Koloa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-12-01

Is Airbnb profitable in Koloa in 2025? Explore comprehensive Airbnb analytics for Koloa, Hawaii, United States to uncover income potential. This 2025 STR market report for Koloa, based on AirROI data from December 2024 to November 2025, reveals key trends in the market of 228 active listings.

Whether you're considering an Airbnb investment in Koloa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Koloa Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Koloa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$988
The average rental revenue earned for an occupied room per day in Koloa.
Occupancy Rate(?)
47.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$112,269
Typical annual income for an Airbnb listing in Koloa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.5%
Strong growth (16.5%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Koloa.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Koloa.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
228
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Koloa (2025)

Understanding the monthly revenue variations for Airbnb listings in Koloa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Koloa is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Koloa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $32,914+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $15,752 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $7,800 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $4,532, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Koloa

Koloa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Koloa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Koloa:

  • Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 55%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Koloa

Average Daily Rate (ADR) Airbnb Trends in Koloa (2025)

Effective short term rental pricing strategy in Koloa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Koloa typically peaks in July and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $2,298+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,306 or more.
  • Typical properties (Median) charge around $522 per night.
  • Entry-level properties (Bottom 25%) earn around $337 per night.

Average Daily Rate (ADR) Trend by Month in Koloa

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Airbnb Seasonality Analysis & Trends in Koloa (2025)

Peak Season (February, March, July)
  • Revenue averages $15,705 per month
  • Occupancy rates average 59.6%
  • Daily rates average $992
Shoulder Season
  • Revenue averages $13,514 per month
  • Occupancy maintains around 53.3%
  • Daily rates hold near $957
Low Season (September, October, November)
  • Revenue drops to average $10,223 per month
  • Occupancy decreases to average 44.7%
  • Daily rates adjust to average $864

Seasonality Insights for Koloa

  • The Airbnb seasonality in Koloa shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Koloa's highest earning potential, with monthly revenues capable of climbing to $15,918, occupancy reaching a high of 60.0%, and ADRs peaking at $1,003.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $10,040, occupancy could drop to 39.4%, and ADRs may adjust down to $846.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Koloa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Koloa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Koloa (2025)

Exploring the top neighborhoods for short-term rentals in Koloa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Poipu Beach
Famous for its golden sands and surfing spots, Poipu Beach is a popular destination for vacationers looking for sun and sea activities. It's ideal for families and couples alike, offering numerous beachfront properties.
Poipu Beach Park, Spouting Horn, Maha'ulepu Heritage Trail, Allerton Garden, Koloa Fish Market
Koloa Town
Rich in history, Koloa Town gives visitors a taste of Old Hawaii with its charming shops, galleries, and restaurants. It's an attractive spot for travelers interested in local culture and history.
Koloa Rum Company, Koloa Heritage Trail, Old Koloa Town, Spouting Horn Blowhole
Lawai Valley
This lush valley is great for those looking for a serene escape into nature. The natural beauty and proximity to hiking trails and waterfalls make it attractive for nature lovers.
Lawai Valley, Maha'ulepu Beach, Hiking Trails, Allerton Garden
Shipwreck Beach
Known for its dramatic cliffs and beautiful scenery, Shipwreck Beach attracts adventure seekers and those looking to relax by the ocean. It's a famous location for photography and exploration.
Shipwreck Beach, Mahaulepu Heritage Trail, Greece Beach
Kalaheo
Slightly inland, Kalaheo offers stunning views and a quieter setting while still being close to the south shores. Great for travelers wanting a peaceful retreat.
Kalaheo Park, Kukuiolono Park and Gardens, Local cafes and shops
Hanapepe
Known as the 'biggest little town on Kauai', Hanapepe has a beautiful old-town feel with artsy shops and galleries. It attracts visitors keen on a local and artistic experience.
Hanapepe Art Nights, Swinging Bridge, West Kauai Technology & Visitor Center
Makena Beach
Though technically part of Maui, the nearby Makena Beach is frequently visited by those staying in Koloa for its incredible beauty and less crowded experience. Perfect for beachgoers and snorkelers.
Makena Landing, Snorkeling spots, Big Beach and Little Beach
Kauai Coffee Company
Located nearby, this is one of the largest coffee farms in the U.S. and attracts coffee lovers and visitors interested in local agriculture and tastings.
Kauai Coffee Visitor Center, Coffee Tours, Sampling local brews

Understanding Airbnb License Requirements & STR Laws in Koloa (2025)

Yes, Koloa, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Koloa to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 83% licensed listings)

Top Performing Airbnb Properties in Koloa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Koloabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spectacular View Home for 20! Ocean golf mountain!

Spectacular View Home for 20! Ocean golf mountain!

Entire Place • 6 bedrooms

$727,754
Revenue
64.5%
Occupancy
$3102.21
Daily Rate
Ocean and Golf Course Views

Ocean and Golf Course Views

Entire Place • 6 bedrooms

$612,438
Revenue
77.3%
Occupancy
$2342.70
Daily Rate
Luxury Home with Pool: Mehana Makai, Kukui'ula

Luxury Home with Pool: Mehana Makai, Kukui'ula

Entire Place • 4 bedrooms

$567,686
Revenue
70.5%
Occupancy
$2146.13
Daily Rate
Luxe Kauai Retreat | Pool • Spa • Ocean Views • AC

Luxe Kauai Retreat | Pool • Spa • Ocean Views • AC

Entire Place • 6 bedrooms

$542,622
Revenue
64.3%
Occupancy
$3030.10
Daily Rate
Teak House

Teak House

Entire Place • 4 bedrooms

$540,343
Revenue
77.0%
Occupancy
$1949.43
Daily Rate
Hale Keaka at Kukui'ula: Hale Keaka: Luxury Estate

Hale Keaka at Kukui'ula: Hale Keaka: Luxury Estate

Entire Place • 6 bedrooms

$474,193
Revenue
40.5%
Occupancy
$3538.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Koloa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Koloa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Wailani13$3,628,028994.98/5.0
Gather12$2,852,1911834.91/5.0
CoralTree Residence Collection12$2,262,137315.00/5.0
Parrish Kauai30$1,816,7772484.81/5.0
Michael11$1,653,998515.00/5.0
Love Rentals3$827,556314.99/5.0
Suite Paradise7$811,995924.84/5.0
Sarah1$727,754394.90/5.0
Koloa Kai8$703,775794.66/5.0
Benjamin8$643,2829794.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Koloa.

Dive Deeper: Advanced Koloa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Koloa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Koloa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Koloa

  • The Koloa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 228 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Koloa, Apartment/Condo properties are the most common (50.9%), reflecting the local real estate landscape.
  • Houses represent a significant 48.2% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 0.9%) offer potential for unique stay experiences.

Koloa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Koloa

  • The dominant room capacity in Koloa is 1 bedroom listings, making up 29.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 53.5% of the active Airbnb listings in Koloa, indicating a high concentration in these sizes.
  • A significant 39.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Koloa.

Koloa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Koloa

  • The most common guest capacity trend in Koloa vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Koloa STR market, accounting for 55.3% of listings.
  • 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Koloa.
  • On average, properties in Koloa are equipped to host 5.3 guests.

Koloa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Koloa

  • The most common availability pattern in Koloa falls within the 271-366 days range, representing 38.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Koloa (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Koloa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.8%)

1 Night

11 listings

4.8% of total

2 Nights (7%)

2 Nights

16 listings

7% of total

3 Nights (14.9%)

3 Nights

34 listings

14.9% of total

4-6 Nights (30.3%)

4-6 Nights

69 listings

30.3% of total

7-29 Nights (3.1%)

7-29 Nights

7 listings

3.1% of total

30+ Nights (39.9%)

30+ Nights

91 listings

39.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Koloa is 30+ Nights, adopted by 39.9% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (11.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (39.9%) caters to monthly stays (30+ nights) in Koloa, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 39.9% of Koloa hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 39.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Koloa.

Koloa Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (25.4%)

Super Strict 60 Days

58 listings

25.4% of total

Limited

1 listings

0.4% of total

Super Strict 30 Days (12.3%)

Super Strict 30 Days

28 listings

12.3% of total

Flexible

2 listings

0.9% of total

Moderate (10.1%)

Moderate

23 listings

10.1% of total

Firm (39%)

Firm

89 listings

39% of total

Strict (11.8%)

Strict

27 listings

11.8% of total

Cancellation Policy Insights for Koloa

  • The prevailing Airbnb cancellation policy trend in Koloa is Firm, used by 39% of listings.
  • A majority (50.8%) of hosts in Koloa utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 39% market standard in Koloa.
  • Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Koloa.

Koloa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Koloa

  • The overall average booking lead time for vacation rentals in Koloa is 108 days.
  • Guests book furthest in advance for stays during April (average 125 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 76 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (120 days avg.) sees the longest lead times, while Summer (88 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (108 days) as a baseline for your pricing and availability strategy in Koloa.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 120 days) to capture early planners.
  • Monitor your own booking lead times against these Koloa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Koloa (2025)

Amenity Prevalence

Amenity Insights for Koloa

  • Essential amenities in Koloa that guests expect include: Wifi, TV, Coffee maker, Hair dryer, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Koloa: Wifi, TV, Coffee maker, Hair dryer, Kitchen.
  • Prioritize adding missing essentials: Wifi, TV, Coffee maker, Hair dryer, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Koloa to stay competitive.

Koloa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Koloa

  • The typical guest profile for Airbnb in Koloa consists of primarily domestic travelers (90%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 90.0% of guests.
  • Key international markets include United States (90%) and Canada (3.5%).
  • Top languages spoken are English (67.6%) followed by Spanish (9.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and San Francisco.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Koloa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mākaha Valley95$13,803$696.7870%
Anahola23$13,790$841.9656%
Haena12$12,539$1098.6051%
Kilauea40$10,921$1101.9953%
Kekaha15$9,142$537.2463%
Hanalei420$7,077$554.4851%
Poipu1,148$6,926$588.3750%
Kapolei509$6,918$694.2045%
Kapaa232$5,810$424.0856%
Princeville1,316$5,807$430.0651%

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