Kahului Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Kahului in 2025? Explore comprehensive Airbnb analytics for Kahului, Hawaii, United States to uncover income potential. This 2025 STR market report for Kahului, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Kahului, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kahului Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kahului Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$400
The average rental revenue earned for an occupied room per day in Kahului.
Occupancy Rate(?)
28.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$17,262
Typical annual income for an Airbnb listing in Kahului. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
98.9%
Strong growth (98.9%) vs. last year.
Peak Revenue Month(?)
September
The month with the highest average earnings, indicating peak season in Kahului.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Kahului.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kahului (2025)

Understanding the monthly revenue variations for Airbnb listings in Kahului is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kahului is typically September, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kahului across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,430+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,440 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,676 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,026, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kahului

Kahului Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kahului STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kahului:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kahului

Average Daily Rate (ADR) Airbnb Trends in Kahului (2025)

Effective short term rental pricing strategy in Kahului involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kahului typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $593+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $315 or more.
  • Typical properties (Median) charge around $209 per night.
  • Entry-level properties (Bottom 25%) earn around $119 per night.

Average Daily Rate (ADR) Trend by Month in Kahului

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Airbnb Seasonality Analysis & Trends in Kahului (2025)

Peak Season (September, August, June)
  • Revenue averages $4,330 per month
  • Occupancy rates average 49.7%
  • Daily rates average $381
Shoulder Season
  • Revenue averages $2,599 per month
  • Occupancy maintains around 33.5%
  • Daily rates hold near $287
Low Season (April, November, December)
  • Revenue drops to average $1,864 per month
  • Occupancy decreases to average 29.4%
  • Daily rates adjust to average $239

Seasonality Insights for Kahului

  • The Airbnb seasonality in Kahului shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kahului's highest earning potential, with monthly revenues capable of climbing to $5,686, occupancy reaching a high of 81.7%, and ADRs peaking at $388.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,631, occupancy could drop to 24.0%, and ADRs may adjust down to $233.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kahului.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kahului seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kahului (2025)

Exploring the top neighborhoods for short-term rentals in Kahului? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kahului Harbor
Kahului Harbor is the primary harbor in Maui, making it a central hub for tourists arriving by cruise or ferry. Close proximity to shops, restaurants, and the airport makes it ideal for short-term rentals.
Maui Arts & Cultural Center, Kanaha Beach Park, Maui Ocean Center, Topgolf, Haleakalā National Park
Central Maui
Central Maui features a mix of residential and commercial areas. It offers convenience for tourists wishing to explore the island while enjoying local amenities and attractions.
Maui Mall, Queen Ka'ahumanu Center, Haleakalā National Park, Kahului Airport, Waihee Coastal Dunes and Wetlands Sanctuary
Kahului Beach
Kahului Beach is a popular local beach with beautiful views and access to water activities. This area can attract tourists looking for a beachy experience close to urban amenities.
Kahului Beach, Kanaha Beach Park, Baldwin Beach Park, Hookipa Beach, Maui Kiteboarding
Maui Tropical Plantation
This picturesque plantation offers tours and a unique view of Hawaiian agriculture. Tourists looking for a local experience and beautiful scenery often visit this area.
Maui Tropical Plantation, The Mill House, Zipline Tours, Coffee Farm Tours, Gardens of Hawaii
Waikapu
A rapidly developing area with new residential developments. Close to the golf courses and offers a quieter atmosphere while still being near Kahului's conveniences.
Waikapu Country Club, Maui Tropical Plantation, Pu'u Kukui Watershed Preserve, Iao Valley State Park, Kahakuloa Bay
Paukukalo
An often-overlooked neighborhood that offers a local feel and proximity to the beach. Ideal for those looking for a peaceful stay away from tourist spots.
Paukukalo Beach Park, Kanaha Beach Park, Maui Ocean Center, Maui Arts & Cultural Center, Iao Valley State Park
Wailuku
Just a short drive from Kahului, Wailuku is known for its charming town atmosphere and historical sites. Attractive for tourists seeking culture and history of Maui.
Iao Valley State Park, Wailuku Civic Center, Maui Historical Society, Kealia Pond National Wildlife Refuge, Wailuku's Local Shops and Cafes
Makawao
A charming town located in the island's upcountry, known for its paniolo (cowboy) culture and art galleries. Attracting tourists looking for a unique and scenic getaway.
Makawao Town, Haleakalā National Park, Alexander & Baldwin Sugar Museum, The Historic Makawao Hotel, Surfing Goat Dairy

Understanding Airbnb License Requirements & STR Laws in Kahului (2025)

Yes, Kahului, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kahului to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 44% licensed listings)

Top Performing Airbnb Properties in Kahului (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kahuluibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Oceanview, Banana Bread, Hot Tub & Sauna near OGG

Oceanview, Banana Bread, Hot Tub & Sauna near OGG

Entire Place • 1 bedroom

$82,049
Revenue
92.2%
Occupancy
$240.55
Daily Rate
Boutique Suite/Banana Bread, Hot Tub and Sauna

Boutique Suite/Banana Bread, Hot Tub and Sauna

Entire Place • 1 bedroom

$66,773
Revenue
85.5%
Occupancy
$206.28
Daily Rate
Lovely Hawaii Stay! 4 Gorgeous Garden View Units

Lovely Hawaii Stay! 4 Gorgeous Garden View Units

Private Room • 4 bedrooms

$39,539
Revenue
12.7%
Occupancy
$1939.31
Daily Rate
Room & Ride

Room & Ride

Entire Place • N/A

$19,882
Revenue
44.5%
Occupancy
$244.40
Daily Rate
Beach Escape! Onsite Pool, Pets Allowed

Beach Escape! Onsite Pool, Pets Allowed

Private Room • 1 bedroom

$15,301
Revenue
11.8%
Occupancy
$494.56
Daily Rate
Maui Adventure! On-site Pool!

Maui Adventure! On-site Pool!

Private Room • 1 bedroom

$9,619
Revenue
15.6%
Occupancy
$411.10
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kahului (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kahului based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lee2$148,82210154.87/5.0
Host #4689144002$54,8402Not Rated
Host #4954387346$46,47364.75/5.0
S1$19,88284.88/5.0
Jay Kai3$17,904135.00/5.0
Steve2$13,112114.94/5.0
Christine1$7,85645.00/5.0
Host #169308161$1,8282Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kahului.

Dive Deeper: Advanced Kahului STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kahului. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kahului Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kahului

  • The Kahului Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kahului, Hotel/Boutique properties are the most common (44.4%), reflecting the local real estate landscape.
  • Houses represent a significant 16.7% portion, catering likely to families or larger groups.
  • The presence of 44.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Kahului Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kahului

  • The dominant room capacity in Kahului is 1 bedroom listings, making up 61.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 88.9% of the active Airbnb listings in Kahului, indicating a high concentration in these sizes.
  • With over half the market (61.1%) consisting of studios or 1-bedroom units, Kahului is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kahului.

Kahului Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kahului

  • The most common guest capacity trend in Kahului vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Kahului STR market, accounting for 61.1% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kahului.
  • On average, properties in Kahului are equipped to host 3.6 guests.

Kahului Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kahului

  • The most common availability pattern in Kahului falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Kahului (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kahului Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.9%)

1 Night

7 listings

38.9% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (16.7%)

3 Nights

3 listings

16.7% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

30+ Nights (22.2%)

30+ Nights

4 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Kahului is 1 Night, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.2%) caters to monthly stays (30+ nights) in Kahului, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 38.9% of Kahului hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kahului.

Kahului Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (44.4%)

Flexible

4 listings

44.4% of total

Firm (55.6%)

Firm

5 listings

55.6% of total

Cancellation Policy Insights for Kahului

  • The prevailing Airbnb cancellation policy trend in Kahului is Firm, used by 55.6% of listings.
  • A majority (55.6%) of hosts in Kahului utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 55.6% market standard in Kahului.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kahului.

Kahului STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kahului

  • The overall average booking lead time for vacation rentals in Kahului is 39 days.
  • Guests book furthest in advance for stays during August (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (72 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Kahului.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Kahului averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kahului (2025)

Amenity Prevalence

Amenity Insights for Kahului

  • Popular amenities like Kitchen, Air conditioning, First aid kit are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kahului to stay competitive.

Kahului Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kahului

  • The typical guest profile for Airbnb in Kahului consists of primarily domestic travelers (85%), often arriving from nearby Honolulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 84.9% of guests.
  • Key international markets include United States (84.9%) and Canada (5.5%).
  • Top languages spoken are English (68%) followed by Spanish (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Honolulu and Seattle.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kahului Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kahuku269$11,629$678.7267%
Nīnole10$11,397$1252.9952%
Waimea399$8,455$800.3045%
Kula12$8,292$358.9977%
Puakō66$8,113$868.5046%
Makawao16$8,057$473.2563%
Honalo23$7,988$413.9661%
Hana69$7,738$417.7564%
Kapalua300$7,218$738.9942%
Paia86$7,107$547.6653%

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