Baan Thong Po Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surat Thani Province, Thailand

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Baan Thong Po in 2025? Explore comprehensive Airbnb analytics for Baan Thong Po, Surat Thani Province, Thailand to uncover income potential. This 2025 STR market report for Baan Thong Po, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 145 active listings.

Whether you're considering an Airbnb investment in Baan Thong Po, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Baan Thong Po Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Baan Thong Po Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$369
The average rental revenue earned for an occupied room per day in Baan Thong Po.
Occupancy Rate(?)
44.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,992
Typical annual income for an Airbnb listing in Baan Thong Po. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
36.7%
Strong growth (36.7%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Baan Thong Po.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Baan Thong Po.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
145
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Baan Thong Po (2025)

Understanding the monthly revenue variations for Airbnb listings in Baan Thong Po is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Baan Thong Po is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Baan Thong Po across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $11,904+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,753 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,869 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $994, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Baan Thong Po

Baan Thong Po Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Baan Thong Po STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Baan Thong Po:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Baan Thong Po

Average Daily Rate (ADR) Airbnb Trends in Baan Thong Po (2025)

Effective short term rental pricing strategy in Baan Thong Po involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Baan Thong Po typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $858+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $438 or more.
  • Typical properties (Median) charge around $256 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Baan Thong Po

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Airbnb Seasonality Analysis & Trends in Baan Thong Po (2025)

Peak Season (February, January, March)
  • Revenue averages $6,547 per month
  • Occupancy rates average 61.3%
  • Daily rates average $440
Shoulder Season
  • Revenue averages $4,983 per month
  • Occupancy maintains around 42.9%
  • Daily rates hold near $397
Low Season (May, October, November)
  • Revenue drops to average $3,790 per month
  • Occupancy decreases to average 42.6%
  • Daily rates adjust to average $382

Seasonality Insights for Baan Thong Po

  • The Airbnb seasonality in Baan Thong Po shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Baan Thong Po's highest earning potential, with monthly revenues capable of climbing to $6,738, occupancy reaching a high of 63.2%, and ADRs peaking at $448.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,543, occupancy could drop to 31.5%, and ADRs may adjust down to $379.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Baan Thong Po.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Baan Thong Po seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Baan Thong Po (2025)

Exploring the top neighborhoods for short-term rentals in Baan Thong Po? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Koh Phangan
Famous for its Full Moon Party and stunning beaches, Koh Phangan attracts young backpackers and party-goers. It's a prime location for vacation rentals, especially during the peak tourist season.
Full Moon Party, Haad Rin Beach, Than Sadet Waterfall National Park, Bottle Beach, Haad Yuan Beach, Koh Ma
Koh Samui
One of Thailand's most popular islands, Koh Samui offers luxury resorts, beautiful beaches, and vibrant nightlife. It's a year-round destination for tourists seeking relaxation or adventure.
Chaweng Beach, Lamai Beach, Big Buddha, Fisherman's Village, Ang Thong National Marine Park, Secret Buddha Garden
Surat Thani City
The capital of Surat Thani Province, it serves as a gateway to several tourist destinations. It's ideal for hosting travelers looking for convenient access to transport and local culture.
Surat Thani Night Market, Bandon Pier, Wat Phothawas, Surat Thani City Pillar Shrine, Central Plaza Surat Thani, Khun Thale Waterfall
Canang Varnish
Known for its tranquil environment and scenic views, it attracts tourists looking for a peaceful retreat away from the busy tourist spots while still being relatively close to attractions.
Na Muang Waterfalls, Secret Beach, Nathon Town, Samui Aquarium and Tiger Zoo, Big Buddha Temple
Koh Tao
A small island known for diving, snorkeling, and beautiful beaches. It's popular with adventure seekers and those looking for a laid-back island vibe.
Shark Bay, Ao Leuk, Sairee Beach, Hin Wong Bay, Koh Nang Yuan
Ban Tai
Less crowded than other beaches, Ban Tai is a hidden gem for visitors who prefer a quiet atmosphere while still being close to Fisherman's Village and nightlife at Chaweng.
Ban Tai Beach, Wat Phu Khao Noi, Sunset Views, Local Markets, Yoga Retreats
Koh Nang Yuan
This small island is ideal for day trips from Koh Tao, renowned for its snorkeling and stunning viewpoints. It's perfect for short-term rentals catering to island hoppers.
Viewpoint, Snorkeling spots, Beachside bungalows, Lighthouse
Phang Ka
A charming and less commercialized area on Koh Samui, Phang Ka is great for eco-tourism and providing a more authentic Thai experience.
Secret Beach, Phang Ka Beach, Wat Samret, Fisherman's Village

Understanding Airbnb License Requirements & STR Laws in Baan Thong Po (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Baan Thong Po. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Baan Thong Po to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in Baan Thong Po (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Baan Thong Pobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Murano: Ultimate Luxury in Koh Samui

Villa Murano: Ultimate Luxury in Koh Samui

Entire Place • 7 bedrooms

$237,104
Revenue
35.5%
Occupancy
$2182.99
Daily Rate
Beach Front Luxury Villa Kalamari

Beach Front Luxury Villa Kalamari

Entire Place • 5 bedrooms

$231,126
Revenue
64.4%
Occupancy
$1188.97
Daily Rate
Kya Beach - Samui's Premier Private Beach House

Kya Beach - Samui's Premier Private Beach House

Entire Place • 3 bedrooms

$219,623
Revenue
77.8%
Occupancy
$749.82
Daily Rate
"The Green Villa" - The Luxury Eco-Friendly Villa

"The Green Villa" - The Luxury Eco-Friendly Villa

Entire Place • 6 bedrooms

$212,662
Revenue
76.9%
Occupancy
$730.02
Daily Rate
KOVE 9-Bedroom Beachfront Sunset Villas w/ Staff

KOVE 9-Bedroom Beachfront Sunset Villas w/ Staff

Entire Place • 9 bedrooms

$183,481
Revenue
78.4%
Occupancy
$1231.36
Daily Rate
Koh Samui Luxury 8 Bedroom Villa Estate

Koh Samui Luxury 8 Bedroom Villa Estate

Entire Place • 8 bedrooms

$135,754
Revenue
74.2%
Occupancy
$1708.86
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Baan Thong Po (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Baan Thong Po based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laurence15$1,125,5171684.92/5.0
Sunshine Samui5$450,318154.75/5.0
My Samui Property8$364,5123564.89/5.0
Baker3$236,8591164.92/5.0
Davide1$231,126135.00/5.0
Kevin1$219,623404.93/5.0
Julie Shanidapa1$212,662485.00/5.0
Benjamin1$183,48155.00/5.0
Ian7$166,8791044.74/5.0
Benjamin2$142,991104.60/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Baan Thong Po.

Dive Deeper: Advanced Baan Thong Po STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Baan Thong Po. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Baan Thong Po Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Baan Thong Po

  • The Baan Thong Po Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 145 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Baan Thong Po, House properties are the most common (86.2%), reflecting the local real estate landscape.
  • Houses represent a significant 86.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 2.8%) offer potential for unique stay experiences.

Baan Thong Po Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Baan Thong Po

  • The dominant room capacity in Baan Thong Po is 1 bedroom listings, making up 24.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 47.6% of the active Airbnb listings in Baan Thong Po, indicating a high concentration in these sizes.
  • A significant 53.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Baan Thong Po.

Baan Thong Po Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Baan Thong Po

  • The most common guest capacity trend in Baan Thong Po vacation rentals is listings accommodating 8+ guests (31.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Baan Thong Po STR market, accounting for 53.1% of listings.
  • 54.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Baan Thong Po.
  • On average, properties in Baan Thong Po are equipped to host 5.3 guests.

Baan Thong Po Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Baan Thong Po

  • The most common availability pattern in Baan Thong Po falls within the 271-366 days range, representing 47.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 71.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Baan Thong Po (24.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Baan Thong Po Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.4%)

1 Night

26 listings

18.4% of total

2 Nights (8.5%)

2 Nights

12 listings

8.5% of total

3 Nights (30.5%)

3 Nights

43 listings

30.5% of total

4-6 Nights (13.5%)

4-6 Nights

19 listings

13.5% of total

7-29 Nights (3.5%)

7-29 Nights

5 listings

3.5% of total

30+ Nights (25.5%)

30+ Nights

36 listings

25.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Baan Thong Po is 3 Nights, adopted by 30.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (25.5%) caters to monthly stays (30+ nights) in Baan Thong Po, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 30.5% of Baan Thong Po hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Baan Thong Po.

Baan Thong Po Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.9% of total

Super Strict 30 Days

3 listings

2.6% of total

Flexible (12%)

Flexible

14 listings

12% of total

Moderate

5 listings

4.3% of total

Firm (15.4%)

Firm

18 listings

15.4% of total

Strict (65%)

Strict

76 listings

65% of total

Cancellation Policy Insights for Baan Thong Po

  • The prevailing Airbnb cancellation policy trend in Baan Thong Po is Strict, used by 65% of listings.
  • A majority (80.4%) of hosts in Baan Thong Po utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 65% market standard in Baan Thong Po.
  • With 65% using Strict terms, this is a viable option in Baan Thong Po, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Baan Thong Po.

Baan Thong Po STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Baan Thong Po

  • The overall average booking lead time for vacation rentals in Baan Thong Po is 61 days.
  • Guests book furthest in advance for stays during January (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (89 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Baan Thong Po.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 89 days) to capture early planners.
  • Monitor your own booking lead times against these Baan Thong Po averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Baan Thong Po (2025)

Amenity Prevalence

Amenity Insights for Baan Thong Po

  • Essential amenities in Baan Thong Po that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Baan Thong Po: Wifi, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Air conditioning.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Baan Thong Po to stay competitive.

Baan Thong Po Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Baan Thong Po

  • The typical guest profile for Airbnb in Baan Thong Po consists of predominantly international visitors (97%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.5% of guests.
  • Key international markets include Germany (17.7%) and United Kingdom (13.6%).
  • Top languages spoken are English (45.3%) followed by German (13.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Baan Thong Po Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ban Khao Pi Lai18$8,150$2044.6922%
Pa Khlok74$5,022$860.0732%
Ban Bang Khao50$3,113$457.4443%
Baan Chaweng Noi324$3,003$322.9046%
Ko Samui917$2,872$364.3943%
Baan Thong Krut22$2,469$362.3345%
Baan Plai Laem261$2,435$333.1044%
Haad Klong Jaak40$2,415$283.3542%
Baan Taling Ngam33$2,296$363.0636%
Ban Khlong Son32$2,229$264.8938%

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