Melikgazi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Central Anatolia Region, Turkey

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Melikgazi in 2025? Explore comprehensive Airbnb analytics for Melikgazi, Central Anatolia Region, Turkey to uncover income potential. This 2025 STR market report for Melikgazi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Melikgazi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melikgazi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Melikgazi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Melikgazi.
Occupancy Rate(?)
20.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$7,049
Typical annual income for an Airbnb listing in Melikgazi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
56.0%
Strong growth (56.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Melikgazi.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Melikgazi.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Melikgazi (2025)

Understanding the monthly revenue variations for Airbnb listings in Melikgazi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melikgazi is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melikgazi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,346+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,191 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $443 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $212, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Melikgazi

Melikgazi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Melikgazi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melikgazi:

  • Best-in-class properties (Top 10%) achieve 42%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 27% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 15%.
  • Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Melikgazi

Average Daily Rate (ADR) Airbnb Trends in Melikgazi (2025)

Effective short term rental pricing strategy in Melikgazi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melikgazi typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $70 or more.
  • Typical properties (Median) charge around $44 per night.
  • Entry-level properties (Bottom 25%) earn around $30 per night.

Average Daily Rate (ADR) Trend by Month in Melikgazi

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Airbnb Seasonality Analysis & Trends in Melikgazi (2025)

Peak Season (January, December, August)
  • Revenue averages $1,954 per month
  • Occupancy rates average 26.7%
  • Daily rates average $98
Shoulder Season
  • Revenue averages $1,030 per month
  • Occupancy maintains around 18.4%
  • Daily rates hold near $91
Low Season (July, September, October)
  • Revenue drops to average $522 per month
  • Occupancy decreases to average 17.0%
  • Daily rates adjust to average $86

Seasonality Insights for Melikgazi

  • The Airbnb seasonality in Melikgazi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Melikgazi's highest earning potential, with monthly revenues capable of climbing to $2,147, occupancy reaching a high of 30.9%, and ADRs peaking at $113.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $375, occupancy could drop to 11.0%, and ADRs may adjust down to $75.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melikgazi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Melikgazi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Melikgazi (2025)

Exploring the top neighborhoods for short-term rentals in Melikgazi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
İncesu
A rapidly developing area with a focus on real estate investment, offering a mix of urban and suburban living close to nature. Perfect for families and business travelers.
İncesu Valley, Local parks, Historical sites, Nearby universities, Public transportation access
Kayseri City Center
The vibrant heart of Kayseri, rich in history and culture. Ideal for tourists due to its proximity to major attractions and bustling markets.
Kayseri Castle, Grand Mosque, Erciyes Ski Resort, Mausoleum of Kayseri, Local bazaars
Talas
A picturesque district known for its natural beauty and historical significance, attracting tourists looking for a serene environment and cultural experiences.
Talas Historical District, Soğanlı Valley, Local museums, Hiking trails, Traditional Turkish homes
Bünyan
A charming town with a rich history, perfect for those interested in traditional Turkish culture and historical architecture. Great for family stays and quiet getaways.
Bünyan Castle, Ancient churches, Local handicrafts, Natural landscapes, Peaceful atmosphere
Hacılar
A suburban area known for its friendly community and proximity to Kayseri city, known for its affordable real estate and family-friendly environment.
Küçükali Park, Hacılar Cultural Center, Local restaurants, Access to public transport, Close to shopping areas
Felahiye
A lesser-known area with vast potential for tourism, featuring beautiful landscapes and traditional village life, ideal for nature lovers.
Felahiye Plateau, Local markets, Natural parks, Cultural festivals, Hiking areas
Develi
A historic town with rich agricultural roots, attracting tourists with its scenic countryside and historical sites, great for quiet, rural experiences.
Develi Castle, Local farms, Cultural heritage sites, Scenic countryside, Traditional cuisine
Erciyes
Famous for its ski resort and outdoor sports, this area attracts winter sports enthusiasts and nature lovers alike, ensuring all-year-round tourism potential.
Erciyes Ski Resort, Mountain hiking trails, Nature reserves, Cable car rides, Local dining options

Understanding Airbnb License Requirements & STR Laws in Melikgazi (2025)

Yes, Melikgazi, Central Anatolia Region, Turkey enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melikgazi to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 76% licensed listings)

Top Performing Airbnb Properties in Melikgazi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Melikgazibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ultra Luxury French Ski Chalet in Mount Erciyes

Ultra Luxury French Ski Chalet in Mount Erciyes

Entire Place • 4 bedrooms

$41,156
Revenue
27.0%
Occupancy
$467.94
Daily Rate
BEST CHALET OF THE YEAR WINNER - CHALET ARGAEUS

BEST CHALET OF THE YEAR WINNER - CHALET ARGAEUS

Entire Place • 4 bedrooms

$38,722
Revenue
34.5%
Occupancy
$269.81
Daily Rate
10 minutes to pistes to Turkey Ski Chalet / Erciyes

10 minutes to pistes to Turkey Ski Chalet / Erciyes

Entire Place • 3 bedrooms

$17,064
Revenue
36.7%
Occupancy
$257.51
Daily Rate
Panoramic Glazed with Private Jacuzzi

Panoramic Glazed with Private Jacuzzi

Private Room • 1 bedroom

$7,903
Revenue
17.5%
Occupancy
$56.22
Daily Rate
Internet-smart TV-central location 1+1 new furnished

Internet-smart TV-central location 1+1 new furnished

Entire Place • 1 bedroom

$6,783
Revenue
30.8%
Occupancy
$67.87
Daily Rate
2+1 family suite close to Erciyes in the city center

2+1 family suite close to Erciyes in the city center

Entire Place • 2 bedrooms

$5,187
Revenue
12.9%
Occupancy
$102.72
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Melikgazi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Melikgazi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mirac2$79,878424.93/5.0
Fatih6$18,3083834.81/5.0
Deniz1$17,06495.00/5.0
Ahmet4$14,055583.21/5.0
Hali̇l İbrahi̇m2$11,127564.21/5.0
Faruk2$3,781784.95/5.0
Faruk2$2,7431084.75/5.0
Host #4899620451$84510.00/5.0
Meltem1$22074.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melikgazi.

Dive Deeper: Advanced Melikgazi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melikgazi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Melikgazi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Melikgazi

  • The Melikgazi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.9% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 38.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Melikgazi, Apartment/Condo properties are the most common (52.4%), reflecting the local real estate landscape.
  • The presence of 33.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Melikgazi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Melikgazi

  • The dominant room capacity in Melikgazi is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.0% of the active Airbnb listings in Melikgazi, indicating a high concentration in these sizes.
  • With over half the market (66.7%) consisting of studios or 1-bedroom units, Melikgazi is particularly well-suited for individuals or couples.

Melikgazi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Melikgazi

  • The most common guest capacity trend in Melikgazi vacation rentals is listings accommodating 3 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 2 guests dominate the Melikgazi STR market, accounting for 66.6% of listings.
  • 14.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melikgazi.
  • On average, properties in Melikgazi are equipped to host 3.4 guests.

Melikgazi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Melikgazi

  • The most common availability pattern in Melikgazi falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Melikgazi (42.9%), reflecting common guest stay durations or potential owner blocking patterns.

Melikgazi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.6%)

1 Night

10 listings

47.6% of total

2 Nights (9.5%)

2 Nights

2 listings

9.5% of total

30+ Nights (42.9%)

30+ Nights

9 listings

42.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Melikgazi is 1 Night, adopted by 47.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (42.9%) caters to monthly stays (30+ nights) in Melikgazi, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.6% of Melikgazi hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 42.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melikgazi.

Melikgazi Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (78.9%)

Flexible

15 listings

78.9% of total

Moderate (5.3%)

Moderate

1 listings

5.3% of total

Firm (5.3%)

Firm

1 listings

5.3% of total

Strict (10.5%)

Strict

2 listings

10.5% of total

Cancellation Policy Insights for Melikgazi

  • The prevailing Airbnb cancellation policy trend in Melikgazi is Flexible, used by 78.9% of listings.
  • The market strongly favors guest-friendly terms, with 84.2% of listings offering Flexible or Moderate policies. This suggests guests in Melikgazi may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 78.9% market standard in Melikgazi.
  • Given the high prevalence of Flexible policies (78.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Melikgazi.

Melikgazi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Melikgazi

  • The overall average booking lead time for vacation rentals in Melikgazi is 37 days.
  • Guests book furthest in advance for stays during June (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Fall (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Melikgazi.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Melikgazi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Melikgazi (2025)

Amenity Prevalence

Amenity Insights for Melikgazi

  • Essential amenities in Melikgazi that guests expect include: Free parking on premises, TV, Wifi, Fire extinguisher, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Refrigerator, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Melikgazi: Free parking on premises, TV, Wifi, Fire extinguisher, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Essentials or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Melikgazi to stay competitive.

Melikgazi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Melikgazi

  • The typical guest profile for Airbnb in Melikgazi consists of predominantly international visitors (89%), with top international origins including Turkey, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
  • Domestic travelers account for 11.1% of guests.
  • Key international markets include Türkiye (24.6%) and Turkey (11.1%).
  • Top languages spoken are English (40.8%) followed by Turkish (20.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Turkey.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Melikgazi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ortahisar Beldesi105$1,013$158.2429%
Göreme474$956$128.6531%
Uçhisar Beldesi101$823$210.4029%
Nar Beldesi59$813$112.6831%
Urgup97$798$162.2628%
Avanos İlçe Merkezi46$765$102.8235%
Ayvalı Köyü22$721$178.3019%
Çavuşin Köyü11$590$85.2724%
Mustafapaşa Köyü37$485$107.0923%
Seyhan22$296$52.4728%

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