Pendleton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Pendleton in 2025? Explore comprehensive Airbnb analytics for Pendleton, South Carolina, United States to uncover income potential. This 2025 STR market report for Pendleton, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 34 active listings.

Whether you're considering an Airbnb investment in Pendleton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pendleton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pendleton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Pendleton.
Occupancy Rate(?)
37.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,539
Typical annual income for an Airbnb listing in Pendleton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.8%
Significant decrease (-16.8%) vs. last year.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Pendleton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pendleton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
34
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pendleton (2025)

Understanding the monthly revenue variations for Airbnb listings in Pendleton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pendleton is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pendleton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,879+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,367 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,428 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $786, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pendleton

Pendleton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pendleton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pendleton:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pendleton

Average Daily Rate (ADR) Airbnb Trends in Pendleton (2025)

Effective short term rental pricing strategy in Pendleton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pendleton typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $503+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
  • Typical properties (Median) charge around $130 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Pendleton

Get Live Pendleton Market Intelligence 👇

Discover Pendleton Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Pendleton (2025)

Peak Season (October, September, November)
  • Revenue averages $2,806 per month
  • Occupancy rates average 43.2%
  • Daily rates average $197
Shoulder Season
  • Revenue averages $1,697 per month
  • Occupancy maintains around 37.9%
  • Daily rates hold near $198
Low Season (January, February, March)
  • Revenue drops to average $1,241 per month
  • Occupancy decreases to average 37.9%
  • Daily rates adjust to average $189

Seasonality Insights for Pendleton

  • The Airbnb seasonality in Pendleton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pendleton's highest earning potential, with monthly revenues capable of climbing to $3,156, occupancy reaching a high of 47.8%, and ADRs peaking at $205.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,102, occupancy could drop to 29.6%, and ADRs may adjust down to $188.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pendleton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pendleton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pendleton (2025)

Exploring the top neighborhoods for short-term rentals in Pendleton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Pendleton
The heart of Pendleton with a historic charm, local shops, and easy access to community events. Perfect for guests looking to experience small-town South Carolina hospitality and culture.
Pendleton Historic District, Foxwood Manor, Pendleton Farmers Market, Ashtabula Plantation, The Blue Heron Nature Center
Lake Hartwell
A beautiful recreational area providing opportunities for boating, fishing, and outdoor activities. Ideal for families and nature lovers seeking relaxation and adventure.
Lake Hartwell State Park, Big Water Marina, Hartwell Dam, Camping and hiking trails, Water activities and fishing spots
Pendleton Park
A peaceful neighborhood with family-friendly amenities and parks. Attracts guests looking for a quieter stay while still being close to local attractions.
Pendleton Park, Pavilion and picnic areas, Walking trails, Sports fields, Playgrounds
Clemson
Home to Clemson University, this area draws college students, families, and alumni throughout the year. Great for hosting short-term rentals during school events and football games.
Clemson University, Frank Howard Field, Botanical Gardens, Clemson Memorial Stadium, Lake Hartwell
Anderson
Nearby city with a variety of shopping, dining, and entertainment options. Suitable for visitors to the area who want more urban amenities while being close to Pendleton's charm.
Anderson Mall, The Library Center for the Arts, Lake Hartwell, Anderson County Museum, Historic Downtown Anderson
Oconee County
A vast and scenic area filled with parks and natural beauty. Attracts outdoor enthusiasts and those looking to explore the Upstate region's lakes and mountains.
Oconee State Park, Table Rock State Park, Lake Keowee, Hiking and biking trails, Waterfalls and scenic views
Easley
A growing community with a variety of services and restaurants. Conveniently located between Pendleton and larger cities. Perfect for those looking for a suburban experience.
Lyman Lake, Easley Farmers Market, Local shopping spots, Parks and recreation areas, Easy access to Greenville
Sandy Springs
A quiet community that offers a small-town feel with easy access to larger cities. Ideal for guests looking for a budget-friendly and peaceful place to stay.
Sandy Springs Park, Lake Hartwell nearby, Outdoor recreational areas, Music events in the park, Local eateries

Understanding Airbnb License Requirements & STR Laws in Pendleton (2025)

While Pendleton, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pendleton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Pendleton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pendletonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ranch on Crouch

Ranch on Crouch

Entire Place • 2 bedrooms

$52,764
Revenue
48.1%
Occupancy
$252.06
Daily Rate
Clemson Football Home Away From Home

Clemson Football Home Away From Home

Entire Place • 4 bedrooms

$52,309
Revenue
55.1%
Occupancy
$503.86
Daily Rate
Charming Pendleton Retreat ~ 5 Mi to Clemson!

Charming Pendleton Retreat ~ 5 Mi to Clemson!

Entire Place • 3 bedrooms

$28,924
Revenue
38.5%
Occupancy
$313.12
Daily Rate
Comfort & Convenience Close to Campus

Comfort & Convenience Close to Campus

Entire Place • 2 bedrooms

$28,486
Revenue
61.6%
Occupancy
$123.57
Daily Rate
Perfect 2 bed, remodeled home in quaint Pendleton

Perfect 2 bed, remodeled home in quaint Pendleton

Entire Place • 2 bedrooms

$28,429
Revenue
75.1%
Occupancy
$103.38
Daily Rate
Game day Get-away/Green Pond Tournaments

Game day Get-away/Green Pond Tournaments

Entire Place • 3 bedrooms

$24,698
Revenue
25.8%
Occupancy
$254.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pendleton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pendleton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sarah1$52,764125.00/5.0
Vanessa1$52,30995.00/5.0
Lucy2$42,3592714.91/5.0
Evolve1$28,92474.86/5.0
Pamela3$28,806375.00/5.0
Kait1$28,4861854.90/5.0
Jami1$28,4292015.00/5.0
Naomi1$24,698145.00/5.0
Marissa1$21,548125.00/5.0
Margaret1$21,385214.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pendleton.

Dive Deeper: Advanced Pendleton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pendleton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pendleton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pendleton

  • The Pendleton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.2% of the 34 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pendleton, House properties are the most common (52.9%), reflecting the local real estate landscape.
  • Houses represent a significant 52.9% portion, catering likely to families or larger groups.
  • The presence of 8.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Pendleton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pendleton

  • The dominant room capacity in Pendleton is 1 bedroom listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.7% of the active Airbnb listings in Pendleton, indicating a high concentration in these sizes.
  • A significant 26.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pendleton.

Pendleton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pendleton

  • The most common guest capacity trend in Pendleton vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Pendleton STR market, accounting for 50.0% of listings.
  • 29.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pendleton.
  • On average, properties in Pendleton are equipped to host 4.2 guests.

Pendleton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pendleton

  • The most common availability pattern in Pendleton falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pendleton (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pendleton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (29.4%)

1 Night

10 listings

29.4% of total

2 Nights (58.8%)

2 Nights

20 listings

58.8% of total

3 Nights (2.9%)

3 Nights

1 listings

2.9% of total

4-6 Nights (2.9%)

4-6 Nights

1 listings

2.9% of total

7-29 Nights (2.9%)

7-29 Nights

1 listings

2.9% of total

30+ Nights (2.9%)

30+ Nights

1 listings

2.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Pendleton is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.2%) of the Pendleton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 58.8% of Pendleton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pendleton.

Pendleton Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.4%)

Flexible

11 listings

32.4% of total

Moderate (26.5%)

Moderate

9 listings

26.5% of total

Firm (26.5%)

Firm

9 listings

26.5% of total

Strict (14.7%)

Strict

5 listings

14.7% of total

Cancellation Policy Insights for Pendleton

  • The prevailing Airbnb cancellation policy trend in Pendleton is Flexible, used by 32.4% of listings.
  • There's a relatively balanced mix between guest-friendly (58.9%) and stricter (41.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 32.4% market standard in Pendleton.
  • Using a Strict policy might deter some guests, as only 14.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pendleton.

Pendleton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pendleton

  • The overall average booking lead time for vacation rentals in Pendleton is 44 days.
  • Guests book furthest in advance for stays during September (average 70 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (65 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Pendleton.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Pendleton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pendleton (2025)

Amenity Prevalence

Amenity Insights for Pendleton

  • Essential amenities in Pendleton that guests expect include: Wifi, Free parking on premises, TV, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pendleton: Wifi, Free parking on premises, TV, Air conditioning, Smoke alarm.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pendleton to stay competitive.

Pendleton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pendleton

  • The typical guest profile for Airbnb in Pendleton consists of primarily domestic travelers (96%), often arriving from nearby Charleston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.4% of guests.
  • Key international markets include United States (96.4%) and Canada (1.3%).
  • Top languages spoken are English (81.6%) followed by Spanish (8.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Charleston and Greenville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pendleton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sevier County67$6,532$584.2843%
Catawba15$5,303$551.8537%
Union Mills15$4,906$441.9542%
Sevierville5,824$4,393$341.4447%
Six Mile58$3,991$439.5042%
Gatlinburg3,430$3,911$326.7245%
Appling23$3,854$523.7339%
Pigeon Forge2,798$3,790$312.1744%
Eatonton236$3,776$459.2133%
Bishop13$3,741$446.7235%

Maximize Your Airbnb Income in Pendleton

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights