Losone Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ticino, Switzerland

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Losone in 2025? Explore comprehensive Airbnb analytics for Losone, Ticino, Switzerland to uncover income potential. This 2025 STR market report for Losone, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Losone, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Losone Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Losone Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$180
The average rental revenue earned for an occupied room per day in Losone.
Occupancy Rate(?)
36.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,042
Typical annual income for an Airbnb listing in Losone. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.3%
Strong growth (16.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Losone.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Losone.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Losone (2025)

Understanding the monthly revenue variations for Airbnb listings in Losone is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Losone is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Losone across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,743+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,643 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,751 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $786, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Losone

Losone Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Losone STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Losone:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Losone

Average Daily Rate (ADR) Airbnb Trends in Losone (2025)

Effective short term rental pricing strategy in Losone involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Losone typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $306+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $190 or more.
  • Typical properties (Median) charge around $144 per night.
  • Entry-level properties (Bottom 25%) earn around $109 per night.

Average Daily Rate (ADR) Trend by Month in Losone

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Airbnb Seasonality Analysis & Trends in Losone (2025)

Peak Season (June, May, April)
  • Revenue averages $3,640 per month
  • Occupancy rates average 40.2%
  • Daily rates average $190
Shoulder Season
  • Revenue averages $2,075 per month
  • Occupancy maintains around 36.7%
  • Daily rates hold near $179
Low Season (January, February, March)
  • Revenue drops to average $782 per month
  • Occupancy decreases to average 20.6%
  • Daily rates adjust to average $149

Seasonality Insights for Losone

  • The Airbnb seasonality in Losone shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Losone's highest earning potential, with monthly revenues capable of climbing to $3,833, occupancy reaching a high of 53.7%, and ADRs peaking at $205.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $693, occupancy could drop to 17.3%, and ADRs may adjust down to $148.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Losone.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Losone seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Losone (2025)

Exploring the top neighborhoods for short-term rentals in Losone? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Losone Centro
The heart of Losone, offering a charming atmosphere with shops, cafes, and easy access to public transport. Ideal for visitors looking to explore local culture and cuisine.
Santa Maria Assunta Church, Local shops and restaurants, Piazza Grande, Public parks, Nearby hiking trails
Ascona
Adjacent to Losone, Ascona is renowned for its beautiful lakeside promenade, artistic community, and vibrant festivals. Perfect for those wanting a picturesque stay by Lake Maggiore.
Lake Maggiore, Piazza Giuseppe Motta, Museo Comunale d'Arte, Ascona’s old town, Annual jazz festival
Ticino Park (Parco del Chiese)
A nature lover's paradise, this area offers stunning views and outdoor activities such as hiking, biking, and nature walks. Attracts tourists looking for adventure and relaxation.
Hiking trails, Biking routes, Picnic areas, The Chiese River, Nature observation spots
San Giovanni
A residential area known for its tranquility and proximity to nature, ideal for families and those looking for a peaceful getaway while still being close to attractions.
Local vineyards, Wine tasting tours, Nature trails, Quiet parks, Local art galleries
Ponte Brolla
Known for its stunning natural scenery and the beautiful river, it attracts those looking for outdoor activities like swimming, kayaking, and exploring nature.
Brolla Pool, Hiking paths along the river, Scenic viewpoints, Cycling routes, Wildlife watching
Cimadera
Situated on a hillside, Cimadera offers breathtaking views and a more secluded stay, attracting those who value serenity and natural beauty.
Panoramic viewpoints, Hiking trails, Cultural events, Nature parks, Historical buildings
Losone Golf
Home to a spectacular golf course, this area attracts golf enthusiasts and those looking for a recreational lifestyle combined with luxury accommodations.
Golf Club Losone, Scenic golfing landscapes, Clubhouse dining, Nearby wellness spas, Nature trails
Brissago Islands
Famous for its botanical garden and stunning views over Lake Maggiore, Brissago offers a unique getaway, perfect for romantic retreats and nature enthusiasts.
Brissago Islands Botanical Garden, Lake Maggiore views, Water activities, Boat tours, Historical sites

Understanding Airbnb License Requirements & STR Laws in Losone (2025)

Yes, Losone, Ticino, Switzerland enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Losone to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 49% licensed listings)

Top Performing Airbnb Properties in Losone (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Losonebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

B&B 7rooms Losone

B&B 7rooms Losone

Private Room • N/A

$82,833
Revenue
22.2%
Occupancy
$434.28
Daily Rate
B&B 7rooms Losone

B&B 7rooms Losone

Private Room • 1 bedroom

$56,047
Revenue
29.9%
Occupancy
$303.36
Daily Rate
B&B 7rooms Losone

B&B 7rooms Losone

Private Room • N/A

$55,975
Revenue
17.8%
Occupancy
$407.02
Daily Rate
Modern garden apartment between Ascona and Locarno

Modern garden apartment between Ascona and Locarno

Entire Place • 3 bedrooms

$52,070
Revenue
77.4%
Occupancy
$253.51
Daily Rate
B&B 7rooms Losone

B&B 7rooms Losone

Private Room • N/A

$50,735
Revenue
27.1%
Occupancy
$275.67
Daily Rate
Casa Cecilia Losone, 1st floor

Casa Cecilia Losone, 1st floor

Entire Place • 2 bedrooms

$48,447
Revenue
71.9%
Occupancy
$223.95
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Losone (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Losone based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alicja7$340,610984.46/5.0
Petra2$80,9652204.99/5.0
Karin1$52,070615.00/5.0
EDEN Holidays2$46,563404.75/5.0
Barbara1$38,32494.78/5.0
Fabiana Cecilia1$34,094924.99/5.0
Roland1$32,7021094.83/5.0
Marina1$29,013734.92/5.0
Quokka Team1$28,10443.25/5.0
Michela & Andrej1$27,769344.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Losone.

Dive Deeper: Advanced Losone STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Losone. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Losone Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Losone

  • The Losone Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.3% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Losone, Apartment/Condo properties are the most common (56.9%), reflecting the local real estate landscape.
  • Houses represent a significant 30.8% portion, catering likely to families or larger groups.
  • The presence of 10.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.5%) offer potential for unique stay experiences.

Losone Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Losone

  • The dominant room capacity in Losone is 1 bedroom listings, making up 36.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.1% of the active Airbnb listings in Losone, indicating a high concentration in these sizes.

Losone Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Losone

  • The most common guest capacity trend in Losone vacation rentals is listings accommodating 4 guests (32.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Losone STR market, accounting for 50.8% of listings.
  • On average, properties in Losone are equipped to host 2.8 guests.

Losone Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Losone

  • The most common availability pattern in Losone falls within the 271-366 days range, representing 47.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Losone (41.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Losone Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

20 listings

33.3% of total

2 Nights (35%)

2 Nights

21 listings

35% of total

3 Nights (11.7%)

3 Nights

7 listings

11.7% of total

4-6 Nights (6.7%)

4-6 Nights

4 listings

6.7% of total

7-29 Nights (5%)

7-29 Nights

3 listings

5% of total

30+ Nights (8.3%)

30+ Nights

5 listings

8.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Losone is 2 Nights, adopted by 35% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.3%) of the Losone Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35% of Losone hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Losone.

Losone Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (12.3%)

Super Strict 60 Days

7 listings

12.3% of total

Flexible (15.8%)

Flexible

9 listings

15.8% of total

Moderate (40.4%)

Moderate

23 listings

40.4% of total

Firm (15.8%)

Firm

9 listings

15.8% of total

Strict (15.8%)

Strict

9 listings

15.8% of total

Cancellation Policy Insights for Losone

  • The prevailing Airbnb cancellation policy trend in Losone is Moderate, used by 40.4% of listings.
  • There's a relatively balanced mix between guest-friendly (56.2%) and stricter (31.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.4% market standard in Losone.
  • Regularly review your cancellation policy against competitors and market demand shifts in Losone.

Losone STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Losone

  • The overall average booking lead time for vacation rentals in Losone is 57 days.
  • Guests book furthest in advance for stays during July (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 41 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Losone.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Losone averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Losone (2025)

Amenity Prevalence

Amenity Insights for Losone

  • Essential amenities in Losone that guests expect include: Hot water, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Essentials, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Losone: Hot water, Wifi.
  • Prioritize adding missing essentials: Hot water, Wifi.
  • Consider adding popular differentiators like Heating or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Losone to stay competitive.

Losone Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Losone

  • The typical guest profile for Airbnb in Losone consists of primarily domestic travelers (69%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 68.7% of guests.
  • Key international markets include Switzerland (68.7%) and Germany (9%).
  • Top languages spoken are English (33.6%) followed by German (29.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Zürich and Bern.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Losone Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen525$7,079$546.4554%
Matten bei Interlaken52$5,674$316.6363%
Iseltwald14$5,491$331.9558%
Habkern13$5,382$344.7450%
Interlaken288$4,987$310.5256%
Grindelwald489$4,921$345.4057%
Laglio64$4,873$463.6147%
Zermatt734$4,604$463.0046%
Oberhofen am Thunersee24$4,572$265.9455%
Sigriswil99$4,371$271.9058%

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