Monroeville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alabama, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Monroeville in 2025? Explore comprehensive Airbnb analytics for Monroeville, Alabama, United States to uncover income potential. This 2025 STR market report for Monroeville, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Monroeville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monroeville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Monroeville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$158
The average rental revenue earned for an occupied room per day in Monroeville.
Occupancy Rate(?)
35.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,243
Typical annual income for an Airbnb listing in Monroeville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.3%
Significant decrease (-25.3%) vs. last year.
Peak Revenue Month(?)
September
The month with the highest average earnings, indicating peak season in Monroeville.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Monroeville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Monroeville (2025)

Understanding the monthly revenue variations for Airbnb listings in Monroeville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monroeville is typically September, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monroeville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,268+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,341 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,501 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,024, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Monroeville

Monroeville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Monroeville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monroeville:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Monroeville

Average Daily Rate (ADR) Airbnb Trends in Monroeville (2025)

Effective short term rental pricing strategy in Monroeville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monroeville typically peaks in May and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $223+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
  • Typical properties (Median) charge around $147 per night.
  • Entry-level properties (Bottom 25%) earn around $126 per night.

Average Daily Rate (ADR) Trend by Month in Monroeville

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Airbnb Seasonality Analysis & Trends in Monroeville (2025)

Peak Season (September, December, March)
  • Revenue averages $2,139 per month
  • Occupancy rates average 43.3%
  • Daily rates average $158
Shoulder Season
  • Revenue averages $1,765 per month
  • Occupancy maintains around 35.8%
  • Daily rates hold near $157
Low Season (January, February, June)
  • Revenue drops to average $1,473 per month
  • Occupancy decreases to average 31.2%
  • Daily rates adjust to average $162

Seasonality Insights for Monroeville

  • The Airbnb seasonality in Monroeville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Monroeville's highest earning potential, with monthly revenues capable of climbing to $2,350, occupancy reaching a high of 52.6%, and ADRs peaking at $176.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,370, occupancy could drop to 26.7%, and ADRs may adjust down to $148.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monroeville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Monroeville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Monroeville (2025)

Exploring the top neighborhoods for short-term rentals in Monroeville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Monroeville
The heart of Monroeville, ideal for visitors who want to experience local culture, dining, and shops. Central location with easy access to main attractions.
Monroeville Court House, Harper Lee Library, Monroe County Museum, Local dining options, Community events
Monroeville Mall Area
Home to the only mall in the area, it attracts shoppers and visitors looking for dining and retail options. Popular spot for families.
Monroeville Mall, Bowling centers, Restaurants and cafes, Family entertainment events, Nearby parks
Lake Luella
A scenic area perfect for outdoor enthusiasts and families. Offers recreational activities around the lake, attracting nature lovers.
Lake Luella, Fishing and boating, Picnic areas, Nature trails, Wildlife watching
Old Monroe
Rich in history and charm, this area is popular with history buffs and those looking for a unique, quaint experience.
Historical buildings, Civil War history sites, Local arts and crafts, Community festivals, Nature trails
East Monroeville
A growing area with newer developments, appealing to families and business travelers with easy access to highways and local amenities.
Shopping centers, Family attractions, Proximity to the highway, Business parks, Local restaurants
Monroeville Sportsplex
Attracts sports teams and families visiting for sporting events. Offers a variety of recreational activities.
Sportsplex facilities, Soccer and baseball fields, Community sporting events, Walking trails, Outdoor fitness areas
Historic District
The picturesque historic district attracts visitors interested in architecture and local history. Great for those seeking a charming stay.
Victorian homes, Local boutiques, Antique shops, Community events, Art galleries
Nearby RV parks and campgrounds
Ideal for visitors seeking outdoor adventures and a closer connection with nature; popular with RV travelers.
Camping facilities, Nature trails, Fishing areas, Outdoor cooking spots, Fire pits

Understanding Airbnb License Requirements & STR Laws in Monroeville (2025)

While Monroeville, Alabama, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monroeville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Monroeville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Monroevillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lux51 Shiplap House

Lux51 Shiplap House

Entire Place • 4 bedrooms

$38,846
Revenue
56.6%
Occupancy
$190.03
Daily Rate
Lux51

Lux51

Entire Place • 3 bedrooms

$36,056
Revenue
52.2%
Occupancy
$205.38
Daily Rate
Wisteria Cottage in Middle of Town 3br/2.5 bath

Wisteria Cottage in Middle of Town 3br/2.5 bath

Entire Place • 3 bedrooms

$31,821
Revenue
55.0%
Occupancy
$172.81
Daily Rate
The Southern Pecan

The Southern Pecan

Entire Place • 4 bedrooms

$27,380
Revenue
40.2%
Occupancy
$202.60
Daily Rate
Towne Square Lofts-Loft 2

Towne Square Lofts-Loft 2

Entire Place • 1 bedroom

$22,215
Revenue
47.9%
Occupancy
$126.27
Daily Rate
Judge Short Millsap Loft-1 bedroom loft + sofa bed

Judge Short Millsap Loft-1 bedroom loft + sofa bed

Entire Place • 1 bedroom

$22,190
Revenue
50.9%
Occupancy
$128.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Monroeville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Monroeville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bradley15$266,70811624.92/5.0
Wyko2$74,902574.84/5.0
Stephanie2$41,716674.91/5.0
Caitlin Brooke1$27,380414.88/5.0
The Gem1$16,693324.78/5.0
Kim2$14,727474.93/5.0
Suzzette1$12,898155.00/5.0
Carl Blakey1$1,04334.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monroeville.

Dive Deeper: Advanced Monroeville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monroeville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Monroeville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Monroeville

  • The Monroeville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Monroeville, Apartment/Condo properties are the most common (68%), reflecting the local real estate landscape.
  • Houses represent a significant 32% portion, catering likely to families or larger groups.

Monroeville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Monroeville

  • The dominant room capacity in Monroeville is 1 bedroom listings, making up 44% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.0% of the active Airbnb listings in Monroeville, indicating a high concentration in these sizes.
  • A significant 28.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Monroeville.

Monroeville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Monroeville

  • The most common guest capacity trend in Monroeville vacation rentals is listings accommodating 4 guests (28%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Monroeville STR market, accounting for 52.0% of listings.
  • 36.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monroeville.
  • On average, properties in Monroeville are equipped to host 4.5 guests.

Monroeville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Monroeville

  • The most common availability pattern in Monroeville falls within the 181-270 days range, representing 52% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Monroeville (56%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Monroeville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (76%)

1 Night

19 listings

76% of total

2 Nights (16%)

2 Nights

4 listings

16% of total

3 Nights (4%)

3 Nights

1 listings

4% of total

30+ Nights (4%)

30+ Nights

1 listings

4% of total

Key Insights

  • The most prevalent minimum stay requirement in Monroeville is 1 Night, adopted by 76% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (92.0%) of the Monroeville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 76% of Monroeville hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monroeville.

Monroeville Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (80%)

Flexible

20 listings

80% of total

Moderate (8%)

Moderate

2 listings

8% of total

Strict (12%)

Strict

3 listings

12% of total

Cancellation Policy Insights for Monroeville

  • The prevailing Airbnb cancellation policy trend in Monroeville is Flexible, used by 80% of listings.
  • The market strongly favors guest-friendly terms, with 88.0% of listings offering Flexible or Moderate policies. This suggests guests in Monroeville may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 80% market standard in Monroeville.
  • Given the high prevalence of Flexible policies (80%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Monroeville.

Monroeville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Monroeville

  • The overall average booking lead time for vacation rentals in Monroeville is 43 days.
  • Guests book furthest in advance for stays during April (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Monroeville.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Monroeville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Monroeville (2025)

Amenity Prevalence

Amenity Insights for Monroeville

  • Essential amenities in Monroeville that guests expect include: Wifi, Air conditioning, Kitchen, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Monroeville: Wifi, Air conditioning, Kitchen, TV, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Monroeville to stay competitive.

Monroeville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Monroeville

  • The typical guest profile for Airbnb in Monroeville consists of primarily domestic travelers (99%), often arriving from nearby Monroeville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.4% of guests.
  • Key international markets include United States (99.4%) and Canada (0.6%).
  • Top languages spoken are English (93.8%) followed by Spanish (6.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Monroeville and Birmingham.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Monroeville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Millbrook11$5,282$277.4760%
Seaside593$5,247$723.0735%
Seacrest Beach368$5,004$547.1839%
Inlet Beach75$4,392$470.9541%
Rosemary Beach540$4,228$570.7237%
Equality12$3,920$599.0133%
Santa Rosa Beach2,922$3,671$466.0337%
Watersound101$3,526$412.4237%
Pensacola Beach930$3,196$399.3838%
Walton County95$3,151$493.4734%

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