbnb seasonality in Bad Ragaz shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bad Ragaz's highest earning potential, with monthly revenues capable of climbing to $3,343, occupancy reaching a high of 51.2%, and ADRs peaking at $209.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,802, occupancy could drop to 34.2%, and ADRs may adjust down to $192.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bad Ragaz.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bad Ragaz seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bad Ragaz (2025)
Exploring the top neighborhoods for short-term rentals in Bad Ragaz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bad Ragaz Zentrum | Located in the heart of Bad Ragaz, this area offers easy access to the famous thermal baths and wellness centers, making it a prime spot for health and relaxation seekers. | Tamina Therme, Tamina Gorge, Heidi's Village, Golf Club Bad Ragaz, Grand Hotel Hof Ragaz |
| Pizol | A stunning mountain area that attracts skiing and hiking enthusiasts year-round, perfect for nature lovers and outdoor activities. | Pizol ski area, Pizol hiking trails, Lake Pizol, Pizolbahn Cable Car, Walter's Hütte |
| Heidiland | The picturesque region surrounding Bad Ragaz, known for its beautiful landscapes and connection to the Heidi story, drawing families and tourists interested in nature. | Heidi's Village, Walking trails, Scenic viewpoints, Local farms, Cultural events |
| Feldkirch | Just across the border in Austria, this charming town provides a unique cross-border experience with medieval architecture and multicultural amenities. | Feldkirch Castle, Old Town, Montforthaus, Wildpark Feldkirch, St. Nikolaus Cathedral |
| Sargans | A small town with historical significance and access to the Sargans Castle, attracting visitors interested in Swiss history and culture. | Sargans Castle, Old Town, Railway Museum, Gotthelf Center, Local festivals |
| Flumserberg | A popular ski and summer resort area that offers a variety of outdoor activities, ideal for hosting short-term vacation rentals. | Flumserberg ski area, Tschuggen peak, Hiking routes, Biking trails, Summer events |
| Maienfeld | Famous for its wine production and the Heidi story, offering a picturesque setting for families and couples looking for romantic getaways. | Heidi's House, Wine tasting tours, Maienfeld vineyards, Scenic walks, Cultural activities |
| Bad Ragaz Spa District | Known for its luxurious spa facilities and wellness retreats, this area appeals to travelers seeking relaxation and health-focused experiences. | Grand Resort Bad Ragaz, Thermal spa, Wellness programs, Luxury accommodations, Spa restaurants |
Understanding Airbnb License Requirements & STR Laws in Bad Ragaz (2025)
While Bad Ragaz, St. Gallen, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bad Ragaz to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bad Ragaz (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bad Ragazbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rent the complete Hotel Schloss Wartenstein
Entire Place • 10 bedrooms
Lidia's Bellavista
Entire Place • 2 bedrooms
Apartment in a prime location in the heart of Bad Ragaz
Entire Place • 2 bedrooms
Surrounded by Mountains / Umgeben von Natur
Entire Place • 1 bedroom
Mimosa - Amazing views of the mountains
Entire Place • 1 bedroom
Ski vacation, wellness and sports in Bad Ragaz
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bad Ragaz (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bad Ragaz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Herbert | 1 | $216,009 | 19 | 4.89/5.0 |
| Thomas | 4 | $69,226 | 113 | 4.76/5.0 |
| Lidia | 1 | $48,869 | 48 | 4.83/5.0 |
| Ramona | 1 | $36,476 | 51 | 4.98/5.0 |
| Thomas | 4 | $34,488 | 121 | 4.73/5.0 |
| Gabriela | 1 | $31,674 | 105 | 4.94/5.0 |
| Remo | 1 | $30,785 | 81 | 4.93/5.0 |
| Jovica | 1 | $25,322 | 34 | 4.56/5.0 |
| Melanie | 1 | $23,548 | 76 | 4.91/5.0 |
| Arturs | 1 | $22,192 | 13 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bad Ragaz.
Dive Deeper: Advanced Bad Ragaz STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bad Ragaz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBad Ragaz Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bad Ragaz
- The Bad Ragaz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.8% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Bad Ragaz, Apartment/Condo properties are the most common (62.5%), reflecting the local real estate landscape.
- Houses represent a significant 18.8% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 6.2%) offer potential for unique stay experiences.
Bad Ragaz Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bad Ragaz
- The dominant room capacity in Bad Ragaz is 1 bedroom listings, making up 53.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 78.1% of the active Airbnb listings in Bad Ragaz, indicating a high concentration in these sizes.
- With over half the market (53.1%) consisting of studios or 1-bedroom units, Bad Ragaz is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Bad Ragaz.
Bad Ragaz Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bad Ragaz
- The most common guest capacity trend in Bad Ragaz vacation rentals is listings accommodating 2 guests (40.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Bad Ragaz STR market, accounting for 59.4% of listings.
- A significant 43.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Bad Ragaz.
- 15.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bad Ragaz.
- On average, properties in Bad Ragaz are equipped to host 3.0 guests.
Bad Ragaz Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bad Ragaz
- The most common availability pattern in Bad Ragaz falls within the 271-366 days range, representing 46.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bad Ragaz (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bad Ragaz Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
23.3% of total
2 Nights
10 listings
33.3% of total
3 Nights
3 listings
10% of total
4-6 Nights
2 listings
6.7% of total
7-29 Nights
1 listings
3.3% of total
30+ Nights
7 listings
23.3% of total
Key Insights
- The most prevalent minimum stay requirement in Bad Ragaz is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (23.3%) caters to monthly stays (30+ nights) in Bad Ragaz, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.3% of Bad Ragaz hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 23.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bad Ragaz.
Bad Ragaz Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
48.1% of total
Moderate
6 listings
22.2% of total
Firm
5 listings
18.5% of total
Strict
3 listings
11.1% of total
Cancellation Policy Insights for Bad Ragaz
- The prevailing Airbnb cancellation policy trend in Bad Ragaz is Flexible, used by 48.1% of listings.
- The market strongly favors guest-friendly terms, with 70.3% of listings offering Flexible or Moderate policies. This suggests guests in Bad Ragaz may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.1% market standard in Bad Ragaz.
- Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bad Ragaz.
Bad Ragaz STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bad Ragaz
- The overall average booking lead time for vacation rentals in Bad Ragaz is 63 days.
- Guests book furthest in advance for stays during June (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (72 days avg.) sees the longest lead times, while Spring (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Bad Ragaz.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these Bad Ragaz averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bad Ragaz (2025)
Amenity Prevalence
Amenity Insights for Bad Ragaz
- Essential amenities in Bad Ragaz that guests expect include: Heating, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Wifi, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bad Ragaz: Heating, Hot water, Essentials.
- Prioritize adding missing essentials: Essentials.
- Consider adding popular differentiators like Dishes and silverware or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bad Ragaz to stay competitive.
Bad Ragaz Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bad Ragaz
- The typical guest profile for Airbnb in Bad Ragaz consists of a mix of domestic (50%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 49.5% of guests.
- Key international markets include Switzerland (49.5%) and Germany (16.8%).
- Top languages spoken are English (36.3%) followed by German (26.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bad Ragaz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 497 | $4,738 | $353.69 | 55% |
| Alpnach | 11 | $4,176 | $249.37 | 50% |
| Brienz (BE) | 150 | $3,888 | $322.85 | 52% |
| Vitznau | 31 | $3,816 | $332.93 | 48% |
| Bürserberg | 41 | $3,632 | $333.78 | 42% |
| Brand | 61 | $3,577 | $466.21 | 32% |
| Lucerne | 375 | $3,524 | $273.58 | 51% |
| Andermatt | 60 | $3,492 | $441.38 | 39% |
| Pfafflar | 10 | $3,421 | $263.43 | 57% |
| Varenna | 215 | $3,265 | $280.31 | 54% |