Airbnb market data · 202612 months to October 2026

Opelika, AL Airbnb Market Data: Revenue, Occupancy & Trends

The average Airbnb in Opelika brought in $32,477 over the 12 months through October 2026, about 13% less than the Alabama average of $37,204.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 5, 2026

Active Airbnb listings: 122
Avg. booking lead time: 76 days
Listings showing a permit: 0%
Peak revenue month: October
Lowest revenue month: February

The short answer

Opelika Airbnb Market at a Glance

Listings averaged $333 a night, about 7% lower than the Alabama average of $360, and were booked on 36% of available nights, close to its 38%.

October, usually the best month, brings in about 73% more per listing than February, usually the slowest.

With 122 active listings, Opelika is the 19th-largest of 91 Alabama markets AirROI tracks. From a year earlier, average revenue rose 13% while the number of active listings grew 36%.

Browse the live Opelika Airbnb market Search by revenue, occupancy and neighborhood on an interactive map See Every Opelika Listing

Revenue

How Much Do Airbnb Hosts Make in Opelika?

Gross bookings per Opelika listing averaged $32,477 over the 12 months to October 2026 (Alabama average: $37,204), before cleaning, platform and management costs and taxes.

In a typical year, the average Opelika listing brings in $4,370 in October, its best month, and $2,530 in February, its slowest. Both ends are close calls: October leads April by 2%, and February sits just 4% below January, so either pair can swap places in a given year. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.

Best-in-class properties (top 10%) earn $8,130+ a month, about three times the typical property.
Strong performers (top 25%) earn $4,930 or more, roughly $2,200 a month above the median.
Typical properties (median) earn about $2,720 a month.
Entry-level properties (bottom 25%) earn $1,370 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

October earns about 1.7 times what February does

Average revenue per active listing, by month, October 2024 to September 2026

Monthly average $3,670 $4,940 $2,400

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Opelika Airbnb Data by Month

Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.

October 2025 led on revenue and nightly rate; bookings peaked in August 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Opelika, Oct 2025 to Sep 2026
Month	Avg. Revenue	Occupancy	Avg. Nightly Rate	RevPAR	Booking Lead Time	Avg. Length of Stay
Oct 2025	$4,943	38.0%	$355	$159	106 days	3 nights
Nov 2025	$4,240	34.2%	$354	$141	110 days	2.8 nights
Dec 2025	$4,031	40.7%	$322	$130	56 days	4 nights
Jan 2026	$2,733	31.7%	$305	$88	24 days	3.3 nights
Feb 2026	$2,652	34.6%	$305	$95	32 days	3.6 nights
Mar 2026	$3,430	37.3%	$313	$111	65 days	5.6 nights
Apr 2026	$4,294	37.2%	$327	$143	73 days	4.2 nights
May 2026	$4,313	33.7%	$335	$139	91 days	3.2 nights
Jun 2026	$3,341	35.2%	$325	$111	33 days	3.8 nights
Jul 2026	$3,502	37.0%	$319	$113	49 days	5.3 nights
Aug 2026	$4,409	44.9%	$335	$142	45 days	5.7 nights
Sep 2026	$4,620	41.3%	$353	$154	101 days	2.7 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

Location, size and how a home is run move its income far more than a city average shows. For a range on one Opelika address, run it through the Airbnb calculator.

Profit

Is an Airbnb in Opelika Profitable?

Yes, when it's run well. The average Opelika Airbnb took in $32,477 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,690 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,090 a month.

Cleaning it yourself keeps the $3,850 a year guests pay in cleaning fees, for about $2,010 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,450 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Opelika Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Opelika Airbnb
Line	Average listing	Top-quarter listing
Money in
Nightly bookings	$28,627	$51,790
Cleaning fees guests pay12% of Opelika bookings	$3,850	$6,960
Gross bookings	$32,477	$58,750
Running costs
Airbnb's feeAbout 14%: 15.5% for the 89% of Opelika listings on Simplified Pricing, 3% for the rest	−$4,600	−$8,320
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself	−$3,850	−$6,960
Utilities and internetAbout 5% of bookings	−$1,620	−$2,940
Guest suppliesToiletries, coffee, paper goods: about 2%	−$650	−$1,170
Repairs and upkeepIncluding linens and small replacements: about 3%	−$970	−$1,760
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover	−$320	−$320
Permit and registrationWhere one is required	−$160	−$160
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings	$0	$0
Pricing and messaging toolsOptional; Airbnb's own tools are free	$0	$0
Lodging taxesAdded to the guest's bill and passed on	$0	$0
Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee	−$12,170	−$21,630
Left for housing costs, then profit	$20,307about $1,690 a month	$37,120about $3,090 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo fees	Depend on the home

Estimate Your Own Opelika Airbnb Profit

The estimate starts from Opelika's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Opelika home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Opelika's Top Earners Get There

More nights booked. The busiest quarter of Opelika listings are booked on 55% or more of their nights, against 32% for the median listing. Ten more booked nights a year at the median rate of $270 adds about $2,680 in bookings.
Prices that follow demand. Ranked by price, the top quarter charge $400 a night or more, against a median of $270. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,860 a year.
Open for the busy months. In a typical year, October brings the average listing about $4,370, against $2,530 in February, so a calendar that is open and full in the busy months carries the year.
Reviews that stand out. Opelika listings average 4.92 stars, and 74% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,900 a month, against $2,710 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Opelika?

Opelika listings were booked on 36% of the nights they were open over the past year, 2 percentage points below the Alabama average (38%) and 5 points below the U.S. average (41%). In a typical year, occupancy climbs to 41% in October and falls to 31% in January.

The busiest tenth of listings are booked about 4.4 times as often as the bottom quarter.

Best-in-class properties (top 10%) are booked 73%+ of open nights, 41 points above the median.
Strong performers (top 25%) fill 55% or more, roughly four nights a week.
Typical properties (median) fill about 32% of open nights.
Entry-level properties (bottom 25%) fill 17% or less, under two nights a week.

October is usually the busiest month in Opelika, January the quietest

Share of open nights booked, by month, October 2024 to September 2026

Monthly average 37% 45% 30%

Nightly rates

How Much Does an Airbnb Cost per Night in Opelika?

The average nightly rate in Opelika, known as ADR (average daily rate), was $333 over the past year, about 7% below the Alabama average of $360 and about the same as the U.S. average ($335). In a typical year, rates peak in September at about $350 and bottom out in January and February at about $295.

The top 10% charge about three times the rate of the bottom quarter.

Best-in-class properties (top 10%) charge $565+ a night, about 2.1 times the median.
Strong performers (top 25%) charge $400 or more, about $130 above the median.
Typical properties (median) charge about $270 a night.
Entry-level properties (bottom 25%) charge $190 or less, about two-thirds of the median.

September rates run 18% above January's

Average nightly rate (ADR), by month, October 2024 to September 2026

Monthly average $321 $355 $288

What Is the RevPAR for Airbnb in Opelika?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Opelika it averaged $127 over the past year, from about $84 in a typical January to about $142 in a typical April.

Per open night, by tier:

Best-in-class properties (top 10%) earn $244+ per open night, about 2.6 times the median.
Strong performers (top 25%) earn $150 or more, about $55 a night above the median.
Typical properties (median) earn about $94 per open night.
Entry-level properties (bottom 25%) earn $59 or less, about 62% of the median.

April RevPAR is about 1.7 times January's

Revenue per open night (RevPAR), by month, October 2024 to September 2026

Monthly average $121 $159 $81

The 12-month RevPAR of $127 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Opelika

Opelika has two high seasons, April–May and August–November, which makes it a moderately seasonal market. Business is slowest from January to March, with a midsummer dip in July as well.

Average revenue by month in Opelika

Average revenue per active listing, each calendar month averaged over the past two years

Monthly average $3,670 $4,370 $2,530

Revenue by month in Opelika in numbers

Average monthly revenue per active listing in Opelika, by calendar month
Month	Season	Revenue per listing
January	Low season	$2,620
February	Low season	$2,530
March	Low season	$3,120
April	High season	$4,270
May	High season	$4,170
June	Shoulder season	$3,680
July	Low season	$3,230
August	High season	$4,150
September	High season	$4,160
October	High season	$4,370
November	High season	$4,090
December	Shoulder season	$3,670

Average monthly Airbnb revenue, occupancy and nightly rate in Opelika by season
Season	Revenue per month	Occupancy	Nightly rate
High seasonApril–May, August–November	$4,200	38%	$333
Shoulder seasonJune, December	$3,680	38%	$318
Low seasonJanuary–March, July	$2,870	34%	$306

How Far in Advance Do Guests Book Airbnb in Opelika?

Guests book Opelika stays 76 days ahead on average (about two and a half months), so guests here plan well ahead. May stays are booked furthest out, about 100 days ahead, and February stays closest to arrival, about 29 days. A typical May booking is made in early February.

May stays are booked furthest ahead

Average days between booking and check-in, by month of stay, October 2024 to September 2026

Monthly average 59 days 110 days 24 days

The 12-month figure of 76 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Opelika

None of the 122 active listings in Opelika display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Opelika.

Neighborhoods

Best Neighborhoods for Airbnb in Opelika

AirROI's area guide picks eight Opelika neighborhoods that draw short-term rental guests, led by Downtown Opelika, Tiger Town and Lakeside. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Opelika
Area	Who it suits	Landmarks nearby
Downtown Opelika	Vibrant area known for its rich history and charming downtown atmosphere. Attracts tourists looking to explore local shops, restaurants, and entertainment venues.	Lee County Courthouse, Opelika Theatre Company, Local breweries, City Market, Opelika Heritage Park
Tiger Town	Major shopping and dining area that draws visitors for both leisure and business. Offers a variety of chain and local dining options along with shopping and entertainment.	Tiger Town shopping center, Movie theater, Local eateries, Parks and recreational areas
Lakeside	Scenic area centered around the outskirts of Opelika with beautiful lakes and outdoor recreational activities. Ideal for families and nature lovers looking for a relaxing getaway.	Lake Wilmore, Lakeside Park, Nature trails, Fishing spots, Picnic areas
Historic District	Home to Opelika's historic buildings and charming streets. Perfect for tourists interested in history and cultural experiences.	Historic buildings, Local art galleries, Antique shops, City parks, Community events
Auburn University Area	Proximity to Auburn University attracts students, families, and visitors attending events, making it a lucrative area for Airbnb rentals.	Auburn University, Jordan-Hare Stadium, Auburn Botanical Gardens, Museum of Natural History
North Opelika	Residential area with a growing number of visitors for local attractions and events. Offers a quieter option while still being close to city amenities.	Opelika Sportsplex, Parks, Playgrounds, Local community events
Midtown Opelika	An eclectic area with a mix of shops and restaurants, gaining popularity among young professionals and families.	Local coffee shops, Restaurants, Art venues, Small businesses, Parks
Chewacla State Park	A natural escape just outside Opelika, popular for outdoor activities such as hiking, swimming, and camping, attracting nature enthusiasts.	Chewacla State Park, Hiking trails, Camping spots, Swimming areas, Picnic facilities

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Opelika Airbnb Listings by Type and Size

More than nine in ten Airbnbs in Opelika are entire homes (91%), with private rooms at 9%. Houses account for 82% of the stock; apartments and condos come next at 7%.

Nearly all listings rent the whole place

Opelika Airbnb listings by room type

Room types in numbers

Opelika Airbnb listings by room type
Room type	Share of listings	Listings
Entire home	91.0%	111
Private room	9.0%	11

Houses dominate the property mix

Opelika Airbnb listings by property type

Property types in numbers

Opelika Airbnb listings by property type
Property type	Share of listings	Listings
House	82.0%	100
Apartment/Condo	6.6%	8
Hotel/Boutique	5.7%	7
Cabin/Outdoor	3.3%	4
Others	2.5%	3

How Many Bedrooms Do Airbnb Listings in Opelika Have?

Most Opelika homes are built for groups: 61% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (36%). Shares are of the 107 entire homes that give a bedroom count; rented rooms are left out.

Opelika entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

32%

36%

19%

Bedroom counts in numbers

Opelika entire homes by number of bedrooms
Bedrooms	Share of entire homes with a bedroom count	Entire homes
Studio	0.9%	1
1 bedroom	6.5%	7
2 bedrooms	31.8%	34
3 bedrooms	36.4%	39
4 bedrooms	18.7%	20
5+ bedrooms	5.6%	6

What Each Home Size Earns in Opelika

A typical two-bedroom home in Opelika earned $22,000 over the past year, against $61,500 for a four-bedroom home.

What each home size earns in Opelika
Home size	Listings	Typical annual revenue (median)	Average annual revenue	Avg. nightly rate	Occupancy
2 bedrooms	34	$22,000	$21,000	$263	35%
3 bedrooms	39	$23,100	$29,500	$352	36%
4 bedrooms	20	$61,500	$58,900	$540	40%

How Many Guests Do Airbnbs in Opelika Sleep?

Opelika is a group-trip market: 34% of listings sleep eight or more guests, more than the share of the next most common size, six guests (30%). Shares are of the 112 listings with a guest capacity on file (92% of the market).

Opelika listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

21%

30%

34%

Guest capacity in numbers

Opelika listings by guest capacity
Guest capacity	Share of listings with a capacity on file	Listings
2 guests	4.5%	5
3 guests	2.7%	3
4 guests	20.5%	23
5 guests	3.6%	4
6 guests	30.4%	34
7 guests	4.5%	5
8+ guests	33.9%	38

How Opelika Airbnb Listings Are Set Up

Opelika hosts set up an average of 3.5 beds per listing, close to one bed per bedroom. Only 37% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing: 26
Beds per listing: 3.5
Show exact location: 37%

What Amenities Do Airbnb Listings in Opelika Offer?

Self check-in is common in Opelika: 72% of listings offer it, and 52% have a patio or balcony.

Share of Opelika listings with each common amenity

Free parking on premises Nearly all
Air conditioning Nearly all
TV 99%
Smoke alarm 98%
Wifi 98%
Heating 94%
Hot water 93%
Kitchen 93%
Microwave 85%
Coffee maker 84%

Airbnb Amenities Linked to Higher Revenue in Opelika

Listings in Opelika with self check-in earned about 2.2 times as much a year, on average, as those without: $38,200 against $17,700. The gap is smaller for a pool (about twice as much) and a fire pit (about twice as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Opelika listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

Self check-in +116% on 72% of listings
Pool +109% on 14% of listings
Fire pit +106% on 26% of listings
Outdoor furniture +67% on 54% of listings
Outdoor dining area +63% on 44% of listings
Smart lock +51% on 22% of listings
Indoor fireplace +49% on 23% of listings
Patio or balcony +45% on 52% of listings
BBQ grill +44% on 52% of listings
Pets allowed +43% on 28% of listings

Revenue by amenity in numbers

Average annual revenue of Opelika listings with and without each amenity
Amenity	Listings with it	Avg. revenue with	Avg. revenue without	Revenue gap
Self check-in	72%	$38,200	$17,700	+116%
Pool	14%	$59,000	$28,200	+109%
Fire pit	26%	$52,300	$25,400	+106%
Outdoor furniture	54%	$39,800	$23,800	+67%
Outdoor dining area	44%	$41,400	$25,400	+63%
Smart lock	22%	$44,000	$29,200	+51%
Indoor fireplace	23%	$43,500	$29,200	+49%
Patio or balcony	52%	$38,100	$26,300	+45%
BBQ grill	52%	$38,200	$26,400	+44%
Pets allowed	28%	$41,400	$29,000	+43%

Guests

Who Books Airbnbs in Opelika?

Opelika draws mostly domestic guests: 98% of those who left reviews live in the United States. No single city dominates: Atlanta is the largest source, at about 6% of reviews. English is spoken by 82% of guests, and Spanish by 11%.

98% of Opelika guests are domestic

Where guests who left reviews live

Where Opelika guests come from: top cities

Share of guests who left reviews

Atlanta 6%
Birmingham 4%
Nashville 2%
Auburn 2%
Madison 2%

Top origin cities in numbers

Where Opelika guests come from: top cities
Origin city	Share of guests
Atlanta	5.7%
Birmingham	3.8%
Nashville	2.0%
Auburn	1.7%
Madison	1.6%

Where Opelika guests come from: top countries

Share of guests who left reviews

United States 98%
Germany 1%
United Kingdom 0%
Bahamas 0%

Top origin countries in numbers

Where Opelika guests come from: top countries
Origin country	Share of guests
United States	98.4%
Germany	0.7%
United Kingdom	0.1%
Bahamas	0.1%

Languages spoken by Opelika guests

Share of guests who left reviews

English 82%
Spanish 11%
German 3%
Korean 1%
Sign Language 0%

Top languages in numbers

Languages spoken by Opelika guests
Language	Share of guests
English	81.6%
Spanish	11.1%
German	3.0%
Korean	0.9%
Sign Language	0.4%

What Are Airbnb Guest Ratings in Opelika?

Opelika Airbnbs average 4.92 stars, and 74% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.85.

Communication and check-in score highest in Opelika; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

Accuracy 4.94
Cleanliness 4.90
Communication 4.96
Location 4.92
Check-in 4.96
Value 4.85

Category scores in numbers

Opelika guest ratings by category
Category	Average rating (out of 5)
Accuracy	4.94
Cleanliness	4.90
Communication	4.96
Location	4.92
Check-in	4.96
Value	4.85

Booking patterns

How Guests Book in Opelika: Stays, Rules and Fees

84% of Opelika listings are open to guests more than 180 days a year, but only 16% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 40% of listings; blocked nights include any the host closes off.

Days a year Opelika listings are open to guests

Share of listings by days a year

Open days in numbers

Days a year Opelika listings are open to guests
Days a year	Share of listings	Listings
271-366 days	59.8%	73
181-270 days	24.6%	30
91-180 days	14.8%	18
31-90 days	0.8%	1

Days a year Opelika listings are booked or blocked

Share of listings by days a year

Booked or blocked days in numbers

Days a year Opelika listings are booked or blocked
Days a year	Share of listings	Listings
271-366 days	0.8%	1
181-270 days	14.8%	18
91-180 days	26.2%	32
31-90 days	40.2%	49
1-30 days	18.0%	22

What Is the Average Length of Stay for Airbnb in Opelika?

The average Opelika booking lasts 4.2 nights, longest in July and shortest in November. Listings took about 22 bookings each over the year, some 2,720 in all. Nearly two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Opelika

Average nights per booking, by month of stay

Average 3.7 nights 4.9 nights 2.5 nights

Two-year average by calendar month.

Opelika Airbnb Minimum Stay Requirements

Nearly all listings in Opelika accept stays of one or two nights.

Minimum stay set by Opelika listings

Share of listings by the shortest stay they accept, from one night to 30 or more

1 Night 37% 45 listings
2 Nights 58% 71 listings
3 Nights 1% 1 listing
4-6 Nights 1% 1 listing
7-29 Nights 3% 4 listings

What Cancellation Policies Do Airbnb Hosts Use in Opelika?

Firm is the most common cancellation policy in Opelika, used by 39% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. More than four in ten listings offer Flexible or Moderate terms and 52% use Firm or stricter ones, so neither camp dominates.

Cancellation policies of Opelika listings, from most to least flexible

Share of listings by the policy they use

Flexible 14% 17 listings
Moderate 30% 36 listings
Limited 5% 6 listings
Firm 39% 48 listings
Strict 11% 14 listings
Super Strict 60 Days 1% 1 listing

How Much Are Airbnb Cleaning Fees in Opelika?

Nearly nine in ten Opelika listings charge a cleaning fee. The typical fee is about $150. Spread over the average stay of 4.2 nights, that adds roughly $35 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.

Median cleaning fee: $150
Average cleaning fee: $154
Listings charging a fee: 86.9%
Share of gross revenue: 11.9%

Top earners

Top-Earning Airbnbs and Hosts in Opelika

The top-grossing Airbnb in Opelika, a five-bedroom home, took in $285,000 over the past year, about 8.8 times the city's average of $32,500.

Auburn Gameday / Graduation - Historic Home Entire home · 5 bedrooms 5.00

Revenue: $284,748
Occupancy: 69.7%
Daily rate: $1,155

On Site @ Grand National - View of the Lake Course Entire home · 4 bedrooms 4.85

Revenue: $158,681
Occupancy: 41.8%
Daily rate: $1,088

6BR | 5 min to RTJ | Game Room Entire home · 6 bedrooms 5.00

Revenue: $124,854
Occupancy: 61.8%
Daily rate: $518

Cozy home on a quiet street Entire home · 4 bedrooms 4.98

Revenue: $98,170
Occupancy: 58.9%
Daily rate: $547

Paradise on the Plains Entire home · 4 bedrooms 5.00

Revenue: $95,813
Occupancy: 26.4%
Daily rate: $1,103

Savannah’s Southern Social Stay (S⁴) Entire home · 3 bedrooms 5.00

Revenue: $91,767
Occupancy: 67.8%
Daily rate: $327

Who Are the Top Airbnb Hosts in Opelika?

Eloise is the top-grossing host in Opelika, with $285,000 in bookings from a single listing over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 11% of the market's 122 listings.

Top Airbnb hosts in Opelika by revenue
#	Host	Listings	Gross revenue	Per listing	Avg. rating
	Eloise	1	$284,748	$284,748	5.00/5
	Rick	2	$223,477	$111,739	4.92/5
	Ansley	2	$205,041	$102,521	5.00/5
4	Andrew	3	$153,490	$51,163	4.97/5
5	April	1	$98,170	$98,170	4.98/5
6	Bentley	1	$95,813	$95,813	5.00/5
7	Savannah	1	$91,767	$91,767	5.00/5
8	Ronald	1	$89,604	$89,604	4.94/5
9	Natalie	1	$88,872	$88,872	4.86/5
10	Hannah	1	$88,423	$88,423	4.94/5

Who Are the Airbnb Hosts in Opelika?

Only 3% of Opelika listings are classed as professionally managed, though 28% of listings have a co-host. 57% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Most hosts still vet their guests: only 21% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 89% of listings.

Superhosts: 56.6%
Professional management: 3.3%
Cohosted listings: 27.9%
Instant Book enabled: 21.3%
Simplified Pricing: 89.3%

Nearby markets

Opelika vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 57 km, Jacksons' Gap (49 km away, 43 listings) earned the most per listing, about 65% more than Opelika. Columbus was the busiest, booked on 44% of nights against 36% in Opelika.

Airbnb markets near Opelika: distance, revenue, nightly rate and occupancy
Market	Listings	Avg. annual revenue	Avg. nightly rate	Occupancy
Auburn 10 km	501	$28,277	$373	30%
Dadeville 44 km	169	$39,605	$458	31%
Columbus 44 km	656	$25,804	$211	44%
Jacksons' Gap 49 km	43	$53,588	$485	37%
Pine Mountain 54 km	76	$15,335	$252	29%
LaGrange 55 km	42	$21,012	$220	34%
Alexander City 57 km	60	$47,075	$485	36%
Eclectic 57 km	61	$49,370	$458	38%

Other Airbnb Markets in Alabama

See all 91 Alabama Airbnb markets

Markets Similar to Opelika

Markets elsewhere in the United States with a similar nightly rate and occupancy to Opelika:

Duck Creek Village Airbnb data UT · $330/night · 35.2%
Aiken County Airbnb data SC · $339/night · 35.3%
Leakey Airbnb data TX · $327/night · 35.2%
Long Beach Airbnb data WA · $326/night · 35.3%
Lincoln Airbnb data NH · $346/night · 35.7%
Montgomery Airbnb data TX · $324/night · 36.0%

FAQ

Opelika Airbnb FAQ

How much do Airbnb hosts make in Opelika?

An active Opelika Airbnb grossed $32,477 on average in the 12 months to October 2026, according to AirROI's tracking of 122 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,930 or more in a typical month.

How much can I make on Airbnb in Opelika?

It depends most on the home's size, location and how it's run. The middle half of Opelika listings earn between $1,370 and $4,930 in a typical month, and the top tenth $8,130 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Opelika?

Listings in Opelika were booked on 36% of available nights over the past year. That compares with 38% for the Alabama average. October is usually the busiest month.

How much does an Airbnb cost per night in Opelika?

The average booked night in Opelika cost $333 before fees. Half of listings charge between $190 and $400, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Opelika?

None of the active Opelika listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Opelika?

Yes, when it's run well. The average Opelika Airbnb grossed $32,477 in the 12 months to October 2026, 13% below the Alabama average of $37,204. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $20,307 a year (about $1,690 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,090 a month. Check a specific home in the Airbnb estimator.

When is Airbnb peak season in Opelika?

October usually pays best, averaging $4,370 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Opelika?

Each night a Opelika listing was open to book earned $127 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $244 or more.

How far in advance do guests book Airbnbs in Opelika?

Opelika stays were booked 76 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.

How long do guests stay at Airbnbs in Opelika?

The average Opelika Airbnb stay lasted 4.2 nights over the past year. A listing took 22 reservations over the year on average.

How are Airbnbs in Opelika rated?

Guests rate Opelika Airbnbs 4.92 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Opelika?

Downtown Opelika, Tiger Town and Lakeside draw the most short-term rental interest in Opelika. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Opelika?

AirROI counted 122 active Airbnb listings in Opelika as of October 2026. The closest tracked market is Auburn, 10 km away.

How much are Airbnb cleaning fees in Opelika?

In Opelika, nearly nine in ten listings add a cleaning fee, and the typical fee is about $150.

How many tourists visit Opelika, AL?

All of the United States had 72.4 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 2,718 Airbnb stays in Opelika, AL in the 12 months to October 2026, which counts bookings and not tourists. See Alabama tourism statistics.

Method

About This Data

Figures on this page cover 122 active Airbnb listings in Opelika from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.