Romulus Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michigan, United States
Is Airbnb profitable in Romulus in 2025? Explore comprehensive Airbnb analytics for Romulus, Michigan, United States to uncover income potential. This 2025 STR market report for Romulus, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Romulus, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Romulus Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Romulus Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Romulus (2025)
Understanding the monthly revenue variations for Airbnb listings in Romulus is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Romulus is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Romulus across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,611+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,547 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,372 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $512, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Romulus
Romulus Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Romulus STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Romulus:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Romulus
Average Daily Rate (ADR) Airbnb Trends in Romulus (2025)
Effective short term rental pricing strategy in Romulus involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Romulus typically peaks in May and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $178+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Romulus
Get Live Romulus Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Romulus (2025)
Peak Season (August, October, March)
- Revenue averages $2,210 per month
- Occupancy rates average 51.7%
- Daily rates average $114
Shoulder Season
- Revenue averages $1,658 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $111
Low Season (February, May, November)
- Revenue drops to average $1,327 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $127
Seasonality Insights for Romulus
- The Airbnb seasonality in Romulus shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Romulus's highest earning potential, with monthly revenues capable of climbing to $2,384, occupancy reaching a high of 60.9%, and ADRs peaking at $141.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,185, occupancy could drop to 31.8%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Romulus.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Romulus seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Romulus (2025)
Exploring the top neighborhoods for short-term rentals in Romulus? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Romulus City Center | The city's heart with easy access to restaurants, shops, and public transportation. Ideal for travelers looking for convenience and local experiences. | Romulus Historical Museum, Huron Township Park, Pioneer Park, Pinewood Park |
| Near Detroit Metro Airport | Proximity to the airport makes it a prime location for business travelers and tourists seeking easy access to flight services. | Detroit Metro Airport, Airport Plaza Shopping Center, The Henry Ford, Wayne County LightFest |
| Willow Metropark | Popular for outdoor activities and nature lovers. Offers a serene environment while being close to urban conveniences. | Willow Metropark, Canoeing/Kayaking, Birdwatching, Trails |
| Huron River | Charming area along the river, great for nature enthusiasts and families. Offers recreational opportunities in a quiet setting. | Huron River Access, Fishing Spots, Scenic Views, Walking Trails |
| Southland Center | Shopping center that attracts locals and visitors alike, providing good rental potential for an Airbnb. | Southland Center, Theaters, Restaurants, Shopping |
| Historic Romulus District | Rich in history with charming architecture, appealing to visitors interested in the local culture and history. | Historic Sites, Local Theaters, Cultural Events |
| Civic Center Park | Central community area that hosts events and activities, making it attractive for families and groups. | Sports Facilities, Community Events, Playgrounds, Parks |
| Wayne Road Corridor | Main thoroughfare with high visibility and accessibility, suitable for both short-term and long-term rentals. | Shopping and Dining, Community Services, Easy Access to Highway |
Understanding Airbnb License Requirements & STR Laws in Romulus (2025)
While Romulus, Michigan, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Romulus to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Romulus (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Romulusbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
#TheFloridaRoom sensory oasis w/ king-size master
Entire Place • 3 bedrooms
Metro Airport Home Away From Home - Entire House
Entire Place • 3 bedrooms
Cozy 3 bedroom house. Very close to DTW airport.
Entire Place • 3 bedrooms
The Sandburg
Entire Place • 3 bedrooms
Perfect Home Away From Home
Entire Place • 3 bedrooms
Entire 3 Bedroom Home. Newly renovated & Furnished
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Romulus (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Romulus based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Benjamin | 1 | $46,154 | 25 | 4.88/5.0 |
| Brandon | 1 | $40,898 | 149 | 4.93/5.0 |
| Aymen | 1 | $24,075 | 70 | 4.71/5.0 |
| Ron | 1 | $19,473 | 60 | 5.00/5.0 |
| Ashley | 1 | $18,445 | 26 | 4.58/5.0 |
| Cory | 3 | $16,612 | 122 | 4.96/5.0 |
| Avon | 1 | $14,860 | 80 | 4.88/5.0 |
| Harry | 1 | $10,816 | 14 | 5.00/5.0 |
| Hakim | 3 | $10,261 | 69 | 4.91/5.0 |
| Juan | 1 | $9,347 | 13 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Romulus.
Dive Deeper: Advanced Romulus STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Romulus. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRomulus Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Romulus
- The Romulus Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Romulus, House properties are the most common (85%), reflecting the local real estate landscape.
- Houses represent a significant 85% portion, catering likely to families or larger groups.
Romulus Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Romulus
- The dominant room capacity in Romulus is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Romulus, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Romulus.
Romulus Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Romulus
- The most common guest capacity trend in Romulus vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Romulus STR market, accounting for 40.0% of listings.
- 30.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Romulus.
- On average, properties in Romulus are equipped to host 3.5 guests.
Romulus Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Romulus
- The most common availability pattern in Romulus falls within the 271-366 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Romulus (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Romulus Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
40% of total
2 Nights
4 listings
20% of total
3 Nights
2 listings
10% of total
4-6 Nights
2 listings
10% of total
7-29 Nights
4 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Romulus is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Romulus hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Romulus.
Romulus Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
36.8% of total
Moderate
4 listings
21.1% of total
Firm
4 listings
21.1% of total
Strict
4 listings
21.1% of total
Cancellation Policy Insights for Romulus
- The prevailing Airbnb cancellation policy trend in Romulus is Flexible, used by 36.8% of listings.
- There's a relatively balanced mix between guest-friendly (57.9%) and stricter (42.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.8% market standard in Romulus.
- Regularly review your cancellation policy against competitors and market demand shifts in Romulus.
Romulus STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Romulus
- The overall average booking lead time for vacation rentals in Romulus is 26 days.
- Guests book furthest in advance for stays during May (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (34 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Romulus.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Romulus averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Romulus (2025)
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Romulus
- Essential amenities in Romulus that guests expect include: Carbon monoxide alarm, Smoke alarm, Heating, Kitchen, Iron, Air conditioning, TV, Essentials, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Romulus: Carbon monoxide alarm, Smoke alarm, Heating, Kitchen, Iron, Air conditioning, TV, Essentials, Wifi, Hot water.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Romulus to stay competitive.
Romulus Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Romulus
- The typical guest profile for Airbnb in Romulus consists of primarily domestic travelers (92%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.8% of guests.
- Key international markets include United States (91.8%) and Canada (2.2%).
- Top languages spoken are English (71.9%) followed by Spanish (11.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Belleville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Romulus Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $4,491 | $436.47 | 40% |
| City of Frankenmuth | 31 | $4,390 | $308.53 | 51% |
| Grass Lake Charter Township | 16 | $3,989 | $336.21 | 45% |
| Scio Township | 22 | $3,949 | $650.66 | 45% |
| Ann Arbor | 517 | $3,949 | $409.89 | 45% |
| Erie Township | 10 | $3,526 | $213.26 | 55% |
| Forester | 13 | $3,512 | $382.94 | 37% |
| Port Sanilac | 33 | $3,511 | $519.62 | 33% |
| Catawba Island Township | 13 | $3,494 | $394.56 | 45% |
| Put-in-Bay | 42 | $3,403 | $489.38 | 42% |