Muralto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ticino, Switzerland
Is Airbnb profitable in Muralto in 2025? Explore comprehensive Airbnb analytics for Muralto, Ticino, Switzerland to uncover income potential. This 2025 STR market report for Muralto, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in Muralto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Muralto Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Muralto Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Muralto (2025)
Understanding the monthly revenue variations for Airbnb listings in Muralto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Muralto is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Muralto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,063+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,441 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,942 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $869, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Muralto
Muralto Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Muralto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Muralto:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Muralto
Average Daily Rate (ADR) Airbnb Trends in Muralto (2025)
Effective short term rental pricing strategy in Muralto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Muralto typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $297+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
- Typical properties (Median) charge around $175 per night.
- Entry-level properties (Bottom 25%) earn around $133 per night.
Average Daily Rate (ADR) Trend by Month in Muralto
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Airbnb Seasonality Analysis & Trends in Muralto (2025)
Peak Season (May, April, June)
- Revenue averages $4,592 per month
- Occupancy rates average 31.3%
- Daily rates average $220
Shoulder Season
- Revenue averages $2,224 per month
- Occupancy maintains around 35.8%
- Daily rates hold near $210
Low Season (January, February, December)
- Revenue drops to average $1,018 per month
- Occupancy decreases to average 23.5%
- Daily rates adjust to average $183
Seasonality Insights for Muralto
- The Airbnb seasonality in Muralto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Muralto's highest earning potential, with monthly revenues capable of climbing to $4,726, occupancy reaching a high of 44.9%, and ADRs peaking at $233.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $811, occupancy could drop to 17.1%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Muralto.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Muralto seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Muralto (2025)
Exploring the top neighborhoods for short-term rentals in Muralto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lago Maggiore | Stunning lake with beautiful views and outdoor activities. A popular destination for tourists seeking relaxation and adventure, offering a range of water sports and scenic hiking trails. | Lago Maggiore, Isola Bella, Botanical Gardens of Villa Taranto, Locarno, Mottarone Mountain |
Centro di Muralto | The central area of Muralto with easy access to local shops, restaurants, and public transport. Located within walking distance to Lake Maggiore, this area is ideal for guests wanting convenience and local culture. | Muralto Promenade, Parco delle Gole della Breggia, Museo Comunale di Locarno, Church of San Vittore |
Locarno | Famous for its film festival and beautiful lakeside setting. A vibrant town with a rich cultural scene and numerous events throughout the year, making it attractive for tourists year-round. | Piazza Grande, Castello Visconteo, Locarno Film Festival, Visconteo Castle, Parco delle Camelie |
Ascona | Known for its charming lakeside promenade and artistic atmosphere. Ascona attracts tourists looking for art, culture, and relaxation with its picturesque scenery and upscale dining options. | Ascona Promenade, Museo Comunale d'Arte, Centro Documentazione Alpina, Old Town |
Cardada | A popular mountain area accessible by cable car, offering breathtaking views of the surrounding region. Ideal for guests seeking outdoor activities such as hiking and skiing. | Cardada Cable Car, Hiking Trails, Mountain Biking, Skiing |
Brissago Islands | A beautiful island destination on Lake Maggiore, famous for its botanical garden and tranquility. It's perfect for a unique Airbnb experience surrounded by nature. | Brissago Islands, Botanical Garden, Lake views |
Tenero | An area known for its outdoor sports and activities, located along the lake. It attracts guests looking for adventure in nature, with plenty of opportunities for water sports and hiking. | Tenero Beach, Water Sports, Hiking Trails, Campsites |
Cannobio | Located across the border in Italy, this charming town adds an international flair. Offers unique dining experiences and a relaxed atmosphere, perfect for visitors looking for something different. | Cannobio Market, Lakeside Promenade, Church of St. Victor, Old Town |
Understanding Airbnb License Requirements & STR Laws in Muralto (2025)
Yes, Muralto, Ticino, Switzerland enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Muralto to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 58% licensed listings)
Top Performing Airbnb Properties in Muralto (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Muraltobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Meat&Bed - ganzes B&B 6 Zimmer
Private Room • 6 bedrooms

Lakefront apartment
Entire Place • N/A

Villa Magnolia Boutique BnB - Superior Rooms
Entire Place • 2 bedrooms

Winterland Apartment 10
Entire Place • 1 bedroom

Apartment in front of the station
Entire Place • 2 bedrooms

Panoramic view with pool & sauna
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Muralto (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Muralto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Danika | 10 | $401,050 | 349 | 4.71/5.0 |
Liliane | 2 | $151,965 | 25 | 4.96/5.0 |
Franco - Interhome Group | 3 | $55,210 | 20 | 4.76/5.0 |
Michael Charlotte | 1 | $51,541 | 25 | 4.88/5.0 |
Karin | 5 | $49,402 | 75 | 4.65/5.0 |
Joanna | 1 | $41,858 | 34 | 4.94/5.0 |
Carlos | 1 | $39,448 | 107 | 4.79/5.0 |
Lorenza | 1 | $37,117 | 22 | 4.68/5.0 |
Irene | 1 | $34,820 | 41 | 4.93/5.0 |
Daniel | 1 | $31,856 | 81 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Muralto.
Dive Deeper: Advanced Muralto STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Muralto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMuralto Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Muralto
- The Muralto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Muralto, Apartment/Condo properties are the most common (88.7%), reflecting the local real estate landscape.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like house, others (combined 5.7%) offer potential for unique stay experiences.
Muralto Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Muralto
- The dominant room capacity in Muralto is 1 bedroom listings, making up 56.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.1% of the active Airbnb listings in Muralto, indicating a high concentration in these sizes.
- With over half the market (56.6%) consisting of studios or 1-bedroom units, Muralto is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Muralto.
Muralto Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Muralto
- The most common guest capacity trend in Muralto vacation rentals is listings accommodating 4 guests (35.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Muralto STR market, accounting for 71.6% of listings.
- On average, properties in Muralto are equipped to host 3.4 guests.
Muralto Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Muralto
- The most common availability pattern in Muralto falls within the 181-270 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Muralto (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Muralto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
35.8% of total
2 Nights
18 listings
34% of total
3 Nights
7 listings
13.2% of total
4-6 Nights
3 listings
5.7% of total
7-29 Nights
2 listings
3.8% of total
30+ Nights
4 listings
7.5% of total
Key Insights
- The most prevalent minimum stay requirement in Muralto is 1 Night, adopted by 35.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.8%) of the Muralto Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.8% of Muralto hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Muralto.
Muralto Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
8% of total
Moderate
26 listings
52% of total
Firm
12 listings
24% of total
Strict
8 listings
16% of total
Cancellation Policy Insights for Muralto
- The prevailing Airbnb cancellation policy trend in Muralto is Moderate, used by 52% of listings.
- There's a relatively balanced mix between guest-friendly (60.0%) and stricter (40.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52% market standard in Muralto.
- Regularly review your cancellation policy against competitors and market demand shifts in Muralto.
Muralto STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Muralto
- The overall average booking lead time for vacation rentals in Muralto is 57 days.
- Guests book furthest in advance for stays during July (average 153 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Muralto.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Muralto averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Muralto (2025)
Amenity Prevalence
Amenity Insights for Muralto
- Essential amenities in Muralto that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Muralto: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Muralto to stay competitive.
Muralto Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Muralto
- The typical guest profile for Airbnb in Muralto consists of primarily domestic travelers (71%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 71.0% of guests.
- Key international markets include Switzerland (71%) and United States (7.7%).
- Top languages spoken are English (35.2%) followed by German (29.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zürich and Basel.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Muralto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
Iseltwald | 14 | $5,491 | $331.95 | 58% |
Habkern | 13 | $5,382 | $344.74 | 50% |
Interlaken | 288 | $4,987 | $310.52 | 56% |
Grindelwald | 489 | $4,921 | $345.40 | 57% |
Laglio | 64 | $4,873 | $463.61 | 47% |
Zermatt | 734 | $4,604 | $463.00 | 46% |
Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |
Sigriswil | 99 | $4,371 | $271.90 | 58% |