Columbia Falls Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States
Is Airbnb profitable in Columbia Falls in 2025? Explore comprehensive Airbnb analytics for Columbia Falls, Montana, United States to uncover income potential. This 2025 STR market report for Columbia Falls, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 525 active listings.
Whether you're considering an Airbnb investment in Columbia Falls, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Columbia Falls Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Columbia Falls Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Columbia Falls (2025)
Understanding the monthly revenue variations for Airbnb listings in Columbia Falls is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Columbia Falls is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Columbia Falls across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,355+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,837 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,892 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,577, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Columbia Falls
Columbia Falls Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Columbia Falls STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Columbia Falls:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Columbia Falls
Average Daily Rate (ADR) Airbnb Trends in Columbia Falls (2025)
Effective short term rental pricing strategy in Columbia Falls involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Columbia Falls typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $484+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $339 or more.
- Typical properties (Median) charge around $234 per night.
- Entry-level properties (Bottom 25%) earn around $154 per night.
Average Daily Rate (ADR) Trend by Month in Columbia Falls
Get Live Columbia Falls Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Columbia Falls (2025)
Peak Season (July, August, September)
- Revenue averages $6,246 per month
- Occupancy rates average 65.6%
- Daily rates average $309
Shoulder Season
- Revenue averages $3,099 per month
- Occupancy maintains around 39.8%
- Daily rates hold near $287
Low Season (January, February, November)
- Revenue drops to average $2,134 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $275
Seasonality Insights for Columbia Falls
- The Airbnb seasonality in Columbia Falls shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Columbia Falls's highest earning potential, with monthly revenues capable of climbing to $6,791, occupancy reaching a high of 66.8%, and ADRs peaking at $320.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,807, occupancy could drop to 29.7%, and ADRs may adjust down to $256.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Columbia Falls.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Columbia Falls seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Columbia Falls (2025)
Exploring the top neighborhoods for short-term rentals in Columbia Falls? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Glacier National Park | A stunning natural park known for its breathtaking landscapes, hiking trails, and diverse wildlife. Ideal for nature enthusiasts and tourists seeking outdoor adventures. | Going-to-the-Sun Road, Lake McDonald, Grinnell Glacier, Many Glacier, Hidden Lake, Logan Pass |
| Columbia Falls Downtown | The charming downtown area with local shops, restaurants, and community events. It offers a quaint small-town experience with access to amenities and local culture. | Columbia Falls Historic Museum, Glacier Adventure Guides, Local Restaurants, Art Galleries, Craft Breweries |
| Whitefish | A nearby resort town known for its ski resorts and beautiful lake. Popular for both winter and summer activities, making it a year-round destination for tourists. | Whitefish Mountain Resort, Whitefish Lake State Park, Downtown Whitefish, Flathead Lake, Hiking Trails |
| Hungry Horse | Close to Glacier National Park, this area offers a serene setting for visitors wanting to explore the park or enjoy the outdoors near the Hungry Horse Dam. | Hungry Horse Dam, Fishing in the Flathead River, Hiking Trails, Local Lodges |
| Bigfork | A picturesque village located on Flathead Lake. Known for its art scene, dining, and stunning waterfront, making it attractive for visitors during the summer. | Flathead Lake, Bigfork Summer Playhouse, Local Art Galleries, Fishing and Boating, Hiking Trails |
| Kalispell | The largest city in the Flathead Valley, offering a blend of urban amenities and outdoor activities. Attracts visitors for shopping, dining, and access to nearby attractions. | Kalispell Center Mall, Conrad Mansion Museum, Flathead National Park, Local Events, Dining Options |
| Lake Mary Ronan | A beautiful lake area perfect for summer activities such as swimming, fishing, and boating. Great for families looking for a lakeside retreat. | Lake Mary Ronan State Park, Fishing, Swimming, Camping |
| Eureka | A small town that serves as a gateway to outdoor activities in the nearby Kootenai National Forest, offering a peaceful setting for nature lovers. | Kootenai Falls, Local History Museum, Outdoor Recreation Opportunities, Hiking, Fishing |
Understanding Airbnb License Requirements & STR Laws in Columbia Falls (2025)
While Columbia Falls, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Columbia Falls to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Columbia Falls (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Columbia Fallsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Glacier Estate - Scenic Mountain & River Views!
Entire Place • 6 bedrooms
Glacier Mountain Ranch Lodge
Entire Place • 6 bedrooms
Raven's Nest Treehouse at MT Treehouse Retreat
Entire Place • 2 bedrooms
Glacier Escape - Panoramic Mountain & River Views!
Entire Place • 6 bedrooms
Bowman - Close To Glacier, Skiing
Entire Place • 1 bedroom
Meadowlark Treehouse at Montana Treehouse Retreat
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Columbia Falls (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Columbia Falls based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 19 | $512,844 | 384 | 4.80/5.0 |
| Chelsea | 5 | $417,846 | 439 | 4.95/5.0 |
| Christie | 9 | $364,835 | 466 | 4.99/5.0 |
| Ruis | 23 | $357,570 | 713 | 4.76/5.0 |
| Beyond | 8 | $331,626 | 140 | 4.98/5.0 |
| Swell | 11 | $330,949 | 598 | 4.86/5.0 |
| Dan | 5 | $312,780 | 131 | 4.89/5.0 |
| Vacay | 7 | $278,511 | 104 | 4.96/5.0 |
| Rickie | 6 | $274,218 | 107 | 4.85/5.0 |
| David | 2 | $269,052 | 153 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Columbia Falls.
Dive Deeper: Advanced Columbia Falls STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Columbia Falls. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsColumbia Falls Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Columbia Falls
- The Columbia Falls Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.9% of the 525 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Columbia Falls, House properties are the most common (43.2%), reflecting the local real estate landscape.
- Houses represent a significant 43.2% portion, catering likely to families or larger groups.
- The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 4.6%) offer potential for unique stay experiences.
Columbia Falls Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Columbia Falls
- The dominant room capacity in Columbia Falls is 1 bedroom listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.1% of the active Airbnb listings in Columbia Falls, indicating a high concentration in these sizes.
- A significant 29.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Columbia Falls.
Columbia Falls Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Columbia Falls
- The most common guest capacity trend in Columbia Falls vacation rentals is listings accommodating 4 guests (30.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Columbia Falls STR market, accounting for 53.0% of listings.
- 42.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Columbia Falls.
- On average, properties in Columbia Falls are equipped to host 4.8 guests.
Columbia Falls Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Columbia Falls
- The most common availability pattern in Columbia Falls falls within the 271-366 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Columbia Falls (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Columbia Falls Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
128 listings
25.1% of total
2 Nights
171 listings
33.6% of total
3 Nights
81 listings
15.9% of total
4-6 Nights
24 listings
4.7% of total
7-29 Nights
14 listings
2.8% of total
30+ Nights
91 listings
17.9% of total
Key Insights
- The most prevalent minimum stay requirement in Columbia Falls is 2 Nights, adopted by 33.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.9%) caters to monthly stays (30+ nights) in Columbia Falls, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.6% of Columbia Falls hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Columbia Falls.
Columbia Falls Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
20 listings
4.1% of total
Super Strict 60 Days
27 listings
5.5% of total
Flexible
53 listings
10.8% of total
Moderate
76 listings
15.4% of total
Firm
166 listings
33.7% of total
Strict
151 listings
30.6% of total
Cancellation Policy Insights for Columbia Falls
- The prevailing Airbnb cancellation policy trend in Columbia Falls is Firm, used by 33.7% of listings.
- A majority (64.3%) of hosts in Columbia Falls utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.7% market standard in Columbia Falls.
- With 30.6% using Strict terms, this is a viable option in Columbia Falls, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Columbia Falls.
Columbia Falls STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Columbia Falls
- The overall average booking lead time for vacation rentals in Columbia Falls is 64 days.
- Guests book furthest in advance for stays during June (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Columbia Falls.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Columbia Falls averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Columbia Falls (2025)
Amenity Prevalence
Amenity Insights for Columbia Falls
- Essential amenities in Columbia Falls that guests expect include: Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Columbia Falls: Free parking on premises, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Wifi, Smoke alarm.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Columbia Falls to stay competitive.
Columbia Falls Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Columbia Falls
- The typical guest profile for Airbnb in Columbia Falls consists of primarily domestic travelers (92%), often arriving from nearby Missoula, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.4% of guests.
- Key international markets include United States (92.4%) and Canada (4.2%).
- Top languages spoken are English (75.4%) followed by Spanish (7.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Missoula and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Columbia Falls Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| West Glacier | 77 | $3,802 | $397.55 | 56% |
| Rollins | 19 | $3,550 | $628.39 | 46% |
| Whitefish | 987 | $3,317 | $411.68 | 41% |
| Superior | 33 | $3,163 | $470.93 | 41% |
| Trout Creek | 12 | $2,926 | $241.36 | 51% |
| Area A (Upper Flathead/Elk Valley) | 240 | $2,899 | $278.84 | 44% |
| Dayton | 17 | $2,871 | $392.17 | 46% |
| Babb | 56 | $2,798 | $275.93 | 63% |
| Glacier County | 13 | $2,596 | $291.24 | 58% |
| Somers | 73 | $2,508 | $367.91 | 45% |