Top 30 Best Places in Alabama, United States to Invest in Airbnb & Short-Term Rentals (2025)

Source: AirROI

Last updated: 2025-08-01

Unlock high-ROI opportunities in Alabama, United States‘s booming short-term rental (STR) market. This 2025 Airbnb investment guide from AirROI leverages cutting-edge Airbnb data analytics to pinpoint the most profitable cities for Airbnb and vacation rental entrepreneurs. Whether you’re scaling your portfolio or making your first STR investment, discover markets with strong rental demand, high revenue potential, and favorable regulations. We are committed to providing trustworthy insights based on comprehensive market analysis, and you can learn more about our rigorous approach to data accuracy.

Our STR market analysis dives deep into key performance indicators like monthly revenue, average daily rates (ADR), occupancy trends, property counts, and regulatory landscapes across Alabama, United States. We go beyond simple rankings to provide the context you need for informed investment decisions using reliable Airbnb data.

Explore the data-driven insights below to identify the premier short-term rental investment hotspots and high ROI Airbnb markets in Alabama, United States for 2025.

Top Short-Term Rental Markets in Alabama, United States

Rank:#1Market:Gulf ShoresCountry:United StatesProperties:4,688Monthly Revenue:$2984.24Daily Rate (ADR):$345.64Occupancy:37.57%Regulation:Low
Rank:#2Market:Orange BeachCountry:United StatesProperties:3,855Monthly Revenue:$2690.71Daily Rate (ADR):$365.95Occupancy:34.89%Regulation:Low
Rank:#3Market:BirminghamCountry:United StatesProperties:937Monthly Revenue:$1686.89Daily Rate (ADR):$171.56Occupancy:41.34%Regulation:Low
Rank:#4Market:Dauphin IslandCountry:United StatesProperties:595Monthly Revenue:$2821.24Daily Rate (ADR):$349.06Occupancy:35.10%Regulation:Low
Rank:#5Market:HuntsvilleCountry:United StatesProperties:562Monthly Revenue:$1377.57Daily Rate (ADR):$128.51Occupancy:44.50%Regulation:Low
Rank:#6Market:MobileCountry:United StatesProperties:499Monthly Revenue:$1466.11Daily Rate (ADR):$150.37Occupancy:41.10%Regulation:Low
Rank:#7Market:MontgomeryCountry:United StatesProperties:453Monthly Revenue:$1581.19Daily Rate (ADR):$139.71Occupancy:46.84%Regulation:Low
Rank:#8Market:AuburnCountry:United StatesProperties:387Monthly Revenue:$2341.75Daily Rate (ADR):$304.61Occupancy:36.24%Regulation:Low
Rank:#9Market:TuscaloosaCountry:United StatesProperties:377Monthly Revenue:$2148.61Daily Rate (ADR):$429.58Occupancy:25.28%Regulation:Low
Rank:#10Market:NorthportCountry:United StatesProperties:216Monthly Revenue:$2528.01Daily Rate (ADR):$398.20Occupancy:31.28%Regulation:Low
Rank:#11Market:FoleyCountry:United StatesProperties:205Monthly Revenue:$2064.28Daily Rate (ADR):$196.75Occupancy:43.70%Regulation:Low
Rank:#12Market:GuntersvilleCountry:United StatesProperties:202Monthly Revenue:$1702.99Daily Rate (ADR):$204.33Occupancy:34.13%Regulation:Low
Rank:#13Market:FairhopeCountry:United StatesProperties:195Monthly Revenue:$3168.54Daily Rate (ADR):$281.86Occupancy:43.04%Regulation:Low
Rank:#14Market:MentoneCountry:United StatesProperties:173Monthly Revenue:$2079.23Daily Rate (ADR):$204.81Occupancy:37.50%Regulation:Low
Rank:#15Market:FlorenceCountry:United StatesProperties:162Monthly Revenue:$1557.18Daily Rate (ADR):$166.72Occupancy:40.83%Regulation:Low
Rank:#16Market:DadevilleCountry:United StatesProperties:160Monthly Revenue:$2611.76Daily Rate (ADR):$367.01Occupancy:31.44%Regulation:Low
Rank:#17Market:MadisonCountry:United StatesProperties:151Monthly Revenue:$1665.37Daily Rate (ADR):$156.97Occupancy:46.90%Regulation:Low
Rank:#18Market:DothanCountry:United StatesProperties:117Monthly Revenue:$1426.49Daily Rate (ADR):$130.79Occupancy:44.92%Regulation:Low
Rank:#19Market:CullmanCountry:United StatesProperties:101Monthly Revenue:$2295.10Daily Rate (ADR):$239.89Occupancy:37.80%Regulation:Low
Rank:#20Market:Crane HillCountry:United StatesProperties:99Monthly Revenue:$3290.62Daily Rate (ADR):$422.65Occupancy:34.61%Regulation:Low
Rank:#21Market:OpelikaCountry:United StatesProperties:93Monthly Revenue:$2672.02Daily Rate (ADR):$295.73Occupancy:36.77%Regulation:Low
Rank:#22Market:EnterpriseCountry:United StatesProperties:92Monthly Revenue:$1323.12Daily Rate (ADR):$113.57Occupancy:48.31%Regulation:Low
Rank:#23Market:DaphneCountry:United StatesProperties:87Monthly Revenue:$2270.58Daily Rate (ADR):$161.18Occupancy:50.78%Regulation:Low
Rank:#24Market:ScottsboroCountry:United StatesProperties:80Monthly Revenue:$1905.51Daily Rate (ADR):$188.59Occupancy:40.72%Regulation:Low
Rank:#25Market:Fort PayneCountry:United StatesProperties:71Monthly Revenue:$1793.01Daily Rate (ADR):$168.92Occupancy:41.05%Regulation:Low
Rank:#26Market:HooverCountry:United StatesProperties:68Monthly Revenue:$1290.61Daily Rate (ADR):$132.46Occupancy:41.77%Regulation:Low
Rank:#27Market:EclecticCountry:United StatesProperties:60Monthly Revenue:$3172.85Daily Rate (ADR):$390.19Occupancy:35.30%Regulation:Low
Rank:#28Market:AthensCountry:United StatesProperties:58Monthly Revenue:$1695.55Daily Rate (ADR):$171.70Occupancy:38.88%Regulation:Low
Rank:#29Market:DecaturCountry:United StatesProperties:58Monthly Revenue:$1422.25Daily Rate (ADR):$147.48Occupancy:43.28%Regulation:Low
Rank:#30Market:WedoweeCountry:United StatesProperties:53Monthly Revenue:$1968.03Daily Rate (ADR):$257.84Occupancy:30.35%Regulation:Low

Our Data-Driven Methodology for STR Market Analysis

At AirROI, our market rankings and insights are powered by a robust methodology combining comprehensive Airbnb data collection with sophisticated STR analytics techniques. We strive to provide the most accurate and actionable intelligence for short-term rental investors.

Data Collection & Scope

  • Global Coverage: We aggregate STR data from tens of millions of active short-term rental listings across platforms like Airbnb and Vrbo worldwide.
  • Real-Time Metrics: Our systems track key performance indicators (KPIs) daily, including booking rates, nightly pricing (ADR), occupancy rates, and revenue.
  • Regulatory Monitoring: We actively monitor and incorporate local short-term rental regulations, licensing requirements, and tax obligations into our market analysis.

Analysis & Ranking

  • Proprietary Algorithms: AI and machine learning models analyze booking patterns, predict seasonal demand shifts, and identify emerging market trends in the STR space.
  • Key Metric Evaluation: We evaluate markets based on a weighted combination of critical investment factors using our extensive Airbnb analytics:
    • Revenue Potential: Average Monthly Revenue and Average Daily Rate (ADR).
    • Market Demand: Occupancy Rate and booking lead times.
    • Investment Scale: Number of active properties and market growth trends.
    • Regulatory Environment: Assessed impact of local STR regulations on operational feasibility and profitability.
  • Benchmarking: Performance is benchmarked against regional and global averages to provide context for vacation rental investment potential.

Key Metrics Explained

  • Properties: The count of active short-term rental listings in the market.
  • Monthly Revenue: Average revenue generated per property per month, a key indicator for Airbnb profitability.
  • Daily Rate (ADR): Average nightly booking price.
  • Occupancy: Percentage of nights booked out of total available nights, crucial for understanding STR demand.
  • Regulation: An indicator of the local regulatory climate impacting Airbnb investment.

This rigorous approach ensures our recommendations are based on real-world performance Airbnb data and forward-looking market analysis, empowering you to invest smarter in the vacation rental market.

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