Melrose Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Melrose Township in 2025? Explore comprehensive Airbnb analytics for Melrose Township, Michigan, United States to uncover income potential. This 2025 STR market report for Melrose Township, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Melrose Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melrose Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Melrose Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Melrose Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Melrose Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melrose Township is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melrose Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,417+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,614 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,799 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,060, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Melrose Township
Melrose Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Melrose Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melrose Township:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Melrose Township
Average Daily Rate (ADR) Airbnb Trends in Melrose Township (2025)
Effective short term rental pricing strategy in Melrose Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melrose Township typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $606+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $356 or more.
- Typical properties (Median) charge around $272 per night.
- Entry-level properties (Bottom 25%) earn around $201 per night.
Average Daily Rate (ADR) Trend by Month in Melrose Township
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Airbnb Seasonality Analysis & Trends in Melrose Township (2025)
Peak Season (July, June, May)
- Revenue averages $6,716 per month
- Occupancy rates average 50.2%
- Daily rates average $407
Shoulder Season
- Revenue averages $3,922 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $299
Low Season (January, April, October)
- Revenue drops to average $3,024 per month
- Occupancy decreases to average 33.8%
- Daily rates adjust to average $301
Seasonality Insights for Melrose Township
- The Airbnb seasonality in Melrose Township shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Melrose Township's highest earning potential, with monthly revenues capable of climbing to $8,228, occupancy reaching a high of 53.8%, and ADRs peaking at $448.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,931, occupancy could drop to 30.8%, and ADRs may adjust down to $278.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melrose Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Melrose Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Melrose Township (2025)
Exploring the top neighborhoods for short-term rentals in Melrose Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Leelanau | A beautiful lake area known for its stunning views and outdoor activities. Perfect for families and nature lovers looking to escape to a tranquil setting. | Lake Leelanau, Sleeping Bear Dunes National Lakeshore, Outdoor water activities, Local wineries, Fishing spots |
| Charlevoix | A picturesque town along Lake Michigan, famed for its natural beauty and artistic community. Popular with tourists seeking tranquility and art. | Lake Charlevoix, Charlevoix Harbor, Sunset Park, Local artisan shops, Fishing and boating opportunities |
| Petoskey | Known for its Victorian architecture and scenic waterfront, this charming town offers tourists a glimpse into Northern Michigan's history and culture. | Petoskey State Park, Bear River Valley Recreation Area, Petoskey Historic District, Local beaches, Cycling and hiking trails |
| Traverse City | Famous for its cherry orchards and wine country, a destination for foodies and outdoor enthusiasts with access to beautiful lakes and parks. | Sleeping Bear Dunes National Lakeshore, Traverse City State Park, Local wineries, Cherry Festival, Historic downtown |
| Boyne City | A quaint lakeside town ideal for vacationers who enjoy outdoor recreation, including skiing, hiking, and water sports. | Lake Charlevoix, Boyne Mountain Resort, Outdoor sports activities, Local dining, Historic shops |
| Harbor Springs | A small town with beautiful waterfront views and rich history, ideal for those looking for a peaceful getaway with activities. | Harbor Springs City Beach, Mackinaw Trail Winery, Paddleboarding and boating, Local art galleries, Nearby golf courses |
| Inland Waterway | A unique set of waterways ideal for boating and fishing, popular for vacation rentals for those looking for water adventures. | Inland Waterway, Cheboygan River, Crooked Lake, Canoeing and kayaking, Fishing spots |
| Walloon Lake | A serene and picturesque lake offering a blend of relaxation and recreational activities, suited for families and groups. | Walloon Lake, Small local beaches, Kayaking, Swimming, Nearby hiking trails |
Understanding Airbnb License Requirements & STR Laws in Melrose Township (2025)
While Melrose Township, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melrose Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Melrose Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Melrose Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern Cabin-Mtn Views-Pool-HotTub-FirePit-Pets!
Entire Place • 3 bedrooms
Cozy Cabin Retreat Just 10 Min from Boyne Mountain
Entire Place • 2 bedrooms
Annies Place.Near Walloon,Petoskey, Boyne. Lake MI
Entire Place • 3 bedrooms
Cozy Retreat w/ Hot Tub & Game Room – Pet Friendly
Entire Place • 4 bedrooms
Havens House.Near Walloon,Petoskey, Boyne. Lake MI
Entire Place • 4 bedrooms
Unique 7 bedroom Round House Petoskey Mi
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Melrose Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Melrose Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Clint | 1 | $134,551 | 127 | 4.99/5.0 |
| Melissa | 2 | $120,644 | 374 | 4.98/5.0 |
| Amy | 1 | $72,447 | 29 | 4.83/5.0 |
| Jeff | 2 | $58,969 | 8 | 5.00/5.0 |
| Dana | 2 | $58,537 | 116 | 4.83/5.0 |
| Travis | 1 | $58,517 | 26 | 4.96/5.0 |
| Bob Lisa | 1 | $49,299 | 176 | 4.75/5.0 |
| Liana | 2 | $48,252 | 75 | 4.88/5.0 |
| Linda | 1 | $47,197 | 67 | 4.84/5.0 |
| Ellie | 1 | $29,947 | 41 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melrose Township.
Dive Deeper: Advanced Melrose Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melrose Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMelrose Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Melrose Township
- The Melrose Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Melrose Township, House properties are the most common (63.2%), reflecting the local real estate landscape.
- Houses represent a significant 63.2% portion, catering likely to families or larger groups.
Melrose Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Melrose Township
- The dominant room capacity in Melrose Township is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 63.1% of the active Airbnb listings in Melrose Township, indicating a high concentration in these sizes.
- A significant 73.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Melrose Township.
Melrose Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Melrose Township
- The most common guest capacity trend in Melrose Township vacation rentals is listings accommodating 8+ guests (68.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Melrose Township STR market, accounting for 78.9% of listings.
- 84.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melrose Township.
- On average, properties in Melrose Township are equipped to host 7.0 guests.
Melrose Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Melrose Township
- The most common availability pattern in Melrose Township falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Melrose Township (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Melrose Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
21.1% of total
2 Nights
8 listings
42.1% of total
3 Nights
1 listings
5.3% of total
30+ Nights
6 listings
31.6% of total
Key Insights
- The most prevalent minimum stay requirement in Melrose Township is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.2%) of the Melrose Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (31.6%) caters to monthly stays (30+ nights) in Melrose Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Melrose Township hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 31.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melrose Township.
Melrose Township Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
5.3% of total
Flexible
3 listings
15.8% of total
Moderate
3 listings
15.8% of total
Firm
10 listings
52.6% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Melrose Township
- The prevailing Airbnb cancellation policy trend in Melrose Township is Firm, used by 52.6% of listings.
- A majority (63.1%) of hosts in Melrose Township utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 52.6% market standard in Melrose Township.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Melrose Township.
Melrose Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Melrose Township
- The overall average booking lead time for vacation rentals in Melrose Township is 51 days.
- Guests book furthest in advance for stays during July (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Melrose Township.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Melrose Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Melrose Township (2025)
Amenity Prevalence
Amenity Insights for Melrose Township
- Essential amenities in Melrose Township that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Bed linens, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Melrose Township: Free parking on premises.
- Consider adding popular differentiators like Bed linens or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Melrose Township to stay competitive.
Melrose Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Melrose Township
- The typical guest profile for Airbnb in Melrose Township consists of primarily domestic travelers (99%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.8% of guests.
- Key international markets include United States (98.8%) and Brazil (0.6%).
- Top languages spoken are English (81.3%) followed by Spanish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Grand Rapids.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Melrose Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Greilickville | 39 | $5,656 | $490.81 | 48% |
| Friendship Township | 13 | $4,905 | $404.88 | 48% |
| Blair Township | 55 | $4,574 | $429.80 | 44% |
| Walloon Lake | 25 | $4,433 | $428.76 | 40% |
| Livingston Township | 12 | $4,279 | $304.29 | 52% |
| Leelanau Township | 50 | $4,198 | $392.21 | 49% |
| Bingham Township | 29 | $4,083 | $530.16 | 41% |
| Elmwood Charter Township | 71 | $3,790 | $371.81 | 44% |
| Chester Township | 12 | $3,784 | $343.25 | 41% |
| West Traverse Township | 34 | $3,727 | $485.34 | 40% |