Chalong Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Phuket Province, Thailand

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Chalong in 2025? Explore comprehensive Airbnb analytics for Chalong, Phuket Province, Thailand to uncover income potential. This 2025 STR market report for Chalong, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 481 active listings.

Whether you're considering an Airbnb investment in Chalong, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chalong Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Chalong Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$155
The average rental revenue earned for an occupied room per day in Chalong.
Occupancy Rate(?)
34.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,049
Typical annual income for an Airbnb listing in Chalong. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
46.1%
Strong growth (46.1%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Chalong.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Chalong.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
481
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Chalong (2025)

Understanding the monthly revenue variations for Airbnb listings in Chalong is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chalong is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chalong across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,427+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,785 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $666 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $301, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Chalong

Chalong Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Chalong STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chalong:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Chalong

Average Daily Rate (ADR) Airbnb Trends in Chalong (2025)

Effective short term rental pricing strategy in Chalong involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chalong typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $378+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $169 or more.
  • Typical properties (Median) charge around $70 per night.
  • Entry-level properties (Bottom 25%) earn around $36 per night.

Average Daily Rate (ADR) Trend by Month in Chalong

Get Live Chalong Market Intelligence 👇

Discover Chalong Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Chalong (2025)

Peak Season (January, February, December)
  • Revenue averages $2,714 per month
  • Occupancy rates average 50.0%
  • Daily rates average $192
Shoulder Season
  • Revenue averages $1,495 per month
  • Occupancy maintains around 36.5%
  • Daily rates hold near $158
Low Season (May, June, September)
  • Revenue drops to average $1,004 per month
  • Occupancy decreases to average 28.3%
  • Daily rates adjust to average $156

Seasonality Insights for Chalong

  • The Airbnb seasonality in Chalong shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Chalong's highest earning potential, with monthly revenues capable of climbing to $3,461, occupancy reaching a high of 55.7%, and ADRs peaking at $212.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $965, occupancy could drop to 25.4%, and ADRs may adjust down to $137.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chalong.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Chalong seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Chalong (2025)

Exploring the top neighborhoods for short-term rentals in Chalong? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Chalong Bay
A beautiful bay area known for its scenic views and proximity to the Phi Phi Islands. Perfect for travelers looking for a relaxing atmosphere with beach activities.
Chalong Pier, Big Buddha Statue, Wat Chalong, Royal Phuket Marina, Chalong Bay Rum Distillery
Chalong Temple
Home to Wat Chalong, the largest and most important Buddhist temple in Phuket. Attracts both tourists and local devotees, providing a unique cultural experience.
Wat Chalong, Local markets, Buddhist festivals
Rawai Beach
Known for its fishing village atmosphere, great seafood, and stunning sunset views. Ideal for travelers seeking a laid-back vibe and local experiences.
Rawai Beach, Promthep Cape, Ko Bon Island, Seafood markets
Nai Harn Beach
A quieter alternative with beautiful scenery and clear waters, popular with families and those looking for relaxation. Known for its pristine beach and tranquil environment.
Nai Harn Beach, Windmill Viewpoint, Nai Harn Lake
Kata Beach
Family-friendly beach destination known for its soft sand and surfing opportunities. Attracts a diverse group of travelers, including families and couples.
Kata Beach, Surfing schools, Kata Noi Beach, Kata Viewpoint
Phuket Town
The historical and cultural hub of Phuket, known for its Sino-Portuguese architecture and local markets. Appeals to those wanting to explore local culture and cuisine.
Old Phuket Town, Thalang Road, Soi Romani, Local food markets
Soho Phuket
Trendy area filled with cafes, bars, and shops that cater to the modern traveler. Ideal for those looking for a vibrant social scene and nightlife options.
Cafes and Bars, Art galleries, Local boutiques
Ya Nui Beach
A hidden gem with a relaxed atmosphere perfect for snorkeling and sunbathing. Attracts visitors looking for a quieter beach experience away from the crowds.
Ya Nui Beach, Snorkeling spots, Kayaking

Understanding Airbnb License Requirements & STR Laws in Chalong (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Chalong. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chalong to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Chalong (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Chalongbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Vibe

Villa Vibe

Entire Place • 6 bedrooms

$130,525
Revenue
75.5%
Occupancy
$436.14
Daily Rate
Happy Family Villa

Happy Family Villa

Entire Place • 6 bedrooms

$121,526
Revenue
41.0%
Occupancy
$751.52
Daily Rate
La Vista Seaview by Villacarte.

La Vista Seaview by Villacarte.

Entire Place • 4 bedrooms

$117,362
Revenue
47.4%
Occupancy
$1339.58
Daily Rate
Large villa w/pool, chef, maid. Perfect for groups

Large villa w/pool, chef, maid. Perfect for groups

Entire Place • 8 bedrooms

$115,291
Revenue
68.7%
Occupancy
$433.14
Daily Rate
Great Location Modern Designer Furniture Gym #v62

Great Location Modern Designer Furniture Gym #v62

Entire Place • 6 bedrooms

$106,579
Revenue
72.7%
Occupancy
$849.93
Daily Rate
Chalong 10 Br - Villa Nap Dau - Friends & Family

Chalong 10 Br - Villa Nap Dau - Friends & Family

Entire Place • 10 bedrooms

$96,155
Revenue
35.1%
Occupancy
$725.29
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Chalong (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Chalong based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jasmine6$358,1572684.87/5.0
Inter Property4$228,882264.55/5.0
JH Villas6$211,138584.63/5.0
Ryan9$200,529214.66/5.0
Jiravudh2$188,329484.89/5.0
Mark4$177,429494.93/5.0
Island Travel9$144,269185.00/5.0
Lulu3$134,527284.91/5.0
Philip1$130,525684.93/5.0
Gilles11$125,497624.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chalong.

Dive Deeper: Advanced Chalong STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chalong. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Chalong Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Chalong

  • The Chalong Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58% of the 481 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 39.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Chalong, House properties are the most common (40.1%), reflecting the local real estate landscape.
  • Houses represent a significant 40.1% portion, catering likely to families or larger groups.
  • The presence of 27.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 1.2%) offer potential for unique stay experiences.

Chalong Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Chalong

  • The dominant room capacity in Chalong is 1 bedroom listings, making up 53.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.3% of the active Airbnb listings in Chalong, indicating a high concentration in these sizes.
  • With over half the market (53.6%) consisting of studios or 1-bedroom units, Chalong is particularly well-suited for individuals or couples.
  • A significant 21.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Chalong.

Chalong Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Chalong

  • The most common guest capacity trend in Chalong vacation rentals is listings accommodating 2 guests (48.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Chalong STR market, accounting for 60.9% of listings.
  • A significant 49.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Chalong.
  • 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chalong.
  • On average, properties in Chalong are equipped to host 3.3 guests.

Chalong Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Chalong

  • The most common availability pattern in Chalong falls within the 271-366 days range, representing 69.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Chalong (44.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Chalong Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (46.5%)

1 Night

216 listings

46.5% of total

2 Nights (8.6%)

2 Nights

40 listings

8.6% of total

3 Nights (11.2%)

3 Nights

52 listings

11.2% of total

4-6 Nights (6%)

4-6 Nights

28 listings

6% of total

7-29 Nights (9.2%)

7-29 Nights

43 listings

9.2% of total

30+ Nights (18.5%)

30+ Nights

86 listings

18.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Chalong is 1 Night, adopted by 46.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.5%) caters to monthly stays (30+ nights) in Chalong, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 46.5% of Chalong hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 18.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chalong.

Chalong Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

15 listings

4.2% of total

Super Strict 60 Days

1 listings

0.3% of total

Flexible (19.3%)

Flexible

69 listings

19.3% of total

Moderate (12.3%)

Moderate

44 listings

12.3% of total

Firm (18.8%)

Firm

67 listings

18.8% of total

Strict (45.1%)

Strict

161 listings

45.1% of total

Cancellation Policy Insights for Chalong

  • The prevailing Airbnb cancellation policy trend in Chalong is Strict, used by 45.1% of listings.
  • A majority (63.9%) of hosts in Chalong utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45.1% market standard in Chalong.
  • With 45.1% using Strict terms, this is a viable option in Chalong, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Chalong.

Chalong STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Chalong

  • The overall average booking lead time for vacation rentals in Chalong is 27 days.
  • Guests book furthest in advance for stays during January (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (45 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Chalong.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 45 days) to capture early planners.
  • Monitor your own booking lead times against these Chalong averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Chalong (2025)

Amenity Prevalence

Amenity Insights for Chalong

  • Essential amenities in Chalong that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Chalong.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Chalong: Wifi, Air conditioning, TV.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Chalong to stay competitive.

Chalong Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Chalong

  • The typical guest profile for Airbnb in Chalong consists of predominantly international visitors (96%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 4.0% of guests.
  • Key international markets include United States (12.7%) and Germany (11.6%).
  • Top languages spoken are English (45.6%) followed by German (9.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Chalong Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ban Khao Pi Lai18$8,150$2044.6922%
Pa Khlok74$5,022$860.0732%
Kamala948$2,483$284.7948%
Haad Klong Jaak40$2,415$283.3542%
Ban Khlong Son32$2,229$264.8938%
Khao Thong13$2,170$320.8837%
Kuala Teriang16$2,044$178.5831%
Chong Pli50$1,887$180.5643%
Choeng Thale1,609$1,886$302.7540%
ตำบล อ่าวนาง11$1,878$194.0740%

Maximize Your Airbnb Income in Chalong

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights