Ümraniye Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istanbul, Turkey

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Ümraniye in 2025? Explore comprehensive Airbnb analytics for Ümraniye, Istanbul, Turkey to uncover income potential. This 2025 STR market report for Ümraniye, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 90 active listings.

Whether you're considering an Airbnb investment in Ümraniye, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ümraniye Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ümraniye Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$81
The average rental revenue earned for an occupied room per day in Ümraniye.
Occupancy Rate(?)
36.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,788
Typical annual income for an Airbnb listing in Ümraniye. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
101.7%
Strong growth (101.7%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Ümraniye.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Ümraniye.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
90
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ümraniye (2025)

Understanding the monthly revenue variations for Airbnb listings in Ümraniye is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ümraniye is typically March, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ümraniye across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,330+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,366 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $733 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $345, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ümraniye

Ümraniye Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ümraniye STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ümraniye:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ümraniye

Average Daily Rate (ADR) Airbnb Trends in Ümraniye (2025)

Effective short term rental pricing strategy in Ümraniye involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ümraniye typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $133+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
  • Typical properties (Median) charge around $61 per night.
  • Entry-level properties (Bottom 25%) earn around $40 per night.

Average Daily Rate (ADR) Trend by Month in Ümraniye

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Airbnb Seasonality Analysis & Trends in Ümraniye (2025)

Peak Season (March, May, August)
  • Revenue averages $1,266 per month
  • Occupancy rates average 42.4%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $1,034 per month
  • Occupancy maintains around 39.2%
  • Daily rates hold near $85
Low Season (January, September, November)
  • Revenue drops to average $920 per month
  • Occupancy decreases to average 36.0%
  • Daily rates adjust to average $75

Seasonality Insights for Ümraniye

  • The Airbnb seasonality in Ümraniye shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ümraniye's highest earning potential, with monthly revenues capable of climbing to $1,320, occupancy reaching a high of 46.9%, and ADRs peaking at $98.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $884, occupancy could drop to 33.4%, and ADRs may adjust down to $75.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ümraniye.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ümraniye seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ümraniye (2025)

Exploring the top neighborhoods for short-term rentals in Ümraniye? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Çekmeköy
Çekmeköy is a rapidly developing district known for its green spaces and suburban vibe. It's attractive for families and young professionals seeking a quieter lifestyle while still being connected to the city.
Çekmeköy Nature Park, Gözdağı Nature Park, Şile Road
Elmamuharrem
A bustling area with various amenities and a vibrant local community. It's popular for those looking for affordable accommodation close to major transport links.
Local markets, Kültürpark, Public transport access
Atatürk Mahallesi
A centrally located area with access to shopping, dining, and entertainment. Ideal for tourists seeking convenience and comfort during their stay.
Ümraniye Shopping Mall, Local restaurants, Cafes
İMES
The industrial area of İMES is becoming a focal point for business travelers, offering easy access to business centers and conference facilities in Istanbul.
Business centers, Conference halls, Local eateries
Sultanbeyli
Close to Ümraniye, this area offers local charm with traditional Turkish neighborhoods, appealing to visitors wanting an authentic experience.
Local mosques, Parks, Cultural centers
Küçükçekmece
The lakeside area of Küçükçekmece provides a serene environment with views, making it attractive for those looking to relax away from hustle and bustle.
Küçükçekmece Lake, Promenade, Nature trails
Mevlana
A residential area with growing popularity among younger crowds, featuring vibrant nightlife and modern amenities.
Local bars, Entertainment venues, Cafes
Tuzla
Although slightly further, Tuzla is known for its coastal beauty and resort-like atmosphere, making it a desirable retreat for vacationers.
Tuzla Marina, Beaches, Resorts

Understanding Airbnb License Requirements & STR Laws in Ümraniye (2025)

While Ümraniye, Istanbul, Turkey currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ümraniye to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Ümraniye (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ümraniyebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Detached,Earthquake Attractive, 1000 mbps Speed,Luxury

Detached,Earthquake Attractive, 1000 mbps Speed,Luxury

Entire Place • 6 bedrooms

$71,624
Revenue
72.4%
Occupancy
$255.84
Daily Rate
5-star 3+1 residence with pool

5-star 3+1 residence with pool

Entire Place • 3 bedrooms

$41,772
Revenue
60.4%
Occupancy
$201.61
Daily Rate
Ümraniye Center p11  1+1 Luxery Design Residence

Ümraniye Center p11 1+1 Luxery Design Residence

Entire Place • 1 bedroom

$21,558
Revenue
67.0%
Occupancy
$80.97
Daily Rate
Ümraniye Center N8 1+1 Luxery Design Residence

Ümraniye Center N8 1+1 Luxery Design Residence

Entire Place • 1 bedroom

$20,134
Revenue
65.5%
Occupancy
$82.80
Daily Rate
Ümraniye Center p17 1+1 Luxery Design Residence

Ümraniye Center p17 1+1 Luxery Design Residence

Entire Place • 1 bedroom

$19,995
Revenue
65.7%
Occupancy
$86.69
Daily Rate
Ümraniye Center n1 2+1 Luxery Design Residence

Ümraniye Center n1 2+1 Luxery Design Residence

Entire Place • 2 bedrooms

$15,543
Revenue
35.5%
Occupancy
$129.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ümraniye (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ümraniye based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gökay16$157,4742774.50/5.0
Olcay4$79,584534.81/5.0
Hüseyin1$71,624535.00/5.0
Damla7$63,4072814.87/5.0
Ferhat8$60,9931524.83/5.0
Erol11$20,2461674.72/5.0
Esad Enishan2$17,896784.75/5.0
Saeid2$13,44775.00/5.0
Agu1$11,481444.98/5.0
Ercan2$11,140194.39/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ümraniye.

Dive Deeper: Advanced Ümraniye STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ümraniye. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ümraniye Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ümraniye

  • The Ümraniye Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 90 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ümraniye, Apartment/Condo properties are the most common (94.4%), reflecting the local real estate landscape.
  • Smaller segments like house, hotel/boutique, others (combined 5.5%) offer potential for unique stay experiences.

Ümraniye Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ümraniye

  • The dominant room capacity in Ümraniye is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.2% of the active Airbnb listings in Ümraniye, indicating a high concentration in these sizes.
  • With over half the market (55.6%) consisting of studios or 1-bedroom units, Ümraniye is particularly well-suited for individuals or couples.

Ümraniye Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ümraniye

  • The most common guest capacity trend in Ümraniye vacation rentals is listings accommodating 2 guests (25.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Ümraniye STR market, accounting for 44.5% of listings.
  • 25.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ümraniye.
  • On average, properties in Ümraniye are equipped to host 3.7 guests.

Ümraniye Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ümraniye

  • The most common availability pattern in Ümraniye falls within the 271-366 days range, representing 62.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ümraniye (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ümraniye Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.7%)

1 Night

18 listings

20.7% of total

2 Nights (3.4%)

2 Nights

3 listings

3.4% of total

3 Nights (1.1%)

3 Nights

1 listings

1.1% of total

4-6 Nights (6.9%)

4-6 Nights

6 listings

6.9% of total

7-29 Nights (19.5%)

7-29 Nights

17 listings

19.5% of total

30+ Nights (48.3%)

30+ Nights

42 listings

48.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Ümraniye is 30+ Nights, adopted by 48.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (48.3%) caters to monthly stays (30+ nights) in Ümraniye, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 48.3% of Ümraniye hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 48.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ümraniye.

Ümraniye Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.4%)

Flexible

33 listings

38.4% of total

Moderate (16.3%)

Moderate

14 listings

16.3% of total

Firm (37.2%)

Firm

32 listings

37.2% of total

Strict (8.1%)

Strict

7 listings

8.1% of total

Cancellation Policy Insights for Ümraniye

  • The prevailing Airbnb cancellation policy trend in Ümraniye is Flexible, used by 38.4% of listings.
  • There's a relatively balanced mix between guest-friendly (54.7%) and stricter (45.3%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.4% market standard in Ümraniye.
  • Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ümraniye.

Ümraniye STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ümraniye

  • The overall average booking lead time for vacation rentals in Ümraniye is 15 days.
  • Guests book furthest in advance for stays during August (average 22 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (16 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Ümraniye.
  • Target marketing efforts for the Summer season well in advance (at least 16 days) to capture early planners.
  • Monitor your own booking lead times against these Ümraniye averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ümraniye (2025)

Amenity data is currently unavailable for Ümraniye.

Ümraniye Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ümraniye

  • The typical guest profile for Airbnb in Ümraniye consists of predominantly international visitors (86%), with top international origins including Turkey, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Turkish.
  • Domestic travelers account for 13.7% of guests.
  • Key international markets include Türkiye (30.6%) and Turkey (13.7%).
  • Top languages spoken are English (39.3%) followed by Turkish (27.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Turkey.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ümraniye Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Arifiye10$3,298$263.4733%
Serdivan19$1,815$251.7425%
Sapanca1,079$1,531$238.8029%
Kartepe156$1,418$212.7027%
Beyoğlu4,701$1,145$110.6544%
Beykoz44$932$231.5425%
Prince Islands187$916$143.6230%
Başiskele16$890$170.1425%
Beşiktaş699$886$107.0138%
Iznik28$870$174.2726%

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