Vale of Glamorgan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wales, United Kingdom
Is Airbnb profitable in Vale of Glamorgan in 2025? Explore comprehensive Airbnb analytics for Vale of Glamorgan, Wales, United Kingdom to uncover income potential. This 2025 STR market report for Vale of Glamorgan, based on AirROI data from December 2024 to November 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Vale of Glamorgan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vale of Glamorgan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vale of Glamorgan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vale of Glamorgan (2025)
Understanding the monthly revenue variations for Airbnb listings in Vale of Glamorgan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vale of Glamorgan is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vale of Glamorgan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,264+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,073 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,603 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,117, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vale of Glamorgan
Vale of Glamorgan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vale of Glamorgan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vale of Glamorgan:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vale of Glamorgan
Average Daily Rate (ADR) Airbnb Trends in Vale of Glamorgan (2025)
Effective short term rental pricing strategy in Vale of Glamorgan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vale of Glamorgan typically peaks in July and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $358+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
- Typical properties (Median) charge around $187 per night.
- Entry-level properties (Bottom 25%) earn around $148 per night.
Average Daily Rate (ADR) Trend by Month in Vale of Glamorgan
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Airbnb Seasonality Analysis & Trends in Vale of Glamorgan (2025)
Peak Season (July, August, June)
- Revenue averages $4,393 per month
- Occupancy rates average 51.9%
- Daily rates average $257
Shoulder Season
- Revenue averages $1,755 per month
- Occupancy maintains around 40.6%
- Daily rates hold near $235
Low Season (March, April, December)
- Revenue drops to average $376 per month
- Occupancy decreases to average 23.9%
- Daily rates adjust to average $268
Seasonality Insights for Vale of Glamorgan
- The Airbnb seasonality in Vale of Glamorgan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vale of Glamorgan's highest earning potential, with monthly revenues capable of climbing to $5,211, occupancy reaching a high of 67.9%, and ADRs peaking at $304.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $253, occupancy could drop to 11.1%, and ADRs may adjust down to $197.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vale of Glamorgan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vale of Glamorgan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vale of Glamorgan (2025)
Exploring the top neighborhoods for short-term rentals in Vale of Glamorgan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Barry | A bustling seaside town known for its beautiful beaches and family-friendly attractions. It's a popular destination for both locals and tourists, making it ideal for short-term rentals. | Barry Island Pleasure Park, Whitmore Bay, Barry Island Beach, St. Mary's Church, Porthkerry Country Park |
| Penarth | A picturesque Victorian town with stunning sea views and a charming pier. Close to Cardiff, it's a favorite among visitors looking for a quaint coastal experience. | Penarth Pier, The Cosmeston Lakes Country Park, Clifftop Walks, Penarth Marina, Victoria Square |
| Llantwit Major | Known for its rich history and beautiful coastal walks, this small town attracts visitors interested in culture and nature. Perfect for those seeking a quiet getaway. | Llantwit Major Beach, St. Illtud's Church, Llantwit Major's Historic Town Centre, The Heritage Coast, Twidy Bay |
| Cowbridge | A historic market town famous for its architecture and boutique shopping. A popular spot for visitors who enjoy local culture and gastronomy. | Cowbridge Physic Garden, Cowbridge Town Hall, The Old Hall, Local shops and cafes, Cowbridge Market |
| Dinas Powys | A suburban village that offers a mix of tranquility and accessibility to Cardiff. Attractive for those looking for a quiet stay with easy access to urban life. | Dinas Powys Golf Club, The Greyhound Park, St. John's Church, Local walking trails, Dinas Powys Castle |
| Sully | A small village with scenic views over the Bristol Channel. Ideal for visitors looking for a peaceful stay by the coast, yet close to larger towns. | Sully Beach, The Old Mill, Sully Sports Club, Bristol Channel Views, Local parks |
| Tongwynlais | Known for its proximity to Caerphilly Castle and beautiful countryside, offers a unique location for those looking to explore history and nature. | Caerphilly Castle, Forest of Dean, Cycling routes, Walking trails, Local eateries |
| Treforest | A vibrant community close to the University of South Wales, popular with students and visitors to the area for its lively atmosphere and local amenities. | University of South Wales, Treforest Industrial Estate, Local cafes and eateries, Nearby parks, Easy access to Cardiff |
Understanding Airbnb License Requirements & STR Laws in Vale of Glamorgan (2025)
While Vale of Glamorgan, Wales, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vale of Glamorgan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Vale of Glamorgan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vale of Glamorganbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cowbridge Manor House - Outdoor Pool Retreat
Entire Place • 6 bedrooms

1 & 2 Cruck Cottage, Cowbridge
Entire Place • 3 bedrooms

Modern 3Bed Apartment in Heart of Penarth
Entire Place • 2 bedrooms

Elegant Seaview Apartment Garden-Penarth Pier
Entire Place • 3 bedrooms

101 Holm House | Seaview Room with Soaking Bath
Entire Place • 1 bedroom

203 Holm House | Luxe Seaview Loft + Copper Bath
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vale of Glamorgan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vale of Glamorgan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Imran | 10 | $158,389 | 106 | 4.68/5.0 |
| Anita | 2 | $132,636 | 16 | 4.39/5.0 |
| Harry | 1 | $33,882 | 5 | 5.00/5.0 |
| Jolanta | 1 | $32,194 | 43 | 4.95/5.0 |
| Enoch | 1 | $18,908 | 8 | 4.00/5.0 |
| Susan | 1 | $17,419 | 7 | 4.71/5.0 |
| Sofia | 1 | $12,592 | 11 | 5.00/5.0 |
| Leanora | 1 | $12,482 | 10 | 4.90/5.0 |
| Cottages | 1 | $10,437 | 1 | Not Rated |
| Angela | 1 | $10,165 | 21 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vale of Glamorgan.
Dive Deeper: Advanced Vale of Glamorgan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vale of Glamorgan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVale of Glamorgan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vale of Glamorgan
- The Vale of Glamorgan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vale of Glamorgan, Apartment/Condo properties are the most common (71.4%), reflecting the local real estate landscape.
- The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.8%) offer potential for unique stay experiences.
Vale of Glamorgan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vale of Glamorgan
- The dominant room capacity in Vale of Glamorgan is 1 bedroom listings, making up 57.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.1% of the active Airbnb listings in Vale of Glamorgan, indicating a high concentration in these sizes.
- With over half the market (57.1%) consisting of studios or 1-bedroom units, Vale of Glamorgan is particularly well-suited for individuals or couples.
Vale of Glamorgan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vale of Glamorgan
- The most common guest capacity trend in Vale of Glamorgan vacation rentals is listings accommodating 2 guests (42.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Vale of Glamorgan STR market, accounting for 71.5% of listings.
- A significant 42.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Vale of Glamorgan.
- 23.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vale of Glamorgan.
- On average, properties in Vale of Glamorgan are equipped to host 3.8 guests.
Vale of Glamorgan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vale of Glamorgan
- The most common availability pattern in Vale of Glamorgan falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Vale of Glamorgan (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
Vale of Glamorgan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
14.3% of total
2 Nights
8 listings
38.1% of total
4-6 Nights
1 listings
4.8% of total
30+ Nights
9 listings
42.9% of total
Key Insights
- The most prevalent minimum stay requirement in Vale of Glamorgan is 30+ Nights, adopted by 42.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.9%) caters to monthly stays (30+ nights) in Vale of Glamorgan, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.9% of Vale of Glamorgan hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
- A 2-night minimum appears standard (38.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 42.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vale of Glamorgan.
Vale of Glamorgan Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
4.8% of total
Flexible
15 listings
71.4% of total
Moderate
2 listings
9.5% of total
Firm
3 listings
14.3% of total
Cancellation Policy Insights for Vale of Glamorgan
- The prevailing Airbnb cancellation policy trend in Vale of Glamorgan is Flexible, used by 71.4% of listings.
- The market strongly favors guest-friendly terms, with 80.9% of listings offering Flexible or Moderate policies. This suggests guests in Vale of Glamorgan may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 71.4% market standard in Vale of Glamorgan.
- Given the high prevalence of Flexible policies (71.4%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Vale of Glamorgan.
Vale of Glamorgan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vale of Glamorgan
- The overall average booking lead time for vacation rentals in Vale of Glamorgan is 24 days.
- Guests book furthest in advance for stays during January (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (45 days avg.) sees the longest lead times, while Summer (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Vale of Glamorgan.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Vale of Glamorgan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vale of Glamorgan (2025)
Amenity Prevalence
Amenity Insights for Vale of Glamorgan
- Essential amenities in Vale of Glamorgan that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vale of Glamorgan: TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vale of Glamorgan to stay competitive.
Vale of Glamorgan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vale of Glamorgan
- The typical guest profile for Airbnb in Vale of Glamorgan consists of primarily domestic travelers (85%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 85.4% of guests.
- Key international markets include United Kingdom (85.4%) and Germany (4%).
- Top languages spoken are English (59.5%) followed by German (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vale of Glamorgan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chew Magna | 13 | $7,347 | $432.78 | 45% |
| Englishcombe | 15 | $6,585 | $523.86 | 53% |
| Long Sutton | 17 | $6,208 | $412.77 | 43% |
| Bont-dolgadfan | 10 | $5,982 | $294.35 | 62% |
| Southerndown | 14 | $5,436 | $411.88 | 47% |
| Ashley | 13 | $5,387 | $362.18 | 55% |
| Freshford | 12 | $5,125 | $309.55 | 56% |
| Grosmont | 11 | $5,059 | $468.70 | 54% |
| Crai | 31 | $4,863 | $543.36 | 39% |
| Southgate | 13 | $4,825 | $289.11 | 56% |