Talat Nuea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Phuket Province, Thailand
Is Airbnb profitable in Talat Nuea in 2025? Explore comprehensive Airbnb analytics for Talat Nuea, Phuket Province, Thailand to uncover income potential. This 2025 STR market report for Talat Nuea, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 101 active listings.
Whether you're considering an Airbnb investment in Talat Nuea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Talat Nuea Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Talat Nuea Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Talat Nuea (2025)
Understanding the monthly revenue variations for Airbnb listings in Talat Nuea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Talat Nuea is typically January, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Talat Nuea across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,221+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $724 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $412 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $200, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Talat Nuea
Talat Nuea Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Talat Nuea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Talat Nuea:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Talat Nuea
Average Daily Rate (ADR) Airbnb Trends in Talat Nuea (2025)
Effective short term rental pricing strategy in Talat Nuea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Talat Nuea typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $85+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $52 or more.
- Typical properties (Median) charge around $30 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in Talat Nuea
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Airbnb Seasonality Analysis & Trends in Talat Nuea (2025)
Peak Season (January, February, March)
- Revenue averages $868 per month
- Occupancy rates average 61.6%
- Daily rates average $51
Shoulder Season
- Revenue averages $562 per month
- Occupancy maintains around 39.5%
- Daily rates hold near $54
Low Season (May, June, August)
- Revenue drops to average $363 per month
- Occupancy decreases to average 25.7%
- Daily rates adjust to average $51
Seasonality Insights for Talat Nuea
- The Airbnb seasonality in Talat Nuea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Talat Nuea's highest earning potential, with monthly revenues capable of climbing to $994, occupancy reaching a high of 69.9%, and ADRs peaking at $56.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $305, occupancy could drop to 25.5%, and ADRs may adjust down to $48.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Talat Nuea.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Talat Nuea seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Talat Nuea (2025)
Exploring the top neighborhoods for short-term rentals in Talat Nuea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Old Town | Historic area with vibrant Sino-Portuguese architecture and a rich cultural heritage. Attracts tourists looking for local markets, street art, and local cuisine. | Thalang Road, Buddhist Temples, Chinese Shrines, Phuket Weekend Market, Local Food Stalls |
Kata Beach | Beautiful beach known for its clear waters and ideal conditions for surfing. Popular among families and water sports enthusiasts. | Kata Noi Beach, Surfing Schools, Kata Viewpoint, Kata Beach Market, Wat Kata |
Karon Beach | Stunning long beach with a relaxed atmosphere, perfect for those seeking a quieter vacation experience while still being close to attractions. | Karon Viewpoint, Karon Temple, Phuket Seashell Museum, Karon Night Market, Karon Beach |
Patong Beach | The most famous beach in Phuket, known for its nightlife and entertainment. Perfect for attracting party-goers and tourists looking for lively experiences. | Bangla Road, Patong Beach, Jungceylon Shopping Mall, Paradise Beach, Simon Cabaret |
Surin Beach | Luxury beach area with upscale resorts and beautiful views. Attracts high-end tourists and those looking to relax in a tranquil setting. | Surin Beach, Laem Singh Viewpoint, Catch Beach Club, Local Seafood Restaurants, Phuket FantaSea |
Rawai Beach | Less commercialized beach popular with locals and expats. Known for fresh seafood and a laid-back vibe, ideal for long-term stays. | Rawai Seafood Market, Promthep Cape, Chalong Bay Rum Distillery, Nai Harn Beach, Local Boat Tours |
Bang Tao Beach | Home to luxury resorts and a long stretch of beach. Attracts high-end travelers and those interested in relaxation and privacy. | Bang Tao Beach, Laguna Phuket, Dream Beach Club, Cherng Talay Market, Golf Courses |
Nai Harn Beach | A beautiful and quieter beach, ideal for families and couples seeking a peaceful getaway. Offers picturesque views and local restaurants. | Nai Harn Lake, Yoga Studios, Local Markets, Nai Harn Beach views, Promthep Cape Sunset |
Understanding Airbnb License Requirements & STR Laws in Talat Nuea (2025)
While Talat Nuea, Phuket Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Talat Nuea to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Talat Nuea (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Talat Nueabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private Pool Villa @Isara Boutique Hotel and Cafe
Private Room • N/A

Another Home Unique Place in Town
Entire Place • 3 bedrooms

The Beach room The Memory at On On Phuket Old Town
Private Room • 1 bedroom

Momentary Host-tell: 4 beds l Room05
Private Room • 1 bedroom

The Ocean: Central with pool, gym, sauna, hammam
Entire Place • 1 bedroom

The Palms: Central with pool, gym, sauna, hammam
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Talat Nuea (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Talat Nuea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Penjamas | 6 | $56,965 | 142 | 4.95/5.0 |
Zoey Lee | 6 | $48,528 | 27 | 4.84/5.0 |
Napapon | 5 | $27,225 | 19 | 4.90/5.0 |
Hugues | 2 | $24,758 | 52 | 4.75/5.0 |
Jane | 1 | $22,561 | 29 | 4.97/5.0 |
Rose | 5 | $20,951 | 175 | 4.89/5.0 |
Pratumporn | 2 | $17,758 | 65 | 4.93/5.0 |
Penjun | 6 | $15,497 | 580 | 4.74/5.0 |
Wichien | 3 | $12,902 | 126 | 4.58/5.0 |
Jureerat | 3 | $11,555 | 22 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Talat Nuea.
Dive Deeper: Advanced Talat Nuea STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Talat Nuea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTalat Nuea Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Talat Nuea
- The Talat Nuea Airbnb market composition is heavily skewed towards Private Room listings, which make up 58.4% of the 101 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Talat Nuea, Apartment/Condo properties are the most common (54.5%), reflecting the local real estate landscape.
- The presence of 32.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.0%) offer potential for unique stay experiences.
Talat Nuea Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Talat Nuea
- The dominant room capacity in Talat Nuea is 1 bedroom listings, making up 72.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.2% of the active Airbnb listings in Talat Nuea, indicating a high concentration in these sizes.
- With over half the market (72.3%) consisting of studios or 1-bedroom units, Talat Nuea is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (3.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Talat Nuea.
Talat Nuea Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Talat Nuea
- The most common guest capacity trend in Talat Nuea vacation rentals is listings accommodating 2 guests (58.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Talat Nuea STR market, accounting for 69.3% of listings.
- A significant 59.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Talat Nuea.
- Listings for large groups (6+ guests) are relatively rare (4.0%), potentially indicating an opportunity for hosts targeting this segment in Talat Nuea.
- On average, properties in Talat Nuea are equipped to host 2.2 guests.
Talat Nuea Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Talat Nuea
- The most common availability pattern in Talat Nuea falls within the 271-366 days range, representing 51.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Talat Nuea (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Talat Nuea Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
48 listings
48% of total
2 Nights
4 listings
4% of total
3 Nights
11 listings
11% of total
4-6 Nights
10 listings
10% of total
7-29 Nights
14 listings
14% of total
30+ Nights
13 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Talat Nuea is 1 Night, adopted by 48% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (13%) caters to monthly stays (30+ nights) in Talat Nuea, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48% of Talat Nuea hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Talat Nuea.
Talat Nuea Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.2% of total
Flexible
30 listings
36.6% of total
Moderate
20 listings
24.4% of total
Firm
15 listings
18.3% of total
Strict
16 listings
19.5% of total
Cancellation Policy Insights for Talat Nuea
- The prevailing Airbnb cancellation policy trend in Talat Nuea is Flexible, used by 36.6% of listings.
- There's a relatively balanced mix between guest-friendly (61.0%) and stricter (37.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.6% market standard in Talat Nuea.
- Regularly review your cancellation policy against competitors and market demand shifts in Talat Nuea.
Talat Nuea STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Talat Nuea
- The overall average booking lead time for vacation rentals in Talat Nuea is 33 days.
- Guests book furthest in advance for stays during January (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (52 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Talat Nuea.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Talat Nuea averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Talat Nuea (2025)
Amenity Prevalence
Amenity Insights for Talat Nuea
- Essential amenities in Talat Nuea that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Talat Nuea: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Talat Nuea to stay competitive.
Talat Nuea Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Talat Nuea
- The typical guest profile for Airbnb in Talat Nuea consists of predominantly international visitors (98%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.5% of guests.
- Key international markets include United Kingdom (13%) and United States (11.5%).
- Top languages spoken are English (45.6%) followed by French (8.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Talat Nuea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Ban Khao Pi Lai | 18 | $8,150 | $2044.69 | 22% |
Pa Khlok | 74 | $5,022 | $860.07 | 32% |
Kamala | 948 | $2,483 | $284.79 | 48% |
Haad Klong Jaak | 40 | $2,415 | $283.35 | 42% |
Ban Khlong Son | 32 | $2,229 | $264.89 | 38% |
Khao Thong | 13 | $2,170 | $320.88 | 37% |
Kuala Teriang | 16 | $2,044 | $178.58 | 31% |
Chong Pli | 50 | $1,887 | $180.56 | 43% |
Choeng Thale | 1,609 | $1,886 | $302.75 | 40% |
ตำบล อ่าวนาง | 11 | $1,878 | $194.07 | 40% |