Baar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Zug, Switzerland
Is Airbnb profitable in Baar in 2025? Explore comprehensive Airbnb analytics for Baar, Zug, Switzerland to uncover income potential. This 2025 STR market report for Baar, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Baar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Baar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Baar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Baar (2025)
Understanding the monthly revenue variations for Airbnb listings in Baar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Baar is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Baar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,822+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,808 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,770 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,139, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Baar
Baar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Baar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Baar:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Baar
Average Daily Rate (ADR) Airbnb Trends in Baar (2025)
Effective short term rental pricing strategy in Baar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Baar typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $243+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Baar
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Airbnb Seasonality Analysis & Trends in Baar (2025)
Peak Season (June, August, May)
- Revenue averages $3,146 per month
- Occupancy rates average 58.7%
- Daily rates average $156
Shoulder Season
- Revenue averages $2,330 per month
- Occupancy maintains around 52.5%
- Daily rates hold near $149
Low Season (January, February, March)
- Revenue drops to average $1,180 per month
- Occupancy decreases to average 31.4%
- Daily rates adjust to average $128
Seasonality Insights for Baar
- The Airbnb seasonality in Baar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Baar's highest earning potential, with monthly revenues capable of climbing to $3,334, occupancy reaching a high of 66.7%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $927, occupancy could drop to 25.0%, and ADRs may adjust down to $127.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Baar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Baar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Baar (2025)
Exploring the top neighborhoods for short-term rentals in Baar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Zug Old Town | Historical center of Zug, known for its beautiful architecture and charming streets. Ideal for tourists wanting to experience local culture and history, with plenty of shops and cafes. | Zug Castle, Zug's lakefront promenade, Zug Culture and History Museum, Old Town streets, Zug market square |
Walchwil | A picturesque village near Lake Zug, offering stunning views and nature trails. Perfect for travelers seeking tranquility and outdoor activities. | Lake Zug, Walchwil panoramic trails, Hiking paths, Scenic viewpoints |
Cham | Charming locale with lake access and modern amenities. Great for visitors interested in both leisure and shopping, along with excellent public transport connections. | Lake Zug, Shopping centers, Park im Grueben, Local restaurants, Cham Historic Town Hall |
Steinhausen | Quiet residential area known for its proximity to Zug and lower accommodation costs. Attractive for business travelers and families. | Local parks, St. Charles church, Historical sites, Family-friendly recreation areas |
Risch | A scenic area offering a combination of nature and convenience. Popular for those seeking a peaceful retreat while being close to Zug. | Risch forest trails, Nature reserves, Lake access, Local festivals |
Baar Village | A lively village with a blend of modern and traditional Swiss culture. Great for tourists looking to explore the local lifestyle and enjoy local cuisine. | Baar market square, Local eateries, Historic architecture, Baar valley trails |
Holzhäusern | A small, peaceful district known for its serene atmosphere and natural surroundings. Perfect for nature lovers and those seeking quiet accommodation options. | Rural landscapes, Hiking trails, Local farms, Scenic countryside |
Baar Town Center | The urban core with shops, restaurants, and cafes. Ideal for visitors wanting to experience the vibrant daily life of the town. | Baar shopping streets, Local markets, Restaurants, Cultural events, Public transport access |
Understanding Airbnb License Requirements & STR Laws in Baar (2025)
While Baar, Zug, Switzerland currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Baar to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Baar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Baarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Contemporary flat close to lake Zug w/Parking
Entire Place • 1 bedroom

Cozy Entire 3.5-Room Apartment in Zug and Baar
Entire Place • 2 bedrooms

Shiny, Modern Apartment in Zug Center
Entire Place • 2 bedrooms

3.5 Zi-Attika mit Terrasse, Weitblick und Parking
Entire Place • 2 bedrooms

Charming studio in peaceful location
Entire Place • 1 bedroom

Newer modern 1-room apartment near Baar train
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Baar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Baar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
J. | 2 | $63,499 | 12 | 5.00/5.0 |
Lukas | 1 | $58,557 | 26 | 4.92/5.0 |
Lydia | 1 | $44,042 | 75 | 4.56/5.0 |
Host #87492487 | 1 | $30,668 | 4 | 5.00/5.0 |
Raphael | 1 | $26,899 | 81 | 4.89/5.0 |
Priska | 1 | $25,658 | 133 | 4.98/5.0 |
Kate | 1 | $24,200 | 174 | 4.97/5.0 |
Fernando | 1 | $23,378 | 96 | 4.89/5.0 |
Gabriela | 2 | $21,504 | 104 | 4.61/5.0 |
Elias | 1 | $21,130 | 55 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Baar.
Dive Deeper: Advanced Baar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Baar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBaar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Baar
- The Baar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Baar, Apartment/Condo properties are the most common (94.7%), reflecting the local real estate landscape.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Baar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Baar
- The dominant room capacity in Baar is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Baar, indicating a high concentration in these sizes.
Baar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Baar
- The most common guest capacity trend in Baar vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Baar STR market, accounting for 52.6% of listings.
- On average, properties in Baar are equipped to host 1.9 guests.
Baar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Baar
- The most common availability pattern in Baar falls within the 91-180 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 52.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Baar (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 52.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Baar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
3 listings
17.6% of total
3 Nights
2 listings
11.8% of total
4-6 Nights
6 listings
35.3% of total
7-29 Nights
1 listings
5.9% of total
30+ Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in Baar is 4-6 Nights, adopted by 35.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (11.8%) caters to monthly stays (30+ nights) in Baar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 35.3% of Baar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Baar.
Baar Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
23.5% of total
Moderate
6 listings
35.3% of total
Firm
3 listings
17.6% of total
Strict
4 listings
23.5% of total
Cancellation Policy Insights for Baar
- The prevailing Airbnb cancellation policy trend in Baar is Moderate, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (41.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.3% market standard in Baar.
- Regularly review your cancellation policy against competitors and market demand shifts in Baar.
Baar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Baar
- The overall average booking lead time for vacation rentals in Baar is 36 days.
- Guests book furthest in advance for stays during July (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (51 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Baar.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Baar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Baar (2025)
Amenity Prevalence
Amenity Insights for Baar
- Essential amenities in Baar that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Essentials, Hangers, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Baar: Wifi.
- Consider adding popular differentiators like Essentials or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Baar to stay competitive.
Baar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Baar
- The typical guest profile for Airbnb in Baar consists of a mix of domestic (38%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 38.1% of guests.
- Key international markets include Switzerland (38.1%) and Germany (14.3%).
- Top languages spoken are English (41.1%) followed by German (17.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Baar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
Iseltwald | 14 | $5,491 | $331.95 | 58% |
Habkern | 13 | $5,382 | $344.74 | 50% |
Interlaken | 288 | $4,987 | $310.52 | 56% |
Grindelwald | 489 | $4,921 | $345.40 | 57% |
Zermatt | 734 | $4,604 | $463.00 | 46% |
Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |
Sigriswil | 99 | $4,371 | $271.90 | 58% |
Brienz (BE) | 141 | $4,353 | $294.17 | 55% |