Gatsby-inspired mansion w/ game lounge & hot tub! Entire home · 8 bedrooms Rated 4.98 - Revenue
- $365,385
- Occupancy
- 78.1%
- Daily rate
- $1,246
Airbnb market data · 202612 months to September 2026
Louisville, KY Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Louisville brought in $31,186 over the 12 months through September 2026, about 12% more than the Kentucky average of $27,730.
The short answer
Louisville Airbnb Market at a Glance
Rates in Louisville run ahead of the Kentucky average, with bookings close to it. Listings averaged $333 a night and were booked on 39% of available nights, against $250 and 39% for the Kentucky average.
Timing matters: in May, usually the best month, the average listing earns about twice as much as in January, usually the slowest.
With 2,190 active listings, Louisville is the largest of 112 Kentucky markets AirROI tracks. From a year earlier, the number of active listings grew 18%.
Browse the live Louisville Airbnb market
See Every Louisville Listing
Revenue
How Much Do Airbnb Hosts Make in Louisville?
Gross bookings per Louisville listing averaged $31,186 over the 12 months to September 2026 (Kentucky average: $27,730), before cleaning, platform and management costs and taxes.
In a typical year, the average Louisville listing brings in $4,870 in May, its best month, and $2,350 in January, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.5 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $7,970+ a month, about three times the typical property.
- Strong performers (top 25%) earn $4,670 or more, roughly $2,100 a month above the median.
- Typical properties (median) earn about $2,570 a month.
- Entry-level properties (bottom 25%) earn $1,330 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earns about twice what January does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $3,650 $4,990 $2,250
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Louisville Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
September 2025 led on revenue. Nightly rates peaked in May 2026 and bookings in October 2025, so the best-paying month is not always the busiest or the priciest. Across the past two years, May is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $4,778 | 46.0% | $363 | $159 | 89 days | 4 nights |
| Oct 2025 | $4,510 | 48.9% | $335 | $145 | 54 days | 4.1 nights |
| Nov 2025 | $3,374 | 42.0% | $322 | $112 | 49 days | 4.2 nights |
| Dec 2025 | $2,876 | 38.3% | $310 | $93 | 35 days | 4.1 nights |
| Jan 2026 | $2,452 | 34.5% | $297 | $79 | 30 days | 5.5 nights |
| Feb 2026 | $2,623 | 37.6% | $309 | $94 | 38 days | 4.3 nights |
| Mar 2026 | $3,346 | 42.2% | $313 | $108 | 37 days | 4.6 nights |
| Apr 2026 | $4,348 | 38.3% | $380 | $145 | 79 days | 3.7 nights |
| May 2026 | $4,746 | 38.8% | $406 | $153 | 50 days | 4.5 nights |
| Jun 2026 | $4,097 | 45.9% | $341 | $137 | 41 days | 4.9 nights |
| Jul 2026 | $4,656 | 44.0% | $358 | $150 | 52 days | 4.8 nights |
| Aug 2026 | $3,385 | 41.3% | $328 | $109 | 43 days | 4.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Louisville listing earns about $2,570 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Louisville Profitable?
Yes, when it's run well. The average Louisville Airbnb took in $31,186 in the 12 months to September 2026, and run by its owner at everyday costs, about $1,710 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,140 a month.
Cleaning it yourself keeps the $3,100 a year guests pay in cleaning fees, for about $1,970 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,480 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Louisville Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $28,086 | $50,960 |
| Cleaning fees guests pay10% of Louisville bookings | $3,100 | $5,620 |
| Gross bookings | $31,186 | $56,580 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 78% of Louisville listings on Simplified Pricing, 3% for the rest | −$3,980 | −$7,210 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,100 | −$5,620 |
| Utilities and internetAbout 5% of bookings | −$1,560 | −$2,830 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$620 | −$1,130 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$940 | −$1,700 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$310 | −$310 |
| Permit and registrationWhere one is required: see Louisville's Airbnb rules | −$160 | −$160 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$10,670 | −$18,960 |
| Left for housing costs, then profit | $20,516about $1,710 a month | $37,620about $3,140 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Louisville Airbnb Profit
The estimate starts from Louisville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Louisville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Louisville's Top Earners Get There
- More nights booked. The busiest quarter of Louisville listings are booked on 60% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of $195 adds about $1,970 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $350 a night or more, against a median of $195. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $2,810 a year.
- Open for the busy months. In a typical year, May brings the average listing about $4,870, against $2,350 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Louisville listings average 4.84 stars, and 46% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,720 a month, against $2,600 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Louisville?
Louisville listings were booked on 39% of the nights they were open over the past year, in line with the Kentucky average and 2 percentage points below the U.S. average (41%). In a typical year, occupancy climbs to 50% in October and falls to 35% in January.
The busiest tenth of listings are booked about 3.6 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 60% or more, roughly four nights a week.
- Typical properties (median) fill about 39% of open nights.
- Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.
October is usually the busiest month in Louisville, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 43% 51% 34%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Louisville?
The average nightly rate in Louisville, known as ADR (average daily rate), was $333 over the past year, about 33% above the Kentucky average of $250 and about the same as the U.S. average ($320). In a typical year, rates peak in May at about $390 and bottom out in January at about $295.
Prices span a wide range: the top 10% charge about 5.7 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $700+ a night, about 3.6 times the median.
- Strong performers (top 25%) charge $350 or more, about $160 above the median.
- Typical properties (median) charge about $195 a night.
- Entry-level properties (bottom 25%) charge $125 or less, about 63% of the median.
May rates run 34% above January's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $327 $406 $288
What Is the RevPAR for Airbnb in Louisville?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Louisville it averaged $118 over the past year, from about $76 in a typical January to about $157 in a typical May.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $240+ per open night, about three times the median.
- Strong performers (top 25%) earn $144 or more, about $60 a night above the median.
- Typical properties (median) earn about $82 per open night.
- Entry-level properties (bottom 25%) earn $47 or less, about 57% of the median.
May RevPAR is about twice January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $120 $161 $73
Seasonality
Best and Worst Months for Airbnb in Louisville
Louisville has two high seasons, April–July and September–October, which makes it a moderately seasonal market. Business is slowest from November to March. A listing earns about 47% more a month in June through August than in December through February.
Average revenue by month in Louisville
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $3,650 $4,870 $2,350
Revenue by month in Louisville in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $2,350 |
| February | Low season | $2,650 |
| March | Low season | $3,310 |
| April | High season | $4,340 |
| May | High season | $4,870 |
| June | High season | $3,900 |
| July | High season | $4,370 |
| August | Shoulder season | $3,380 |
| September | High season | $4,340 |
| October | High season | $4,130 |
| November | Low season | $3,210 |
| December | Low season | $2,920 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonApril–July, September–October | $4,330 | 45% | $348 |
| Shoulder seasonAugust | $3,380 | 42% | $319 |
| Low seasonNovember–March | $2,890 | 41% | $304 |
How Far in Advance Do Guests Book Airbnb in Louisville?
Guests book Louisville stays 54 days ahead on average (about eight weeks). September stays are booked furthest out, about 80 days ahead, and January stays closest to arrival, about 29 days. A typical September booking is made in late June.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 48 days 89 days 29 days
The 12-month figure of 54 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Louisville
Short-term rentals are legal in Louisville with a $250 yearly city registration; second homes in residential zones also need a conditional use permit, and Airbnb collects the 15.5% lodging tax.
84% of the 2,190 active listings in Louisville display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
The permit, operating limits and taxes on a stay are set out in the Louisville Airbnb regulations, each rule linked to its official source and checked October 2026.
Neighborhoods
Best Neighborhoods for Airbnb in Louisville
AirROI's area guide picks eight Louisville neighborhoods that draw short-term rental guests, led by NuLu, Old Louisville and Downtown Louisville. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| NuLu | A vibrant neighborhood known for its art galleries, local boutiques, and exceptional dining experiences. NuLu's urban charm attracts both tourists and locals seeking a unique cultural experience in Louisville. | Louisville Slugger Museum & Factory, Muhammad Ali Center, Fourth Street Live!, KMAC Museum, Great Flood Brewing Co. |
| Old Louisville | Renowned for its stunning Victorian architecture and rich history, Old Louisville offers a charming experience with close proximity to parks and historic sites, appealing to tourists interested in cultural heritage. | Central Park, The Conrad-Caldwell House Museum, The Speed Art Museum, Brandeis House, Iroquois Park |
| Downtown Louisville | The heartbeat of the city, Downtown Louisville features a vibrant mix of nightlife, dining, and cultural attractions, making it ideal for travelers looking for convenience and entertainment options. | KFC Yum! Center, Louisville Science Center, Muhammad Ali Boulevard, Louisville Palace, Transportation Center |
| The Highlands | Known for its eclectic mix of shops, restaurants, and bars, The Highlands is a popular destination for the younger crowd and offers a fun, lively atmosphere. | Crescent Hill Water Tower, Cherokee Park, Highlands Beer Garden, Bellarmine University, The Highland Festival |
| Shelby Park | An up-and-coming area that offers affordability paired with great access to parks and local dining options, appealing to both investors and travelers looking for budget-friendly accommodations. | Shelby Park, Louisville Mega Cavern, Schnitzelburg neighborhood, Floyds Fork |
| Clifton | A residential area that is gaining traction due to its artistic vibe and community feel, ideal for those looking for a local experience while still being near downtown Louisville. | Clifton Center, Lynn Family Stadium, Big Four Bridge, Riverside, the Farnsley-Moremen Landing |
| St. Matthews | A suburban area known for its shopping centers and proximity to parks, St. Matthews attracts families and visitors seeking a quieter, yet conveniently located stay near downtown. | Mall St. Matthews, Seneca Park, Beargrass Creek State Nature Preserve, St. Matthews Community Center |
| Jeffersontown | A growing suburban area with a lively town center, Jeffersontown is becoming popular with families and business travelers looking for comfortable and spacious options outside the city center. | Jeffersontown Green, Castle Park, Kentucky Music Hall of Fame, Majority Barn |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Louisville Airbnb Listings by Type and Size
More than nine in ten Airbnbs in Louisville are entire homes (91%), with private rooms at 9%. Houses are the most common property type at 54%, ahead of apartments and condos (38%).
Nearly all listings rent the whole place
Louisville Airbnb listings by room type
- Entire home 91%
- Private room 9%
- Hotel room <1%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 91.1% | 1,995 |
| Private room | 8.7% | 191 |
| Hotel room | 0.2% | 4 |
Listings by property type
Louisville Airbnb listings by property type
- House 54%
- Apartment/Condo 38%
- Hotel/Boutique 5%
- Others 2%
- Cabin/Outdoor 1%
- Unique stay <1%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 54.1% | 1,185 |
| Apartment/Condo | 37.7% | 826 |
| Hotel/Boutique | 4.6% | 101 |
| Others | 1.8% | 39 |
| Cabin/Outdoor | 1.4% | 30 |
| Unique stay | 0.4% | 9 |
How Many Bedrooms Do Airbnb Listings in Louisville Have?
Two-bedroom homes are the most common size in Louisville (27% of entire homes), and 46% have three or more bedrooms. Shares are of the 1,930 entire homes that give a bedroom count; rented rooms are left out.
Louisville entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
4%
23%
27%
21%
13%
12%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 4.0% | 77 |
| 1 bedroom | 22.7% | 438 |
| 2 bedrooms | 27.1% | 523 |
| 3 bedrooms | 21.2% | 409 |
| 4 bedrooms | 13.2% | 254 |
| 5+ bedrooms | 11.9% | 229 |
What Each Home Size Earns in Louisville
A typical studio in Louisville earned $6,910 over the past year, against $65,200 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| Studio | 77 | $6,910 | $10,400 | $140 | 34% |
| 1 bedroom | 438 | $13,800 | $17,900 | $153 | 41% |
| 2 bedrooms | 523 | $20,400 | $23,100 | $212 | 42% |
| 3 bedrooms | 409 | $29,100 | $32,600 | $346 | 38% |
| 4 bedrooms | 254 | $41,500 | $47,900 | $559 | 37% |
| 5+ bedrooms | 229 | $65,200 | $82,400 | $967 | 36% |
How Many Guests Do Airbnbs in Louisville Sleep?
Louisville is a group-trip market: 34% of listings sleep eight or more guests, about 1.7 times the share of the next most common size, four guests (21%). Shares are of the 2,050 listings with a guest capacity on file (93% of the market).
Louisville listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
1%
13%
6%
21%
5%
19%
2%
34%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 0.7% | 14 |
| 2 guests | 13.1% | 269 |
| 3 guests | 5.7% | 116 |
| 4 guests | 20.7% | 423 |
| 5 guests | 5.0% | 102 |
| 6 guests | 18.8% | 384 |
| 7 guests | 2.0% | 40 |
| 8+ guests | 34.1% | 698 |
How Louisville Airbnb Listings Are Set Up
Louisville hosts set up an average of 3.5 beds per listing. Only 38% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 15
- Beds per listing
- 3.5
- Show exact location
- 38%
What Amenities Do Airbnb Listings in Louisville Offer?
Louisville listings compete on the household basics: the ten most common amenities are staples led by air conditioning, wifi and a smoke alarm, with no pool, hot tub or free on-site parking among them.
Share of Louisville listings with each common amenity
Airbnb Amenities Linked to Higher Revenue in Louisville
Listings in Louisville with a sauna earned about 3.1 times as much a year, on average, as those without: $95,900 against $30,900. The gap is smaller for a home movie theater (about 2.7 times as much) and an outdoor shower (about 2.5 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Louisville listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
Revenue by amenity in numbers
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Sauna | 0.5% | $95,900 | $30,900 | +211% |
| Movie theater | 1.0% | $83,300 | $30,700 | +171% |
| Outdoor shower | 0.5% | $76,700 | $31,000 | +148% |
| Pool table | 4% | $71,300 | $29,300 | +143% |
| Mini golf | 1% | $67,200 | $30,800 | +118% |
| Ping pong table | 3% | $65,200 | $30,300 | +115% |
| Hot tub | 7% | $61,600 | $28,800 | +114% |
| Beach essentials | 0.7% | $64,900 | $31,000 | +110% |
| Life size games | 2% | $63,500 | $30,400 | +109% |
| Game console | 4% | $59,900 | $29,900 | +100% |
Guests
Who Books Airbnbs in Louisville?
Louisville draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Chicago is the largest source outside Louisville, at about 3% of reviews. English is spoken by 78% of guests, and Spanish by 10%.
97% of Louisville guests are domestic
Where guests who left reviews live
- Domestic 97%
- International 3%
Where Louisville guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Louisville | 4.4% |
| Chicago | 2.7% |
| Indianapolis | 2.1% |
| Nashville | 1.9% |
| Cincinnati | 1.8% |
Where Louisville guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 97.2% |
| Canada | 0.8% |
| United Kingdom | 0.3% |
| Mexico | 0.2% |
Languages spoken by Louisville guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 77.8% |
| Spanish | 10.3% |
| French | 3.2% |
| German | 1.7% |
| Chinese | 0.8% |
What Are Airbnb Guest Ratings in Louisville?
Louisville Airbnbs average 4.84 stars, and 46% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.78. Listings here carry long review histories, about 83 reviews each on average.
Communication scores highest in Louisville; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.87 |
| Cleanliness | 4.84 |
| Communication | 4.92 |
| Location | 4.78 |
| Check-in | 4.90 |
| Value | 4.79 |
Booking patterns
How Guests Book in Louisville: Stays, Rules and Fees
More than eight in ten Louisville listings are open to guests more than 180 days a year, but only 19% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Louisville listings are open to guests
Share of listings by days a year
- 271-366 days 50%
- 181-270 days 31%
- 91-180 days 16%
- 31-90 days 2%
- 1-30 days <1%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 50.3% | 1,101 |
| 181-270 days | 31.4% | 688 |
| 91-180 days | 16.2% | 354 |
| 31-90 days | 2.1% | 46 |
| 1-30 days | 0.0% | 1 |
Days a year Louisville listings are booked or blocked
Share of listings by days a year
- 271-366 days 3%
- 181-270 days 17%
- 91-180 days 32%
- 31-90 days 29%
- 1-30 days 19%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.5% | 55 |
| 181-270 days | 16.9% | 370 |
| 91-180 days | 32.1% | 702 |
| 31-90 days | 29.0% | 636 |
| 1-30 days | 19.5% | 427 |
What Is the Average Length of Stay for Airbnb in Louisville?
Bookings in Louisville average 3.6 to 5.3 nights depending on the month, longest in January and shortest in September. Listings took about 24 bookings each over the year, some 51,800 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Louisville
Average nights per booking, by month of stay
Average 4.4 nights 5.3 nights 3.6 nights
Two-year average by calendar month.
Louisville Airbnb Minimum Stay Requirements
More than three-quarters of listings in Louisville accept stays of one or two nights. A smaller group, 9%, takes only stays of 30 nights or more.
Minimum stay set by Louisville listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Louisville?
Firm is the most common cancellation policy in Louisville, used by 40% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than half of listings use Firm or stricter terms, against 42% on Flexible or Moderate.
Cancellation policies of Louisville listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Louisville?
About nine in ten Louisville listings charge a cleaning fee. The typical fee is $125, but a minority of much higher fees lifts the average to $325, so the median is the better guide. Spread over the average stay of about four nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 10% of gross revenue.
- Median cleaning fee
- $125
- Average cleaning fee
- $325
- Listings charging a fee
- 89.8%
- Share of gross revenue
- 9.9%
Top earners
Top-Earning Airbnbs and Hosts in Louisville
The top-grossing Airbnb in Louisville, an eight-bedroom home, took in $365,000 over the past year, about 12 times the city's average of $31,200. All six listings below have five or more bedrooms, so the top of this market belongs to large homes.
Gatsby-inspired mansion w/ game lounge & hot tub! Entire home · 8 bedrooms Rated 4.98 
Sleep42 21Beds 15BR 10BA Super Stays Guesthouse Entire home · 15 bedrooms Rated 4.98 - Revenue
- $317,154
- Occupancy
- 54.6%
- Daily rate
- $2,272
7BR Estate | Pool | Pickleball Entire home · 7 bedrooms Rated 4.98 - Revenue
- $295,923
- Occupancy
- 54.3%
- Daily rate
- $1,383
Sleep24 12Beds 8BR 6BA Swepson Retreat KING Entire home · 8 bedrooms Rated 4.94 - Revenue
- $274,607
- Occupancy
- 63.6%
- Daily rate
- $1,348
6-BR NuLu home with backyard perfect for groups! Entire home · 6 bedrooms Rated 4.81 - Revenue
- $270,419
- Occupancy
- 76.6%
- Daily rate
- $870
KY Derby & Fesitval Home: 5 Bed/Bath w Parking Lot Entire home · 5 bedrooms Rated 5.00 - Revenue
- $264,315
- Occupancy
- 32.0%
- Daily rate
- $2,747
Who Are the Top Airbnb Hosts in Louisville?
Shannon is the top-grossing host in Louisville, with $6.16 million in bookings across 120 listings over the past year; a second account under the same name runs another 12. Together, the ten top-grossing hosts run 16% of the market's 2,190 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Shannon Account 1 | 120 | $6,163,054 | $51,359 | 4.79/5 | |
| Eric-BNB Louisville | 48 | $2,776,333 | $57,840 | 4.91/5 | |
| Amanda | 38 | $2,259,474 | $59,460 | 4.87/5 | |
| 4 | Brandon | 23 | $1,809,256 | $78,663 | 4.94/5 |
| 5 | Madison | 31 | $1,647,144 | $53,134 | 4.75/5 |
| 6 | James | 26 | $1,380,473 | $53,095 | 4.96/5 |
| 7 | Bungalou | 13 | $892,982 | $68,691 | 4.84/5 |
| 8 | David & Amy | 34 | $817,541 | $24,045 | 4.55/5 |
| 9 | Super Stays | 3 | $800,701 | $266,900 | 4.97/5 |
| 10 | Shannon Account 2 | 12 | $718,715 | $59,893 | 4.86/5 |
Account numbers mark separate host accounts that share a display name.
Who Are the Airbnb Hosts in Louisville?
Professional management companies run one in five Louisville listings and owners run the rest, though 37% of listings have a co-host. Two-thirds of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 78% of listings.
- Superhosts
- 65.7%
- Professional management
- 19.6%
- Cohosted listings
- 36.8%
- Instant Book enabled
- 30.4%
- Simplified Pricing
- 78.0%
Largest Airbnb Management Companies in Louisville
12 management companies run five or more active Airbnb listings in Louisville, and companies run 11% of its 2,190 active listings. Eric-BNB is the largest, with 73 listings and an average guest rating of 4.92; the next largest are Wayne - BNB, CozySuites, Evolve and Stellar Suites.
The five largest run 8% of Louisville's listings
Share of Louisville's 2,190 active Airbnb listings each company runs as host or co-host
- Eric-BNB 3% · 73
- Wayne - BNB 2% · 42
- CozySuites 2% · 34
- Evolve 1% · 22
- Stellar Suites <1% · 14
- All other listings 92%
Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.
See the largest management companies in Kentucky, with a profile of each.
Nearby markets
Louisville vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 50 km, Shelbyville (45 km away, 87 listings) earned the most per listing, about 45% more than Louisville. Shepherdsville was the busiest, booked on 44% of nights against 39% in Louisville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Jeffersonville 7 km | 184 | $32,997 | $257 | 43% |
| Clarksville 8 km | 47 | $22,537 | $240 | 38% |
| New Albany 11 km | 143 | $25,414 | $222 | 39% |
| Shepherdsville 27 km | 37 | $28,883 | $210 | 44% |
| La Grange 37 km | 33 | $30,478 | $330 | 35% |
| Taylorsville 43 km | 47 | $26,154 | $284 | 31% |
| Shelbyville 45 km | 87 | $45,342 | $417 | 40% |
| Radcliff 50 km | 52 | $17,954 | $170 | 40% |
Other Airbnb Markets in Kentucky
- Lexington Airbnb data 819 listings
- Stanton Airbnb data 322 listings
- Williamstown Airbnb data 227 listings
- Campton Airbnb data 223 listings
- Covington Airbnb data 220 listings
- Frankfort Airbnb data 220 listings
- Bowling Green Airbnb data 203 listings
- Elizabethtown Airbnb data 193 listings
See all 112 Kentucky Airbnb markets
Markets Similar to Louisville
Markets elsewhere in the United States with a similar nightly rate and occupancy to Louisville:
- Walla Walla Airbnb data WA · $328/night · 38.6%
- Town of Catskill Airbnb data NY · $331/night · 38.9%
- Bartlett Airbnb data NH · $336/night · 37.7%
- Pinehurst Airbnb data NC · $332/night · 37.6%
- Red Lodge Airbnb data MT · $320/night · 38.6%
- Millville Airbnb data DE · $345/night · 38.1%
FAQ
Louisville Airbnb FAQ
How much do Airbnb hosts make in Louisville?
An active Louisville Airbnb grossed $31,186 on average in the 12 months to September 2026, according to AirROI's tracking of 2,190 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,670 or more in a typical month.
How much can I make on Airbnb in Louisville?
It depends most on the home's size, location and how it's run. The middle half of Louisville listings earn between $1,330 and $4,670 in a typical month, and the top tenth $7,970 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Louisville?
Listings in Louisville were booked on 39% of available nights over the past year. That compares with 39% for the Kentucky average. October is usually the busiest month.
How much does an Airbnb cost per night in Louisville?
The average booked night in Louisville cost $333 before fees. Half of listings charge between $125 and $350, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Louisville?
Yes, Airbnb is legal in Louisville with a $250 annual city registration; owners hosting in their own primary residence register only, while other homes in residential zones also need a conditional use permit. The Louisville Airbnb regulations set out the permit, its cost, the taxes on a stay and the operating limits, each linked to its official source.
Is Airbnb profitable in Louisville?
Yes, when it's run well. The average Louisville Airbnb grossed $31,186 in the 12 months to September 2026, 12% above the Kentucky average of $27,730. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $20,516 a year (about $1,710 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,140 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Louisville?
May usually pays best, averaging $4,870 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Louisville?
Each night a Louisville listing was open to book earned $118 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $240 or more.
How far in advance do guests book Airbnbs in Louisville?
Louisville stays were booked 54 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Louisville?
The average Louisville Airbnb stay lasts about four nights. A listing took 24 reservations over the year on average.
How are Airbnbs in Louisville rated?
Guests rate Louisville Airbnbs 4.84 out of 5 on average. Guests score communication highest and location lowest.
What are the best neighborhoods for Airbnb in Louisville?
NuLu, Old Louisville and Downtown Louisville draw the most short-term rental interest in Louisville. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Louisville?
AirROI counted 2,190 active Airbnb listings in Louisville as of September 2026. The closest tracked market is Jeffersonville, 7 km away.
How much are Airbnb cleaning fees in Louisville?
In Louisville, about nine in ten listings add a cleaning fee. The median fee is $125, but a minority of much higher fees lifts the average to $325, so the median is the better guide.
Method
About This Data
Figures on this page cover 2,190 active Airbnb listings in Louisville from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.