Huntsville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alabama, United States
Is Airbnb profitable in Huntsville in 2025? Explore comprehensive Airbnb analytics for Huntsville, Alabama, United States to uncover income potential. This 2025 STR market report for Huntsville, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 548 active listings.
Whether you're considering an Airbnb investment in Huntsville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Huntsville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Huntsville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Huntsville (2025)
Understanding the monthly revenue variations for Airbnb listings in Huntsville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Huntsville is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Huntsville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,042+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,897 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,844 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $977, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Huntsville
Huntsville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Huntsville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Huntsville:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Huntsville
Average Daily Rate (ADR) Airbnb Trends in Huntsville (2025)
Effective short term rental pricing strategy in Huntsville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Huntsville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $202+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
- Typical properties (Median) charge around $109 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Huntsville
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Airbnb Seasonality Analysis & Trends in Huntsville (2025)
Peak Season (June, May, April)
- Revenue averages $2,689 per month
- Occupancy rates average 49.4%
- Daily rates average $123
Shoulder Season
- Revenue averages $2,033 per month
- Occupancy maintains around 49.1%
- Daily rates hold near $125
Low Season (January, February, September)
- Revenue drops to average $1,705 per month
- Occupancy decreases to average 43.9%
- Daily rates adjust to average $124
Seasonality Insights for Huntsville
- The Airbnb seasonality in Huntsville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Huntsville's highest earning potential, with monthly revenues capable of climbing to $2,778, occupancy reaching a high of 56.5%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,674, occupancy could drop to 41.7%, and ADRs may adjust down to $121.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Huntsville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Huntsville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Huntsville (2025)
Exploring the top neighborhoods for short-term rentals in Huntsville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Huntsville | The city's vibrant urban core features a mix of historic and modern attractions, making it ideal for tourists and business travelers alike. | Von Braun Center, Huntsville Museum of Art, Lowe Mill ARTS & Entertainment, Aerospace Museum, Cotton Row |
| Hampton Cove | A beautiful suburban area known for its scenic views, golfing, and family-friendly atmosphere, perfect for peaceful retreats. | Hampton Cove Golf Course, Lake Guntersville, The Huntsville Botanical Garden, Robert Trent Jones Golf Trail, Harmony Park Safari |
| Research Park | Home to many tech companies and the University of Alabama in Huntsville, it attracts tech professionals and students looking for housing. | Cummings Research Park, UNAHuntsville, Redstone Arsenal, Huntsville International Airport, NASA's Marshall Space Flight Center |
| Five Points | Historic neighborhood renowned for its eclectic mix of shops, restaurants, and culture, appealing to those seeking a local experience. | Dieppe Gardens, Local boutiques, Restaurants, Art galleries, Green space and parks |
| Jasper | A nearby rural area offering a peaceful escape from city life, perfect for those seeking natural beauty and tranquility. | Lewis Smith Lake, Bankhead National Forest, Poplar Ridge, Shopping and dining in town, Annual city festivals |
| Huntsville Historic District | A charming area with historic homes and museums, attracting tourists interested in history and Southern architecture. | Alabama Constitution Village, Twickenham Historic District, Weeden House Museum, Maple Hill Cemetery, Several annual heritage events |
| Bridgestreet Town Centre | An upscale shopping and dining area that attracts family vacations, entertainment, and seasonal events throughout the year. | Bridgestreet shopping and dining, Movies at the theater, Family-friendly events, Parks and recreational areas, Seasonal festivals |
| Lakeside | A peaceful suburban community with access to beautiful lakes and outdoor activities ideal for families and nature enthusiasts. | Hampton Cove Marina, Private lake access, Parks and outdoor recreation, Walking and biking trails, Community events |
Understanding Airbnb License Requirements & STR Laws in Huntsville (2025)
While Huntsville, Alabama, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Huntsville to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Huntsville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Huntsvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
26 Guests! 4 Different apts! 13 Beds! 8 Bathrooms!
Entire Place • 12 bedrooms
2 Units - Near Dwtn & Arsenal - American Oasis
Entire Place • 8 bedrooms
The Christmas Carol
Entire Place • 4 bedrooms
Downtown Charm: Modern Comforts!
Entire Place • 3 bedrooms
Great Location w/ Yard & Deck! - Bonita Bungalow
Entire Place • 4 bedrooms
Luxury Stay all new furnishings!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Huntsville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Huntsville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Timothy | 22 | $371,406 | 625 | 4.59/5.0 |
| Stephanie | 7 | $291,805 | 197 | 4.97/5.0 |
| Curtis | 8 | $279,460 | 1379 | 4.87/5.0 |
| Jarrod | 16 | $231,367 | 241 | 4.13/5.0 |
| Host #47459658 | 12 | $203,400 | 1773 | 4.77/5.0 |
| Michelle | 6 | $169,065 | 119 | 4.94/5.0 |
| Shannon | 8 | $147,153 | 2055 | 4.74/5.0 |
| Frederick | 4 | $139,824 | 209 | 4.97/5.0 |
| James | 5 | $125,455 | 685 | 4.95/5.0 |
| Isiah | 7 | $123,216 | 270 | 4.66/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Huntsville.
Dive Deeper: Advanced Huntsville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Huntsville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHuntsville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Huntsville
- The Huntsville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.8% of the 548 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Huntsville, House properties are the most common (54.7%), reflecting the local real estate landscape.
- Houses represent a significant 54.7% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 4.2%) offer potential for unique stay experiences.
Huntsville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Huntsville
- The dominant room capacity in Huntsville is 1 bedroom listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 60.3% of the active Airbnb listings in Huntsville, indicating a high concentration in these sizes.
- A significant 34.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Huntsville.
Huntsville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Huntsville
- The most common guest capacity trend in Huntsville vacation rentals is listings accommodating 2 guests (21.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Huntsville STR market, accounting for 41.4% of listings.
- 37.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Huntsville.
- On average, properties in Huntsville are equipped to host 4.3 guests.
Huntsville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Huntsville
- The most common availability pattern in Huntsville falls within the 181-270 days range, representing 34.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Huntsville (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Huntsville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
121 listings
26% of total
2 Nights
126 listings
27.1% of total
3 Nights
53 listings
11.4% of total
4-6 Nights
32 listings
6.9% of total
7-29 Nights
56 listings
12% of total
30+ Nights
77 listings
16.6% of total
Key Insights
- The most prevalent minimum stay requirement in Huntsville is 2 Nights, adopted by 27.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.6%) caters to monthly stays (30+ nights) in Huntsville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 27.1% of Huntsville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Huntsville.
Huntsville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.2% of total
Flexible
98 listings
22.1% of total
Moderate
138 listings
31.2% of total
Firm
101 listings
22.8% of total
Strict
105 listings
23.7% of total
Cancellation Policy Insights for Huntsville
- The prevailing Airbnb cancellation policy trend in Huntsville is Moderate, used by 31.2% of listings.
- There's a relatively balanced mix between guest-friendly (53.3%) and stricter (46.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.2% market standard in Huntsville.
- Regularly review your cancellation policy against competitors and market demand shifts in Huntsville.
Huntsville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Huntsville
- The overall average booking lead time for vacation rentals in Huntsville is 32 days.
- Guests book furthest in advance for stays during June (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Huntsville.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Huntsville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Huntsville (2025)
Amenity Prevalence
Amenity Insights for Huntsville
- Essential amenities in Huntsville that guests expect include: Air conditioning, Wifi, Smoke alarm, Kitchen, TV, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Huntsville: Air conditioning, Wifi, Smoke alarm, Kitchen, TV, Free parking on premises, Heating.
- Prioritize adding missing essentials: Smoke alarm, Kitchen, TV, Free parking on premises, Heating.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Huntsville to stay competitive.
Huntsville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Huntsville
- The typical guest profile for Airbnb in Huntsville consists of primarily domestic travelers (97%), often arriving from nearby Huntsville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.6% of guests.
- Key international markets include United States (96.6%) and DC (0.6%).
- Top languages spoken are English (77.3%) followed by Spanish (13.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Huntsville and Birmingham.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Huntsville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bremen | 23 | $4,643 | $555.48 | 30% |
| Shelby | 11 | $4,463 | $312.37 | 47% |
| Arley | 43 | $4,358 | $448.18 | 40% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Brentwood | 17 | $3,903 | $351.37 | 39% |
| Estill Springs | 22 | $3,590 | $375.46 | 39% |
| Lookout Mountain | 75 | $3,588 | $295.52 | 49% |
| Crane Hill | 98 | $3,479 | $414.20 | 35% |
| Houston | 13 | $3,445 | $476.17 | 35% |
| Walker County | 28 | $3,396 | $208.98 | 54% |