McGaheysville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Virginia, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in McGaheysville in 2025? Explore comprehensive Airbnb analytics for McGaheysville, Virginia, United States to uncover income potential. This 2025 STR market report for McGaheysville, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in McGaheysville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the McGaheysville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key McGaheysville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$404
The average rental revenue earned for an occupied room per day in McGaheysville.
Occupancy Rate(?)
41.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$38,620
Typical annual income for an Airbnb listing in McGaheysville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
141.7%
Strong growth (141.7%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in McGaheysville.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in McGaheysville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in McGaheysville (2025)

Understanding the monthly revenue variations for Airbnb listings in McGaheysville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in McGaheysville is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in McGaheysville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,326+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,675 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,172 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,513, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in McGaheysville

McGaheysville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the McGaheysville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in McGaheysville:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in McGaheysville

Average Daily Rate (ADR) Airbnb Trends in McGaheysville (2025)

Effective short term rental pricing strategy in McGaheysville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in McGaheysville typically peaks in May and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $830+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $471 or more.
  • Typical properties (Median) charge around $261 per night.
  • Entry-level properties (Bottom 25%) earn around $154 per night.

Average Daily Rate (ADR) Trend by Month in McGaheysville

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Airbnb Seasonality Analysis & Trends in McGaheysville (2025)

Peak Season (December, January, May)
  • Revenue averages $6,722 per month
  • Occupancy rates average 45.4%
  • Daily rates average $378
Shoulder Season
  • Revenue averages $4,202 per month
  • Occupancy maintains around 49.8%
  • Daily rates hold near $363
Low Season (June, September, November)
  • Revenue drops to average $2,239 per month
  • Occupancy decreases to average 39.1%
  • Daily rates adjust to average $332

Seasonality Insights for McGaheysville

  • The Airbnb seasonality in McGaheysville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases McGaheysville's highest earning potential, with monthly revenues capable of climbing to $7,765, occupancy reaching a high of 63.2%, and ADRs peaking at $435.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,728, occupancy could drop to 25.8%, and ADRs may adjust down to $328.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in McGaheysville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these McGaheysville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in McGaheysville (2025)

Exploring the top neighborhoods for short-term rentals in McGaheysville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Massanutten Resort
A popular year-round destination known for its ski slopes in winter and water park in summer. Attracts families and adventure seekers looking for recreational activities in the Shenandoah Valley.
Massanutten Water Park, Massanutten Ski Resort, Mountain Biking Trails, Golf Course, Spa at Massanutten
Shenandoah National Park
Famous for its stunning natural beauty and hiking trails. Ideal for nature lovers and those seeking tranquility away from the city.
Skyline Drive, Hiking Trails, Wildflowers, Scenic Overlooks, Camping Areas
Harrisonburg
A vibrant college town with a rich cultural scene and strong rental demand. Popular among students, visitors, and families.
James Madison University, Virginia Quilt Museum, Harrisonburg Farmers Market, Downtown Harrisonburg, Eastern Mennonite University
Luray
Known for its beautiful outdoor scenery and Luray Caverns. Attracts tourists interested in exploration and outdoor activities.
Luray Caverns, Shenandoah River, Hiking Trails, Luray Zoo, Luray Valley Museum
Bridgewater
A charming small town that serves as a peaceful getaway with a close-knit community feel. Great for travelers seeking a quiet retreat.
Bridgewater College, Historic Bridgewater, Nearby Natural Parks, Local Shops, Community Events
Bluemont
A small town located near wineries and hiking trails, perfect for guests seeking wine tasting experiences and outdoor activities.
Bluemont Vineyard, Hiking Trails, Historical Sites, Scenic Views, Outdoor Events
Page Valley
An area with rich history and beautiful landscapes, making it a peaceful retreat for visitors looking to escape into nature.
Shenandoah River, Hiking and Camping, Historic Sites, Local Artisans, Scenic Drives
Winchester
A historic town with plenty of attractions and a growing arts scene. Appeals to history buffs and tourists interested in local culture.
Civil War Museum, Old Town Winchester, Shenandoah Valley Discovery Museum, Handley Regional Library, Winchester National Cemetery

Understanding Airbnb License Requirements & STR Laws in McGaheysville (2025)

While McGaheysville, Virginia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for McGaheysville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in McGaheysville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in McGaheysvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

New! |Views|HotTub|Fireplace|Sauna|Theater|RecRoom

New! |Views|HotTub|Fireplace|Sauna|Theater|RecRoom

Entire Place • 5 bedrooms

$141,997
Revenue
69.0%
Occupancy
$1140.50
Daily Rate
Grand and Gorgeous in Massanutten

Grand and Gorgeous in Massanutten

Entire Place • 9 bedrooms

$131,647
Revenue
62.4%
Occupancy
$1002.41
Daily Rate
Ultimate Getaway: Speakeasy, Arcade, & Outdoor Fun

Ultimate Getaway: Speakeasy, Arcade, & Outdoor Fun

Entire Place • 6 bedrooms

$118,660
Revenue
50.4%
Occupancy
$1152.93
Daily Rate
The Mountain Mansion

The Mountain Mansion

Entire Place • 6 bedrooms

$93,106
Revenue
67.9%
Occupancy
$770.32
Daily Rate
7BR Designer Home w/ Hot Tub, Game Room

7BR Designer Home w/ Hot Tub, Game Room

Entire Place • 7 bedrooms

$62,377
Revenue
50.3%
Occupancy
$567.29
Daily Rate
The Timberline Lodge

The Timberline Lodge

Entire Place • 6 bedrooms

$61,064
Revenue
47.2%
Occupancy
$684.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in McGaheysville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in McGaheysville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chris2$194,024145.00/5.0
Logan2$154,170724.79/5.0
Stephen & Stephanie1$141,997135.00/5.0
Caleb1$118,660125.00/5.0
Michelle1$47,53444.75/5.0
Jeremy1$44,734594.63/5.0
Josue1$40,426564.98/5.0
Steve1$39,08165.00/5.0
Andy1$37,9961424.84/5.0
Alexander1$34,75384.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in McGaheysville.

Dive Deeper: Advanced McGaheysville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for McGaheysville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

McGaheysville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for McGaheysville

  • The McGaheysville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in McGaheysville, House properties are the most common (67.7%), reflecting the local real estate landscape.
  • Houses represent a significant 67.7% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 6.4%) offer potential for unique stay experiences.

McGaheysville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for McGaheysville

  • The dominant room capacity in McGaheysville is 5+ bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 2 bedrooms properties represent 54.9% of the active Airbnb listings in McGaheysville, indicating a high concentration in these sizes.
  • A significant 67.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in McGaheysville.

McGaheysville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for McGaheysville

  • The most common guest capacity trend in McGaheysville vacation rentals is listings accommodating 8+ guests (61.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the McGaheysville STR market, accounting for 74.2% of listings.
  • 77.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in McGaheysville.
  • On average, properties in McGaheysville are equipped to host 6.7 guests.

McGaheysville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for McGaheysville

  • The most common availability pattern in McGaheysville falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in McGaheysville (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

McGaheysville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

4 listings

13.3% of total

2 Nights (50%)

2 Nights

15 listings

50% of total

3 Nights (6.7%)

3 Nights

2 listings

6.7% of total

30+ Nights (30%)

30+ Nights

9 listings

30% of total

Key Insights

  • The most prevalent minimum stay requirement in McGaheysville is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.3%) of the McGaheysville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (30%) caters to monthly stays (30+ nights) in McGaheysville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of McGaheysville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 30% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in McGaheysville.

McGaheysville Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.7%)

Flexible

2 listings

6.7% of total

Moderate (23.3%)

Moderate

7 listings

23.3% of total

Firm (33.3%)

Firm

10 listings

33.3% of total

Strict (36.7%)

Strict

11 listings

36.7% of total

Cancellation Policy Insights for McGaheysville

  • The prevailing Airbnb cancellation policy trend in McGaheysville is Strict, used by 36.7% of listings.
  • A majority (70.0%) of hosts in McGaheysville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 36.7% market standard in McGaheysville.
  • With 36.7% using Strict terms, this is a viable option in McGaheysville, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in McGaheysville.

McGaheysville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for McGaheysville

  • The overall average booking lead time for vacation rentals in McGaheysville is 38 days.
  • Guests book furthest in advance for stays during June (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in McGaheysville.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these McGaheysville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in McGaheysville (2025)

Amenity Prevalence

Amenity Insights for McGaheysville

  • Essential amenities in McGaheysville that guests expect include: Hair dryer, Smoke alarm, Heating, Hot water, Free parking on premises, Air conditioning, Dishes and silverware, Coffee maker, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for McGaheysville: Hair dryer, Smoke alarm, Heating, Hot water, Free parking on premises, Air conditioning, Dishes and silverware, Coffee maker, Wifi.
  • Prioritize adding missing essentials: Air conditioning, Dishes and silverware, Coffee maker, Wifi.
  • Consider adding popular differentiators like Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in McGaheysville to stay competitive.

McGaheysville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for McGaheysville

  • The typical guest profile for Airbnb in McGaheysville consists of primarily domestic travelers (90%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 90.0% of guests.
  • Key international markets include United States (90%) and DC (6%).
  • Top languages spoken are English (69.7%) followed by Spanish (12.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Washington and Virginia Beach.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the McGaheysville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Castleton10$6,397$531.4138%
Bentonville23$5,267$394.6352%
Shannondale50$4,738$315.1154%
Skyland Estates14$4,519$255.6460%
Middleburg42$4,221$520.1239%
Shenandoah Shores15$4,198$406.6943%
Penhook19$4,147$561.3437%
Afton137$4,130$349.4241%
Nellysford70$4,099$389.0438%
Pimmit Hills12$4,098$252.3858%

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