Baan Mae Nam Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surat Thani Province, Thailand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Baan Mae Nam in 2025? Explore comprehensive Airbnb analytics for Baan Mae Nam, Surat Thani Province, Thailand to uncover income potential. This 2025 STR market report for Baan Mae Nam, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 125 active listings.

Whether you're considering an Airbnb investment in Baan Mae Nam, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Baan Mae Nam Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Baan Mae Nam Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$244
The average rental revenue earned for an occupied room per day in Baan Mae Nam.
Occupancy Rate(?)
43.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,092
Typical annual income for an Airbnb listing in Baan Mae Nam. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.5%
Strong growth (13.5%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Baan Mae Nam.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Baan Mae Nam.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
125
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Baan Mae Nam (2025)

Understanding the monthly revenue variations for Airbnb listings in Baan Mae Nam is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Baan Mae Nam is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Baan Mae Nam across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,152+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,519 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,222 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $566, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Baan Mae Nam

Baan Mae Nam Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Baan Mae Nam STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Baan Mae Nam:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Baan Mae Nam

Average Daily Rate (ADR) Airbnb Trends in Baan Mae Nam (2025)

Effective short term rental pricing strategy in Baan Mae Nam involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Baan Mae Nam typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $364+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $38 per night.

Average Daily Rate (ADR) Trend by Month in Baan Mae Nam

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Airbnb Seasonality Analysis & Trends in Baan Mae Nam (2025)

Peak Season (January, February, December)
  • Revenue averages $2,755 per month
  • Occupancy rates average 59.7%
  • Daily rates average $233
Shoulder Season
  • Revenue averages $1,759 per month
  • Occupancy maintains around 47.1%
  • Daily rates hold near $246
Low Season (September, October, November)
  • Revenue drops to average $1,176 per month
  • Occupancy decreases to average 44.1%
  • Daily rates adjust to average $230

Seasonality Insights for Baan Mae Nam

  • The Airbnb seasonality in Baan Mae Nam shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Baan Mae Nam's highest earning potential, with monthly revenues capable of climbing to $3,391, occupancy reaching a high of 66.3%, and ADRs peaking at $256.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $923, occupancy could drop to 36.4%, and ADRs may adjust down to $210.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Baan Mae Nam.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Baan Mae Nam seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Baan Mae Nam (2025)

Exploring the top neighborhoods for short-term rentals in Baan Mae Nam? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mae Nam Beach
A beautiful and tranquil beach destination known for its laid-back vibe and picturesque views. Perfect for families and couples looking for a relaxing getaway.
Mae Nam Beach, Wat Na Phra Lan, Baan Tai Beach, Mother Green Garden, Dining at the beach clubs, Water sports activities
Koh Samui
An island offering stunning beaches, lush jungles, and a vibrant nightlife. Ideal for attracting international tourists seeking both relaxation and adventure.
Chaweng Beach, Lamai Beach, Big Buddha, Ang Thong National Marine Park, Fisherman's Village, Night markets
Nathon Town
The main port town of Koh Samui, blending local culture and convenience. Great for guests looking for shopping, dining, and easy access to transport.
Nathon Pier, Local markets, Samui Elephant Sanctuary, The Fisherman's Village, Coconut Museum
Bophut
A charming area known for its preserved village vibes and beautiful beach. Attracts tourists seeking a mix of culture and relaxation.
Fisherman's Village, Bophut Beach, Wat Plai Laem, Shopping boutiques, Dining on the beachfront
Lipa Noi
Famous for its tranquil atmosphere and soft sandy beaches. Excellent for families and those wanting a quieter stay.
Lipa Noi Beach, Khunaram Temple, Koh Samui's west coast tranquility, Sunset views, Local seaside restaurants
Chaweng
The bustling hub of nightlife and entertainment in Koh Samui. Attracts younger crowds and those looking for activities day and night.
Chaweng Beach, Nightclubs and bars, Shopping centers, Central Festival Samui, Chaweng Walking Street
Silver Beach
A smaller, lesser-known beach, providing privacy and a serene atmosphere. Ideal for couples and those looking to avoid the crowds.
Silver Beach, Cozy beach bars, Water activities, Surrounding natural beauty, Local dining options
Maenam Walkway
A scenic walking route along Mae Nam beach, perfect for joggers and walkers. Great for guests who appreciate local culture and scenery.
Mae Nam Walking Street, Simple local eateries, Beach access, Sunset views, Cultural interactions with locals

Understanding Airbnb License Requirements & STR Laws in Baan Mae Nam (2025)

While Baan Mae Nam, Surat Thani Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Baan Mae Nam to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Baan Mae Nam (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Baan Mae Nambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Shanti 4Br Tropical Lush - Private Pool

Villa Shanti 4Br Tropical Lush - Private Pool

Entire Place • 4 bedrooms

$96,552
Revenue
40.9%
Occupancy
$486.68
Daily Rate
-20% OFF! Private BEACH FRONT Villa & sunset view

-20% OFF! Private BEACH FRONT Villa & sunset view

Entire Place • 3 bedrooms

$61,715
Revenue
52.1%
Occupancy
$324.80
Daily Rate
Beachside (400m) Modern 2 Bedroom Pool Villa

Beachside (400m) Modern 2 Bedroom Pool Villa

Entire Place • 2 bedrooms

$53,363
Revenue
70.9%
Occupancy
$180.76
Daily Rate
Soraya villa, zen attitude
Near beach Family

Soraya villa, zen attitude Near beach Family

Entire Place • 3 bedrooms

$52,936
Revenue
89.7%
Occupancy
$154.24
Daily Rate
Beachfront 2 Bedroom House Maenam Koh Samui 2 of 4

Beachfront 2 Bedroom House Maenam Koh Samui 2 of 4

Entire Place • 2 bedrooms

$52,521
Revenue
76.7%
Occupancy
$240.46
Daily Rate
Beachfront 2 Bedroom House Maenam Koh Samui 3 of 4

Beachfront 2 Bedroom House Maenam Koh Samui 3 of 4

Entire Place • 2 bedrooms

$45,113
Revenue
59.2%
Occupancy
$247.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Baan Mae Nam (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Baan Mae Nam based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Loicq3$179,061373.15/5.0
Host #221251169$156,15200.00/5.0
Alastair5$148,8591683.88/5.0
Alexandre5$95,226283.76/5.0
Kate2$74,302294.82/5.0
Carine4$68,4922814.87/5.0
Mango1$61,715404.98/5.0
Sikarin3$61,6091594.76/5.0
Lucab1$53,363104.70/5.0
Catherine1$52,936425.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Baan Mae Nam.

Dive Deeper: Advanced Baan Mae Nam STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Baan Mae Nam. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Baan Mae Nam Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Baan Mae Nam

  • The Baan Mae Nam Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 125 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Baan Mae Nam, House properties are the most common (80.8%), reflecting the local real estate landscape.
  • Houses represent a significant 80.8% portion, catering likely to families or larger groups.
  • The presence of 12.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, others, outdoor/unique (combined 6.4%) offer potential for unique stay experiences.

Baan Mae Nam Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Baan Mae Nam

  • The dominant room capacity in Baan Mae Nam is 2 bedrooms listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 70.4% of the active Airbnb listings in Baan Mae Nam, indicating a high concentration in these sizes.
  • A significant 27.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Baan Mae Nam.

Baan Mae Nam Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Baan Mae Nam

  • The most common guest capacity trend in Baan Mae Nam vacation rentals is listings accommodating 4 guests (28.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Baan Mae Nam STR market, accounting for 54.4% of listings.
  • 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Baan Mae Nam.
  • On average, properties in Baan Mae Nam are equipped to host 4.1 guests.

Baan Mae Nam Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Baan Mae Nam

  • The most common availability pattern in Baan Mae Nam falls within the 271-366 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Baan Mae Nam (32%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Baan Mae Nam Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.5%)

1 Night

16 listings

14.5% of total

2 Nights (8.2%)

2 Nights

9 listings

8.2% of total

3 Nights (19.1%)

3 Nights

21 listings

19.1% of total

4-6 Nights (28.2%)

4-6 Nights

31 listings

28.2% of total

7-29 Nights (10%)

7-29 Nights

11 listings

10% of total

30+ Nights (20%)

30+ Nights

22 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Baan Mae Nam is 4-6 Nights, adopted by 28.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (20%) caters to monthly stays (30+ nights) in Baan Mae Nam, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 28.2% of Baan Mae Nam hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Baan Mae Nam.

Baan Mae Nam Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.1% of total

Flexible (9.1%)

Flexible

8 listings

9.1% of total

Moderate (8%)

Moderate

7 listings

8% of total

Firm (12.5%)

Firm

11 listings

12.5% of total

Strict (69.3%)

Strict

61 listings

69.3% of total

Cancellation Policy Insights for Baan Mae Nam

  • The prevailing Airbnb cancellation policy trend in Baan Mae Nam is Strict, used by 69.3% of listings.
  • A majority (81.8%) of hosts in Baan Mae Nam utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 69.3% market standard in Baan Mae Nam.
  • With 69.3% using Strict terms, this is a viable option in Baan Mae Nam, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Baan Mae Nam.

Baan Mae Nam STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Baan Mae Nam

  • The overall average booking lead time for vacation rentals in Baan Mae Nam is 66 days.
  • Guests book furthest in advance for stays during July (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 51 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (86 days avg.) sees the longest lead times, while Fall (56 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Baan Mae Nam.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Baan Mae Nam averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Baan Mae Nam (2025)

Amenity Prevalence

Amenity Insights for Baan Mae Nam

  • Essential amenities in Baan Mae Nam that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Air conditioning, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Baan Mae Nam: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Baan Mae Nam to stay competitive.

Baan Mae Nam Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Baan Mae Nam

  • The typical guest profile for Airbnb in Baan Mae Nam consists of predominantly international visitors (96%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.6% of guests.
  • Key international markets include Germany (24%) and France (17.1%).
  • Top languages spoken are English (41.2%) followed by German (17.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Baan Mae Nam Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Baan Thong Po125$3,330$323.1348%
Ban Bang Khao44$3,247$421.0639%
Ko Samui801$2,972$349.7245%
Baan Chaweng Noi311$2,867$306.8446%
Baan Taling Ngam22$2,767$406.9734%
Baan Thong Krut24$2,526$303.2346%
Baan Plai Laem235$2,405$271.9048%
Baan Hua Thanon97$2,325$254.4847%
Tong Yang59$2,147$363.6736%
Baan Tha Po24$2,144$135.0454%

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