Beyoğlu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istanbul, Turkey

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Beyoğlu in 2025? Explore comprehensive Airbnb analytics for Beyoğlu, Istanbul, Turkey to uncover income potential. This 2025 STR market report for Beyoğlu, based on AirROI data from August 2024 to July 2025, reveals key trends in the bustling market of 4,741 active listings.

Whether you're considering an Airbnb investment in Beyoğlu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Beyoğlu Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Beyoğlu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$111
The average rental revenue earned for an occupied room per day in Beyoğlu.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,609
Typical annual income for an Airbnb listing in Beyoğlu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
32.2%
Strong growth (32.2%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Beyoğlu.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Beyoğlu.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
4,741
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Beyoğlu (2025)

Understanding the monthly revenue variations for Airbnb listings in Beyoğlu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Beyoğlu is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Beyoğlu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,511+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,137 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,154 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $535, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Beyoğlu

Beyoğlu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Beyoğlu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Beyoğlu:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Beyoğlu

Average Daily Rate (ADR) Airbnb Trends in Beyoğlu (2025)

Effective short term rental pricing strategy in Beyoğlu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Beyoğlu typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $191+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
  • Typical properties (Median) charge around $76 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Beyoğlu

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Airbnb Seasonality Analysis & Trends in Beyoğlu (2025)

Peak Season (October, September, August)
  • Revenue averages $1,923 per month
  • Occupancy rates average 55.8%
  • Daily rates average $102
Shoulder Season
  • Revenue averages $1,684 per month
  • Occupancy maintains around 46.3%
  • Daily rates hold near $113
Low Season (January, February, November)
  • Revenue drops to average $1,297 per month
  • Occupancy decreases to average 43.9%
  • Daily rates adjust to average $98

Seasonality Insights for Beyoğlu

  • The Airbnb seasonality in Beyoğlu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Beyoğlu's highest earning potential, with monthly revenues capable of climbing to $1,962, occupancy reaching a high of 57.1%, and ADRs peaking at $123.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,251, occupancy could drop to 40.3%, and ADRs may adjust down to $95.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Beyoğlu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Beyoğlu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Beyoğlu (2025)

Exploring the top neighborhoods for short-term rentals in Beyoğlu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Taksim
Taksim is a lively hub of Istanbul, famous for its bustling atmosphere and cultural landmarks. It's a central location that attracts both tourists and locals, making it an ideal spot for Airbnb hosting.
Taksim Square, Istiklal Avenue, Atatürk Cultural Center, Gezi Park, The Marmara Taksim Hotel
Galata
Galata is known for its iconic tower and rich history. This neighborhood combines a mix of modern cafes and historical sites, appealing to tourists seeking a historical charm with contemporary comforts.
Galata Tower, Galata Bridge, Jonhny’s Coffee, Karaköy, Süleymaniye Mosque
Cihangir
Cihangir is a trendy neighborhood popular among artists and expats, offering a bohemian atmosphere. It's close to Taksim and provides beautiful views of the Bosphorus, making it attractive for creative travelers.
Cihangir Mosque, Çiçek Pasajı, Art galleries, Cafes and restaurants, Bosphorus views
Karaköy
Karaköy has transformed into a popular area with its waterfront views and modern vibe. It attracts a mix of young tourists and locals, making it a vibrant place for renting out properties.
Karaköy Pier, Salt Galata, Karaköy Güllüoğlu, Galata Bridge, Bilkent Theater
Nișantaşı
Nișantaşı is known for upscale shops and cafes. It's a fashionable area popular among affluent travelers and locals, providing a unique luxury experience for visitors.
Teşvikiye Mosque, Abdi İpekçi Street, City’s Nişantaşı, Macka Park, Wineries
Çukurcuma
Çukurcuma is known for its antique shops and quaint atmosphere. It attracts tourists looking for unique shopping experiences and cozy residences in the heart of Istanbul.
Antique shops, Museum of Innocence, Çukurcuma Mosque, Local cafes and galleries, Historic architecture
Beyoğlu
Beyoğlu is a vibrant neighborhood that offers a mix of culture, nightlife and history. It’s close to major tourist spots, making it an excellent area for Airbnb investment.
Pera Museum, Istiklal Avenue, Cultural festivals, Bars and nightclubs, Local eateries
Balat
Balat is a historic neighborhood known for its colorful houses and rich cultural heritage. It's a unique area attracting those interested in authentic experiences and residential charm.
Historical houses, Patrik Apple Tree, Fener Greek Patriarchate, Sunset at Golden Horn, Colorful streets

Understanding Airbnb License Requirements & STR Laws in Beyoğlu (2025)

With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Beyoğlu. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Beyoğlu to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 11% licensed listings)

Top Performing Airbnb Properties in Beyoğlu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Beyoğlubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Private Building 12 BR in Center

Private Building 12 BR in Center

Entire Place • 12 bedrooms

$241,560
Revenue
86.5%
Occupancy
$743.18
Daily Rate
6 Bedrooms/2 Mins to Galata Tower/Exclusive Duplex

6 Bedrooms/2 Mins to Galata Tower/Exclusive Duplex

Entire Place • 6 bedrooms

$230,571
Revenue
75.0%
Occupancy
$808.71
Daily Rate
Large Groups - Space, Style, Views in Galata!

Large Groups - Space, Style, Views in Galata!

Entire Place • 7 bedrooms

$191,632
Revenue
82.5%
Occupancy
$616.83
Daily Rate
Private Rooftop with Panoramic Bosphorus View

Private Rooftop with Panoramic Bosphorus View

Entire Place • 3 bedrooms

$186,746
Revenue
60.5%
Occupancy
$840.49
Daily Rate
GREAT AND UNIQUE SEAVIEW

GREAT AND UNIQUE SEAVIEW

Entire Place • 3 bedrooms

$152,197
Revenue
67.5%
Occupancy
$633.37
Daily Rate
Waterfront Penthouse Apt. with a Stunning View

Waterfront Penthouse Apt. with a Stunning View

Entire Place • 4 bedrooms

$135,376
Revenue
84.8%
Occupancy
$439.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Beyoğlu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Beyoğlu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Guest Teori252$2,836,44026364.77/5.0
Urban Quarters80$1,967,67820524.72/5.0
Leo43$1,217,7768374.64/5.0
Julia12$962,18324224.85/5.0
VNG Property35$888,35818294.71/5.0
Noa41$794,6109944.87/5.0
Cordo18$769,1976334.80/5.0
İlkan41$761,39624794.57/5.0
Metin39$707,78719784.68/5.0
Mayer26$598,22310224.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Beyoğlu.

Dive Deeper: Advanced Beyoğlu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Beyoğlu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Beyoğlu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Beyoğlu

  • The Beyoğlu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.1% of the 4,741 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Beyoğlu, Apartment/Condo properties are the most common (86.3%), reflecting the local real estate landscape.
  • The presence of 9.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like house, others (combined 4.4%) offer potential for unique stay experiences.

Beyoğlu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Beyoğlu

  • The dominant room capacity in Beyoğlu is 1 bedroom listings, making up 59.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 82.1% of the active Airbnb listings in Beyoğlu, indicating a high concentration in these sizes.
  • With over half the market (59.7%) consisting of studios or 1-bedroom units, Beyoğlu is particularly well-suited for individuals or couples.

Beyoğlu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Beyoğlu

  • The most common guest capacity trend in Beyoğlu vacation rentals is listings accommodating 2 guests (28.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Beyoğlu STR market, accounting for 51.9% of listings.
  • 18.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Beyoğlu.
  • On average, properties in Beyoğlu are equipped to host 3.8 guests.

Beyoğlu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Beyoğlu

  • The most common availability pattern in Beyoğlu falls within the 271-366 days range, representing 45.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Beyoğlu (27.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Beyoğlu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

616 listings

13.3% of total

2 Nights (21.5%)

2 Nights

997 listings

21.5% of total

3 Nights (9%)

3 Nights

416 listings

9% of total

4-6 Nights (4.4%)

4-6 Nights

202 listings

4.4% of total

7-29 Nights (12.9%)

7-29 Nights

598 listings

12.9% of total

30+ Nights (39%)

30+ Nights

1806 listings

39% of total

Key Insights

  • The most prevalent minimum stay requirement in Beyoğlu is 30+ Nights, adopted by 39% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (39%) caters to monthly stays (30+ nights) in Beyoğlu, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 39% of Beyoğlu hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 39% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Beyoğlu.

Beyoğlu Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

10 listings

0.2% of total

Limited (7.3%)

Limited

337 listings

7.3% of total

Non-refundable

53 listings

1.2% of total

Super Strict 60 Days

1 listings

0% of total

Refundable

40 listings

0.9% of total

Flexible (23.6%)

Flexible

1083 listings

23.6% of total

Moderate (26.4%)

Moderate

1215 listings

26.4% of total

Firm (25.4%)

Firm

1167 listings

25.4% of total

Strict (15%)

Strict

690 listings

15% of total

Cancellation Policy Insights for Beyoğlu

  • The prevailing Airbnb cancellation policy trend in Beyoğlu is Moderate, used by 26.4% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (40.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 26.4% market standard in Beyoğlu.
  • Regularly review your cancellation policy against competitors and market demand shifts in Beyoğlu.

Beyoğlu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Beyoğlu

  • The overall average booking lead time for vacation rentals in Beyoğlu is 27 days.
  • Guests book furthest in advance for stays during May (average 36 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (31 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Beyoğlu.
  • Target marketing efforts for the Spring season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Beyoğlu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Beyoğlu (2025)

Amenity Prevalence

Amenity Insights for Beyoğlu

  • Essential amenities in Beyoğlu that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Beyoğlu: Wifi, Heating.
  • Prioritize adding missing essentials: Wifi, Heating.
  • Consider adding popular differentiators like Hair dryer or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Beyoğlu to stay competitive.

Beyoğlu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Beyoğlu

  • The typical guest profile for Airbnb in Beyoğlu consists of predominantly international visitors (96%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 3.6% of guests.
  • Key international markets include United States (16.5%) and United Kingdom (10.8%).
  • Top languages spoken are English (41.7%) followed by French (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Beyoğlu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mudanya12$1,263$285.9330%
Beykoz43$1,024$220.3425%
Prince Islands178$994$151.7829%
Başiskele15$935$175.3621%
Beşiktaş666$902$107.4638%
Silivri21$847$203.5332%
Büyükçekmece57$827$150.5333%
Şişli1,371$796$97.1839%
Fatih1,899$795$87.1239%
Bakırköy109$795$99.9836%

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