Penally Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wales, United Kingdom

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Penally in 2025? Explore comprehensive Airbnb analytics for Penally, Wales, United Kingdom to uncover income potential. This 2025 STR market report for Penally, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 69 active listings.

Whether you're considering an Airbnb investment in Penally, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Penally Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Penally Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$298
The average rental revenue earned for an occupied room per day in Penally.
Occupancy Rate(?)
43.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,281
Typical annual income for an Airbnb listing in Penally. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.9%
Positive growth (9.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Penally.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Penally.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
69
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Penally (2025)

Understanding the monthly revenue variations for Airbnb listings in Penally is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Penally is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Penally across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,222+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,948 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,146 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,537, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Penally

Penally Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Penally STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Penally:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Penally

Average Daily Rate (ADR) Airbnb Trends in Penally (2025)

Effective short term rental pricing strategy in Penally involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Penally typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $510+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $358 or more.
  • Typical properties (Median) charge around $227 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Penally

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Airbnb Seasonality Analysis & Trends in Penally (2025)

Peak Season (August, July, May)
  • Revenue averages $6,205 per month
  • Occupancy rates average 61.1%
  • Daily rates average $296
Shoulder Season
  • Revenue averages $4,152 per month
  • Occupancy maintains around 45.1%
  • Daily rates hold near $294
Low Season (January, November, December)
  • Revenue drops to average $2,718 per month
  • Occupancy decreases to average 28.8%
  • Daily rates adjust to average $262

Seasonality Insights for Penally

  • The Airbnb seasonality in Penally shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Penally's highest earning potential, with monthly revenues capable of climbing to $7,200, occupancy reaching a high of 69.8%, and ADRs peaking at $337.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,151, occupancy could drop to 24.4%, and ADRs may adjust down to $256.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Penally.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Penally seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Penally (2025)

Exploring the top neighborhoods for short-term rentals in Penally? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Penally Village
Charming village atmosphere with scenic landscapes, Penally is close to Tenby and offers a peaceful retreat for tourists looking to explore the Pembrokeshire coast.
Blue Flag Beaches, Tenby Castle, Pembrokeshire Coast National Park, Historic Churches, Local Pubs and Restaurants
Tenby South Beach
A popular beach destination within Tenby, South Beach is known for its golden sands and clear waters, ideal for family vacations and romantic getaways.
Giltar Point, South Beach, Tenby Harbour, Water Sports, Coastal Walks
Tenby Town Centre
The bustling heart of Tenby, this area is filled with shops, eateries, and attractions, making it a prime spot for tourists seeking convenience and entertainment.
Tenby Museum, St. Mary's Church, Local Markets, Ice Cream Parlours, Boutique Shops
Caldey Island
A short boat trip from Tenby, Caldey Island offers a unique getaway with its stunning landscapes and religious sites, attracting those interested in nature and history.
Caldey Abbey, Wildlife Watching, Beaches, Lighthouses, Cistercian Monastery
Saundersfoot
Just a short drive from Penally, Saundersfoot is known for its stunning harbor and family-friendly beaches. It's ideal for beach lovers and those who appreciate seaside villages.
Saundersfoot Harbour, Local Seafood Restaurants, Watersports, Beachside Cafes, Coastal Paths
Carew Castle
A historic site near Penally, Carew Castle is a beautiful place for tourists interested in history and architecture. It's perfect for day trips from Penally.
Carew Castle, Carew Tidal Mill, Picnic Areas, Historical Exhibits, Walking Trails
Amroth
A quaint beach village located along the Pembrokeshire Coast, Amroth attracts visitors looking for a more secluded beach experience and coastal walks.
Amroth Beach, Coastal Path Walks, Local Cafes, Quiet Atmosphere, Family-Friendly Beach
Wisemans Bridge
A smaller beach area known for its relaxed vibe and proximity to Tenby and Saundersfoot, it's ideal for those looking for quiet seaside accommodations.
Wisemans Bridge Beach, Walking Trails, Pubs and Snacks, Seaside Views, Natural Beauty

Understanding Airbnb License Requirements & STR Laws in Penally (2025)

While Penally, Wales, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Penally to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Penally (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Penallybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Penally Manor - Luxurious Manor House - Tenby

Penally Manor - Luxurious Manor House - Tenby

Entire Place • 10 bedrooms

$321,593
Revenue
44.3%
Occupancy
$1910.21
Daily Rate
5 * Lodge,  Hot Tub / Golf / 5 mins to beach

5 * Lodge, Hot Tub / Golf / 5 mins to beach

Entire Place • 3 bedrooms

$85,704
Revenue
71.5%
Occupancy
$315.71
Daily Rate
Awel y mor Lodge

Awel y mor Lodge

Entire Place • 4 bedrooms

$82,309
Revenue
38.0%
Occupancy
$586.37
Daily Rate
Nautilus — Architect Designed — Exceptional Views

Nautilus — Architect Designed — Exceptional Views

Entire Place • 3 bedrooms

$79,003
Revenue
60.9%
Occupancy
$325.08
Daily Rate
Priory Bay Escapes - Visum

Priory Bay Escapes - Visum

Entire Place • 1 bedroom

$78,504
Revenue
77.4%
Occupancy
$276.99
Daily Rate
4 Bed in Penally (89852)

4 Bed in Penally (89852)

Entire Place • 4 bedrooms

$78,380
Revenue
57.2%
Occupancy
$585.97
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Penally (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Penally based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vicki15$681,8612714.85/5.0
Stay Pembrokeshire2$358,001534.92/5.0
Hoseasons4$187,398145.00/5.0
Ann-Marie2$144,708704.94/5.0
Clare2$114,9671684.99/5.0
Holidaycottages.Co.Uk2$86,42444.33/5.0
Matt & Victoria1$85,7041994.85/5.0
Leon1$77,5901065.00/5.0
Mark & Kim1$76,3441524.95/5.0
Lucy2$74,3184164.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Penally.

Dive Deeper: Advanced Penally STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Penally. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Penally Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Penally

  • The Penally Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.4% of the 69 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Penally, House properties are the most common (36.2%), reflecting the local real estate landscape.
  • Houses represent a significant 36.2% portion, catering likely to families or larger groups.
  • The presence of 8.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 7.2%) offer potential for unique stay experiences.

Penally Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Penally

  • The dominant room capacity in Penally is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 55.0% of the active Airbnb listings in Penally, indicating a high concentration in these sizes.
  • A significant 43.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Penally.

Penally Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Penally

  • The most common guest capacity trend in Penally vacation rentals is listings accommodating 6 guests (30.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Penally STR market, accounting for 50.7% of listings.
  • 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Penally.
  • On average, properties in Penally are equipped to host 4.5 guests.

Penally Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Penally

  • The most common availability pattern in Penally falls within the 271-366 days range, representing 47.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Penally (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Penally Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.5%)

1 Night

6 listings

9.5% of total

2 Nights (25.4%)

2 Nights

16 listings

25.4% of total

3 Nights (25.4%)

3 Nights

16 listings

25.4% of total

4-6 Nights (9.5%)

4-6 Nights

6 listings

9.5% of total

7-29 Nights (1.6%)

7-29 Nights

1 listings

1.6% of total

30+ Nights (28.6%)

30+ Nights

18 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Penally is 30+ Nights, adopted by 28.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in Penally, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.6% of Penally hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Penally.

Penally Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (39.1%)

Super Strict 60 Days

27 listings

39.1% of total

Flexible (15.9%)

Flexible

11 listings

15.9% of total

Moderate (13%)

Moderate

9 listings

13% of total

Firm (5.8%)

Firm

4 listings

5.8% of total

Strict (26.1%)

Strict

18 listings

26.1% of total

Cancellation Policy Insights for Penally

  • The prevailing Airbnb cancellation policy trend in Penally is Super Strict 60 Days, used by 39.1% of listings.
  • There's a relatively balanced mix between guest-friendly (28.9%) and stricter (31.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 39.1% market standard in Penally.
  • Regularly review your cancellation policy against competitors and market demand shifts in Penally.

Penally STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Penally

  • The overall average booking lead time for vacation rentals in Penally is 69 days.
  • Guests book furthest in advance for stays during September (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (81 days avg.) sees the longest lead times, while Winter (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Penally.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Penally averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Penally (2025)

Amenity data is currently unavailable for Penally.

Penally Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Penally

  • The typical guest profile for Airbnb in Penally consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 93.4% of guests.
  • Key international markets include United Kingdom (93.4%) and United States (2.5%).
  • Top languages spoken are English (71.3%) followed by French (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Penally Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Angle12$5,573$425.7446%
Llanrhidian14$5,389$353.0458%
Crai32$4,387$501.9039%
Dinas Powys10$4,011$296.3548%
Trenance24$4,010$509.4544%
Milverton11$3,978$342.6441%
Southerndown14$3,958$365.8843%
Llanyblodwel11$3,910$290.0146%
Abbeycwmhir12$3,890$280.6947%
Llandough10$3,843$235.3649%

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