Rougemont Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vaud, Switzerland
Is Airbnb profitable in Rougemont in 2025? Explore comprehensive Airbnb analytics for Rougemont, Vaud, Switzerland to uncover income potential. This 2025 STR market report for Rougemont, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Rougemont, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rougemont Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rougemont Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rougemont (2025)
Understanding the monthly revenue variations for Airbnb listings in Rougemont is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rougemont is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rougemont across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,885+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,119 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,954 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,566, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rougemont
Rougemont Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rougemont STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rougemont:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rougemont
Average Daily Rate (ADR) Airbnb Trends in Rougemont (2025)
Effective short term rental pricing strategy in Rougemont involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rougemont typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $1,148+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $685 or more.
- Typical properties (Median) charge around $347 per night.
- Entry-level properties (Bottom 25%) earn around $229 per night.
Average Daily Rate (ADR) Trend by Month in Rougemont
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Airbnb Seasonality Analysis & Trends in Rougemont (2025)
Peak Season (July, August, February)
- Revenue averages $6,117 per month
- Occupancy rates average 46.8%
- Daily rates average $643
Shoulder Season
- Revenue averages $4,361 per month
- Occupancy maintains around 28.1%
- Daily rates hold near $629
Low Season (September, October, November)
- Revenue drops to average $2,321 per month
- Occupancy decreases to average 25.2%
- Daily rates adjust to average $563
Seasonality Insights for Rougemont
- The Airbnb seasonality in Rougemont shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rougemont's highest earning potential, with monthly revenues capable of climbing to $6,235, occupancy reaching a high of 50.9%, and ADRs peaking at $718.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,940, occupancy could drop to 18.6%, and ADRs may adjust down to $549.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rougemont.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rougemont seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rougemont (2025)
Exploring the top neighborhoods for short-term rentals in Rougemont? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Château de Rougemont | A picturesque castle surrounded by stunning landscapes, perfect for travelers seeking history and natural beauty. | Château de Rougemont, Vaud Alps, Hiking trails, Local vineyards |
| Mont Blanc | Recognized for its breathtaking views and outdoor adventures, drawing nature enthusiasts and adventure seekers. | Mont Blanc Peak, Skiing, Hiking, Scenic viewpoints |
| Lake Geneva | A sought-after location for its stunning lake views and proximity to water activities, ideal for relaxation and leisure. | Lake Geneva, Boat tours, Water sports, Promenade |
| Rougemont Village | Charming village atmosphere with traditional Swiss architecture, attracting visitors who want an authentic Swiss experience. | Local cafes, Artisan shops, Cultural events |
| Ski Areas | Valuable for ski enthusiasts, with easy access to slopes and winter sports activities. | Ski resorts, Snowboarding, Sledding |
| Gstaad | Famous resort town known for luxury and winter sports, appealing to affluent travelers and winter sport lovers. | Gstaad Palace, Shopping, Skiing, Fine dining |
| Luzern | A beautiful city nearby, rich in culture and history, attracting tourists for urban exploration and sights. | Chapel Bridge, Lake Luzern, Museums |
| La Gruyère | Known for its cheese and stunning landscapes, it attracts tourists who enjoy culinary experiences and nature. | Gruyères Castle, Cheese factory, Hiking trails |
Understanding Airbnb License Requirements & STR Laws in Rougemont (2025)
While Rougemont, Vaud, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rougemont to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rougemont (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rougemontbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful duplex apartment
Entire Place • 4 bedrooms
Apartment in the best location of Rougemont,Gstaad
Entire Place • 2 bedrooms
Chalet Solidage
Entire Place • 4 bedrooms
Renovated Chalet on Top of the Picturesque Village
Entire Place • 7 bedrooms
Lovely duplex in Rougemont for 6 (Gstaad)
Entire Place • 3 bedrooms
Le Petite Chalet
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rougemont (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rougemont based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pascale | 2 | $164,659 | 21 | 4.97/5.0 |
| Moriya Rockman | 7 | $133,985 | 41 | 2.79/5.0 |
| Marie Thomas | 1 | $71,357 | 19 | 4.53/5.0 |
| Host #398726641 | 1 | $66,775 | 14 | 5.00/5.0 |
| Pays-D'Enhaut Région | 3 | $44,657 | 3 | 1.22/5.0 |
| Manuel | 1 | $40,713 | 29 | 4.93/5.0 |
| Claudia | 1 | $34,467 | 16 | 4.69/5.0 |
| Tess | 1 | $33,971 | 108 | 4.88/5.0 |
| Gopala | 1 | $28,255 | 3 | 4.00/5.0 |
| Gaia | 1 | $28,030 | 5 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rougemont.
Dive Deeper: Advanced Rougemont STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rougemont. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRougemont Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rougemont
- The Rougemont Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rougemont, Apartment/Condo properties are the most common (67.9%), reflecting the local real estate landscape.
- Houses represent a significant 28.6% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.6%) offer potential for unique stay experiences.
Rougemont Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rougemont
- The dominant room capacity in Rougemont is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 67.8% of the active Airbnb listings in Rougemont, indicating a high concentration in these sizes.
- A significant 60.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rougemont.
Rougemont Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rougemont
- The most common guest capacity trend in Rougemont vacation rentals is listings accommodating 5 guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 8+ guests dominate the Rougemont STR market, accounting for 50.0% of listings.
- 46.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rougemont.
- On average, properties in Rougemont are equipped to host 5.6 guests.
Rougemont Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rougemont
- The most common availability pattern in Rougemont falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Rougemont (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rougemont Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.8% of total
3 Nights
2 listings
7.7% of total
4-6 Nights
19 listings
73.1% of total
7-29 Nights
2 listings
7.7% of total
30+ Nights
2 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Rougemont is 4-6 Nights, adopted by 73.1% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (3.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 73.1% of Rougemont hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rougemont.
Rougemont Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
18.2% of total
Flexible
2 listings
9.1% of total
Moderate
4 listings
18.2% of total
Firm
5 listings
22.7% of total
Strict
7 listings
31.8% of total
Cancellation Policy Insights for Rougemont
- The prevailing Airbnb cancellation policy trend in Rougemont is Strict, used by 31.8% of listings.
- A majority (54.5%) of hosts in Rougemont utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.8% market standard in Rougemont.
- With 31.8% using Strict terms, this is a viable option in Rougemont, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Rougemont.
Rougemont STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rougemont
- The overall average booking lead time for vacation rentals in Rougemont is 61 days.
- Guests book furthest in advance for stays during May (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (76 days avg.) sees the longest lead times, while Fall (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Rougemont.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Rougemont averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rougemont (2025)
Amenity Prevalence
Amenity Insights for Rougemont
- Essential amenities in Rougemont that guests expect include: Dishes and silverware, Refrigerator, Essentials, Heating, Wifi, Oven, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rougemont: Dishes and silverware, Refrigerator, Essentials, Heating, Wifi, Oven, Kitchen, TV.
- Prioritize adding missing essentials: Oven, Kitchen, TV.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rougemont to stay competitive.
Rougemont Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rougemont
- The typical guest profile for Airbnb in Rougemont consists of a mix of domestic (48%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 48.1% of guests.
- Key international markets include Switzerland (48.1%) and United Kingdom (11.1%).
- Top languages spoken are English (35.1%) followed by French (18.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rougemont Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
| La Rivière-Enverse | 17 | $5,972 | $624.02 | 41% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
| Iseltwald | 14 | $5,491 | $331.95 | 58% |
| Habkern | 13 | $5,382 | $344.74 | 50% |
| Interlaken | 288 | $4,987 | $310.52 | 56% |
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Zermatt | 734 | $4,604 | $463.00 | 46% |
| Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |