Valley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Wales, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Valley in 2025? Explore comprehensive Airbnb analytics for Valley, Wales, United Kingdom to uncover income potential. This 2025 STR market report for Valley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Valley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Valley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Valley Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$255
The average rental revenue earned for an occupied room per day in Valley.
Occupancy Rate(?)
43.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$48,505
Typical annual income for an Airbnb listing in Valley. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.7%
Slight decrease (-8.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Valley.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Valley.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Valley (2025)

Understanding the monthly revenue variations for Airbnb listings in Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valley is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valley across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,039 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,092 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,255, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Valley

Valley Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valley:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Valley

Average Daily Rate (ADR) Airbnb Trends in Valley (2025)

Effective short term rental pricing strategy in Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valley typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $487+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
  • Typical properties (Median) charge around $191 per night.
  • Entry-level properties (Bottom 25%) earn around $134 per night.

Average Daily Rate (ADR) Trend by Month in Valley

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Airbnb Seasonality Analysis & Trends in Valley (2025)

Peak Season (August, October, September)
  • Revenue averages $6,902 per month
  • Occupancy rates average 61.4%
  • Daily rates average $294
Shoulder Season
  • Revenue averages $5,354 per month
  • Occupancy maintains around 47.6%
  • Daily rates hold near $272
Low Season (January, February, November)
  • Revenue drops to average $3,651 per month
  • Occupancy decreases to average 37.0%
  • Daily rates adjust to average $226

Seasonality Insights for Valley

  • The Airbnb seasonality in Valley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Valley's highest earning potential, with monthly revenues capable of climbing to $8,209, occupancy reaching a high of 63.8%, and ADRs peaking at $323.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,286, occupancy could drop to 29.8%, and ADRs may adjust down to $223.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Valley.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Valley seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Valley (2025)

Exploring the top neighborhoods for short-term rentals in Valley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cardiff City Centre
The bustling heart of Wales' capital, offering a mix of shopping, dining, and cultural attractions. Attracts tourists and business travelers year-round with its vibrant nightlife and historical sites.
Cardiff Castle, Principality Stadium, Cardiff Market, St David's Dewi Sant, National Museum Cardiff
Brecon Beacons National Park
An area of outstanding natural beauty popular among hikers and nature lovers. Ideal for those seeking outdoor activities and stunning landscapes.
Pen y Fan, Taff Trail, Brecon Beacons Mountain Centre, Sgwd yr Eira, Llangorse Lake
Tenby
A picturesque seaside town known for its beautiful beaches and historical sites. Very popular with holidaymakers, especially in the summer months.
Tenby Beaches, Tenby Harbour, St Catherine's Island, Pembroke Castle, The Dinosaur Park
Conwy
Historic town with a medieval castle and stunning coastal views. Attracts tourists looking for history and charming architecture.
Conwy Castle, Plas Mawr, The Smallest House in Great Britain, Conwy Quay, Bodnant Garden
Swansea Waterfront
A vibrant area that combines beautiful coastline with cultural attractions. Appeals to visitors looking for a mix of relaxation and entertainment.
Swansea Marina, National Waterfront Museum, Swansea Beach, Swansea Market, Oystermouth Castle
Llangollen
Known for its picturesque landscapes and the Llangollen Canal, this town attracts tourists interested in outdoor activities and cultural festivals.
Llangollen Canal, Pontcysyllte Aqueduct, Llangollen Railway, Dinas Bran Castle, International Eisteddfod
Newport
An up-and-coming city with rich history and a developing cultural scene. Appeals to visitors looking for both urban and historical experiences.
Newport Castle, Tredegar House, River Usk, The Coggeshall Town Hall, Newport Wetlands
Aberystwyth
University town with a vibrant community and scenic coastal views. Popular with students and summer visitors looking for a lively atmosphere.
Aberystwyth University, Penglais Hill, Aberystwyth Castle, Ceredigion Museum, North Beach

Understanding Airbnb License Requirements & STR Laws in Valley (2025)

While Valley, Wales, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Valley to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Valley (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Trefonen House- Beachfront with hot tub & BBQ hut

Trefonen House- Beachfront with hot tub & BBQ hut

Entire Place • 7 bedrooms

$307,750
Revenue
76.9%
Occupancy
$1061.03
Daily Rate
Llofft Storws

Llofft Storws

Entire Place • 5 bedrooms

$106,120
Revenue
53.8%
Occupancy
$514.69
Daily Rate
Trefonen House, Reduced occupancy offer

Trefonen House, Reduced occupancy offer

Entire Place • 3 bedrooms

$98,323
Revenue
69.6%
Occupancy
$389.45
Daily Rate
Coastal, Stylish Holiday Home with enclosed garden

Coastal, Stylish Holiday Home with enclosed garden

Entire Place • 2 bedrooms

$74,344
Revenue
65.5%
Occupancy
$259.37
Daily Rate
Yr Hen Stabl

Yr Hen Stabl

Entire Place • 3 bedrooms

$67,244
Revenue
60.0%
Occupancy
$276.88
Daily Rate
Little House near the sea - Anglesey

Little House near the sea - Anglesey

Entire Place • 2 bedrooms

$58,986
Revenue
74.6%
Occupancy
$210.41
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Valley (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jane2$406,073764.92/5.0
Cottages3$184,526474.42/5.0
Louise1$74,344225.00/5.0
Travelnest3$60,466874.74/5.0
Lucy1$58,9861634.99/5.0
Llinos1$31,222235.00/5.0
Karina1$15,5892514.94/5.0
Vanessa2$13,639284.75/5.0
Mandy1$11,7371824.92/5.0
Dean1$9,880774.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valley.

Dive Deeper: Advanced Valley STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Valley Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Valley

  • The Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Valley, House properties are the most common (83.3%), reflecting the local real estate landscape.
  • Houses represent a significant 83.3% portion, catering likely to families or larger groups.

Valley Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Valley

  • The dominant room capacity in Valley is 2 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 66.6% of the active Airbnb listings in Valley, indicating a high concentration in these sizes.
  • A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Valley.

Valley Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Valley

  • The most common guest capacity trend in Valley vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Valley STR market, accounting for 61.1% of listings.
  • 38.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valley.
  • On average, properties in Valley are equipped to host 4.8 guests.

Valley Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Valley

  • The most common availability pattern in Valley falls within the 271-366 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Valley (27.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 44.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Valley Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.3%)

1 Night

6 listings

35.3% of total

2 Nights (17.6%)

2 Nights

3 listings

17.6% of total

3 Nights (5.9%)

3 Nights

1 listings

5.9% of total

4-6 Nights (17.6%)

4-6 Nights

3 listings

17.6% of total

30+ Nights (23.5%)

30+ Nights

4 listings

23.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Valley is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (23.5%) caters to monthly stays (30+ nights) in Valley, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.3% of Valley hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 23.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valley.

Valley Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (11.8%)

Super Strict 30 Days

2 listings

11.8% of total

Super Strict 60 Days (17.6%)

Super Strict 60 Days

3 listings

17.6% of total

Flexible (11.8%)

Flexible

2 listings

11.8% of total

Moderate (41.2%)

Moderate

7 listings

41.2% of total

Firm (11.8%)

Firm

2 listings

11.8% of total

Strict (5.9%)

Strict

1 listings

5.9% of total

Cancellation Policy Insights for Valley

  • The prevailing Airbnb cancellation policy trend in Valley is Moderate, used by 41.2% of listings.
  • There's a relatively balanced mix between guest-friendly (53.0%) and stricter (17.7%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.2% market standard in Valley.
  • Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Valley.

Valley STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Valley

  • The overall average booking lead time for vacation rentals in Valley is 73 days.
  • Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 54 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (66 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Valley.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Valley averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Valley (2025)

Amenity Prevalence

Amenity Insights for Valley

  • Essential amenities in Valley that guests expect include: Smoke alarm, Bed linens, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Backyard, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Valley: Smoke alarm, Bed linens, Heating.
  • Consider adding popular differentiators like Backyard or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Valley to stay competitive.

Valley Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Valley

  • The typical guest profile for Airbnb in Valley consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 93.7% of guests.
  • Key international markets include United Kingdom (93.7%) and Ireland (1.3%).
  • Top languages spoken are English (70.7%) followed by French (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Manchester.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Abbeycwmhir10$4,502$259.1949%
Eglwys-bach16$4,413$315.2352%
Waverton16$4,358$444.2033%
Chirbury14$4,233$702.2041%
Seascale11$4,165$354.2340%
Cwmann17$4,162$228.8254%
Borth-y-Gêst18$4,139$240.5155%
Braichmelyn41$3,894$246.4354%
Rhoscolyn17$3,799$370.1243%
Isle of Man11$3,767$363.1836%

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