Longs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Longs in 2025? Explore comprehensive Airbnb analytics for Longs, South Carolina, United States to uncover income potential. This 2025 STR market report for Longs, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Longs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Longs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Longs Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$131
The average rental revenue earned for an occupied room per day in Longs.
Occupancy Rate(?)
35.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,358
Typical annual income for an Airbnb listing in Longs. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.6%
Significant decrease (-28.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Longs.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Longs.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Longs (2025)

Understanding the monthly revenue variations for Airbnb listings in Longs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Longs is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Longs across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,948+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,219 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $845 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $358, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Longs

Longs Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Longs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Longs:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Longs

Average Daily Rate (ADR) Airbnb Trends in Longs (2025)

Effective short term rental pricing strategy in Longs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Longs typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $318+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
  • Typical properties (Median) charge around $117 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Longs

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Airbnb Seasonality Analysis & Trends in Longs (2025)

Peak Season (August, July, June)
  • Revenue averages $2,340 per month
  • Occupancy rates average 43.7%
  • Daily rates average $167
Shoulder Season
  • Revenue averages $1,450 per month
  • Occupancy maintains around 36.4%
  • Daily rates hold near $145
Low Season (January, February, November)
  • Revenue drops to average $985 per month
  • Occupancy decreases to average 29.0%
  • Daily rates adjust to average $148

Seasonality Insights for Longs

  • The Airbnb seasonality in Longs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Longs's highest earning potential, with monthly revenues capable of climbing to $2,599, occupancy reaching a high of 59.3%, and ADRs peaking at $175.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $828, occupancy could drop to 23.3%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Longs.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Longs seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Longs (2025)

Exploring the top neighborhoods for short-term rentals in Longs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Myrtle Beach
A premier vacation destination known for its beautiful beaches, vibrant nightlife, and numerous attractions. Ideal for families and beachgoers looking for a fun-filled holiday.
Myrtle Beach Boardwalk, Broadway at the Beach, Family Kingdom Amusement Park, SkyWheel, Myrtle Beach State Park
North Myrtle Beach
A charming beach town perfect for family vacations and beach relaxation. Offers less crowded beaches and a friendly atmosphere, making it appealing for Airbnb guests.
Cherry Grove Beach, Ocean Drive Beach, North Myrtle Beach Park & Sport Complex, Barefoot Landing, T.I.G.E.R.S. Preservation Station
Surfside Beach
Known as 'The Family Beach', Surfside offers a relaxing environment and local restaurants and shops, appealing to families and couples seeking a quieter beach experience.
Surfside Beach Pier, Wild Water & Wheels, Surfside Beach Community Center, Pirate’s Cove, Graham’s Landing
Conway
A historic town located just inland from Myrtle Beach, with a charming downtown area. Ideal for guests interested in local culture and history while being close to the coast.
Conway Riverwalk, Horry County Museum, Historic Conway, Horry County Courthouse, Local shops and restaurants
Litchfield Beach
A serene beach destination known for its upscale homes and laid-back atmosphere. Excellent for those looking for a quiet retreat in a beautiful setting.
Litchfield Beach, Brookgreen Gardens, Huntington Beach State Park, Litchfield Country Club, Local golf courses
Garden City Beach
A quiet beach town with a relaxed vibe. Attracts families and groups looking for a home-away-from-home experience in a peaceful beach setting.
Garden City Pier, Wild Water & Wheels, Hagley Landing, Marina Inn Waterway Golf Club, Family-friendly restaurants
Little River
A peaceful coastal town known for its fishing and proximity to the scenic Intracoastal Waterway. Attracts guests looking for outdoor activities and natural beauty.
Little River Waterfront, La Belle Amie Vineyard, North Myrtle Beach Blue Crab Festival, Little River Swing Bridge, Local seafood restaurants
Pawleys Island
An idyllic and historic beach community, known for its natural beauty and charm. Perfect for visitors seeking relaxation and a slower pace of life.
Pawleys Island Beaches, Huntington Beach State Park, Brookgreen Gardens, Pawleys Plantation Golf & Country Club, Local shops and galleries

Understanding Airbnb License Requirements & STR Laws in Longs (2025)

While Longs, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Longs to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Longs (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Longsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Country Solitude Close to the Beach

Country Solitude Close to the Beach

Entire Place • 3 bedrooms

$64,585
Revenue
77.7%
Occupancy
$219.88
Daily Rate
Mini Country Bungalow

Mini Country Bungalow

Entire Place • 2 bedrooms

$30,630
Revenue
68.0%
Occupancy
$116.74
Daily Rate
3BR Retreat-10 minutes to the Beach! Pet Friendly!

3BR Retreat-10 minutes to the Beach! Pet Friendly!

Entire Place • 3 bedrooms

$22,332
Revenue
45.2%
Occupancy
$176.03
Daily Rate
River Bend Treehouse on island near Myrtle Beach

River Bend Treehouse on island near Myrtle Beach

Entire Place • 2 bedrooms

$20,161
Revenue
27.5%
Occupancy
$237.00
Daily Rate
Cozy 1 bd/1 ba condo on quiet Golf Course.

Cozy 1 bd/1 ba condo on quiet Golf Course.

Entire Place • 1 bedroom

$19,520
Revenue
83.0%
Occupancy
$60.33
Daily Rate
1st Floor condo in Longs, 4ppl

1st Floor condo in Longs, 4ppl

Entire Place • 2 bedrooms

$19,206
Revenue
45.8%
Occupancy
$102.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Longs (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Longs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
RedAwning1$64,585434.74/5.0
Jeff10$55,1223164.87/5.0
Rachel2$42,5012134.58/5.0
Casago Myrtle1$22,33234.67/5.0
Megan1$19,5201024.91/5.0
Kevin1$19,20664.83/5.0
Stacy1$18,455594.92/5.0
Evolve2$16,927134.63/5.0
Shirley1$16,8351734.84/5.0
Barefoot Resort Rentals1$13,5091Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Longs.

Dive Deeper: Advanced Longs STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Longs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Longs Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Longs

  • The Longs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Longs, Outdoor/Unique properties are the most common (34.5%), reflecting the local real estate landscape.
  • Houses represent a significant 27.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 6.8%) offer potential for unique stay experiences.

Longs Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Longs

  • The dominant room capacity in Longs is 2 bedrooms listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 62.0% of the active Airbnb listings in Longs, indicating a high concentration in these sizes.

Longs Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Longs

  • The most common guest capacity trend in Longs vacation rentals is listings accommodating 4 guests (27.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Longs STR market, accounting for 55.2% of listings.
  • 48.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Longs.
  • On average, properties in Longs are equipped to host 5.0 guests.

Longs Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Longs

  • The most common availability pattern in Longs falls within the 271-366 days range, representing 72.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Longs (62.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Longs Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (50%)

1 Night

14 listings

50% of total

2 Nights (21.4%)

2 Nights

6 listings

21.4% of total

3 Nights (10.7%)

3 Nights

3 listings

10.7% of total

4-6 Nights (3.6%)

4-6 Nights

1 listings

3.6% of total

7-29 Nights (3.6%)

7-29 Nights

1 listings

3.6% of total

30+ Nights (10.7%)

30+ Nights

3 listings

10.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Longs is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.4%) of the Longs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.7%) caters to monthly stays (30+ nights) in Longs, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 50% of Longs hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Longs.

Longs Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.8%)

Flexible

4 listings

13.8% of total

Moderate (41.4%)

Moderate

12 listings

41.4% of total

Firm (27.6%)

Firm

8 listings

27.6% of total

Strict (17.2%)

Strict

5 listings

17.2% of total

Cancellation Policy Insights for Longs

  • The prevailing Airbnb cancellation policy trend in Longs is Moderate, used by 41.4% of listings.
  • There's a relatively balanced mix between guest-friendly (55.2%) and stricter (44.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.4% market standard in Longs.
  • Regularly review your cancellation policy against competitors and market demand shifts in Longs.

Longs STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Longs

  • The overall average booking lead time for vacation rentals in Longs is 36 days.
  • Guests book furthest in advance for stays during July (average 50 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Longs.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Longs averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Longs (2025)

Amenity Prevalence

Amenity Insights for Longs

  • Essential amenities in Longs that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Longs: Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Longs to stay competitive.

Longs Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Longs

  • The typical guest profile for Airbnb in Longs consists of primarily domestic travelers (100%), often arriving from nearby Fayetteville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 100.0% of guests.
  • Top languages spoken are English (84.8%) followed by Spanish (6.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Fayetteville and Charlotte.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Longs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sullivan's Island24$6,704$838.5738%
Folly Beach886$6,513$526.1348%
Isle of Palms945$6,388$695.9941%
Charleston1,860$5,339$367.0654%
Ocean Isle Beach461$4,761$620.0437%
Mount Pleasant449$4,269$291.0854%
Wrightsville Beach477$4,213$513.6737%
Bald Head Island197$3,746$556.9334%
Cedar Point26$3,656$278.7051%
Emerald Isle463$3,389$356.4041%

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