Tong Yang Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surat Thani Province, Thailand

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Tong Yang in 2025? Explore comprehensive Airbnb analytics for Tong Yang, Surat Thani Province, Thailand to uncover income potential. This 2025 STR market report for Tong Yang, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 70 active listings.

Whether you're considering an Airbnb investment in Tong Yang, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tong Yang Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tong Yang Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$357
The average rental revenue earned for an occupied room per day in Tong Yang.
Occupancy Rate(?)
34.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,723
Typical annual income for an Airbnb listing in Tong Yang. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-43.0%
Significant decrease (-43.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Tong Yang.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Tong Yang.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
70
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tong Yang (2025)

Understanding the monthly revenue variations for Airbnb listings in Tong Yang is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tong Yang is typically June, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tong Yang across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $20,188+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $9,566 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,667 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $944, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tong Yang

Tong Yang Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tong Yang STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tong Yang:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tong Yang

Average Daily Rate (ADR) Airbnb Trends in Tong Yang (2025)

Effective short term rental pricing strategy in Tong Yang involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tong Yang typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $2,158+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $950 or more.
  • Typical properties (Median) charge around $145 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Tong Yang

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Airbnb Seasonality Analysis & Trends in Tong Yang (2025)

Peak Season (June, July, December)
  • Revenue averages $10,105 per month
  • Occupancy rates average 33.4%
  • Daily rates average $724
Shoulder Season
  • Revenue averages $5,891 per month
  • Occupancy maintains around 32.4%
  • Daily rates hold near $633
Low Season (January, April, September)
  • Revenue drops to average $4,581 per month
  • Occupancy decreases to average 35.9%
  • Daily rates adjust to average $555

Seasonality Insights for Tong Yang

  • The Airbnb seasonality in Tong Yang shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tong Yang's highest earning potential, with monthly revenues capable of climbing to $13,312, occupancy reaching a high of 52.5%, and ADRs peaking at $729.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,084, occupancy could drop to 22.8%, and ADRs may adjust down to $418.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tong Yang.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tong Yang seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tong Yang (2025)

Exploring the top neighborhoods for short-term rentals in Tong Yang? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Koh Phangan
Famous for its Full Moon Party and stunning beaches, Koh Phangan attracts both party-goers and relaxation seekers. It's an ideal spot for Airbnb hosts looking to tap into the holiday market.
Haad Rin Beach, Than Sadet National Park, Bottle Beach, Secret Beach, Full Moon Party
Koh Samui
A popular tourist destination known for its luxury resorts, beautiful beaches, and vibrant nightlife. It offers a wide range of accommodation options, making it a lucrative area for Airbnb.
Chaweng Beach, Lamai Beach, Big Buddha, Ang Thong National Marine Park, Fisherman's Village
Surat Thani City Center
The gateway to many tourist attractions in the province, Surat Thani city offers a local experience with easy access to transportation hubs for islands like Koh Samui and Koh Phangan.
Surat Thani Night Market, Tapee River, Surat Thani City Pillar Shrine, Bandon Pier
Ratchaprapha Dam
Known for its stunning emerald waters and limestone cliffs, this area is ideal for nature lovers and adventure seekers, making it attractive for eco-tourism and Airbnb stays.
Khao Sok National Park, Ratchaprapha Dam, Cheow Lan Lake, Jungle trekking, Boat tours
Koh Tao
A diver's paradise famous for its crystal-clear waters and vibrant underwater life, Koh Tao attracts backpackers and diving enthusiasts, perfect for unique Airbnb stays.
Aow Leuk Beach, Sairee Beach, Shark Bay, Diving schools, Nang Yuan Island
Koh Nang Yuan
A small island close to Koh Tao, known for its beautiful beaches and snorkeling spots, perfect for hosting Airbnb guests looking for a serene getaway.
Nang Yuan Viewpoint, Snorkeling spots, Beach relaxation, Kayaking
Kanchanadit
This district is known for its natural beauty and proximity to national parks, great for hosts looking to attract those who enjoy outdoor activities and local culture.
Khao Sok National Park, Chao Mae Kuan Im Shrine, Waterfalls, Local markets
Don Sak
A coastal district that serves as a ferry terminal to the islands, it offers unique charm and convenient access to major tourist destinations, ideal for short stays in transit.
Don Sak Pier, Ferry services to islands, Wat Don Sak, Local seafood restaurants

Understanding Airbnb License Requirements & STR Laws in Tong Yang (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Tong Yang. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tong Yang to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Tong Yang (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tong Yangbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Inasia Beach Villa, 8BR, Lipa Noi w/ chef

Inasia Beach Villa, 8BR, Lipa Noi w/ chef

Entire Place • 8 bedrooms

$184,885
Revenue
21.9%
Occupancy
$2715.74
Daily Rate
Inasia Beach Villa, 7BR, Lipa Noi w/ chef

Inasia Beach Villa, 7BR, Lipa Noi w/ chef

Entire Place • 7 bedrooms

$172,498
Revenue
21.9%
Occupancy
$2515.58
Daily Rate
Inasia Beach Villa, 6BR, Lipa Noi w/ chef

Inasia Beach Villa, 6BR, Lipa Noi w/ chef

Entire Place • 6 bedrooms

$158,883
Revenue
21.9%
Occupancy
$2302.13
Daily Rate
Villa Baan Chang

Villa Baan Chang

Entire Place • 5 bedrooms

$150,449
Revenue
43.3%
Occupancy
$1079.23
Daily Rate
Inasia Beach Villa, 5BR, Lipa Noi w/ chef

Inasia Beach Villa, 5BR, Lipa Noi w/ chef

Entire Place • 5 bedrooms

$146,408
Revenue
21.9%
Occupancy
$2104.53
Daily Rate
Inasia Beach Villa, 4BR, Lipa Noi w/ chef

Inasia Beach Villa, 4BR, Lipa Noi w/ chef

Entire Place • 4 bedrooms

$137,998
Revenue
21.9%
Occupancy
$1966.59
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tong Yang (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tong Yang based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #57429557$895,6921N/A/5.0
Sunshine Samui9$155,606634.74/5.0
The Luxe Nomad1$150,44984.75/5.0
Natalia14$67,869194.69/5.0
Jane1$58,30145.00/5.0
Danai7$36,956154.50/5.0
Jenni2$34,014604.59/5.0
Marco1$28,615164.94/5.0
Host #5281612525$27,7430N/A/5.0
Kory1$20,878214.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tong Yang.

Dive Deeper: Advanced Tong Yang STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tong Yang. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tong Yang Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tong Yang

  • The Tong Yang Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.1% of the 70 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tong Yang, House properties are the most common (75.7%), reflecting the local real estate landscape.
  • Houses represent a significant 75.7% portion, catering likely to families or larger groups.
  • The presence of 22.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 1.4%) offer potential for unique stay experiences.

Tong Yang Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tong Yang

  • The dominant room capacity in Tong Yang is 1 bedroom listings, making up 54.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 82.9% of the active Airbnb listings in Tong Yang, indicating a high concentration in these sizes.
  • With over half the market (54.3%) consisting of studios or 1-bedroom units, Tong Yang is particularly well-suited for individuals or couples.

Tong Yang Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tong Yang

  • The most common guest capacity trend in Tong Yang vacation rentals is listings accommodating 2 guests (52.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Tong Yang STR market, accounting for 71.5% of listings.
  • A significant 52.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Tong Yang.
  • 17.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tong Yang.
  • On average, properties in Tong Yang are equipped to host 3.4 guests.

Tong Yang Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tong Yang

  • The most common availability pattern in Tong Yang falls within the 271-366 days range, representing 78.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tong Yang (48.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tong Yang Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

21 listings

30.4% of total

2 Nights (4.3%)

2 Nights

3 listings

4.3% of total

3 Nights (21.7%)

3 Nights

15 listings

21.7% of total

4-6 Nights (23.2%)

4-6 Nights

16 listings

23.2% of total

7-29 Nights (7.2%)

7-29 Nights

5 listings

7.2% of total

30+ Nights (13%)

30+ Nights

9 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Tong Yang is 1 Night, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Tong Yang, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30.4% of Tong Yang hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tong Yang.

Tong Yang Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (9.1%)

Super Strict 60 Days

4 listings

9.1% of total

Flexible (9.1%)

Flexible

4 listings

9.1% of total

Moderate

1 listings

2.3% of total

Firm (31.8%)

Firm

14 listings

31.8% of total

Strict (47.7%)

Strict

21 listings

47.7% of total

Cancellation Policy Insights for Tong Yang

  • The prevailing Airbnb cancellation policy trend in Tong Yang is Strict, used by 47.7% of listings.
  • A majority (79.5%) of hosts in Tong Yang utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 47.7% market standard in Tong Yang.
  • With 47.7% using Strict terms, this is a viable option in Tong Yang, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tong Yang.

Tong Yang STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tong Yang

  • The overall average booking lead time for vacation rentals in Tong Yang is 45 days.
  • Guests book furthest in advance for stays during June (average 132 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 55 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (108 days avg.) sees the longest lead times, while Spring (62 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Tong Yang.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 132 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 108 days) to capture early planners.
  • Monitor your own booking lead times against these Tong Yang averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tong Yang (2025)

Amenity Prevalence

Amenity Insights for Tong Yang

  • Essential amenities in Tong Yang that guests expect include: Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Tong Yang.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tong Yang: Air conditioning, Wifi, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tong Yang to stay competitive.

Tong Yang Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tong Yang

  • The typical guest profile for Airbnb in Tong Yang consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 0.8% of guests.
  • Key international markets include Germany (24.4%) and United Kingdom (11.8%).
  • Top languages spoken are English (39.5%) followed by German (19%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tong Yang Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ban Khao Pi Lai18$8,150$2044.6922%
Pa Khlok74$5,022$860.0732%
Ban Bang Khao50$3,113$457.4443%
Baan Thong Po145$3,083$368.6144%
Baan Chaweng Noi324$3,003$322.9046%
Ko Samui917$2,872$364.3943%
Baan Thong Krut22$2,469$362.3345%
Baan Plai Laem261$2,435$333.1044%
Haad Klong Jaak40$2,415$283.3542%
Baan Taling Ngam33$2,296$363.0636%

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