Madison Heights Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Madison Heights in 2025? Explore comprehensive Airbnb analytics for Madison Heights, Michigan, United States to uncover income potential. This 2025 STR market report for Madison Heights, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 81 active listings.

Whether you're considering an Airbnb investment in Madison Heights, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Madison Heights Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Madison Heights Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$112
The average rental revenue earned for an occupied room per day in Madison Heights.
Occupancy Rate(?)
52.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$16,176
Typical annual income for an Airbnb listing in Madison Heights. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.9%
Strong growth (11.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Madison Heights.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Madison Heights.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
81
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Madison Heights (2025)

Understanding the monthly revenue variations for Airbnb listings in Madison Heights is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Madison Heights is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Madison Heights across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,154+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,954 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,635 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $671, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Madison Heights

Madison Heights Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Madison Heights STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Madison Heights:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 55%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Madison Heights

Average Daily Rate (ADR) Airbnb Trends in Madison Heights (2025)

Effective short term rental pricing strategy in Madison Heights involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Madison Heights typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Madison Heights

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Airbnb Seasonality Analysis & Trends in Madison Heights (2025)

Peak Season (June, July, May)
  • Revenue averages $2,461 per month
  • Occupancy rates average 49.5%
  • Daily rates average $129
Shoulder Season
  • Revenue averages $2,004 per month
  • Occupancy maintains around 59.7%
  • Daily rates hold near $115
Low Season (January, February, April)
  • Revenue drops to average $1,483 per month
  • Occupancy decreases to average 48.1%
  • Daily rates adjust to average $110

Seasonality Insights for Madison Heights

  • The Airbnb seasonality in Madison Heights shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Madison Heights's highest earning potential, with monthly revenues capable of climbing to $2,693, occupancy reaching a high of 68.5%, and ADRs peaking at $134.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,376, occupancy could drop to 43.5%, and ADRs may adjust down to $106.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Madison Heights.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Madison Heights seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Madison Heights (2025)

Exploring the top neighborhoods for short-term rentals in Madison Heights? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Madison Heights
The heart of the city with easy access to shopping, dining, and entertainment. Ideal for those looking for convenience and urban living, attracting both business travelers and tourists.
Shopping at the Oakland Mall, Dining options, Civic Center Park, Madison Heights City Hall
Madison Heights Historical District
A charming area that offers a glimpse into the city's past. This neighborhood features beautiful historical homes and attracts history buffs and families.
The Madison Heights Historical Museum, Historic homes, Local parks, Community events
John R Road Corridor
A bustling commercial area with a variety of restaurants and shops. Popular among visitors looking for a diverse dining experience and convenient services.
Various restaurants, Shopping centers, Local businesses
Green Acres
A suburban neighborhood known for its family-friendly atmosphere and parks. Attracts families and those seeking a quieter stay with nearby recreational options.
Green Acres Park, Local schools, Family-friendly community events
Royal Oak Border
Close proximity to Royal Oak, known for its vibrant nightlife and entertainment options. Perfect for young adults and those looking for a lively atmosphere.
Royal Oak Theatre, Restaurants and bars, Parks and recreation
Warrendale Park
An inviting neighborhood with access to parks and outdoor activities. A great choice for nature lovers and those enjoying outdoor recreation.
Warrendale Park, Walking trails, Family-friendly activities
Twelve Oaks Mall Area
Located near one of the largest malls, this area attracts shoppers and visitors looking for retail therapy and entertainment.
Twelve Oaks Mall, Dining options nearby, Entertainment venues
Lake Park
A tranquil residential neighborhood with nearby lakes and recreational areas. Appeals to guests looking for a peaceful retreat close to nature.
Lake Park, Fishing and boating, Walking trails

Understanding Airbnb License Requirements & STR Laws in Madison Heights (2025)

While Madison Heights, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Madison Heights to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Madison Heights (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Madison Heightsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Game Room, Covered Patio, 75' TV, BBQ, WD

Spacious Game Room, Covered Patio, 75' TV, BBQ, WD

Entire Place • 4 bedrooms

$69,289
Revenue
77.5%
Occupancy
$239.80
Daily Rate
Cozy Glass Enclosed Patio, Fire Place, 70"TV, EV

Cozy Glass Enclosed Patio, Fire Place, 70"TV, EV

Entire Place • 4 bedrooms

$61,610
Revenue
74.3%
Occupancy
$221.75
Daily Rate
Charming *Hot Tub* 4 BD/2 BA Near Royal Oak

Charming *Hot Tub* 4 BD/2 BA Near Royal Oak

Entire Place • 4 bedrooms

$56,681
Revenue
59.6%
Occupancy
$247.57
Daily Rate
Cabin House | Sauna | Hot Tub | Centrally Located

Cabin House | Sauna | Hot Tub | Centrally Located

Entire Place • 3 bedrooms

$48,166
Revenue
68.7%
Occupancy
$242.12
Daily Rate
Cheerful Ranch w/ Grill/3TVs/Game & Bar RM by RO

Cheerful Ranch w/ Grill/3TVs/Game & Bar RM by RO

Entire Place • 3 bedrooms

$45,101
Revenue
67.5%
Occupancy
$177.15
Daily Rate
4 BR | 8 Beds | 2 Full Baths | Great Stay

4 BR | 8 Beds | 2 Full Baths | Great Stay

Entire Place • 4 bedrooms

$44,560
Revenue
50.0%
Occupancy
$239.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Madison Heights (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Madison Heights based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ishin3$154,4862624.89/5.0
Christine4$129,9924374.97/5.0
Kelly8$112,9572384.63/5.0
Samantha3$89,4121584.83/5.0
Abundant Place3$74,6122324.65/5.0
Diana3$61,0253824.82/5.0
Abdel1$48,1661864.89/5.0
Greg & Nicole3$42,191854.93/5.0
Niloo3$38,8881324.74/5.0
Mortada1$38,779784.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Madison Heights.

Dive Deeper: Advanced Madison Heights STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Madison Heights. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Madison Heights Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Madison Heights

  • The Madison Heights Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.2% of the 81 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 35.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Madison Heights, House properties are the most common (93.8%), reflecting the local real estate landscape.
  • Houses represent a significant 93.8% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, hotel/boutique, outdoor/unique (combined 6.1%) offer potential for unique stay experiences.

Madison Heights Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Madison Heights

  • The dominant room capacity in Madison Heights is 2 bedrooms listings, making up 28.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 56.8% of the active Airbnb listings in Madison Heights, indicating a high concentration in these sizes.
  • A significant 35.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Madison Heights.

Madison Heights Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Madison Heights

  • The most common guest capacity trend in Madison Heights vacation rentals is listings accommodating 6 guests (23.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Madison Heights STR market, accounting for 43.3% of listings.
  • 39.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Madison Heights.
  • On average, properties in Madison Heights are equipped to host 3.8 guests.

Madison Heights Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Madison Heights

  • The most common availability pattern in Madison Heights falls within the 181-270 days range, representing 39.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Madison Heights (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Madison Heights Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21%)

1 Night

17 listings

21% of total

2 Nights (12.3%)

2 Nights

10 listings

12.3% of total

3 Nights (7.4%)

3 Nights

6 listings

7.4% of total

4-6 Nights (8.6%)

4-6 Nights

7 listings

8.6% of total

7-29 Nights (17.3%)

7-29 Nights

14 listings

17.3% of total

30+ Nights (33.3%)

30+ Nights

27 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Madison Heights is 30+ Nights, adopted by 33.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Madison Heights, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 33.3% of Madison Heights hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Madison Heights.

Madison Heights Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

3.8% of total

Flexible (19.2%)

Flexible

15 listings

19.2% of total

Moderate (20.5%)

Moderate

16 listings

20.5% of total

Firm (21.8%)

Firm

17 listings

21.8% of total

Strict (34.6%)

Strict

27 listings

34.6% of total

Cancellation Policy Insights for Madison Heights

  • The prevailing Airbnb cancellation policy trend in Madison Heights is Strict, used by 34.6% of listings.
  • A majority (56.4%) of hosts in Madison Heights utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.6% market standard in Madison Heights.
  • With 34.6% using Strict terms, this is a viable option in Madison Heights, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Madison Heights.

Madison Heights STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Madison Heights

  • The overall average booking lead time for vacation rentals in Madison Heights is 18 days.
  • Guests book furthest in advance for stays during July (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (23 days avg.) sees the longest lead times, while Winter (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Madison Heights.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 30 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 23 days) to capture early planners.
  • Monitor your own booking lead times against these Madison Heights averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Madison Heights (2025)

Amenity Prevalence

Amenity Insights for Madison Heights

  • Essential amenities in Madison Heights that guests expect include: Air conditioning, Smoke alarm, Heating, Wifi, Washer, TV, Fire extinguisher, Dryer, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Madison Heights: Air conditioning, Smoke alarm, Heating, Wifi, Washer, TV, Fire extinguisher, Dryer, Kitchen.
  • Prioritize adding missing essentials: Heating, Wifi, Washer, TV, Fire extinguisher, Dryer, Kitchen.
  • Consider adding popular differentiators like Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Madison Heights to stay competitive.

Madison Heights Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Madison Heights

  • The typical guest profile for Airbnb in Madison Heights consists of primarily domestic travelers (88%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 88.3% of guests.
  • Key international markets include United States (88.3%) and Canada (5.2%).
  • Top languages spoken are English (70.9%) followed by Spanish (13.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Detroit and Chicago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Madison Heights Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Scio Township23$5,122$670.2945%
Huron Township16$4,910$454.0739%
City of Frankenmuth31$4,630$309.2051%
Forester12$4,349$402.0736%
Ann Arbor518$4,096$425.4046%
Grass Lake Charter Township16$4,079$339.1744%
Norvell Township11$3,773$292.9646%
Port Sanilac35$3,695$509.0834%
Erie Township10$3,633$216.0353%
Leoni Township14$3,492$270.3853%

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