Bo Phut Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in Surat Thani, Thailand
Is Airbnb profitable in Bo Phut in 2026? Explore comprehensive Airbnb analytics for Bo Phut, Surat Thani, Thailand to uncover income potential. This 2026 STR market report for Bo Phut, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Bo Phut, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bo Phut Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bo Phut Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bo Phut (2026)
Understanding the monthly revenue variations for Airbnb listings in Bo Phut is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bo Phut is typically November, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bo Phut across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,863+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,153 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,156 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $800, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bo Phut
Bo Phut Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Bo Phut STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bo Phut:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bo Phut
Average Daily Rate (ADR) Airbnb Trends in Bo Phut (2026)
Effective short term rental pricing strategy in Bo Phut involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bo Phut typically peaks in September and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $475+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $349 or more.
- Typical properties (Median) charge around $222 per night.
- Entry-level properties (Bottom 25%) earn around $77 per night.
Average Daily Rate (ADR) Trend by Month in Bo Phut
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Airbnb Seasonality Analysis & Trends in Bo Phut (2026)
Peak Season (November, August, July)
- Revenue averages $4,288 per month
- Occupancy rates average 51.2%
- Daily rates average $243
Shoulder Season
- Revenue averages $1,840 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $244
Low Season (April, May, June)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $257
Seasonality Insights for Bo Phut
- The Airbnb seasonality in Bo Phut shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bo Phut's highest earning potential, with monthly revenues capable of climbing to $4,676, occupancy reaching a high of 59.6%, and ADRs peaking at $269.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $222.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bo Phut.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bo Phut seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bo Phut (2026)
Exploring the top neighborhoods for short-term rentals in Bo Phut? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bo Phut Beach | A picturesque beach area known for its relaxed atmosphere and stunning sunsets. Popular with tourists looking for beachside relaxation and vibrant nightlife options. | Big Buddha Temple, Fisherman's Village, Wat Plai Laem, Bo Phut Beach, Bophut Hills, Bang Rak Beach |
| Fisherman's Village | A charming area with traditional wooden houses and a vibrant market scene. Attracts food lovers and those interested in cultural experiences. | Fisherman's Village Market, Local Seafood Restaurants, Beachfront Bars, Cultural Workshops, Boutique Shops |
| Bang Rak | Located on the northern coast, it offers a lively atmosphere with beautiful beaches and dining options. A great spot for families and adventure seekers. | Boomerang Beach Bar, The Grotto, Bang Rak Beach, Water Sports Activities, Shopping at local markets |
| Chaweng | The most popular beach in Koh Samui, known for its nightlife and entertainment. Ideal for younger crowds and partygoers looking for excitement. | Chaweng Beach, Ark Bar Beach Resort, Central Festival Samui, Nightlife Venues, Water Sports |
| Lipa Noi | A quieter beach area known for its stunning sunsets and family-friendly atmosphere. Great for those wanting peace and relaxation. | Lipa Noi Beach, Na Thian Beach, Koh Samui Water Park, Family-friendly Restaurants, Yoga and Wellness Retreats |
| Maenam | A serene beach destination with a more laid-back vibe. Suitable for couples and families looking for tranquility and relaxation. | Maenam Beach, Local Markets, Wat Na Phra Lan, International Restaurants, Koh Samui Public Park |
| Bophut Hills | A hillside area offering beautiful views of the ocean and surrounding islands. Popular with those seeking luxury villas and a peaceful setting. | Panoramic Views, Luxury Resorts, Nature Trails, Local Art Galleries, Culinary Experiences |
| Nathon | The main port town of Koh Samui, offering a mix of local culture and modern amenities. Great for travelers wanting to experience the local lifestyle. | Nathon Town Market, Wat Khunaram, Shopping at Local Shops, Beachfront Cafes, Community Events |
Understanding Airbnb License Requirements & STR Laws in Bo Phut (2026)
While Bo Phut, Surat Thani, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bo Phut to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bo Phut (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bo Phutbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury 5BR Sea View Villa w/ Pool | Koh Samui
Entire Place • 5 bedrooms
Villa Skydance - Koh Samui
Entire Place • 6 bedrooms
3BR Sea View Villa | Infinity Pool | Koh Samui
Entire Place • 3 bedrooms
Sababa House 4 Bedrooms
Entire Place • 4 bedrooms
Beachfront Art-villa
Entire Place • 3 bedrooms
Six Hills – 5BR Garden Oasis, Perfect for Families
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bo Phut (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Bo Phut based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jeremy | 2 | $136,910 | 27 | 5.00/5.0 |
| Manoj | 1 | $69,186 | 8 | 5.00/5.0 |
| Rattana | 1 | $28,584 | 12 | 4.92/5.0 |
| Costa | 1 | $26,162 | 1 | Not Rated |
| Sunshine Samui Villas | 1 | $24,859 | 1 | Not Rated |
| Aura Villas | 1 | $22,883 | 2 | Not Rated |
| Lazudi | 1 | $22,283 | 1 | Not Rated |
| Pauline | 2 | $19,509 | 10 | 5.00/5.0 |
| Jason | 1 | $16,292 | 1 | Not Rated |
| Sandrine | 1 | $10,824 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bo Phut.
Dive Deeper: Advanced Bo Phut STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bo Phut. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBo Phut Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bo Phut
- The Bo Phut Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bo Phut, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
Bo Phut Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bo Phut
- The dominant room capacity in Bo Phut is 3 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 55.0% of the active Airbnb listings in Bo Phut, indicating a high concentration in these sizes.
- A significant 60.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bo Phut.
Bo Phut Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bo Phut
- The most common guest capacity trend in Bo Phut vacation rentals is listings accommodating 8+ guests (35%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Bo Phut STR market, accounting for 65.0% of listings.
- 55.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bo Phut.
- On average, properties in Bo Phut are equipped to host 5.7 guests.
Bo Phut Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bo Phut
- The most common availability pattern in Bo Phut falls within the 271-366 days range, representing 85% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Bo Phut (45%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bo Phut Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
20% of total
2 Nights
2 listings
10% of total
3 Nights
2 listings
10% of total
4-6 Nights
2 listings
10% of total
7-29 Nights
1 listings
5% of total
30+ Nights
9 listings
45% of total
Key Insights
- The most prevalent minimum stay requirement in Bo Phut is 30+ Nights, adopted by 45% of listings. This highlights the market's preference for longer commitments.
- A significant segment (45%) caters to monthly stays (30+ nights) in Bo Phut, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 45% of Bo Phut hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 45% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bo Phut.
Bo Phut Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
6 listings
30% of total
Firm
10 listings
50% of total
Strict
4 listings
20% of total
Cancellation Policy Insights for Bo Phut
- The prevailing Airbnb cancellation policy trend in Bo Phut is Firm, used by 50% of listings.
- A majority (70.0%) of hosts in Bo Phut utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Bo Phut.
- Regularly review your cancellation policy against competitors and market demand shifts in Bo Phut.
Bo Phut STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bo Phut
- The overall average booking lead time for vacation rentals in Bo Phut is 31 days.
- Guests book furthest in advance for stays during November (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (32 days avg.) sees the longest lead times, while Spring (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Bo Phut.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Bo Phut averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bo Phut (2026)
Amenity Prevalence
Amenity Insights for Bo Phut
- Essential amenities in Bo Phut that guests expect include: Wifi, Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Pool, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Bo Phut.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bo Phut: Wifi, Air conditioning, TV, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Free parking on premises or Pool to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bo Phut to stay competitive.
Bo Phut Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bo Phut
- The typical guest profile for Airbnb in Bo Phut consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 5.3% of guests.
- Key international markets include France (18.4%) and United States (15.8%).
- Top languages spoken are English (45.5%) followed by Russian (15.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bo Phut Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baan Thong Po | 135 | $3,724 | $378.37 | 45% |
| Baan Thong Krut | 30 | $3,723 | $633.64 | 39% |
| Baan Taling Ngam | 38 | $3,122 | $392.66 | 36% |
| Baan Chaweng Noi | 333 | $3,038 | $289.57 | 45% |
| Ko Samui | 904 | $2,890 | $332.21 | 43% |
| Tong Yang | 56 | $2,766 | $562.71 | 38% |
| Baan Pang Ka | 15 | $2,734 | $245.69 | 45% |
| Ban Bang Khao | 58 | $2,702 | $405.58 | 38% |
| Baan Hua Thanon | 96 | $2,490 | $255.74 | 48% |
| Choeng Mon | 206 | $2,421 | $376.58 | 38% |