Huntsville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Huntsville in 2025? Explore comprehensive Airbnb analytics for Huntsville, Tennessee, United States to uncover income potential. This 2025 STR market report for Huntsville, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Huntsville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Huntsville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Huntsville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Huntsville (2025)
Understanding the monthly revenue variations for Airbnb listings in Huntsville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Huntsville is typically October, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Huntsville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,452+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,369 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,331 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $701, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Huntsville
Huntsville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Huntsville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Huntsville:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Huntsville
Average Daily Rate (ADR) Airbnb Trends in Huntsville (2025)
Effective short term rental pricing strategy in Huntsville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Huntsville typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $295+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $223 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $145 per night.
Average Daily Rate (ADR) Trend by Month in Huntsville
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Airbnb Seasonality Analysis & Trends in Huntsville (2025)
Peak Season (October, November, May)
- Revenue averages $2,555 per month
- Occupancy rates average 30.5%
- Daily rates average $215
Shoulder Season
- Revenue averages $2,056 per month
- Occupancy maintains around 27.1%
- Daily rates hold near $212
Low Season (January, July, August)
- Revenue drops to average $1,498 per month
- Occupancy decreases to average 20.8%
- Daily rates adjust to average $223
Seasonality Insights for Huntsville
- The Airbnb seasonality in Huntsville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Huntsville's highest earning potential, with monthly revenues capable of climbing to $2,833, occupancy reaching a high of 34.5%, and ADRs peaking at $234.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,301, occupancy could drop to 20.3%, and ADRs may adjust down to $202.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Huntsville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Huntsville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Huntsville (2025)
Exploring the top neighborhoods for short-term rentals in Huntsville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Huntsville | Vibrant area with restaurants, nightlife, and cultural attractions. Perfect for visitors looking to explore the history and modernity of Huntsville. | Huntsville Museum of Art, Mars Music Hall, von Braun Center, Cotton Row, Lowe Mill ARTS & Entertainment |
| Huntsville Botanical Garden | A beautiful oasis in the city, drawing couples and families looking for relaxation and outdoor activities. Ideal for nature lovers and photography enthusiasts. | Huntsville Botanical Garden, Wildflower Garden, Children's Garden, Butterfly House, Event venues |
| Monte Sano State Park | A favorite for outdoor enthusiasts and those seeking adventure in the natural beauty of Huntsville's mountains. Great for hiking, camping, and family outings. | Monte Sano Nature Preserve, Sledding in winter, Hiking trails, Scenic views, Camping areas |
| Research Park | A major business hub in Huntsville with high-tech industries. Attracts business travelers and professionals for short and long stays. | Cummings Research Park, Parks and Recreation, Restaurants and cafes, Corporate events venue |
| Huntsville's Historic District | Rich in history with beautiful architecture, this area appeals to tourists interested in the heritage of Huntsville. Ideal for those seeking a unique historical experience. | Twickenham Historic District, Weeden House Museum, Huntsville Depot Museum, Historic churches |
| Lake Guntersville | A picturesque location offering recreation and relaxation by the water. Popular with families and fishing enthusiasts, ideal for leisure accommodation. | Guntersville State Park, Fishing and boating opportunities, Scenic parks, Nature trails |
| 5 Points | A trendy neighborhood with local shops, cafes, and a vibrant atmosphere. Attracts younger visitors looking for entertainment and dining options. | Local restaurants, Art galleries, Bradford Park, Street festivals |
| Blount High School Area | A family-friendly area with access to schools and parks, attracting families visiting for school events and gatherings. | Blount High School, Local parks, Shopping centers, Community events |
Understanding Airbnb License Requirements & STR Laws in Huntsville (2025)
While Huntsville, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Huntsville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Huntsville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Huntsvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury Mtn Lodge / Ride-In-Ride-Out / Fiber WiFi
Entire Place • 7 bedrooms
Norma’s Overlook ATV authorized route
Entire Place • 4 bedrooms
Rider's Lodge
Entire Place • 7 bedrooms
Lazy Bear Cottage-NO Cleaning Fee-Access to trails
Entire Place • 3 bedrooms
Norma’s Pond ATV authorized route
Entire Place • 3 bedrooms
Direct Access to Brimstone Trails Pet Friendly
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Huntsville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Huntsville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Brandon | 2 | $115,825 | 86 | 4.98/5.0 |
| Andrea | 1 | $110,351 | 39 | 5.00/5.0 |
| Marla | 6 | $102,872 | 15 | 5.00/5.0 |
| Evolve | 11 | $58,645 | 56 | 4.73/5.0 |
| Jeremiah | 2 | $53,926 | 38 | 4.86/5.0 |
| Crysta | 1 | $39,775 | 23 | 4.96/5.0 |
| Megan | 1 | $26,909 | 33 | 4.76/5.0 |
| Dara | 1 | $21,104 | 68 | 4.87/5.0 |
| Christian | 1 | $20,995 | 98 | 4.81/5.0 |
| Hillbilly Deluxe Rentals, LLC | 1 | $19,420 | 8 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Huntsville.
Dive Deeper: Advanced Huntsville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Huntsville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHuntsville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Huntsville
- The Huntsville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Huntsville, House properties are the most common (37.8%), reflecting the local real estate landscape.
- Houses represent a significant 37.8% portion, catering likely to families or larger groups.
Huntsville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Huntsville
- The dominant room capacity in Huntsville is 3 bedrooms listings, making up 31.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 46.7% of the active Airbnb listings in Huntsville, indicating a high concentration in these sizes.
- A significant 46.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Huntsville.
Huntsville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Huntsville
- The most common guest capacity trend in Huntsville vacation rentals is listings accommodating 8+ guests (53.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Huntsville STR market, accounting for 71.1% of listings.
- 77.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Huntsville.
- On average, properties in Huntsville are equipped to host 6.6 guests.
Huntsville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Huntsville
- The most common availability pattern in Huntsville falls within the 271-366 days range, representing 75.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Huntsville (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Huntsville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
24.4% of total
2 Nights
29 listings
64.4% of total
3 Nights
2 listings
4.4% of total
4-6 Nights
1 listings
2.2% of total
30+ Nights
2 listings
4.4% of total
Key Insights
- The most prevalent minimum stay requirement in Huntsville is 2 Nights, adopted by 64.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.8%) of the Huntsville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 64.4% of Huntsville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.4% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Huntsville.
Huntsville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.2% of total
Flexible
7 listings
15.6% of total
Moderate
9 listings
20% of total
Firm
7 listings
15.6% of total
Strict
21 listings
46.7% of total
Cancellation Policy Insights for Huntsville
- The prevailing Airbnb cancellation policy trend in Huntsville is Strict, used by 46.7% of listings.
- A majority (62.3%) of hosts in Huntsville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.7% market standard in Huntsville.
- With 46.7% using Strict terms, this is a viable option in Huntsville, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Huntsville.
Huntsville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Huntsville
- The overall average booking lead time for vacation rentals in Huntsville is 38 days.
- Guests book furthest in advance for stays during May (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (48 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Huntsville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Huntsville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Huntsville (2025)
Amenity Prevalence
Amenity Insights for Huntsville
- Essential amenities in Huntsville that guests expect include: Air conditioning, Free parking on premises, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Huntsville: Air conditioning, Free parking on premises, Kitchen, TV.
- Prioritize adding missing essentials: Free parking on premises, Kitchen, TV.
- Consider adding popular differentiators like Smoke alarm or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Huntsville to stay competitive.
Huntsville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Huntsville
- The typical guest profile for Airbnb in Huntsville consists of primarily domestic travelers (99%), often arriving from nearby Cincinnati, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and Canada (0.9%).
- Top languages spoken are English (93.9%) followed by Spanish (2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cincinnati and Bloomfield.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Huntsville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 66 | $6,904 | $591.13 | 43% |
| Sevierville | 5,776 | $4,538 | $346.05 | 47% |
| Gatlinburg | 3,417 | $4,075 | $332.84 | 45% |
| Pigeon Forge | 2,798 | $3,910 | $317.12 | 44% |
| Loudon | 13 | $3,845 | $263.15 | 54% |
| Wears Valley | 222 | $3,811 | $311.48 | 43% |
| Strawberry Plains | 13 | $3,684 | $200.97 | 56% |
| Coalmont | 13 | $3,616 | $230.50 | 50% |
| Lancaster | 25 | $3,575 | $308.23 | 37% |
| Highlands | 341 | $3,554 | $384.75 | 37% |