Columbia Falls Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States
Is Airbnb profitable in Columbia Falls in 2025? Explore comprehensive Airbnb analytics for Columbia Falls, Montana, United States to uncover income potential. This 2025 STR market report for Columbia Falls, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 526 active listings.
Whether you're considering an Airbnb investment in Columbia Falls, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Columbia Falls Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Columbia Falls Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Columbia Falls (2025)
Understanding the monthly revenue variations for Airbnb listings in Columbia Falls is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Columbia Falls is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Columbia Falls across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,892+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,123 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,054 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,598, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Columbia Falls
Columbia Falls Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Columbia Falls STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Columbia Falls:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Columbia Falls
Average Daily Rate (ADR) Airbnb Trends in Columbia Falls (2025)
Effective short term rental pricing strategy in Columbia Falls involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Columbia Falls typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $486+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $348 or more.
- Typical properties (Median) charge around $239 per night.
- Entry-level properties (Bottom 25%) earn around $161 per night.
Average Daily Rate (ADR) Trend by Month in Columbia Falls
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Airbnb Seasonality Analysis & Trends in Columbia Falls (2025)
Peak Season (July, August, June)
- Revenue averages $6,463 per month
- Occupancy rates average 59.2%
- Daily rates average $348
Shoulder Season
- Revenue averages $3,410 per month
- Occupancy maintains around 44.5%
- Daily rates hold near $268
Low Season (January, February, November)
- Revenue drops to average $1,904 per month
- Occupancy decreases to average 32.6%
- Daily rates adjust to average $249
Seasonality Insights for Columbia Falls
- The Airbnb seasonality in Columbia Falls shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Columbia Falls's highest earning potential, with monthly revenues capable of climbing to $6,967, occupancy reaching a high of 67.5%, and ADRs peaking at $383.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,811, occupancy could drop to 31.4%, and ADRs may adjust down to $247.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Columbia Falls.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Columbia Falls seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Columbia Falls (2025)
Exploring the top neighborhoods for short-term rentals in Columbia Falls? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Glacier National Park | A stunning natural park known for its breathtaking landscapes, hiking trails, and diverse wildlife. Ideal for nature enthusiasts and tourists seeking outdoor adventures. | Going-to-the-Sun Road, Lake McDonald, Grinnell Glacier, Many Glacier, Hidden Lake, Logan Pass |
Columbia Falls Downtown | The charming downtown area with local shops, restaurants, and community events. It offers a quaint small-town experience with access to amenities and local culture. | Columbia Falls Historic Museum, Glacier Adventure Guides, Local Restaurants, Art Galleries, Craft Breweries |
Whitefish | A nearby resort town known for its ski resorts and beautiful lake. Popular for both winter and summer activities, making it a year-round destination for tourists. | Whitefish Mountain Resort, Whitefish Lake State Park, Downtown Whitefish, Flathead Lake, Hiking Trails |
Hungry Horse | Close to Glacier National Park, this area offers a serene setting for visitors wanting to explore the park or enjoy the outdoors near the Hungry Horse Dam. | Hungry Horse Dam, Fishing in the Flathead River, Hiking Trails, Local Lodges |
Bigfork | A picturesque village located on Flathead Lake. Known for its art scene, dining, and stunning waterfront, making it attractive for visitors during the summer. | Flathead Lake, Bigfork Summer Playhouse, Local Art Galleries, Fishing and Boating, Hiking Trails |
Kalispell | The largest city in the Flathead Valley, offering a blend of urban amenities and outdoor activities. Attracts visitors for shopping, dining, and access to nearby attractions. | Kalispell Center Mall, Conrad Mansion Museum, Flathead National Park, Local Events, Dining Options |
Lake Mary Ronan | A beautiful lake area perfect for summer activities such as swimming, fishing, and boating. Great for families looking for a lakeside retreat. | Lake Mary Ronan State Park, Fishing, Swimming, Camping |
Eureka | A small town that serves as a gateway to outdoor activities in the nearby Kootenai National Forest, offering a peaceful setting for nature lovers. | Kootenai Falls, Local History Museum, Outdoor Recreation Opportunities, Hiking, Fishing |
Understanding Airbnb License Requirements & STR Laws in Columbia Falls (2025)
While Columbia Falls, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Columbia Falls to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Columbia Falls (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Columbia Fallsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Glacier Estate - Scenic Mountain & River Views!
Entire Place • 6 bedrooms

Meadow Lake Resort Home Glacier Park & Whitefish
Entire Place • 7 bedrooms

Glacier Escape - Panoramic Mountain & River Views!
Entire Place • 6 bedrooms

Apres Chalet -Beautiful Log Cabin Home with Views!
Entire Place • 3 bedrooms

Glacier Mountain Ranch Lodge
Entire Place • 6 bedrooms

Meadow Lake Hideaway
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Columbia Falls (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Columbia Falls based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Evolve | 20 | $592,212 | 481 | 4.81/5.0 |
GVR Montana | 4 | $484,633 | 345 | 4.96/5.0 |
Swell | 11 | $456,057 | 804 | 4.88/5.0 |
Christie | 9 | $429,041 | 538 | 4.98/5.0 |
Drew & Rob | 5 | $421,846 | 527 | 4.96/5.0 |
Ruis | 23 | $418,681 | 832 | 4.77/5.0 |
Dan | 5 | $363,740 | 136 | 4.89/5.0 |
Vacay | 9 | $343,802 | 123 | 4.95/5.0 |
Natural Retreats (W) | 6 | $273,877 | 34 | 4.82/5.0 |
Rickie | 6 | $254,336 | 124 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Columbia Falls.
Dive Deeper: Advanced Columbia Falls STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Columbia Falls. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsColumbia Falls Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Columbia Falls
- The Columbia Falls Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.1% of the 526 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Columbia Falls, House properties are the most common (43.9%), reflecting the local real estate landscape.
- Houses represent a significant 43.9% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 4.7%) offer potential for unique stay experiences.
Columbia Falls Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Columbia Falls
- The dominant room capacity in Columbia Falls is 1 bedroom listings, making up 30.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.9% of the active Airbnb listings in Columbia Falls, indicating a high concentration in these sizes.
- A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Columbia Falls.
Columbia Falls Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Columbia Falls
- The most common guest capacity trend in Columbia Falls vacation rentals is listings accommodating 4 guests (29.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Columbia Falls STR market, accounting for 52.5% of listings.
- 44.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Columbia Falls.
- On average, properties in Columbia Falls are equipped to host 4.9 guests.
Columbia Falls Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Columbia Falls
- The most common availability pattern in Columbia Falls falls within the 271-366 days range, representing 44.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Columbia Falls (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Columbia Falls Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
125 listings
24.2% of total
2 Nights
143 listings
27.7% of total
3 Nights
56 listings
10.9% of total
4-6 Nights
16 listings
3.1% of total
7-29 Nights
16 listings
3.1% of total
30+ Nights
160 listings
31% of total
Key Insights
- The most prevalent minimum stay requirement in Columbia Falls is 30+ Nights, adopted by 31% of listings. This highlights the market's preference for longer commitments.
- A significant segment (31%) caters to monthly stays (30+ nights) in Columbia Falls, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 31% of Columbia Falls hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 31% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Columbia Falls.
Columbia Falls Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
30 listings
5.8% of total
Super Strict 30 Days
25 listings
4.8% of total
Flexible
50 listings
9.6% of total
Moderate
82 listings
15.7% of total
Firm
184 listings
35.3% of total
Strict
150 listings
28.8% of total
Cancellation Policy Insights for Columbia Falls
- The prevailing Airbnb cancellation policy trend in Columbia Falls is Firm, used by 35.3% of listings.
- A majority (64.1%) of hosts in Columbia Falls utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 35.3% market standard in Columbia Falls.
- Regularly review your cancellation policy against competitors and market demand shifts in Columbia Falls.
Columbia Falls STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Columbia Falls
- The overall average booking lead time for vacation rentals in Columbia Falls is 72 days.
- Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Columbia Falls.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
- Monitor your own booking lead times against these Columbia Falls averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Columbia Falls (2025)
Amenity Prevalence
Amenity Insights for Columbia Falls
- Essential amenities in Columbia Falls that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Columbia Falls: Free parking on premises, Wifi.
- Prioritize adding missing essentials: Free parking on premises, Wifi.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Columbia Falls to stay competitive.
Columbia Falls Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Columbia Falls
- The typical guest profile for Airbnb in Columbia Falls consists of primarily domestic travelers (92%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.3% of guests.
- Key international markets include United States (92.3%) and Canada (4.1%).
- Top languages spoken are English (75.4%) followed by Spanish (7.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Missoula.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Columbia Falls Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
West Glacier | 81 | $3,942 | $402.82 | 52% |
Whitefish | 1,012 | $3,446 | $422.53 | 38% |
Trout Creek | 12 | $3,390 | $252.31 | 48% |
Babb | 57 | $3,277 | $279.39 | 60% |
Area A (Upper Flathead/Elk Valley) | 235 | $3,086 | $283.44 | 44% |
Rollins | 17 | $2,980 | $616.29 | 37% |
Lakeside | 129 | $2,971 | $402.99 | 39% |
Somers | 76 | $2,890 | $350.61 | 43% |
Dayton | 16 | $2,879 | $411.47 | 44% |
Superior | 26 | $2,855 | $219.44 | 47% |