Si Phum Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiang Mai, Thailand
Is Airbnb profitable in Si Phum in 2025? Explore comprehensive Airbnb analytics for Si Phum, Chiang Mai, Thailand to uncover income potential. This 2025 STR market report for Si Phum, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Si Phum, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Si Phum Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Si Phum Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Si Phum (2025)
Understanding the monthly revenue variations for Airbnb listings in Si Phum is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Si Phum is typically October, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Si Phum across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,912+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,150 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $392 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $260, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Si Phum
Si Phum Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Si Phum STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Si Phum:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Si Phum
Average Daily Rate (ADR) Airbnb Trends in Si Phum (2025)
Effective short term rental pricing strategy in Si Phum involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Si Phum typically peaks in November and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $56 or more.
- Typical properties (Median) charge around $27 per night.
- Entry-level properties (Bottom 25%) earn around $20 per night.
Average Daily Rate (ADR) Trend by Month in Si Phum
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Airbnb Seasonality Analysis & Trends in Si Phum (2025)
Peak Season (October, August, September)
- Revenue averages $2,258 per month
- Occupancy rates average 47.7%
- Daily rates average $100
Shoulder Season
- Revenue averages $499 per month
- Occupancy maintains around 27.9%
- Daily rates hold near $63
Low Season (March, April, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $51
Seasonality Insights for Si Phum
- The Airbnb seasonality in Si Phum shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Si Phum's highest earning potential, with monthly revenues capable of climbing to $2,638, occupancy reaching a high of 56.5%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $49.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Si Phum.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Si Phum seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Si Phum (2025)
Exploring the top neighborhoods for short-term rentals in Si Phum? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old City | Historical area with ancient temples and rich cultural heritage. Ideal for tourists who want to explore Chiang Mai's history and traditional architecture. | Wat Phra Singh, Wat Chedi Luang, Chiang Mai City Arts & Cultural Centre, Sunday Walking Street, Three Kings Monument, Chedi Luang Temple |
| Nimmanhaemin | Trendy neighborhood known for its modern cafes, boutiques, and art galleries. Popular with young travelers and digital nomads seeking a vibrant lifestyle. | Nimman Road, One Nimman, Art events and exhibitions, Maya Lifestyle Shopping Center, cafe culture |
| Night Bazaar | Bustling market area famous for shopping and dining. Perfect for visitors looking for a lively atmosphere and local goods. | Chiang Mai Night Bazaar, Warorot Market, Street food stalls, local handicrafts, Night market performances |
| Santitham | Up-and-coming area with affordable accommodation and local amenities. Attractive to budget travelers and long-term stays. | Local markets, Nearby parks, Fresh produce vendors, Affordable eateries, Community vibe |
| Doi Suthep | Area near the famous Doi Suthep temple, offering stunning views of the city. Great for guests who enjoy nature and hiking. | Wat Phra That Doi Suthep, Doi Suthep-Pui National Park, Scenic viewpoints, Hiking Trails, Nature and wildlife |
| Hang Dong | Serene area known for its luxury villas and green surroundings. Ideal for families and those looking for a peaceful retreat. | Golf courses, Spas and wellness centers, Art villages, Nature activities, Private retreats |
| Chang Phueak | Local neighborhood with a mix of Thai culture and modern conveniences. Offers a more authentic experience for travelers. | Local markets, Nearby temples, Food stalls, Bicycle rentals, Less touristy atmosphere |
| Tha Pae Gate | Key historical landmark in Chiang Mai, often bustling with tourists and activities. Ideal for visitors wanting easy access to the city's main attractions. | Tha Pae Gate, East Gate Market, Cultural performances, Walking distance to temples, Historical significance |
Understanding Airbnb License Requirements & STR Laws in Si Phum (2025)
While Si Phum, Chiang Mai, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Si Phum to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Si Phum (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Si Phumbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Feitsui B
Entire Place • 3 bedrooms
Luipu Pool Villa@Thapae
Entire Place • 4 bedrooms
Siam Diary | Walking to Sunday Night Market, Great Location, Five Bedroom Detached Villa
Entire Place • 5 bedrooms
charming home center of old city w/large jacuzzi
Entire Place • 2 bedrooms
![EM70[3B]: Private | Super King Bed | Old City](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTM5NDEzNTM4OTkzMzMwMDQxMQ==/original/afcdb465-9e5c-471d-b22f-5d8298df3267.jpeg?im_w=480&im_format=avif)
EM70[3B]: Private | Super King Bed | Old City
Private Room • N/A
![EM70[4B]: Private | King Bed | Old City](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTM5NDEyNjYyNTE0Mjc1MDE5OQ==/original/14ca3a06-62ef-49b1-b879-f91cbdffd0ac.jpeg?im_w=480&im_format=avif)
EM70[4B]: Private | King Bed | Old City
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Si Phum (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Si Phum based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Feitsui 古城翡翠民宿 | 1 | $22,468 | 34 | 4.97/5.0 |
| Emmy | 7 | $17,343 | 84 | 4.55/5.0 |
| Amira | 1 | $11,931 | 4 | 3.50/5.0 |
| Jialu | 1 | $7,619 | 4 | 5.00/5.0 |
| Kanpitcha (Lammy & Phil) | 1 | $6,254 | 11 | 5.00/5.0 |
| Jhang | 2 | $4,167 | 3 | Not Rated |
| PaaPu House | 3 | $3,536 | 10 | 5.00/5.0 |
| Charles | 2 | $2,798 | 7 | 5.00/5.0 |
| Naungwadee | 1 | $2,283 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Si Phum.
Dive Deeper: Advanced Si Phum STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Si Phum. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSi Phum Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Si Phum
- The Si Phum Airbnb market composition is heavily skewed towards Private Room listings, which make up 68.4% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Si Phum, Apartment/Condo properties are the most common (63.2%), reflecting the local real estate landscape.
- Houses represent a significant 21.1% portion, catering likely to families or larger groups.
- The presence of 15.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Si Phum Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Si Phum
- The dominant room capacity in Si Phum is 1 bedroom listings, making up 26.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 31.6% of the active Airbnb listings in Si Phum, indicating a high concentration in these sizes.
Si Phum Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Si Phum
- The most common guest capacity trend in Si Phum vacation rentals is listings accommodating 2 guests (15.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 1 guest dominate the Si Phum STR market, accounting for 26.3% of listings.
- 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Si Phum.
- On average, properties in Si Phum are equipped to host 1.8 guests.
Si Phum Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Si Phum
- The most common availability pattern in Si Phum falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Si Phum (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
Si Phum Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
68.4% of total
3 Nights
2 listings
10.5% of total
30+ Nights
4 listings
21.1% of total
Key Insights
- The most prevalent minimum stay requirement in Si Phum is 1 Night, adopted by 68.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.4%) of the Si Phum Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.1%) caters to monthly stays (30+ nights) in Si Phum, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.4% of Si Phum hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Si Phum.
Si Phum Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
31.6% of total
Moderate
12 listings
63.2% of total
Firm
1 listings
5.3% of total
Cancellation Policy Insights for Si Phum
- The prevailing Airbnb cancellation policy trend in Si Phum is Moderate, used by 63.2% of listings.
- The market strongly favors guest-friendly terms, with 94.8% of listings offering Flexible or Moderate policies. This suggests guests in Si Phum may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 63.2% market standard in Si Phum.
- Regularly review your cancellation policy against competitors and market demand shifts in Si Phum.
Si Phum STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Si Phum
- The overall average booking lead time for vacation rentals in Si Phum is 25 days.
- Guests book furthest in advance for stays during November (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (34 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Si Phum.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Si Phum averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Si Phum (2025)
Amenity Prevalence
Amenity Insights for Si Phum
- Essential amenities in Si Phum that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dedicated workspace, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Si Phum: Air conditioning, Wifi.
- Consider adding popular differentiators like Dedicated workspace or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Si Phum to stay competitive.
Si Phum Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Si Phum
- The typical guest profile for Airbnb in Si Phum consists of predominantly international visitors (100%), with top international origins including China, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.0% of guests.
- Key international markets include United States (21.1%) and China (9.9%).
- Top languages spoken are English (38.2%) followed by German (10.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from China.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Si Phum Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Don Keow Village | 23 | $1,296 | $138.84 | 37% |
| Mae Rim | 13 | $1,267 | $192.88 | 32% |
| Ban Muang Kung | 11 | $1,114 | $166.18 | 30% |
| Ban Pa Daet North | 13 | $1,027 | $98.01 | 49% |
| Ban Tom | 11 | $1,001 | $145.21 | 36% |
| Nong Hoi | 200 | $890 | $78.68 | 47% |
| Ban Tong Kai | 10 | $865 | $205.98 | 34% |
| San Phra Net | 41 | $785 | $110.50 | 39% |
| Ban Rong Ruea Kham | 22 | $775 | $118.59 | 36% |
| Mae Hia | 53 | $744 | $103.73 | 37% |