Şişli Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istanbul, Turkey
Is Airbnb profitable in Şişli in 2025? Explore comprehensive Airbnb analytics for Şişli, Istanbul, Turkey to uncover income potential. This 2025 STR market report for Şişli, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,430 active listings.
Whether you're considering an Airbnb investment in Şişli, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Şişli Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Şişli Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Şişli (2025)
Understanding the monthly revenue variations for Airbnb listings in Şişli is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Şişli is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Şişli across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,032+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,842 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,014 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $423, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Şişli
Şişli Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Şişli STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Şişli:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Şişli
Average Daily Rate (ADR) Airbnb Trends in Şişli (2025)
Effective short term rental pricing strategy in Şişli involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Şişli typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
- Typical properties (Median) charge around $64 per night.
- Entry-level properties (Bottom 25%) earn around $37 per night.
Average Daily Rate (ADR) Trend by Month in Şişli
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Airbnb Seasonality Analysis & Trends in Şişli (2025)
Peak Season (May, April, June)
- Revenue averages $1,683 per month
- Occupancy rates average 42.9%
- Daily rates average $85
Shoulder Season
- Revenue averages $1,412 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $86
Low Season (January, February, March)
- Revenue drops to average $1,037 per month
- Occupancy decreases to average 38.6%
- Daily rates adjust to average $81
Seasonality Insights for Şişli
- The Airbnb seasonality in Şişli shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Şişli's highest earning potential, with monthly revenues capable of climbing to $1,783, occupancy reaching a high of 49.5%, and ADRs peaking at $88.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $969, occupancy could drop to 34.6%, and ADRs may adjust down to $81.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Şişli.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Şişli seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Şişli (2025)
Exploring the top neighborhoods for short-term rentals in Şişli? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nişantaşı | A high-end neighborhood in Şişli known for its fashion boutiques, cafes, and nightlife. It's the go-to area for those seeking luxury shopping and a vibrant city atmosphere. | Abdi İpekçi Street, Teşvikiye Mosque, Macka Park, Şişli Cultural Center, City's Nişantaşı Mall |
| Mecidiyeköy | A central business district in Şişli, famous for its skyscrapers and shopping malls. It's ideal for business travelers and urban explorers looking for modern amenities. | Trump Towers Istanbul, Cevahir Shopping Mall, Mecidiyeköy Metro Station, Büyükdere Avenue, Kanyon Shopping Mall |
| Osmanbey | Known for its textile businesses and proximity to the fashion district, Osmanbey attracts both tourists and business professionals, making it a prime location for Airbnb. | Osmanbey Metro Station, Textile shops, Nişantaşı nightlife, Conference centers, Parks and cafes nearby |
| Fulya | A quieter neighborhood within Şişli, featuring residential buildings and green spaces, appealing to families and those looking for a more serene atmosphere in the city. | Fulya Park, Büyükdere Avenue, Cinemaximum, Restaurants and cafes, Easy access to public transport |
| Şişli Center | The heart of Şişli, bustling with local markets, shops, and eateries. It's perfect for those wanting an authentic Turkish urban experience. | Şişli Square, Local bazaars, Cafes and street food, Malls and shops, Public transportation access |
| Pangalti | Known for its mixture of residential and commercial spaces, Pangalti is attracting more visitors looking for a blend of local culture and modern amenities. | Local restaurants, Community parks, Historical buildings, Public transport options, Art galleries |
| Etiler | A premium neighborhood with affluent residents and upscale dining and shopping options, making it a desirable area for affluent tourists. | Malls and luxury boutiques, Cafes with Bosphorus view, Koru Park, High-end restaurants, Sports clubs |
| Levent | Another business hub in Istanbul, Levent is full of corporate offices and shopping areas, making it ideal for business travelers and short-term stays. | Kanyon Mall, Metrocity Shopping Center, Levent Metro Station, Joy Çocuk Parkı, Dining establishments |
Understanding Airbnb License Requirements & STR Laws in Şişli (2025)
Yes, Şişli, Istanbul, Turkey enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Şişli to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 51% licensed listings)
Top Performing Airbnb Properties in Şişli (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Şişlibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gorgeous 4BD/2Bath Bright Airy Penthouse! #355
Entire Place • 3 bedrooms
Beautiful Bright Modern 2BD/2Bath Pool+Gym! #219
Entire Place • 2 bedrooms
Private Building Max 22 People
Entire Place • 6 bedrooms
REFurbished Triplex in Taksim
Entire Place • 5 bedrooms
Ultra Luxury Apartments D:3 (4+1)
Entire Place • 4 bedrooms
Beautiful Bright 2Bed - Parking+Pool+Terrace! #341
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Şişli (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Şişli based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| VNG Property | 36 | $1,186,522 | 1410 | 4.76/5.0 |
| Hexa Suites | 27 | $764,137 | 421 | 4.71/5.0 |
| Cordo | 18 | $317,051 | 485 | 4.36/5.0 |
| Alper | 21 | $262,184 | 569 | 4.47/5.0 |
| Yunus Emre | 16 | $259,449 | 552 | 4.39/5.0 |
| Cihan | 16 | $252,685 | 370 | 4.25/5.0 |
| Abdullah Fatih | 9 | $252,232 | 223 | 4.83/5.0 |
| Kerim | 18 | $247,074 | 1295 | 4.63/5.0 |
| SashaHomes | 9 | $224,776 | 406 | 4.81/5.0 |
| Koray | 18 | $223,788 | 641 | 4.33/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Şişli.
Dive Deeper: Advanced Şişli STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Şişli. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsŞişli Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Şişli
- The Şişli Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.6% of the 1,430 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Şişli, Apartment/Condo properties are the most common (92.5%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, others, unique stays (combined 7.6%) offer potential for unique stay experiences.
Şişli Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Şişli
- The dominant room capacity in Şişli is 1 bedroom listings, making up 50.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 79.0% of the active Airbnb listings in Şişli, indicating a high concentration in these sizes.
- With over half the market (50.3%) consisting of studios or 1-bedroom units, Şişli is particularly well-suited for individuals or couples.
Şişli Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Şişli
- The most common guest capacity trend in Şişli vacation rentals is listings accommodating 3 guests (22.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 3 guests and 2 guests dominate the Şişli STR market, accounting for 43.6% of listings.
- 19.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Şişli.
- On average, properties in Şişli are equipped to host 3.7 guests.
Şişli Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Şişli
- The most common availability pattern in Şişli falls within the 271-366 days range, representing 50.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Şişli (27.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Şişli Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
246 listings
20.5% of total
2 Nights
196 listings
16.3% of total
3 Nights
133 listings
11.1% of total
4-6 Nights
91 listings
7.6% of total
7-29 Nights
30 listings
2.5% of total
30+ Nights
505 listings
42% of total
Key Insights
- The most prevalent minimum stay requirement in Şişli is 30+ Nights, adopted by 42% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42%) caters to monthly stays (30+ nights) in Şişli, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42% of Şişli hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Şişli.
Şişli Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
1 listings
0.1% of total
Flexible
287 listings
27.6% of total
Moderate
311 listings
29.9% of total
Firm
180 listings
17.3% of total
Strict
261 listings
25.1% of total
Cancellation Policy Insights for Şişli
- The prevailing Airbnb cancellation policy trend in Şişli is Moderate, used by 29.9% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (42.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.9% market standard in Şişli.
- Regularly review your cancellation policy against competitors and market demand shifts in Şişli.
Şişli STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Şişli
- The overall average booking lead time for vacation rentals in Şişli is 30 days.
- Guests book furthest in advance for stays during October (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Şişli.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Şişli averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Şişli (2025)
Amenity Prevalence
Amenity Insights for Şişli
- Essential amenities in Şişli that guests expect include: Wifi, Heating, Kitchen, TV, Washer, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Air conditioning, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Şişli: Wifi, Heating, Kitchen, TV, Washer, Hot water.
- Prioritize adding missing essentials: Wifi, Heating, Kitchen, TV, Washer, Hot water.
- Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Şişli to stay competitive.
Şişli Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Şişli
- The typical guest profile for Airbnb in Şişli consists of predominantly international visitors (94%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
- Domestic travelers account for 6.3% of guests.
- Key international markets include Türkiye (13.7%) and United States (11.5%).
- Top languages spoken are English (39.7%) followed by Turkish (14.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Şişli Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Beyoğlu | 4,474 | $1,270 | $106.81 | 46% |
| Başiskele | 15 | $1,157 | $155.51 | 28% |
| Esenköy | 19 | $1,006 | $131.13 | 30% |
| Beşiktaş | 717 | $999 | $100.59 | 40% |
| Büyükçekmece | 57 | $995 | $143.02 | 37% |
| Prince Islands | 178 | $990 | $136.00 | 31% |
| Iznik | 32 | $988 | $170.16 | 27% |
| Bakırköy | 108 | $984 | $100.91 | 39% |
| Sarıyer | 175 | $957 | $142.35 | 36% |
| Şile | 156 | $952 | $160.03 | 28% |