Mai Khao Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Phuket, Thailand
Is Airbnb profitable in Mai Khao in 2025? Explore comprehensive Airbnb analytics for Mai Khao, Phuket, Thailand to uncover income potential. This 2025 STR market report for Mai Khao, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Mai Khao, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mai Khao Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mai Khao Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mai Khao (2025)
Understanding the monthly revenue variations for Airbnb listings in Mai Khao is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mai Khao is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mai Khao across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,882+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,626 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $691 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $357, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mai Khao
Mai Khao Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mai Khao STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mai Khao:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mai Khao
Average Daily Rate (ADR) Airbnb Trends in Mai Khao (2025)
Effective short term rental pricing strategy in Mai Khao involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mai Khao typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $527+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Mai Khao
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Airbnb Seasonality Analysis & Trends in Mai Khao (2025)
Peak Season (January, February, August)
- Revenue averages $3,191 per month
- Occupancy rates average 56.2%
- Daily rates average $185
Shoulder Season
- Revenue averages $2,249 per month
- Occupancy maintains around 41.0%
- Daily rates hold near $199
Low Season (May, June, September)
- Revenue drops to average $1,370 per month
- Occupancy decreases to average 26.7%
- Daily rates adjust to average $184
Seasonality Insights for Mai Khao
- The Airbnb seasonality in Mai Khao shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mai Khao's highest earning potential, with monthly revenues capable of climbing to $3,728, occupancy reaching a high of 60.4%, and ADRs peaking at $242.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,301, occupancy could drop to 19.3%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mai Khao.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mai Khao seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mai Khao (2025)
Exploring the top neighborhoods for short-term rentals in Mai Khao? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mai Khao Beach | A serene and uncrowded beach, perfect for families and those seeking relaxation. Mai Khao Beach is known for its stunning sunsets and proximity to the Sirinat National Park. | Sirinat National Park, Mai Khao Marine Turtle Foundation, Turtle Village, Mai Khao Beach, Blue Canyon Country Club |
| Nai Yang Beach | A beautiful beach with a laid-back vibe, Nai Yang is close to the airport and offers a mix of relaxation and local culture. It's popular with tourists looking for a quieter spot. | Nai Yang Beach, Sirinat National Park, Bangkok Phuket Hospital, Local markets, Nai Yang National Park |
| Maikhao Dream Villa Resort | A luxurious resort area that attracts high-end travelers looking for privacy and luxurious facilities. Great for hosting upscale guests. | Maikhao Dream Villa Resort, Blue Canyon Country Club, Fig Tree Restaurant, Yoga Retreats, Private Beach Access |
| Bangtao Beach | A popular beach area that offers a variety of water sports and activities, ideal for tourists looking for both fun and relaxation. The area is busy with restaurants and nightlife. | Bangtao Beach, Laguna Phuket Golf Club, Catch Beach Club, Surin Beach, Phuket FantaSea |
| The Slate Resort | A high-end resort known for its unique architecture and great service. Attracts luxury travelers and honeymooners who seek a romantic getaway. | The Slate Resort, Mai Khao Beach, Thai cooking classes, SPA facilities, Beachfront dining |
| Phuket Airport Area | Conveniently located near the airport, catering to travelers looking for easy access to flights. Ideal for short-term stays and stopovers. | Phuket International Airport, Nai Yang Beach, Local street food stalls, Thailand Divers, Rao Nong Cafe |
| Sirinat National Park | A gorgeous national park that offers a natural escape and various outdoor activities. Perfect for nature lovers and eco-tourists visiting Phuket. | Sirinat National Park, Beaches, Wildlife Observation, Hiking Trails, Snorkeling Spots |
| Coral Island (Koh Hae) | A stunning island close to Mai Khao, known for its clear waters and snorkeling spots. Attracts day-trippers and adventure seekers looking for island experiences. | Coral Island Beaches, Snorkeling and Diving Spots, Water Sports, Beach Clubs, Clear Water Activities |
Understanding Airbnb License Requirements & STR Laws in Mai Khao (2025)
While Mai Khao, Phuket, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mai Khao to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Mai Khao (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mai Khaobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ultra Luxurious Modern 7BR Villa on Beach | Private Dock | Free Utility Fee | Infinity Infinity Pool
Entire Place • 7 bedrooms
Sunset Beachfront Villa 1000
Entire Place • 2 bedrooms
Beachfront villa 4 bedrooms private beach quiet
Entire Place • 4 bedrooms
Private Dock | Free Water & Electric | Large Garden | Infinity Pool | Daily Cleaning | Chef | Free C
Entire Place • 7 bedrooms
2 Bedroom Luxury Condo- Direct Pool & Beach Access
Entire Place • 2 bedrooms
Beach Front Phuket, 2 Bedroom, Awarded, Rare Find
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mai Khao (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mai Khao based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Huan | 1 | $155,520 | 7 | 5.00/5.0 |
| Zhanna | 1 | $79,138 | 34 | 4.97/5.0 |
| Bee | 1 | $63,773 | 7 | 5.00/5.0 |
| Lynlada | 2 | $55,737 | 36 | 4.97/5.0 |
| Anny | 1 | $55,462 | 4 | 5.00/5.0 |
| Marcus | 1 | $38,812 | 22 | 4.86/5.0 |
| Gai | 1 | $36,954 | 62 | 4.95/5.0 |
| Akina | 1 | $23,237 | 82 | 4.95/5.0 |
| Host #285571852 | 1 | $20,938 | 1 | N/A/5.0 |
| Yulia | 2 | $19,772 | 4 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mai Khao.
Dive Deeper: Advanced Mai Khao STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mai Khao. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMai Khao Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mai Khao
- The Mai Khao Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mai Khao, Apartment/Condo properties are the most common (77.8%), reflecting the local real estate landscape.
- Houses represent a significant 20% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.2%) offer potential for unique stay experiences.
Mai Khao Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mai Khao
- The dominant room capacity in Mai Khao is 1 bedroom listings, making up 53.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 93.3% of the active Airbnb listings in Mai Khao, indicating a high concentration in these sizes.
- With over half the market (53.3%) consisting of studios or 1-bedroom units, Mai Khao is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mai Khao.
Mai Khao Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mai Khao
- The most common guest capacity trend in Mai Khao vacation rentals is listings accommodating 2 guests (37.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Mai Khao STR market, accounting for 62.2% of listings.
- On average, properties in Mai Khao are equipped to host 3.4 guests.
Mai Khao Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mai Khao
- The most common availability pattern in Mai Khao falls within the 271-366 days range, representing 53.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mai Khao (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mai Khao Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
25% of total
2 Nights
2 listings
4.5% of total
3 Nights
4 listings
9.1% of total
4-6 Nights
5 listings
11.4% of total
7-29 Nights
12 listings
27.3% of total
30+ Nights
10 listings
22.7% of total
Key Insights
- The most prevalent minimum stay requirement in Mai Khao is 7-29 Nights, adopted by 27.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22.7%) caters to monthly stays (30+ nights) in Mai Khao, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 27.3% of Mai Khao hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mai Khao.
Mai Khao Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
28.6% of total
Moderate
3 listings
8.6% of total
Firm
3 listings
8.6% of total
Strict
19 listings
54.3% of total
Cancellation Policy Insights for Mai Khao
- The prevailing Airbnb cancellation policy trend in Mai Khao is Strict, used by 54.3% of listings.
- A majority (62.9%) of hosts in Mai Khao utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 54.3% market standard in Mai Khao.
- With 54.3% using Strict terms, this is a viable option in Mai Khao, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mai Khao.
Mai Khao STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mai Khao
- The overall average booking lead time for vacation rentals in Mai Khao is 55 days.
- Guests book furthest in advance for stays during January (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (60 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Mai Khao.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Mai Khao averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mai Khao (2025)
Amenity Prevalence
Amenity Insights for Mai Khao
- Essential amenities in Mai Khao that guests expect include: Air conditioning, TV, Pool. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mai Khao: Air conditioning, TV, Pool.
- Prioritize adding missing essentials: TV, Pool.
- Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mai Khao to stay competitive.
Mai Khao Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mai Khao
- The typical guest profile for Airbnb in Mai Khao consists of predominantly international visitors (90%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 9.9% of guests.
- Key international markets include Germany (12.9%) and United States (11.9%).
- Top languages spoken are English (46.3%) followed by German (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mai Khao Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ban Khao Pi Lai | 18 | $8,150 | $2044.69 | 22% |
| Pa Khlok | 74 | $5,022 | $860.07 | 32% |
| Ban Bang Khao | 50 | $3,113 | $457.44 | 43% |
| Baan Thong Po | 145 | $3,083 | $368.61 | 44% |
| Kamala | 948 | $2,483 | $284.79 | 48% |
| Baan Thong Krut | 22 | $2,469 | $362.33 | 45% |
| Haad Klong Jaak | 40 | $2,415 | $283.35 | 42% |
| Baan Taling Ngam | 33 | $2,296 | $363.06 | 36% |
| Ban Khlong Son | 32 | $2,229 | $264.89 | 38% |
| Khao Thong | 13 | $2,170 | $320.88 | 37% |