Northport Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alabama, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Northport in 2025? Explore comprehensive Airbnb analytics for Northport, Alabama, United States to uncover income potential. This 2025 STR market report for Northport, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 216 active listings.

Whether you're considering an Airbnb investment in Northport, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Northport Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Northport Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$398
The average rental revenue earned for an occupied room per day in Northport.
Occupancy Rate(?)
31.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,336
Typical annual income for an Airbnb listing in Northport. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.2%
Significant decrease (-21.2%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Northport.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Northport.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
216
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Northport (2025)

Understanding the monthly revenue variations for Airbnb listings in Northport is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Northport is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Northport across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,335+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,384 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,460 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,356, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Northport

Northport Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Northport STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Northport:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Northport

Average Daily Rate (ADR) Airbnb Trends in Northport (2025)

Effective short term rental pricing strategy in Northport involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Northport typically peaks in September and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $871+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $528 or more.
  • Typical properties (Median) charge around $306 per night.
  • Entry-level properties (Bottom 25%) earn around $205 per night.

Average Daily Rate (ADR) Trend by Month in Northport

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Airbnb Seasonality Analysis & Trends in Northport (2025)

Peak Season (October, September, November)
  • Revenue averages $5,097 per month
  • Occupancy rates average 34.4%
  • Daily rates average $455
Shoulder Season
  • Revenue averages $3,767 per month
  • Occupancy maintains around 34.6%
  • Daily rates hold near $424
Low Season (January, February, March)
  • Revenue drops to average $2,521 per month
  • Occupancy decreases to average 32.8%
  • Daily rates adjust to average $401

Seasonality Insights for Northport

  • The Airbnb seasonality in Northport shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Northport's highest earning potential, with monthly revenues capable of climbing to $5,550, occupancy reaching a high of 42.6%, and ADRs peaking at $465.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,165, occupancy could drop to 28.3%, and ADRs may adjust down to $385.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Northport.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Northport seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Northport (2025)

Exploring the top neighborhoods for short-term rentals in Northport? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Northport
Vibrant area with restaurants, shops, and cultural attractions. Perfect for visitors wanting to experience the local lifestyle and community events.
Northport Civic Center, Northport Riverwalk, City Hall, Shopping Centers, Local Restaurants
Lake Nicol
Scenic and tranquil location near a beautiful lake, ideal for outdoor enthusiasts and families seeking vacation rentals near nature activities.
Lake Nicol, Fishing, Hiking Trails, Picnic Areas, Water Sports
Northport Sportsplex
A hub for sports events and recreational activities, this area attracts sports families and teams traveling for competitions.
Northport Sportsplex, Youth Sports, Community Events, Playgrounds, Fitness Facilities
Tuscaloosa
Nearby Tuscaloosa is home to the University of Alabama, making it a prime spot for hosting students and visitors during events and game days.
University of Alabama, Bryant-Denny Stadium, Museums, Shopping Areas, Dining Options
North River
A peaceful residential area with easy access to the river, suitable for those looking to escape the hustle and bustle while still near amenities.
North River, Scenic Views, Water Activities, Picnic Spots, Recreational Parks
Historic Downtown Northport
Charming historic district with antique shops and local eateries, perfect for guests interested in history and culture.
Historic Buildings, Local Art Shops, Restaurants, Cultural Festivals, Community Events
Northport Parks
Family-friendly areas with parks and playgrounds, attractive for those traveling with kids looking for safe and fun outdoor activities.
Parks, Playgrounds, Family Activities, Walking Trails, Nature Areas
Northport Arts District
An emerging area focused on arts and culture, drawing in artists and tourists looking for innovative and creative spaces.
Art Galleries, Theaters, Music Venues, Cultural Events, Local Artists Studios

Understanding Airbnb License Requirements & STR Laws in Northport (2025)

While Northport, Alabama, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Northport to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Northport (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Northportbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Family friendly home 9 miles to UA

Spacious Family friendly home 9 miles to UA

Entire Place • 5 bedrooms

$190,710
Revenue
68.5%
Occupancy
$1627.28
Daily Rate
Northwood Roll Tide Rendezvous

Northwood Roll Tide Rendezvous

Entire Place • 3 bedrooms

$187,864
Revenue
40.5%
Occupancy
$1132.85
Daily Rate
Private home in Northport

Private home in Northport

Entire Place • 3 bedrooms

$168,029
Revenue
59.7%
Occupancy
$832.74
Daily Rate
Ivory Landing

Ivory Landing

Entire Place • 3 bedrooms

$131,056
Revenue
65.8%
Occupancy
$724.05
Daily Rate
The Pink House-Charming home 2.7 miles from campus

The Pink House-Charming home 2.7 miles from campus

Entire Place • 3 bedrooms

$120,437
Revenue
70.4%
Occupancy
$614.79
Daily Rate
Cozy Northport Cottage with swimming pool

Cozy Northport Cottage with swimming pool

Entire Place • 2 bedrooms

$116,743
Revenue
41.3%
Occupancy
$795.98
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Northport (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Northport based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tanner12$418,4632304.98/5.0
Kim12$229,006824.75/5.0
William3$196,9601964.98/5.0
DeAnna1$190,71095.00/5.0
Robin Winstead1$187,864384.97/5.0
Alex6$175,1024554.86/5.0
Zach1$168,029154.87/5.0
John6$147,8162614.98/5.0
Rachel1$131,05685.00/5.0
Trish1$120,437194.74/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Northport.

Dive Deeper: Advanced Northport STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Northport. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Northport Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Northport

  • The Northport Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 216 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Northport, House properties are the most common (90.7%), reflecting the local real estate landscape.
  • Houses represent a significant 90.7% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, others, apartment/condo, hotel/boutique, unique stays (combined 9.3%) offer potential for unique stay experiences.

Northport Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Northport

  • The dominant room capacity in Northport is 3 bedrooms listings, making up 46.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 66.2% of the active Airbnb listings in Northport, indicating a high concentration in these sizes.
  • A significant 73.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Northport.

Northport Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Northport

  • The most common guest capacity trend in Northport vacation rentals is listings accommodating 8+ guests (47.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Northport STR market, accounting for 72.7% of listings.
  • 80.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Northport.
  • On average, properties in Northport are equipped to host 6.5 guests.

Northport Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Northport

  • The most common availability pattern in Northport falls within the 271-366 days range, representing 63.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Northport (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Northport Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

48 listings

22.2% of total

2 Nights (52.3%)

2 Nights

113 listings

52.3% of total

3 Nights (4.6%)

3 Nights

10 listings

4.6% of total

4-6 Nights (0.5%)

4-6 Nights

1 listings

0.5% of total

7-29 Nights (0.5%)

7-29 Nights

1 listings

0.5% of total

30+ Nights (19.9%)

30+ Nights

43 listings

19.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Northport is 2 Nights, adopted by 52.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (74.5%) of the Northport Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.9%) caters to monthly stays (30+ nights) in Northport, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.3% of Northport hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 19.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Northport.

Northport Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

4 listings

1.9% of total

Super Strict 60 Days (5.2%)

Super Strict 60 Days

11 listings

5.2% of total

Flexible (18%)

Flexible

38 listings

18% of total

Moderate (19.4%)

Moderate

41 listings

19.4% of total

Firm (28.4%)

Firm

60 listings

28.4% of total

Strict (27%)

Strict

57 listings

27% of total

Cancellation Policy Insights for Northport

  • The prevailing Airbnb cancellation policy trend in Northport is Firm, used by 28.4% of listings.
  • A majority (55.4%) of hosts in Northport utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 28.4% market standard in Northport.
  • Regularly review your cancellation policy against competitors and market demand shifts in Northport.

Northport STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Northport

  • The overall average booking lead time for vacation rentals in Northport is 60 days.
  • Guests book furthest in advance for stays during May (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (74 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Northport.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Northport averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Northport (2025)

Amenity Prevalence

Amenity Insights for Northport

  • Essential amenities in Northport that guests expect include: TV, Air conditioning, Smoke alarm, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Heating, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Northport: TV, Air conditioning, Smoke alarm, Kitchen, Wifi.
  • Prioritize adding missing essentials: TV, Air conditioning, Smoke alarm, Kitchen, Wifi.
  • Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Northport to stay competitive.

Northport Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Northport

  • The typical guest profile for Airbnb in Northport consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.5% of guests.
  • Key international markets include United States (97.5%) and Germany (0.4%).
  • Top languages spoken are English (84.1%) followed by Spanish (8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Birmingham.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Northport Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bremen23$5,048$567.3633%
Millbrook12$4,876$265.7959%
Arley46$4,706$498.1337%
Shelby12$4,251$296.0448%
Houston13$4,032$528.1735%
Equality12$3,836$616.5229%
Crane Hill99$3,291$422.6535%
Town Creek13$2,862$271.3437%
Langston15$2,357$259.4239%
Cullman101$2,295$239.8938%

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