Onekama Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Onekama in 2025? Explore comprehensive Airbnb analytics for Onekama, Michigan, United States to uncover income potential. This 2025 STR market report for Onekama, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Onekama, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Onekama Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Onekama Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Onekama (2025)
Understanding the monthly revenue variations for Airbnb listings in Onekama is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Onekama is typically July, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Onekama across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,526+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,588 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,561 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $967, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Onekama
Onekama Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Onekama STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Onekama:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Onekama
Average Daily Rate (ADR) Airbnb Trends in Onekama (2025)
Effective short term rental pricing strategy in Onekama involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Onekama typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $457+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $245 or more.
- Typical properties (Median) charge around $190 per night.
- Entry-level properties (Bottom 25%) earn around $147 per night.
Average Daily Rate (ADR) Trend by Month in Onekama
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Airbnb Seasonality Analysis & Trends in Onekama (2025)
Peak Season (July, August, June)
- Revenue averages $3,500 per month
- Occupancy rates average 47.5%
- Daily rates average $238
Shoulder Season
- Revenue averages $1,641 per month
- Occupancy maintains around 22.2%
- Daily rates hold near $242
Low Season (January, November, December)
- Revenue drops to average $1,072 per month
- Occupancy decreases to average 21.7%
- Daily rates adjust to average $209
Seasonality Insights for Onekama
- The Airbnb seasonality in Onekama shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Onekama's highest earning potential, with monthly revenues capable of climbing to $4,030, occupancy reaching a high of 53.8%, and ADRs peaking at $263.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $756, occupancy could drop to 12.9%, and ADRs may adjust down to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Onekama.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Onekama seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Onekama (2025)
Exploring the top neighborhoods for short-term rentals in Onekama? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Onekama Beach | A picturesque area with access to beautiful sandy beaches and crystal-clear waters. Ideal for families and tourists looking for a relaxing beach getaway with plenty of water activities. | Onekama Beach, Portage Lake, Lake Michigan, Onekama Village Park, Fishing and boating activities |
| Downtown Onekama | The heart of Onekama, featuring local shops, dining, and community events. Great for visitors wanting to explore local culture and engage with the community. | Onekama Golf Course, Local restaurants, Art galleries, Community events, Onekama Historical Museum |
| Crystal Lake | Close to Onekama, this area offers stunning lake views and outdoor recreational activities. Perfect for visitors who enjoy nature and water sports. | Crystal Lake, Lakefront parks, Hiking trails, Picnic areas, Boat rentals |
| Sleeping Bear Dunes National Lakeshore | A nationally recognized park with breathtaking landscapes and outdoor recreational opportunities. Attracts nature lovers and adventure seekers. | Dune climbs, Scenic drives, Hiking trails, Beautiful beaches, Wildlife watching |
| Lakeside Park | A serene area perfect for relaxation and family outings. Offers access to the lake and picnic spaces, making it a favorite for families. | Lakeside Park Beach, Picnic areas, Walking trails, Playground, Water access |
| Bear Lake | An idyllic area known for its clear waters and tranquil environment. Attracts visitors seeking a peaceful retreat with opportunities for fishing and kayaking. | Bear Lake, Fishing spots, Kayaking, Camping sites, Nature trails |
| Manistee National Forest | A vast forest offering outdoor adventure, perfect for hikers and nature enthusiasts. Provides a range of recreational activities year-round. | Hiking trails, Biking paths, Wildlife viewing, Camping, Scenic routes |
| Nearby Traverse City | A short drive from Onekama, known for its festivals, wineries, and vibrant downtown. Great for those wanting a mix of nature and urban experiences. | Traverse City Beach, Wine tours, Downtown shops, Cherry Festival, Sleeping Bear Dunes |
Understanding Airbnb License Requirements & STR Laws in Onekama (2025)
While Onekama, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Onekama to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Onekama (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Onekamabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Honeymoon at Resorter Cottage + Pool {Adults Only}
Entire Place • 1 bedroom
Suite B - Portage Lake Suites Boutique Hotel
Entire Place • 2 bedrooms
Stone Cottage ~ Pool + Patio + Grill {Adults Only}
Entire Place • N/A
Honeymoon at Stone Haven + Pool {Adults Only}
Entire Place • 1 bedroom
Suite A - Portage Lake Suites Boutique Hotel
Entire Place • 2 bedrooms
Lake view and close to everything
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Onekama (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Onekama based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Wendy Annette | 4 | $76,983 | 413 | 4.97/5.0 |
| Corinn | 5 | $58,245 | 33 | 4.91/5.0 |
| Susan | 2 | $43,052 | 50 | 4.86/5.0 |
| David | 2 | $24,106 | 53 | 4.94/5.0 |
| Lisa | 1 | $16,775 | 17 | 4.65/5.0 |
| James | 1 | $14,727 | 16 | 4.94/5.0 |
| Essential | 1 | $14,686 | 13 | 4.77/5.0 |
| Nicole | 1 | $13,177 | 4 | 5.00/5.0 |
| Host #52668204 | 1 | $9,831 | 0 | N/A/5.0 |
| Boardwalk Vacation Rentals | 1 | $4,373 | 11 | 4.73/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Onekama.
Dive Deeper: Advanced Onekama STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Onekama. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOnekama Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Onekama
- The Onekama Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Onekama, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Onekama Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Onekama
- The dominant room capacity in Onekama is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.3% of the active Airbnb listings in Onekama, indicating a high concentration in these sizes.
Onekama Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Onekama
- The most common guest capacity trend in Onekama vacation rentals is listings accommodating 2 guests (40.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Onekama STR market, accounting for 59.1% of listings.
- A significant 40.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Onekama.
- 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Onekama.
- On average, properties in Onekama are equipped to host 4.2 guests.
Onekama Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Onekama
- The most common availability pattern in Onekama falls within the 271-366 days range, representing 90.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Onekama (50%), reflecting common guest stay durations or potential owner blocking patterns.
Onekama Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
22.7% of total
2 Nights
8 listings
36.4% of total
3 Nights
1 listings
4.5% of total
4-6 Nights
2 listings
9.1% of total
30+ Nights
6 listings
27.3% of total
Key Insights
- The most prevalent minimum stay requirement in Onekama is 2 Nights, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.3%) caters to monthly stays (30+ nights) in Onekama, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.4% of Onekama hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Onekama.
Onekama Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
5% of total
Moderate
7 listings
35% of total
Firm
7 listings
35% of total
Strict
5 listings
25% of total
Cancellation Policy Insights for Onekama
- The prevailing Airbnb cancellation policy trend in Onekama is Moderate, used by 35% of listings.
- A majority (60.0%) of hosts in Onekama utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35% market standard in Onekama.
- Regularly review your cancellation policy against competitors and market demand shifts in Onekama.
Onekama STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Onekama
- The overall average booking lead time for vacation rentals in Onekama is 52 days.
- Guests book furthest in advance for stays during January (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Summer (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Onekama.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Onekama averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Onekama (2025)
Amenity Prevalence
Amenity Insights for Onekama
- Essential amenities in Onekama that guests expect include: Wifi, TV, Essentials, Heating, Dishes and silverware, Coffee maker, Bed linens, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Onekama: Wifi, TV, Essentials, Heating, Dishes and silverware, Coffee maker, Bed linens, Free parking on premises.
- Prioritize adding missing essentials: Heating, Dishes and silverware, Coffee maker, Bed linens, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Onekama to stay competitive.
Onekama Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Onekama
- The typical guest profile for Airbnb in Onekama consists of primarily domestic travelers (98%), often arriving from nearby Grand Rapids, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and Canada (1.3%).
- Top languages spoken are English (86.7%) followed by Spanish (8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Grand Rapids and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Onekama Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Nasewaupee | 33 | $5,152 | $373.81 | 51% |
| Friendship Township | 12 | $4,999 | $404.96 | 54% |
| Greilickville | 39 | $4,882 | $481.10 | 45% |
| Town of Holland | 15 | $4,609 | $422.36 | 52% |
| Bay Township | 10 | $4,484 | $545.88 | 43% |
| Rowleys Bay | 17 | $4,437 | $400.59 | 47% |
| Blair Township | 52 | $4,414 | $459.88 | 43% |
| Bingham Township | 27 | $4,140 | $521.70 | 45% |
| Ellison Bay | 16 | $4,130 | $366.82 | 53% |
| Sister Bay | 80 | $4,014 | $398.67 | 46% |