Viganello Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Ticino, Switzerland
Is Airbnb profitable in Viganello in 2026? Explore comprehensive Airbnb analytics for Viganello, Ticino, Switzerland to uncover income potential. This 2026 STR market report for Viganello, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Viganello, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Viganello Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Viganello Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Viganello (2026)
Understanding the monthly revenue variations for Airbnb listings in Viganello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Viganello is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Viganello across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,566 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,462 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,546, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Viganello
Viganello Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Viganello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Viganello:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Viganello
Average Daily Rate (ADR) Airbnb Trends in Viganello (2026)
Effective short term rental pricing strategy in Viganello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Viganello typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $253+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
- Typical properties (Median) charge around $187 per night.
- Entry-level properties (Bottom 25%) earn around $171 per night.
Average Daily Rate (ADR) Trend by Month in Viganello
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Airbnb Seasonality Analysis & Trends in Viganello (2026)
Peak Season (June, October, July)
- Revenue averages $3,351 per month
- Occupancy rates average 54.4%
- Daily rates average $198
Shoulder Season
- Revenue averages $2,209 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $192
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $205
Seasonality Insights for Viganello
- The Airbnb seasonality in Viganello shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Viganello's highest earning potential, with monthly revenues capable of climbing to $3,533, occupancy reaching a high of 58.1%, and ADRs peaking at $208.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Viganello.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Viganello seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Viganello (2026)
Exploring the top neighborhoods for short-term rentals in Viganello? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro storico di Viganello | Charming historic center known for its beautiful architecture and cozy streets. A popular spot for visitors seeking a taste of local culture and history, with proximity to shops and restaurants. | Chiesa di San Giovanni Battista, Museo del Caffè, Piazza Grande, Ville storiche, Mercato coperto |
| Lago di Lugano | Scenic area along Lake Lugano, perfect for vacationers looking to relax by the water. Offers numerous recreational activities and breathtaking views, making it ideal for nature lovers. | Lido di Lugano, Parco Ciani, Funicolare Monte Brè, Sentiero dell'Olive, Museo d'Arte della Svizzera Italiana |
| Lancetti | Quiet residential zone with easy access to the nightlife of Lugano. Attracts families and travelers looking for a quieter stay while still being near city attractions. | Ristorante La Cucina, Parco dell'Università, Centro Commerciale, Casinò di Lugano, Monte Brè |
| Cassarate | Picturesque area adjacent to the Cassarate river, known for its tranquility and natural beauty. Ideal for visitors who appreciate outdoor activities and relaxing environments. | Parco Ciani, Cassarate River, Panorama di Lugano, Viale Venezia, Teatro Sociale |
| Ponte Tresa | A charming border town with direct access to Italy, known for its multicultural atmosphere and stunning lake views. Great for tourists who want a mix of Swiss and Italian culture. | Lago di Ponte Tresa, Museo del Merletto, Viale delle Feste, Rifugio Monte Brè, Punto panoramico |
| Ruvigliana | Upscale residential area with luxurious villas and a relaxed vibe. Perfect for high-end tourists looking for privacy and exclusivity in their stay. | Hillside hiking trails, Villa Favorita, Scenic viewpoints, Parco San Grato, Wellness centers |
| Castagnola | Serene area with stunning lake views, ideal for couples and romantic getaways. Close to parks and hiking paths, making it great for nature enthusiasts. | Parco Ciani, Hiking trails, Rossini's Villa, Lago di Lugano beaches, Local gourmet restaurants |
| Morcote | Beautiful medieval village located close to Viganello, perfect for day trips. Known for its stunning architecture and lakeside charm, attracting history lovers. | Parco Scherrer, Chiesa di Santa Maria del Sasso, Morcote Castle, Lakeside promenade, Piazza da Sotto |
Understanding Airbnb License Requirements & STR Laws in Viganello (2026)
Yes, Viganello, Ticino, Switzerland enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2026 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Viganello to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 89% licensed listings)
Top Performing Airbnb Properties in Viganello (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Viganellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
{Suite 606}Business Room, Modern, Relax
Entire Place • 1 bedroom
{Suite 509}Business Room, Modern, Relax
Entire Place • 1 bedroom
{Suite 505}Business Room, Modern, Relax
Entire Place • N/A
{Suite 602}Business Room, Modern, Relax
Entire Place • N/A
{Suite 503} Business Room, Modern, Relax
Entire Place • 1 bedroom
{Suite 510} Business Room, Modern, Relax
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Viganello (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Viganello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Easylife Swiss | 31 | $640,747 | 239 | 4.66/5.0 |
| Sonja | 4 | $69,095 | 10 | 4.33/5.0 |
| Valerio | 2 | $20,395 | 16 | 4.44/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Viganello.
Dive Deeper: Advanced Viganello STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Viganello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsViganello Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Viganello
- The Viganello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Viganello, Apartment/Condo properties are the most common (100%), reflecting the local real estate landscape.
Viganello Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Viganello
- The dominant room capacity in Viganello is 1 bedroom listings, making up 83.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 89.2% of the active Airbnb listings in Viganello, indicating a high concentration in these sizes.
- With over half the market (83.8%) consisting of studios or 1-bedroom units, Viganello is particularly well-suited for individuals or couples.
Viganello Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Viganello
- The most common guest capacity trend in Viganello vacation rentals is listings accommodating 2 guests (83.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Viganello STR market, accounting for 89.2% of listings.
- A significant 83.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Viganello.
- On average, properties in Viganello are equipped to host 2.4 guests.
Viganello Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Viganello
- The most common availability pattern in Viganello falls within the 181-270 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Viganello (51.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Viganello Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
83.8% of total
2 Nights
1 listings
2.7% of total
30+ Nights
5 listings
13.5% of total
Key Insights
- The most prevalent minimum stay requirement in Viganello is 1 Night, adopted by 83.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.5%) of the Viganello Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.5%) caters to monthly stays (30+ nights) in Viganello, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 83.8% of Viganello hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Viganello.
Viganello Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
2.7% of total
Flexible
26 listings
70.3% of total
Moderate
8 listings
21.6% of total
Firm
2 listings
5.4% of total
Cancellation Policy Insights for Viganello
- The prevailing Airbnb cancellation policy trend in Viganello is Flexible, used by 70.3% of listings.
- The market strongly favors guest-friendly terms, with 91.9% of listings offering Flexible or Moderate policies. This suggests guests in Viganello may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70.3% market standard in Viganello.
- Given the high prevalence of Flexible policies (70.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Viganello.
Viganello STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Viganello
- The overall average booking lead time for vacation rentals in Viganello is 13 days.
- Guests book furthest in advance for stays during August (average 17 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (15 days avg.) sees the longest lead times, while Spring (1 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (13 days) as a baseline for your pricing and availability strategy in Viganello.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 15 days) to capture early planners.
- Monitor your own booking lead times against these Viganello averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Viganello (2026)
Amenity Prevalence
Amenity Insights for Viganello
- Essential amenities in Viganello that guests expect include: Heating, Bed linens, Wifi, TV, Hair dryer, Essentials, Oven, Elevator, Refrigerator, Kitchen. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Viganello: Heating, Bed linens, Wifi, TV, Hair dryer, Essentials, Oven, Elevator, Refrigerator, Kitchen.
- Prioritize adding missing essentials: Elevator, Refrigerator, Kitchen.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Viganello to stay competitive.
Viganello Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Viganello
- The typical guest profile for Airbnb in Viganello consists of a mix of domestic (36%) and international guests, with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 35.9% of guests.
- Key international markets include Switzerland (35.9%) and Italy (16.5%).
- Top languages spoken are English (33.5%) followed by German (19%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Italy.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Viganello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Brienzwiler | 11 | $7,335 | $514.27 | 60% |
| Niederried bei Interlaken | 19 | $6,267 | $552.03 | 44% |
| Lauterbrunnen | 552 | $6,108 | $487.83 | 51% |
| Ranco | 12 | $5,691 | $536.46 | 42% |
| Matten bei Interlaken | 64 | $5,607 | $336.51 | 59% |
| Grindelwald | 513 | $5,587 | $396.62 | 56% |
| Bassersdorf | 16 | $5,337 | $431.59 | 46% |
| Wengen | 12 | $5,115 | $595.38 | 46% |
| Oberhofen am Thunersee | 25 | $5,051 | $329.28 | 51% |
| Zermatt | 792 | $5,017 | $504.14 | 46% |