Enterprise Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alabama, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Enterprise in 2025? Explore comprehensive Airbnb analytics for Enterprise, Alabama, United States to uncover income potential. This 2025 STR market report for Enterprise, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 73 active listings.

Whether you're considering an Airbnb investment in Enterprise, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Enterprise Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Enterprise Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$110
The average rental revenue earned for an occupied room per day in Enterprise.
Occupancy Rate(?)
50.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$18,681
Typical annual income for an Airbnb listing in Enterprise. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.2%
Slight decrease (-5.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Enterprise.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Enterprise.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
73
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Enterprise (2025)

Understanding the monthly revenue variations for Airbnb listings in Enterprise is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Enterprise is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Enterprise across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,789+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,655 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,728 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,133, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Enterprise

Enterprise Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Enterprise STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Enterprise:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Enterprise

Average Daily Rate (ADR) Airbnb Trends in Enterprise (2025)

Effective short term rental pricing strategy in Enterprise involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Enterprise typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $178+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
  • Typical properties (Median) charge around $98 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Enterprise

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Airbnb Seasonality Analysis & Trends in Enterprise (2025)

Peak Season (May, June, April)
  • Revenue averages $2,423 per month
  • Occupancy rates average 57.9%
  • Daily rates average $109
Shoulder Season
  • Revenue averages $1,993 per month
  • Occupancy maintains around 57.7%
  • Daily rates hold near $111
Low Season (January, February, December)
  • Revenue drops to average $1,620 per month
  • Occupancy decreases to average 45.0%
  • Daily rates adjust to average $113

Seasonality Insights for Enterprise

  • The Airbnb seasonality in Enterprise shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Enterprise's highest earning potential, with monthly revenues capable of climbing to $2,513, occupancy reaching a high of 61.3%, and ADRs peaking at $114.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,536, occupancy could drop to 41.3%, and ADRs may adjust down to $108.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Enterprise.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Enterprise seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Enterprise (2025)

Exploring the top neighborhoods for short-term rentals in Enterprise? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Enterprise
The heart of Enterprise, offering a mix of historic sites and modern amenities. It attracts business travelers and tourists looking for convenience and accessibility to local dining and shopping.
Enterprise State Community College, Downtown Park, The City of Enterprise, local restaurants and shops
Lake Tholocco
A beautiful lake area perfect for outdoor activities and nature lovers. It's an ideal spot for families and friends looking for a getaway to enjoy water sports and relaxation.
Lake Tholocco, Eagle's Nest Park, camping spots, fishing opportunities, picnic areas
Boll Weevil Circle
A unique area known for its iconic monument and rich history in agriculture. It's a great spot for visitors wanting to learn more about the local culture and history.
Boll Weevil Monument, Enterprise Historical Museum, local shops and eateries, art festivals
Rucker Boulevard
A bustling area with easy access to shopping and dining options. It's popular among families and individuals looking for convenience and a vibrant atmosphere.
shopping centers, local dining options, proximity to schools, community events
Westgate Park
A suburban area known for its great parks and recreational facilities. Ideal for families and travelers seeking a relaxing environment with outdoor activities.
Westgate Park, walking trails, playgrounds, sports facilities, family-friendly events
Harmony School District
A quieter, family-oriented neighborhood with solid schools and community feel. It attracts families looking for safe and friendly environments.
Harmony School, local playgrounds, community centers, family events
Main Street
A charming street filled with local boutiques and cafes. It draws visitors looking for a quaint, small-town experience with a sense of community.
local boutiques, coffee shops, community events, festivals
Ozark Highway
A principal roadway that provides easy access to nearby cities and attractions. Ideal for travelers seeking convenience for commuting and exploring the surrounding areas.
proximity to main highways, easy access to entertainment, local dining options, nearby attractions

Understanding Airbnb License Requirements & STR Laws in Enterprise (2025)

While Enterprise, Alabama, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Enterprise to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Enterprise (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Enterprisebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Relax at the Ridge | 4BR/3BA

Relax at the Ridge | 4BR/3BA

Entire Place • 4 bedrooms

$57,847
Revenue
90.5%
Occupancy
$170.71
Daily Rate
3 KING beds I Sleeps 14 I  Mins to Novosel

3 KING beds I Sleeps 14 I Mins to Novosel

Entire Place • 4 bedrooms

$55,259
Revenue
64.0%
Occupancy
$235.14
Daily Rate
Large spacious Home

Large spacious Home

Entire Place • 5 bedrooms

$51,952
Revenue
58.2%
Occupancy
$224.98
Daily Rate
Comfy Stay Minutes to Downtown and Novosel

Comfy Stay Minutes to Downtown and Novosel

Entire Place • 4 bedrooms

$39,869
Revenue
82.2%
Occupancy
$132.08
Daily Rate
Peaceful and Roomy Retreat

Peaceful and Roomy Retreat

Entire Place • 4 bedrooms

$39,478
Revenue
54.7%
Occupancy
$172.92
Daily Rate
The Short Final-We welcome pets!

The Short Final-We welcome pets!

Entire Place • 3 bedrooms

$39,064
Revenue
53.0%
Occupancy
$220.74
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Enterprise (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Enterprise based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Randy And April3$94,8722404.94/5.0
Ivan2$93,3392285.00/5.0
Maria3$92,5062484.87/5.0
Reginald7$72,4131064.85/5.0
Allen And Bev2$61,817654.92/5.0
Jarred1$57,847485.00/5.0
Larry3$54,3326004.98/5.0
Melva1$51,952334.94/5.0
Sylvia3$51,6883774.97/5.0
Gina3$51,6332194.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Enterprise.

Dive Deeper: Advanced Enterprise STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Enterprise. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Enterprise Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Enterprise

  • The Enterprise Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.5% of the 73 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Enterprise, House properties are the most common (76.7%), reflecting the local real estate landscape.
  • Houses represent a significant 76.7% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.

Enterprise Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Enterprise

  • The dominant room capacity in Enterprise is 2 bedrooms listings, making up 49.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 75.3% of the active Airbnb listings in Enterprise, indicating a high concentration in these sizes.
  • A significant 38.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Enterprise.

Enterprise Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Enterprise

  • The most common guest capacity trend in Enterprise vacation rentals is listings accommodating 4 guests (31.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Enterprise STR market, accounting for 53.4% of listings.
  • 52.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Enterprise.
  • On average, properties in Enterprise are equipped to host 5.5 guests.

Enterprise Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Enterprise

  • The most common availability pattern in Enterprise falls within the 91-180 days range, representing 38.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 52.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Enterprise (38.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 49.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Enterprise Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.1%)

1 Night

18 listings

26.1% of total

2 Nights (24.6%)

2 Nights

17 listings

24.6% of total

3 Nights (27.5%)

3 Nights

19 listings

27.5% of total

4-6 Nights (4.3%)

4-6 Nights

3 listings

4.3% of total

7-29 Nights (2.9%)

7-29 Nights

2 listings

2.9% of total

30+ Nights (14.5%)

30+ Nights

10 listings

14.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Enterprise is 3 Nights, adopted by 27.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (14.5%) caters to monthly stays (30+ nights) in Enterprise, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 27.5% of Enterprise hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Enterprise.

Enterprise Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

2.9% of total

Flexible (20.6%)

Flexible

14 listings

20.6% of total

Moderate (44.1%)

Moderate

30 listings

44.1% of total

Firm (19.1%)

Firm

13 listings

19.1% of total

Strict (13.2%)

Strict

9 listings

13.2% of total

Cancellation Policy Insights for Enterprise

  • The prevailing Airbnb cancellation policy trend in Enterprise is Moderate, used by 44.1% of listings.
  • There's a relatively balanced mix between guest-friendly (64.7%) and stricter (32.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.1% market standard in Enterprise.
  • Using a Strict policy might deter some guests, as only 13.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Enterprise.

Enterprise STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Enterprise

  • The overall average booking lead time for vacation rentals in Enterprise is 32 days.
  • Guests book furthest in advance for stays during September (average 38 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (36 days avg.) sees the longest lead times, while Spring (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Enterprise.
  • Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Enterprise averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Enterprise (2025)

Amenity Prevalence

Amenity Insights for Enterprise

  • Essential amenities in Enterprise that guests expect include: Smoke alarm, Wifi, Air conditioning, Free parking on premises, Washer, Heating, TV, Dryer, Hot water, Refrigerator. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Enterprise: Smoke alarm, Wifi, Air conditioning, Free parking on premises, Washer, Heating, TV, Dryer, Hot water, Refrigerator.
  • Prioritize adding missing essentials: Washer, Heating, TV, Dryer, Hot water, Refrigerator.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Enterprise to stay competitive.

Enterprise Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Enterprise

  • The typical guest profile for Airbnb in Enterprise consists of primarily domestic travelers (97%), often arriving from nearby Enterprise, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.7% of guests.
  • Key international markets include United States (96.7%) and Canada (0.4%).
  • Top languages spoken are English (86.1%) followed by Spanish (9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Enterprise and Atlanta.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Enterprise Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Millbrook10$5,723$265.4359%
Seaside573$5,021$671.6234%
Alys Beach439$5,007$578.7237%
Inlet Beach70$4,987$460.7140%
Seacrest Beach357$4,820$516.7738%
Rosemary Beach517$4,381$546.7736%
Equality10$4,378$588.6929%
Jacksons' Gap46$4,274$409.5841%
Watersound83$4,268$395.6839%
Santa Rosa Beach2,727$3,917$439.9538%

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