Ontonagon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Ontonagon in 2025? Explore comprehensive Airbnb analytics for Ontonagon, Michigan, United States to uncover income potential. This 2025 STR market report for Ontonagon, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Ontonagon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ontonagon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ontonagon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ontonagon (2025)
Understanding the monthly revenue variations for Airbnb listings in Ontonagon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ontonagon is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ontonagon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,218+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,053 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,977 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $970, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ontonagon
Ontonagon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ontonagon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ontonagon:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ontonagon
Average Daily Rate (ADR) Airbnb Trends in Ontonagon (2025)
Effective short term rental pricing strategy in Ontonagon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ontonagon typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $194 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $115 per night.
Average Daily Rate (ADR) Trend by Month in Ontonagon
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Airbnb Seasonality Analysis & Trends in Ontonagon (2025)
Peak Season (August, September, July)
- Revenue averages $3,409 per month
- Occupancy rates average 65.3%
- Daily rates average $157
Shoulder Season
- Revenue averages $2,191 per month
- Occupancy maintains around 44.6%
- Daily rates hold near $163
Low Season (March, April, December)
- Revenue drops to average $923 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $156
Seasonality Insights for Ontonagon
- The Airbnb seasonality in Ontonagon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ontonagon's highest earning potential, with monthly revenues capable of climbing to $3,544, occupancy reaching a high of 65.5%, and ADRs peaking at $178.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $744, occupancy could drop to 17.8%, and ADRs may adjust down to $148.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ontonagon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ontonagon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ontonagon (2025)
Exploring the top neighborhoods for short-term rentals in Ontonagon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ontonagon Waterfront | Beautiful views and access to Lake Superior make this area attractive for tourists who love nature and water activities. | Ontonagon Lighthouse, Ontonagon River, Lake of the Clouds, Porcupine Mountains Wilderness State Park, Ontonagon Historical Society Museum |
| Porcupine Mountains | A natural paradise for hiking, camping, and outdoor activities, drawing nature lovers and adventure seekers. | Porcupine Mountains State Park, Lake of the Clouds, Big Powderhorn Mountain, Ontonagon River, Copper Peak Ski Flying Hill |
| Ontonagon Historic District | Rich in history and culture, offers visitors a glimpse into the past with beautiful architecture and local heritage. | Old Jail Museum, Ontonagon Schoolhouse and Museum, Historic Churches, Village of Ontonagon Historical Markers, Local Artisan Shops |
| Bond Falls | Known for the stunning Bond Falls and natural scenery, attractiveness for families and nature enthusiasts. | Bond Falls State Park, Bond Falls Scenic Area, Cedar Falls, Historic Bond Falls Hydro Plant, Fishing and Kayaking |
| Lake Superior Sand Dunes | Unique natural features that attract beachgoers and families looking for a day of fun in the sun. | Lake Superior Sand Dunes, Picnic Areas, Hiking Trails, Beautiful Beaches, Scenic Views |
| Greenland | A quiet town that's close to nature and ideal for those looking for a retreat from the city life, perfect for weekend getaways. | Ironwood Theatre, Black River Harbor, Local Hiking Trails, Quiet Getaway Spots, Scenic Drives |
| White Pine | Charming small town with historical significance, providing a unique experience for visitors. | Historic White Pine Village, Local Shops, Community Events, Nearby Nature Trails, Scenic Views |
| Winter Sports Areas | Popular during winter for skiing and snowmobiling, attracting winter sports enthusiasts. | Mont Ripley Ski Area, Local Snowmobile Trails, Cozy Lodge Accommodations, Winter Festivals, Scenic Winter Views |
Understanding Airbnb License Requirements & STR Laws in Ontonagon (2025)
While Ontonagon, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ontonagon to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ontonagon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ontonagonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Northern Nights, LLC Great for large group stays!
Entire Place • 3 bedrooms
Lovely home in Ontonagon 2 blocks to Lake Superior
Entire Place • 4 bedrooms
Gateway to Gitchee Gumee
Entire Place • 4 bedrooms
Walk to Lake Superior: Ontonagon Home w/ Fire Pit!
Entire Place • 4 bedrooms
DJ's Destination U.P. (809) - 4 Bedroom & Two Bath
Entire Place • 4 bedrooms
Roomy Home, Direct Snowmo Trail Access, XXL Prkng
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ontonagon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ontonagon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nancy | 6 | $82,194 | 328 | 4.88/5.0 |
| Evolve | 2 | $63,965 | 110 | 4.75/5.0 |
| Dawn And Justin | 2 | $57,741 | 395 | 4.89/5.0 |
| Merry | 1 | $52,677 | 34 | 5.00/5.0 |
| William | 1 | $39,084 | 39 | 5.00/5.0 |
| Amy | 1 | $38,786 | 25 | 5.00/5.0 |
| Bill & Anne | 1 | $33,481 | 143 | 4.99/5.0 |
| Eric | 1 | $32,485 | 14 | 4.93/5.0 |
| Joy | 1 | $20,999 | 34 | 5.00/5.0 |
| Chris | 1 | $17,821 | 139 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ontonagon.
Dive Deeper: Advanced Ontonagon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ontonagon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOntonagon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ontonagon
- The Ontonagon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ontonagon, House properties are the most common (61.9%), reflecting the local real estate landscape.
- Houses represent a significant 61.9% portion, catering likely to families or larger groups.
- The presence of 28.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 9.6%) offer potential for unique stay experiences.
Ontonagon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ontonagon
- The dominant room capacity in Ontonagon is 3 bedrooms listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 71.4% of the active Airbnb listings in Ontonagon, indicating a high concentration in these sizes.
- A significant 71.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ontonagon.
Ontonagon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ontonagon
- The most common guest capacity trend in Ontonagon vacation rentals is listings accommodating 8+ guests (42.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ontonagon STR market, accounting for 61.9% of listings.
- 66.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ontonagon.
- On average, properties in Ontonagon are equipped to host 5.1 guests.
Ontonagon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ontonagon
- The most common availability pattern in Ontonagon falls within the 181-270 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ontonagon (61.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ontonagon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
66.7% of total
2 Nights
6 listings
28.6% of total
3 Nights
1 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Ontonagon is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.3%) of the Ontonagon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Ontonagon hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ontonagon.
Ontonagon Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
38.1% of total
Moderate
4 listings
19% of total
Firm
6 listings
28.6% of total
Strict
3 listings
14.3% of total
Cancellation Policy Insights for Ontonagon
- The prevailing Airbnb cancellation policy trend in Ontonagon is Flexible, used by 38.1% of listings.
- There's a relatively balanced mix between guest-friendly (57.1%) and stricter (42.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38.1% market standard in Ontonagon.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ontonagon.
Ontonagon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ontonagon
- The overall average booking lead time for vacation rentals in Ontonagon is 61 days.
- Guests book furthest in advance for stays during July (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (102 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Ontonagon.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
- Monitor your own booking lead times against these Ontonagon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ontonagon (2025)
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Ontonagon
- Essential amenities in Ontonagon that guests expect include: Essentials, Kitchen, Hot water, Dishes and silverware, Oven, Microwave, Smoke alarm, Free parking on premises, Bed linens, TV. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ontonagon: Essentials, Kitchen, Hot water, Dishes and silverware, Oven, Microwave, Smoke alarm, Free parking on premises, Bed linens, TV.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ontonagon to stay competitive.
Ontonagon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ontonagon
- The typical guest profile for Airbnb in Ontonagon consists of primarily domestic travelers (98%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.6% of guests.
- Key international markets include United States (97.6%) and Canada (0.8%).
- Top languages spoken are English (78.4%) followed by Spanish (5.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Wausau.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ontonagon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lutsen | 12 | $5,427 | $397.10 | 50% |
| Tofte | 14 | $4,526 | $470.91 | 39% |
| Lutsen Township | 159 | $4,394 | $399.56 | 40% |
| Schroeder | 11 | $4,366 | $445.18 | 46% |
| Schroeder Township | 10 | $4,040 | $348.76 | 46% |
| West Cook | 115 | $3,951 | $341.13 | 47% |
| Tofte Township | 43 | $3,856 | $281.40 | 49% |
| Grand Marais | 58 | $3,728 | $278.60 | 49% |
| Allouez Township | 19 | $3,494 | $323.61 | 39% |
| Dollar Bay | 11 | $3,312 | $237.28 | 49% |