Lillian Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alabama, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lillian in 2025? Explore comprehensive Airbnb analytics for Lillian, Alabama, United States to uncover income potential. This 2025 STR market report for Lillian, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Lillian, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lillian Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lillian Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$235
The average rental revenue earned for an occupied room per day in Lillian.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,206
Typical annual income for an Airbnb listing in Lillian. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-39.0%
Significant decrease (-39.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Lillian.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Lillian.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lillian (2025)

Understanding the monthly revenue variations for Airbnb listings in Lillian is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lillian is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lillian across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,582+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,829 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,562 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,409, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lillian

Lillian Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lillian STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lillian:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lillian

Average Daily Rate (ADR) Airbnb Trends in Lillian (2025)

Effective short term rental pricing strategy in Lillian involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lillian typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $327+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $277 or more.
  • Typical properties (Median) charge around $201 per night.
  • Entry-level properties (Bottom 25%) earn around $130 per night.

Average Daily Rate (ADR) Trend by Month in Lillian

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Airbnb Seasonality Analysis & Trends in Lillian (2025)

Peak Season (June, July, May)
  • Revenue averages $4,989 per month
  • Occupancy rates average 53.1%
  • Daily rates average $226
Shoulder Season
  • Revenue averages $3,043 per month
  • Occupancy maintains around 36.4%
  • Daily rates hold near $216
Low Season (September, October, December)
  • Revenue drops to average $1,909 per month
  • Occupancy decreases to average 30.3%
  • Daily rates adjust to average $208

Seasonality Insights for Lillian

  • The Airbnb seasonality in Lillian shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lillian's highest earning potential, with monthly revenues capable of climbing to $5,441, occupancy reaching a high of 63.3%, and ADRs peaking at $231.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,749, occupancy could drop to 26.6%, and ADRs may adjust down to $202.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lillian.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lillian seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lillian (2025)

Exploring the top neighborhoods for short-term rentals in Lillian? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lillian Beach
Lillian Beach is known for its serene environment and proximity to beautiful Gulf Coast beaches. It's ideal for vacationers looking for a quiet retreat while still enjoying coastal activities.
Gulf Coast Beaches, Boat Rentals, Fishing Spots, Nature Trails, Wildlife Viewing
Perdido Key
Just a short drive from Lillian, Perdido Key offers stunning beaches and is a popular spot for families and couples seeking relaxation and outdoor activities.
Perdido Key State Park, Johnson Beach, Golf Courses, Water Sports Rentals, Restaurants
Orange Beach
Orange Beach is a vibrant tourist destination known for its beautiful beaches and family-friendly attractions, making it an ideal location for Airbnb investments.
Gulf State Park, Adventure Island, Orange Beach Marina, Fishing and Boating, Beaches
Foley
Foley is known for its charming small-town feel and is close to several attractions which appeal to families and visitors looking for a mix of fun and relaxation.
The Foley Railroad Museum, Foley Sports Tourism Complex, Riviera Dunes Park, Local Shopping, Nearby Water Parks
Gulf Shores
Gulf Shores draws visitors with its stunning beaches and a variety of outdoor activities, making it a top choice for vacation rentals.
Gulf Shores Beach, Waterville USA, Gulf State Park, Local Dining, Fishing and Water Sports
Pensacola
Just a drive away, Pensacola offers rich history, culture, and beautiful beaches, attracting a diverse group of tourists throughout the year.
Historic Pensacola Village, Pensacola Beach, Naval Aviation Museum, Local Arts and Culture, Fishing Charters
Spanish Fort
Spanish Fort is a growing suburb with access to Mobile Bay and nature parks, appealing to both families and nature lovers.
Meaher State Park, Mobile Bay, Shopping and Dining, Local Markets, Nature Trails
Fairhope
Fairhope is renowned for its charming downtown and arts scene, making it a wonderful spot for travelers looking for culture and community.
Fairhope Pier, Mobile Bay views, Art Galleries, Boutique Shopping, Local Restaurants

Understanding Airbnb License Requirements & STR Laws in Lillian (2025)

While Lillian, Alabama, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lillian to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lillian (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lillianbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lazy Creek Retreat w/Dolphin Sightings!

Lazy Creek Retreat w/Dolphin Sightings!

Entire Place • 3 bedrooms

$69,317
Revenue
74.1%
Occupancy
$234.51
Daily Rate
Pet-Friendly Home with Heated Pool-20 Min to Beach

Pet-Friendly Home with Heated Pool-20 Min to Beach

Entire Place • 4 bedrooms

$64,301
Revenue
51.4%
Occupancy
$316.05
Daily Rate
Gorgeous Home ~20 Min to Perdido Key/Johnson Beach

Gorgeous Home ~20 Min to Perdido Key/Johnson Beach

Entire Place • 3 bedrooms

$44,291
Revenue
53.6%
Occupancy
$187.35
Daily Rate
Large 3 bedroom house - Perdido Bay - Per Friendly

Large 3 bedroom house - Perdido Bay - Per Friendly

Entire Place • 3 bedrooms

$42,500
Revenue
29.7%
Occupancy
$291.47
Daily Rate
Bay Bushes beautiful waterfront, pet-friendly home

Bay Bushes beautiful waterfront, pet-friendly home

Entire Place • 4 bedrooms

$42,338
Revenue
45.2%
Occupancy
$297.57
Daily Rate
Nice House in Pedido Bay

Nice House in Pedido Bay

Entire Place • 4 bedrooms

$35,839
Revenue
52.1%
Occupancy
$286.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lillian (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lillian based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kevin4$137,436374.77/5.0
Gulf Shores Pensacola West KOA5$73,243403.69/5.0
Danielle1$69,317534.87/5.0
Farrar1$64,301684.81/5.0
Vince3$50,921504.93/5.0
Ashley1$44,291325.00/5.0
White Shores2$39,933234.30/5.0
Carlos1$35,83945.00/5.0
Lauren1$33,885284.93/5.0
Elaine1$30,125844.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lillian.

Dive Deeper: Advanced Lillian STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lillian. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lillian Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lillian

  • The Lillian Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lillian, House properties are the most common (83.3%), reflecting the local real estate landscape.
  • Houses represent a significant 83.3% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, unique stays (combined 8.4%) offer potential for unique stay experiences.

Lillian Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lillian

  • The dominant room capacity in Lillian is 3 bedrooms listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 66.6% of the active Airbnb listings in Lillian, indicating a high concentration in these sizes.
  • A significant 66.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lillian.

Lillian Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lillian

  • The most common guest capacity trend in Lillian vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Lillian STR market, accounting for 66.7% of listings.
  • 83.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lillian.
  • On average, properties in Lillian are equipped to host 6.8 guests.

Lillian Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lillian

  • The most common availability pattern in Lillian falls within the 271-366 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lillian (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lillian Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.7%)

1 Night

5 listings

21.7% of total

2 Nights (39.1%)

2 Nights

9 listings

39.1% of total

3 Nights (17.4%)

3 Nights

4 listings

17.4% of total

4-6 Nights (8.7%)

4-6 Nights

2 listings

8.7% of total

30+ Nights (13%)

30+ Nights

3 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Lillian is 2 Nights, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.8%) of the Lillian Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Lillian, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39.1% of Lillian hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lillian.

Lillian Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

5% of total

Flexible (25%)

Flexible

5 listings

25% of total

Moderate (15%)

Moderate

3 listings

15% of total

Firm (25%)

Firm

5 listings

25% of total

Strict (30%)

Strict

6 listings

30% of total

Cancellation Policy Insights for Lillian

  • The prevailing Airbnb cancellation policy trend in Lillian is Strict, used by 30% of listings.
  • A majority (55.0%) of hosts in Lillian utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 30% market standard in Lillian.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lillian.

Lillian STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lillian

  • The overall average booking lead time for vacation rentals in Lillian is 49 days.
  • Guests book furthest in advance for stays during May (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (80 days avg.) sees the longest lead times, while Fall (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Lillian.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 80 days) to capture early planners.
  • Monitor your own booking lead times against these Lillian averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lillian (2025)

Amenity Prevalence

Amenity Insights for Lillian

  • Essential amenities in Lillian that guests expect include: Free parking on premises, TV, Heating, Kitchen, Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Smoke alarm, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lillian: Free parking on premises, TV, Heating, Kitchen, Air conditioning, Wifi.
  • Prioritize adding missing essentials: TV, Heating, Kitchen, Air conditioning, Wifi.
  • Consider adding popular differentiators like Washer or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lillian to stay competitive.

Lillian Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lillian

  • The typical guest profile for Airbnb in Lillian consists of primarily domestic travelers (100%), often arriving from nearby Lillian, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 100.0% of guests.
  • Top languages spoken are English (93.9%) followed by Spanish (6.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lillian and Lumberton.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lillian Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Seaside573$5,021$671.6234%
Inlet Beach70$4,987$460.7140%
Seacrest Beach357$4,820$516.7738%
Rosemary Beach517$4,381$546.7736%
Watersound83$4,268$395.6839%
Santa Rosa Beach2,727$3,917$439.9538%
Walton County90$3,424$466.8835%
Destin3,669$3,180$354.7437%
Pensacola Beach827$3,147$361.8738%
Fairhope192$3,123$269.2142%

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